North America Web Content Management Market By Component (Solutions and Services), By Application (Website Management, Social Media Management & Access Control, Document Management, Content Scheduling/ Deployment, Workflow Management and Others), By Deployment Type (On-premise and Cloud), By Enterprise Size (Large Enterprises and Small & Medium Enterprises), By End User (Media & Entertainment, Retail & eCommerce, Travel & Hospitality, Healthcare, Telecom & IT, Government & Public Sector and Others), By Country, Growth Potential, Industry Analysis Report and Forecast, 2021 - 2027

The North America Web Content Management Market would witness market growth of 13.1% CAGR during the forecast period (2021-2027).

Companies can centrally manage their marketing materials and even control their uses through multi-channel content management tools & services. Employees can centrally manage their contents like images, meta-data, videos, translations, texts, and product specifications and distributed the approved content to various selected channels. Web content management can help companies to deliver improved multi-channel customer experience by handling their marketing content in suitable formats, via the appropriate channels, and at the right time. Thus, organizations in all sectors are increasingly investing in digital advertisements for better customer engagement and to appeal to more customers. Hence, multi-channel customer experience management is estimated to propel the growth of the web content management market around the world.

Digital marketing is defined as the marketing of products & services through digital channels like social media, search engines, emails, websites, and mobile apps. With the significant rise in demand for digital marketing solutions, companies are customizing their offerings to provide better solutions that include social media integration and web analytics. Due to this, business companies are majorly implementing customer experience management to their multi-faceted websites that need web content management solutions to support the multi-channel & digital marketing activities. Therefore, the growing demand for digital marketing solutions is fueling the web content management market around the world.

North America region consists of various developed nations that have high technological adoption rates. The increasing population of tech-savvy customers across nations like Canada and the US would bolster the growth of the web content management market in this region. In addition, companies in this region are highly adopting the latest technology for improving their digital presence and acquire a huge customer base.

The high penetration of the internet in this region would also support the regional market. Along with that, the swift adoption of the digital business model by the companies is estimated to propel the regional web content management market. The strong presence of key companies in the web content management market would also accelerate the regional market.

The majority of media consumption around the world is on digital platforms like OTT. The growing numbers of gadgets that support digital media, rising internet usage by the consumers, and the freedom to choose the content they want to watch that can be for information, entertainment, or social activity at anytime and anywhere. There is an enormous consumption of new media content in the US, which is a result of the shifting consumer interest from traditional media to new media.

The US market dominated the North America Web Content Management Services Market by Country 2020, thereby, achieving a market value of $1,350.7 million by 2027. The Canada market is exhibiting a CAGR of 17.7% during (2021 - 2027). Additionally, The Mexico market would witness a CAGR of 16.7% during (2021 - 2027).

Based on Component, the market is segmented into Solutions and Services. Based on Application, the market is segmented into Website Management, Social Media Management & Access Control, Document Management, Content Scheduling/ Deployment, Workflow Management and Others. Based on Deployment Type, the market is segmented into On-premise and Cloud. Based on Enterprise Size, the market is segmented into Large Enterprises and Small & Medium Enterprises. Based on End User, the market is segmented into Media & Entertainment, Retail & eCommerce, Travel & Hospitality, Healthcare, Telecom & IT, Government & Public Sector and Others. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.

Free Valuable Insights: The Global Web Content Management Market is Estimated to Reach USD 16.2 Billion by 2027 at a CAGR of 14.8%

The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Adobe, Inc., Microsoft Corporation, OpenText Corporation, IBM Corporation, HCL Technologies Ltd. (HCL Enterprises), Sitecore, Inc., Progress Software Corporation, HubSpot, Inc., Upland Software, Inc., and Kentico Software LLC.

