The North America Greeting Cards Market would witness market growth of 1.4% CAGR during the forecast period (2023-2030).
In a world increasingly driven by digital communication, the market has remarkably sustained its relevance, adapting to changing consumer preferences and technological advancements. From celebrating life's moments to conveying heartfelt sentiments, greeting cards hold a special place in personal connections, transcending trends and evolving with innovative approaches. Despite the proliferation of digital messaging and social media, greeting cards have maintained their allure. Their physical presence provides a tangible, personal touch in an increasingly digital world.
Additionally, people often seek greeting cards to express emotions more profoundly and memorably. Their versatility in catering to diverse occasions — birthdays, anniversaries, holidays, and other special events — has contributed significantly to their enduring popularity. Moreover, the ability to customize and personalize these cards adds a layer of intimacy that digital alternatives struggle to replicate. The market has shifted towards eco-friendly and sustainable cards, reflecting the growing consumer consciousness about environmental impact. Recycled materials, biodegradable packaging, and eco-conscious printing techniques are increasingly sought after, aligning with consumers' values and contributing to the industry's evolution.
Moreover, in response to the COVID-19 pandemic, governments in North America, such as the United States and Canada, provided various stimulus packages to support individuals and businesses. Direct payments, unemployment benefits, and assistance programs helped bolster disposable income for many affected citizens. Canada has seen a gradual increase in average weekly earnings over the years. As per the data from Statistics Canada, the household disposable income increased to $ 1,519,008 in 2022 from $ 1,444,568 in 2021. Therefore, increasing disposable incomes in countries like the United States and Canada can boost the demand for greeting cards in North America.
The US market dominated the North America Greeting Cards Market by Country in 2022, and would continue to be a dominant market till 2030; thereby, achieving a market value of $6,026 Million by 2030. The Canada market is exhibiting a CAGR of 1.9% during (2023 - 2030). Additionally, The Mexico market would experience a CAGR of 2.4% during (2023 - 2030).
Based on Type, the market is segmented into Traditional Card, and eCard. Based on Distribution Channel, the market is segmented into Offline, and Online. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.
Free Valuable Insights: The Greeting Cards Market is Predict to reach $21.5 Billion by 2030, at a CAGR of 1.6%
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include American Greeting Corporation (Clayton, Dubilier & Rice LLC), Avanti Press Inc., Card Factory plc (Charterhouse Capital Partners), Herbert Walkers, Galison Publishing LLC (The McEvoy Group, LLC), Hallmark Cards, Inc. IG Design Group Plc, Archies Limited, and Crane & Co. (Mohawk Fine Papers Inc.).
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