Asia Pacific Web Content Management Market By Component (Solutions and Services), By Application (Website Management, Social Media Management & Access Control, Document Management, Content Scheduling/ Deployment, Workflow Management and Others), By Deployment Type (On-premise and Cloud), By Enterprise Size (Large Enterprises and Small & Medium Enterprises), By End User (Media & Entertainment, Retail & eCommerce, Travel & Hospitality, Healthcare, Telecom & IT, Government & Public Sector and Others), By Country, Growth Potential, Industry Analysis Report and Forecast, 2021 - 2027
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Market Report Description
The Asia Pacific Web Content Management Market would witness market growth of 16.6% CAGR during the forecast period (2021-2027).
Web content management is a blend of software tools and programs that helps a company to manage the digital information on their website, by making and maintaining content regardless of their earlier information of web programming or any other computer programming language. There is a shifting trend among many major companies from the content as a service (CaaS) to experience as a service (EaaS), which is creating more demand for web content management systems.
Several major technology companies are adopting these systems in order to better evaluate the customer experience to provide enhanced customer services. In addition, there is a continuous improvement in cloud platform as a service (PaaS). There are many organizations, which are shifting their businesses to the cloud as it has reduced cost of maintenance & subscription services. This subscription model assists organizations to opt for the cloud as a preferred platform for implementing the software to minimize the cost of maintenance & serviceability. Though, the complex nature of the web content and the struggle in managing all the content present on the website, mostly redundant, are anticipated to hamper the growth of the market.
There is an increasing awareness among the companies across the Asia Pacific region regarding the importance of managing quality content on their website and other digital platforms. In addition, several companies are increasing their investment and capital on implementing various advanced technologies to strengthen their market presence, which would further surge the demand for web content management solutions in the Asia Pacific market.
Moreover, the supportive government policies, better economic conditions, and the increasing trend of globalization, digitalization, and industrialization are opening new growth prospects for the key market players. The increasing usage of the internet and high adoption of digital platforms in the regions are leading to the flourishing web content management market in the Asia Pacific region.
The China market dominated the Asia Pacific Cloud Web Content Management Market by Country 2020, thereby, achieving a market value of $584.5 million by 2027. The Japan market is experiencing a CAGR of 17.4% during (2021 - 2027). Additionally, The India market is poised to grow at a CAGR of 18.8% during (2021 - 2027).
Based on Component, the market is segmented into Solutions and Services. Based on Application, the market is segmented into Website Management, Social Media Management & Access Control, Document Management, Content Scheduling/ Deployment, Workflow Management and Others. Based on Deployment Type, the market is segmented into On-premise and Cloud. Based on Enterprise Size, the market is segmented into Large Enterprises and Small & Medium Enterprises. Based on End User, the market is segmented into Media & Entertainment, Retail & eCommerce, Travel & Hospitality, Healthcare, Telecom & IT, Government & Public Sector and Others. Based on countries, the market is segmented into China, Japan, India, South Korea, Singapore, Malaysia, and Rest of Asia Pacific.
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Adobe, Inc., Microsoft Corporation, OpenText Corporation, IBM Corporation, HCL Technologies Ltd. (HCL Enterprises), Sitecore, Inc., Progress Software Corporation, HubSpot, Inc., Upland Software, Inc., and Kentico Software LLC.
Scope of the Study
Market Segments Covered in the Report:
- Website Management
- Social Media Management & Access Control
- Document Management
- Content Scheduling/ Deployment
- Workflow Management
By Deployment Type
By Enterprise Size
- Large Enterprises
- Small & Medium Enterprises
By End User
- Media & Entertainment
- Retail & eCommerce
- Travel & Hospitality
- Telecom & IT
- Government & Public Sector
- South Korea
- Rest of Asia Pacific
Key Market Players
List of Companies Profiled in the Report:
- Adobe, Inc.
- Microsoft Corporation
- OpenText Corporation
- IBM Corporation
- HCL Technologies Ltd. (HCL Enterprises)
- Sitecore, Inc.
- Progress Software Corporation
- HubSpot, Inc.
- Upland Software, Inc.
- Kentico Software LLC
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