Scope of the Study

Market Segments Covered in the Report:

By Component

• Solutions
• Services

By Application

• Website Management
• Social Media Management & Access Control
• Document Management
• Content Scheduling/ Deployment
• Workflow Management
• Others

By Deployment Type

• On-premise
• Cloud

By Enterprise Size

• Large Enterprises
• Small & Medium Enterprises

By End User

• Media & Entertainment
• Retail & eCommerce
• Travel & Hospitality
• Healthcare
• Telecom & IT
• Government & Public Sector
• Others

By Country

• US
• Canada
• Mexico
• Rest of North America

Key Market Players

List of Companies Profiled in the Report:

• Adobe, Inc.
• Microsoft Corporation
• OpenText Corporation
• IBM Corporation
• HCL Technologies Ltd. (HCL Enterprises)
• Sitecore, Inc.
• Progress Software Corporation
• HubSpot, Inc.
• Upland Software, Inc.
• Kentico Software LLC

Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 North America Web Content Management Market, by Component
1.4.2 North America Web Content Management Market, by Application
1.4.3 North America Web Content Management Market, by Deployment Type
1.4.4 North America Web Content Management Market, by Enterprise Size
1.4.5 North America Web Content Management Market, by End User
1.4.6 North America Web Content Management Market, by Country
1.5 Methodology for the research

Chapter 2. Market Overview
2.1 Introduction
2.1.1 Overview
2.1.2 Market Composition and Scenario
2.2 Key Factors Impacting the Market
2.2.1 Market Drivers
2.2.2 Market Restraints

Chapter 3. Competition Analysis - Global
3.1 KBV Cardinal Matrix
3.2 Recent Industry Wide Strategic Developments
3.2.1 Partnerships, Collaborations and Agreements
3.2.2 Product Launches and Product Expansions
3.2.3 Acquisition and Mergers
3.3 Top Winning Strategies
3.3.1 Key Leading Strategies: Percentage Distribution (2017-2021)
3.3.2 Key Strategic Move: (Partnerships, Collaborations, and Agreements : 2017, Jun – 2021, May) Leading Players

Chapter 4. North America Web Content Management Market by Component
4.1 North America Web Content Management Solutions Market by Country
4.2 North America Web Content Management Services Market by Country

Chapter 5. North America Web Content Management Market by Application
5.1 North America Web Content Management Website Management Market by Country
5.2 North America Web Content Management Social Media Management & Access Control Market by Country
5.3 North America Web Content Management Document Management Market by Country
5.4 North America Web Content Management Content Scheduling/ Deployment Market by Country
5.5 North America Web Content Management Workflow Management Market by Country
5.6 North America Other Application Web Content Management Market by Country

Chapter 6. North America Web Content Management Market by Deployment Type
6.1 North America On-premise Web Content Management Market by Country
6.2 North America Cloud Web Content Management Market by Country

Chapter 7. North America Web Content Management Market by Enterprise Size
7.1 North America Large Enterprises Web Content Management Market by Country
7.2 North America Small & Medium Enterprises Web Content Management Market by Country

Chapter 8. North America Web Content Management Market by End User
8.1 North America Media & Entertainment Web Content Management Market by Country
8.2 North America Retail & eCommerce Web Content Management Market by Country
8.3 North America Travel & Hospitality Web Content Management Market by Country
8.4 North America Healthcare Web Content Management Market by Country
8.5 North America Telecom & IT Web Content Management Market by Country
8.6 North America Government & Public Sector Web Content Management Market by Country
8.7 North America Others Web Content Management Market by Country

