The Global Mannequin Market size is expected to reach $6.4 billion by 2030, rising at a market growth of 3.2% CAGR during the forecast period. In the year 2022, the market attained a volume of 5,026.3 thousand units, experiencing a growth of 2.8% (2019-2022).
The retail industry continues to grow in North America, driven by population growth and economic stability. As new stores and shopping centers open, retailers require mannequins to create attractive and engaging displays to showcase their products. Therefore, the North American region would register 1/4th share of the market by 2030. The concept of pop-up stores has gained popularity in North America. These temporary retail spaces rely on mannequins to quickly set up attractive displays and engage customers during short-term retail events. Some of the factors impacting the market are expansion of the apparel and fashion industry, rapid integration of technology in mannequins, and sustainability & environmental concerns.
The apparel and fashion industry places immense emphasis on visual merchandising to engage and attract customers. Mannequins serve as essential tools in this process, helping retailers create eye-catching displays that showcase the latest trends and collections. The result is a dynamic and immersive shopping environment that captures the essence of a brand's designs. In the fast-paced fashion world, seasonal collections and changing trends are the norm. Mannequins are versatile tools that can be easily updated to reflect these shifts. They enable retailers to swiftly adapt to new styles, ensuring that the latest designs are prominently displayed and readily available to customers. Additionally, one of the most notable positive impacts of technology integration is the ability to create interactive and engaging displays. Mannequins equipped with digital screens, augmented reality (AR) features and interactive touchscreens have revolutionized the way retailers connect with their customers. These interactive mannequins can provide real-time product information, styling tips, and even virtual try-on experiences. A customer can make a more informed purchase decision, for instance, by scanning a QR code on a mannequin's display to instantly see how a particular outfit would look on them. Technology has aided in creating a more immersive and customer-centric shopping experience. Thus, the technological integration in mannequins has increased their demand, which in turn will aid in the expansion of the market.
However, sustainability and environmental concerns have cast a shadow over the market, challenging its traditional practices and prompting a shift towards more responsible and eco-friendly manufacturing processes. One of the key negative impacts is the increased production costs associated with adopting sustainable and environmentally friendly materials and practices. It is frequently necessary for manufacturers to make investments in alternative materials and production techniques, which can be more costly than traditional methods. This increase in production costs can lead to higher prices for eco-friendly mannequins, potentially deterring price-sensitive customers. Thus, all of these factors may hamper the growth of the market in the coming years.
On the basis of the material, the market is segmented into fiberglass, plastic, and others. The fiberglass segment acquired the largest revenue share in the market in 2022. Fiberglass mannequins are highly durable and can withstand the rigors of the retail environment. They are resistant to wear and tear, making them a long-lasting investment for retailers. This durability ensures that the mannequins maintain their attractive appearance over time. Fiberglass allows for highly detailed and realistic mannequin designs. These mannequins can accurately replicate human body proportions, skin textures, and facial features. Despite their durability, fiberglass mannequins are relatively lightweight. This makes them easy to handle, transport, and reposition, a significant advantage for retailers who frequently rearrange store displays.
Based on product type, the market is divided into women, men, children, and others. The children segment procured a considerable growth rate in the market in 2022. The availability of children’s lookalike mannequins representing diverse age groups, body types, and ethnic backgrounds promotes inclusivity. Retailers can cater to a broader range of customers by displaying their children's clothing on mannequins that reflect real-world diversity. Well-dressed children mannequins contribute to the overall aesthetics of the retail space. Their life-like appearance and stylish clothing enhance the ambiance of the store, creating a more visually appealing and inviting shopping environment for parents and children.
| Report Attribute | Details |
|---|---|
| Market size value in 2022 | USD 5 Billion |
| Market size forecast in 2030 | USD 6.4 Billion |
| Base Year | 2022 |
| Historical Period | 2019 to 2021 |
| Forecast Period | 2023 to 2030 |
| Revenue Growth Rate | CAGR of 3.2% from 2023 to 2030 |
| Number of Pages | 254 |
| Number of Table | 530 |
| Quantitative Data | Volume in thousand units, value in million, CAGR from 2019-2030 |
| Report coverage | Market Trends, Revenue Estimation and Forecast, Segmentation Analysis, Regional and Country Breakdown, Companies Strategic Developments, Company Profiling |
| Segments covered | Product Type, Material, Region |
| Country scope | US, Canada, Mexico, Germany, UK, France, Russia, Spain, Italy, China, Japan, India, South Korea, Singapore, Malaysia, Brazil, Argentina, UAE, Saudi Arabia, South Africa, Nigeria |
| Growth Drivers |
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| Restraints |
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Region-wise, the market is analyzed across North America, Europe, Asia Pacific, and LAMEA. The Asia Pacific region garnered the maximum revenue share in the market in 2022. A number of factors, including the expansion of the retail sector, the rise of the fashion industry, pop-up stores, the expansion of the luxury market, customization, seasonal displays, and sustainability, are driving the growing demand for mannequins in the region. The retail calendar in the Asia Pacific is filled with various festivals and holidays, each requiring seasonal displays. Mannequins are used to create themed displays for festivals, seasonal fashion launches, and special occasions. Many countries in the Asia Pacific are popular tourist destinations. Tourists often engage in shopping, and mannequins play a crucial role in attracting their attention and promoting local fashion and products.
Free Valuable Insights: The Global Mannequin Market size to reach USD 6.4 Billion by 2030
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Able Art Limited, Genesis Display GMBH, Best Mannequins BV, 3S Mannequins Inc. (Anasys Concept Developers Pvt. Ltd.), IDW Display, EUVEKA, Abstract Mannequins, Hans Boodt Manneqins, Global Mannequins, and Bonaveri Srl.
By Product Type (Volume, Thousand Units, USD Million, 2019-2030)
By Material (Volume, Thousand Units, USD Million, 2019-2030)
By Geography (Volume, Thousand Units, USD Million, 2019-2030)
This Market size is expected to reach $6.4 billion by 2030.
Expansion of the apparel and fashion industry are driving the Market in coming years, however, Sustainability and environmental concerns restraints the growth of the Market.
Able Art Limited, Genesis Display GMBH, Best Mannequins BV, 3S Mannequins Inc. (Anasys Concept Developers Pvt. Ltd.), IDW Display, EUVEKA, Abstract Mannequins, Hans Boodt Manneqins, Global Mannequins, and Bonaveri Srl.
In the year 2022, the market attained a volume of 5,026.3 thousand units, experiencing a growth of 2.8% (2019-2022).
The Women segment acquired the maximum revenue share in the Market, by Product Type in 2022 thereby, achieving a market value of $2.5 Billion by 2030.
The Asia Pacific region dominated the Market, by Region in 2022, and would continue to be a dominant market till 2030; thereby, achieving a market value of $2.6 Billion by 2030.
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