Published Date: 18-Nov-2021
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According to a new report Global Cloud Advertising Market, published by KBV research, The Global Cloud Advertising Market size is expected to reach $7.2 billion by 2027, rising at a market growth of 18.6% CAGR during the forecast period.
On the basis of organization size, the cloud advertising market is bifurcated into SMEs and large enterprises. Among these, the large enterprises segment is estimated to acquire a significant market share over the forecast period. There are several companies that are highly adopting cloud-based advertising solutions, which is contributing to the increasing popularity of such solutions among different industrial verticals.
The retail & consumer goods segment is anticipated to garner the highest market share over the forecast period. The retail & eCommerce segment is getting more customer-centric due to its increasing focus on leveraging internet capabilities. This segment is not restricted to just displaying various products on shopping windows on mobile devices by using the internet. Now, the customers are becoming more aware as they check prices, read product reviews, and search on other competitor websites before making their final purchase.
North America is estimated to procure the highest market size in the cloud advertising market during the forecast period. It is due to the presence of developed nations like the US and Canada that witnessed a high penetration of these technologies. Factors like the presence of key market players, early adoption of digital marketing, and increasing globalization of cloud services in this region would support the growth of the regional market.
The market research report has exhaustive quantitative insights providing a clear picture of the market potential in various segments across the globe with country wise analysis in each discussed region. The key impacting factors of the market have been discussed in the report with the elaborated company profiles of IBM Corporation, SAP SE, Oracle Corporation, Google LLC, Salesforce.com, Inc., Adobe, Inc., Experian PLC, Acquia, Inc., Demandbase, Inc., and Imagine Communications, Inc. (Harris Broadcast).
By Deployment Type
By Enterprise Size
By End User
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