Chapter 9. North America Web Content Management Market by Country
9.1 US Web Content Management Market
9.1.1 US Web Content Management Market by Component
9.1.2 US Web Content Management Market by Application
9.1.3 US Web Content Management Market by Deployment Type
9.1.4 US Web Content Management Market by Enterprise Size
9.1.5 US Web Content Management Market by End User
9.2 Canada Web Content Management Market
9.2.1 Canada Web Content Management Market by Component
9.2.2 Canada Web Content Management Market by Application
9.2.3 Canada Web Content Management Market by Deployment Type
9.2.4 Canada Web Content Management Market by Enterprise Size
9.2.5 Canada Web Content Management Market by End User
9.3 Mexico Web Content Management Market
9.3.1 Mexico Web Content Management Market by Component
9.3.2 Mexico Web Content Management Market by Application
9.3.3 Mexico Web Content Management Market by Deployment Type
9.3.4 Mexico Web Content Management Market by Enterprise Size
9.3.5 Mexico Web Content Management Market by End User
9.4 Rest of North America Web Content Management Market
9.4.1 Rest of North America Web Content Management Market by Component
9.4.2 Rest of North America Web Content Management Market by Application
9.4.3 Rest of North America Web Content Management Market by Deployment Type
9.4.4 Rest of North America Web Content Management Market by Enterprise Size
9.4.5 Rest of North America Web Content Management Market by End User

Chapter 10. Company Profiles
10.1 Adobe, Inc.
10.1.1 Company Overview
10.1.2 Financial Analysis
10.1.3 Segmental and Regional Analysis
10.1.4 Research & Development Expense
10.1.5 Recent strategies and developments:
10.1.5.1 Partnerships, Collaborations, and Agreements:
10.1.5.2 Product Launches and Product Expansions:
10.1.5.3 Acquisition and Mergers:
10.1.6 SWOT Analysis
10.2 Microsoft Corporation
10.2.1 Company Overview
10.2.2 Financial Analysis
10.2.3 Segmental and Regional Analysis
10.2.4 Research & Development Expenses
10.2.5 Recent strategies and developments:
10.2.5.1 Partnerships, Collaborations, and Agreements:
10.2.6 SWOT Analysis
10.3 OpenText Corporation
10.3.1 Company Overview
10.3.2 Financial Analysis
10.3.3 Regional Analysis
10.3.4 Research & Development Expense
10.3.5 Recent strategies and developments:
10.3.5.1 Partnerships, Collaborations, and Agreements:
10.3.5.2 Acquisition and Mergers:
10.3.5.3 Product Launches and Product Expansions:
10.3.6 SWOT Analysis
10.4 IBM Corporation
10.4.1 Company Overview
10.4.2 Financial Analysis
10.4.3 Regional & Segmental Analysis
10.4.4 Research & Development Expenses
10.4.5 Recent strategies and developments:
10.4.5.1 Partnerships, Collaborations, and Agreements:
10.4.6 SWOT Analysis
10.5 HCL Technologies Ltd. (HCL Enterprises)
10.5.1 Company Overview
10.5.2 Financial Analysis
10.5.3 Segmental and Regional Analysis
10.5.4 Research & Development Expense
10.5.5 Recent strategies and developments:
10.5.5.1 Partnerships, Collaborations, and Agreements:
10.5.6 SWOT Analysis
10.6 Sitecore, Inc.
10.6.1 Company Overview
10.6.2 Recent strategies and developments:
10.6.2.1 Partnerships, Collaborations, and Agreements:
10.6.2.2 Product Launches and Product Expansions:
10.6.2.3 Acquisition and Mergers:
10.7 Progress Software Corporation
10.7.1 Company Overview
10.7.2 Financial Analysis
10.7.3 Segmental and Regional Analysis
10.7.4 Recent strategies and developments:
10.7.4.1 Product Launches and Product Expansions:
10.8 HubSpot, Inc.
10.8.1 Company Overview
10.8.2 Financial Analysis
10.8.3 Regional Analysis
10.8.4 Research & Development Expense
10.8.5 Recent strategies and developments:
10.8.5.1 Acquisition and Mergers:
10.8.5.2 Product Launches and Product Expansions:
10.9 Upland Software, Inc.
10.9.1 Company Overview
10.9.2 Recent strategies and developments:
10.9.2.1 Partnerships, Collaborations, and Agreements:
10.9.2.2 Product Launches and Product Expansions:
10.9.2.3 Acquisition and Mergers:
10.10. Kentico Software LLC
10.10.1 Company Overview
10.10.2 Recent strategies and developments:
10.10.2.1 Product Launches and Product Expansions:

