The Europe Water Enhancer Market would witness market growth of 8.8% CAGR during the forecast period (2022-2028).
Over the past few years, obesity, cardiovascular disease, and diabetes have all increased globally. There is a new product that is competing in the market for flavored drinks that has been around for some time called water enhancers. As consumers become more health conscious, artificially flavored and carbonated beverages are being avoided by consumers. Water enhancers have a similar taste to water and offer extra nutritional benefits without adding carbonation. Instead of being advertised as a harmful snack like most soft beverages, they are positioned as a health product.
Flavored water enhancers are also common. Instead of taking center stage, they encourage consumers to drink more water—a habit that most of us would like to improve. The market for water enhancers is being driven by consumers' increased emphasis on health and fitness. Over time, this specialized industry is projected to expand rapidly and could even displace other beverages as the leader. The idea behind liquid water enhancers is to specifically target millennials, who rely on functional foods, beverages, and supplements to meet their daily nutritional needs as a result of their hectic lifestyles.
Europeans are very concerned about living a healthy lifestyle, so they expect drinking water with enhanced quality and better nutritional content. Additionally, the prevalence of obesity is rising steadily throughout several European nations, particularly among children between the ages of 11 and 13. According to research released by the WHO Europe in 2012–13, 11% of children aged 11 and under and 27% of children aged 13 were overweight in the region of Europe. This increase in several obesity cases is the result of the high consumption of various kinds of soft drinks by these age groups influenced by the attractive advertising of such products.
The Germany market dominated the Europe Water Enhancer Market by Country in 2021, and would continue to be a dominant market till 2028; thereby, achieving a market value of $402.1 million by 2028.The UK market is anticipated to grow at a CAGR of 7.9% during (2022 - 2028). Additionally, The France market would exhibit a CAGR of 9.6% during (2022 - 2028).
Based on Product Type, the market is segmented into Non-Nutritional and Nutritional. Based on Distribution Channel, the market is segmented into Offline and Online. Based on Form, the market is segmented Liquid and Powder. Based on countries, the market is segmented into Germany, UK, France, Russia, Spain, Italy, and Rest of Europe.
Free Valuable Insights: The Global Water Enhancer Market will Hit $4.5 Billion by 2028, at a CAGR of 9.3%
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include PepsiCo, Inc., Nestle S.A., The Coca Cola Company, The Kraft Heinz Company, Keurig Dr Pepper, Inc., AriZona Beverages Company LLC, Mondelez International, Inc., 4C Foods Corp., and The Jel Sert Company.
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