TABLE 1 North America Web Content Management Market, 2017 - 2020, USD Million
TABLE 2 North America Web Content Management Market, 2021 - 2027, USD Million
TABLE 3 Partnerships, Collaborations and Agreements– Web Content Management Market
TABLE 4 Product Launches and Product Expansions– Web Content Management Market
TABLE 5 Acquisition and Mergers– Web Content Management Market
TABLE 6 North America Web Content Management Market by Component, 2017 - 2020, USD Million
TABLE 7 North America Web Content Management Market by Component, 2021 - 2027, USD Million
TABLE 8 North America Web Content Management Solutions Market by Country, 2017 - 2020, USD Million
TABLE 9 North America Web Content Management Solutions Market by Country, 2021 - 2027, USD Million
TABLE 10 North America Web Content Management Services Market by Country, 2017 - 2020, USD Million
TABLE 11 North America Web Content Management Services Market by Country, 2021 - 2027, USD Million
TABLE 12 North America Web Content Management Market by Application, 2017 - 2020, USD Million
TABLE 13 North America Web Content Management Market by Application, 2021 - 2027, USD Million
TABLE 14 North America Web Content Management Website Management Market by Country, 2017 - 2020, USD Million
TABLE 15 North America Web Content Management Website Management Market by Country, 2021 - 2027, USD Million
TABLE 16 North America Web Content Management Social Media Management & Access Control Market by Country, 2017 - 2020, USD Million
TABLE 17 North America Web Content Management Social Media Management & Access Control Market by Country, 2021 - 2027, USD Million
TABLE 18 North America Web Content Management Document Management Market by Country, 2017 - 2020, USD Million
TABLE 19 North America Web Content Management Document Management Market by Country, 2021 - 2027, USD Million
TABLE 20 North America Web Content Management Content Scheduling/ Deployment Market by Country, 2017 - 2020, USD Million
TABLE 21 North America Web Content Management Content Scheduling/ Deployment Market by Country, 2021 - 2027, USD Million
TABLE 22 North America Web Content Management Workflow Management Market by Country, 2017 - 2020, USD Million
TABLE 23 North America Web Content Management Workflow Management Market by Country, 2021 - 2027, USD Million
TABLE 24 North America Other Application Web Content Management Market by Country, 2017 - 2020, USD Million
TABLE 25 North America Other Application Web Content Management Market by Country, 2021 - 2027, USD Million
TABLE 26 North America Web Content Management Market by Deployment Type, 2017 - 2020, USD Million
TABLE 27 North America Web Content Management Market by Deployment Type, 2021 - 2027, USD Million
TABLE 28 North America On-premise Web Content Management Market by Country, 2017 - 2020, USD Million
TABLE 29 North America On-premise Web Content Management Market by Country, 2021 - 2027, USD Million
TABLE 30 North America Cloud Web Content Management Market by Country, 2017 - 2020, USD Million
TABLE 31 North America Cloud Web Content Management Market by Country, 2021 - 2027, USD Million
TABLE 32 North America Web Content Management Market by Enterprise Size, 2017 - 2020, USD Million
TABLE 33 North America Web Content Management Market by Enterprise Size, 2021 - 2027, USD Million
TABLE 34 North America Large Enterprises Web Content Management Market by Country, 2017 - 2020, USD Million
TABLE 35 North America Large Enterprises Web Content Management Market by Country, 2021 - 2027, USD Million
TABLE 36 North America Small & Medium Enterprises Web Content Management Market by Country, 2017 - 2020, USD Million
TABLE 37 North America Small & Medium Enterprises Web Content Management Market by Country, 2021 - 2027, USD Million
TABLE 38 North America Web Content Management Market by End User, 2017 - 2020, USD Million
TABLE 39 North America Web Content Management Market by End User, 2021 - 2027, USD Million
TABLE 40 North America Media & Entertainment Web Content Management Market by Country, 2017 - 2020, USD Million
TABLE 41 North America Media & Entertainment Web Content Management Market by Country, 2021 - 2027, USD Million
TABLE 42 North America Retail & eCommerce Web Content Management Market by Country, 2017 - 2020, USD Million
TABLE 43 North America Retail & eCommerce Web Content Management Market by Country, 2021 - 2027, USD Million
TABLE 44 North America Travel & Hospitality Web Content Management Market by Country, 2017 - 2020, USD Million
TABLE 45 North America Travel & Hospitality Web Content Management Market by Country, 2021 - 2027, USD Million
TABLE 46 North America Healthcare Web Content Management Market by Country, 2017 - 2020, USD Million
TABLE 47 North America Healthcare Web Content Management Market by Country, 2021 - 2027, USD Million
TABLE 48 North America Telecom & IT Web Content Management Market by Country, 2017 - 2020, USD Million
TABLE 49 North America Telecom & IT Web Content Management Market by Country, 2021 - 2027, USD Million
TABLE 50 North America Government & Public Sector Web Content Management Market by Country, 2017 - 2020, USD Million
TABLE 51 North America Government & Public Sector Web Content Management Market by Country, 2021 - 2027, USD Million
TABLE 52 North America Others Web Content Management Market by Country, 2017 - 2020, USD Million
TABLE 53 North America Others Web Content Management Market by Country, 2021 - 2027, USD Million
TABLE 54 North America Web Content Management Market by Country, 2017 - 2020, USD Million
TABLE 55 North America Web Content Management Market by Country, 2021 - 2027, USD Million
TABLE 56 US Web Content Management Market, 2017 - 2020, USD Million
TABLE 57 US Web Content Management Market, 2021 - 2027, USD Million
TABLE 58 US Web Content Management Market by Component, 2017 - 2020, USD Million
TABLE 59 US Web Content Management Market by Component, 2021 - 2027, USD Million
TABLE 60 US Web Content Management Market by Application, 2017 - 2020, USD Million
TABLE 61 US Web Content Management Market by Application, 2021 - 2027, USD Million
TABLE 62 US Web Content Management Market by Deployment Type, 2017 - 2020, USD Million
TABLE 63 US Web Content Management Market by Deployment Type, 2021 - 2027, USD Million
TABLE 64 US Web Content Management Market by Enterprise Size, 2017 - 2020, USD Million
TABLE 65 US Web Content Management Market by Enterprise Size, 2021 - 2027, USD Million
TABLE 66 US Web Content Management Market by End User, 2017 - 2020, USD Million
TABLE 67 US Web Content Management Market by End User, 2021 - 2027, USD Million
TABLE 68 Canada Web Content Management Market, 2017 - 2020, USD Million
TABLE 69 Canada Web Content Management Market, 2021 - 2027, USD Million
TABLE 70 Canada Web Content Management Market by Component, 2017 - 2020, USD Million
TABLE 71 Canada Web Content Management Market by Component, 2021 - 2027, USD Million
TABLE 72 Canada Web Content Management Market by Application, 2017 - 2020, USD Million
TABLE 73 Canada Web Content Management Market by Application, 2021 - 2027, USD Million
TABLE 74 Canada Web Content Management Market by Deployment Type, 2017 - 2020, USD Million
TABLE 75 Canada Web Content Management Market by Deployment Type, 2021 - 2027, USD Million
TABLE 76 Canada Web Content Management Market by Enterprise Size, 2017 - 2020, USD Million
TABLE 77 Canada Web Content Management Market by Enterprise Size, 2021 - 2027, USD Million
TABLE 78 Canada Web Content Management Market by End User, 2017 - 2020, USD Million
TABLE 79 Canada Web Content Management Market by End User, 2021 - 2027, USD Million
TABLE 80 Mexico Web Content Management Market, 2017 - 2020, USD Million
TABLE 81 Mexico Web Content Management Market, 2021 - 2027, USD Million
TABLE 82 Mexico Web Content Management Market by Component, 2017 - 2020, USD Million
TABLE 83 Mexico Web Content Management Market by Component, 2021 - 2027, USD Million
TABLE 84 Mexico Web Content Management Market by Application, 2017 - 2020, USD Million
TABLE 85 Mexico Web Content Management Market by Application, 2021 - 2027, USD Million
TABLE 86 Mexico Web Content Management Market by Deployment Type, 2017 - 2020, USD Million
TABLE 87 Mexico Web Content Management Market by Deployment Type, 2021 - 2027, USD Million
TABLE 88 Mexico Web Content Management Market by Enterprise Size, 2017 - 2020, USD Million
TABLE 89 Mexico Web Content Management Market by Enterprise Size, 2021 - 2027, USD Million
TABLE 90 Mexico Web Content Management Market by End User, 2017 - 2020, USD Million
TABLE 91 Mexico Web Content Management Market by End User, 2021 - 2027, USD Million
TABLE 92 Rest of North America Web Content Management Market, 2017 - 2020, USD Million
TABLE 93 Rest of North America Web Content Management Market, 2021 - 2027, USD Million
TABLE 94 Rest of North America Web Content Management Market by Component, 2017 - 2020, USD Million
TABLE 95 Rest of North America Web Content Management Market by Component, 2021 - 2027, USD Million
TABLE 96 Rest of North America Web Content Management Market by Application, 2017 - 2020, USD Million
TABLE 97 Rest of North America Web Content Management Market by Application, 2021 - 2027, USD Million
TABLE 98 Rest of North America Web Content Management Market by Deployment Type, 2017 - 2020, USD Million
TABLE 99 Rest of North America Web Content Management Market by Deployment Type, 2021 - 2027, USD Million
TABLE 100 Rest of North America Web Content Management Market by Enterprise Size, 2017 - 2020, USD Million
TABLE 101 Rest of North America Web Content Management Market by Enterprise Size, 2021 - 2027, USD Million
TABLE 102 Rest of North America Web Content Management Market by End User, 2017 - 2020, USD Million
TABLE 103 Rest of North America Web Content Management Market by End User, 2021 - 2027, USD Million
TABLE 104 Key Information – Adobe, Inc.
TABLE 105 key information – Microsoft Corporation
TABLE 106 Key Information – OpenText Corporation
TABLE 107 Key information – IBM Corporation
TABLE 108 Key Information – HCL Technologies Ltd.
TABLE 109 Key Information – Sitecore, Inc.
TABLE 110 Key Information – Progress Software Corporation
TABLE 111 Key Information – HubSpot, Inc.
TABLE 112 key information – Upland Software, Inc.
TABLE 113 Key Information – Kentico Software LLC

List of Figures
FIG 1 Methodology for the research
FIG 2 KBV Cardinal Matrix
FIG 3 Key Leading Strategies: Percentage Distribution (2017-2021)
FIG 4 Key Strategic Move: (Partnerships, Collaborations, and Agreements : 2017, Jun – 2021, May) Leading Players
FIG 5 Recent strategies and developments: Adobe, Inc.
FIG 6 SWOT Analysis: Adobe, inc.
FIG 7 SWOT Analysis: Microsoft Corporation
FIG 8 Recent strategies and developments: OpenText Corporation
FIG 9 Swot analysis: OpenText Corporation
FIG 10 Swot analysis: IBM Corporation
FIG 11 SWOT Analysis: HCL Technologies Ltd.
FIG 12 Recent strategies and developments: Sitecore, Inc.
FIG 13 Recent strategies and developments: HubSpot, Inc.
FIG 14 Recent strategies and developments: Upland Software, Inc.