The Europe POU Water Purifier Market would witness market growth of 5.7% CAGR during the forecast period (2023-2029).
The need for POU water purifiers is being driven by a rise in environmental worries. POU water purifier demand is anticipated to increase due to widespread industrial and human activity-related water source pollution and contamination. Additionally, as people understand the value of water conservation grows, so does the need for water purifiers that use less water. E-commerce is becoming increasingly popular and is regularly used to sell and acquire goods. POU water purifier manufacturers and media firms are drawn to use social media to promote and raise awareness of their goods due to the development in social media usage and the proliferation of smartphones.
The youth population, in particular, is represented in significant numbers on social media sites, which are hugely popular with them. As a result, companies are leveraging these platforms to create advertising campaigns for product promotion and to sell things online. Additionally, POU water purifier firms advertise their goods by using celebrity endorsements to persuade young people to purchase recently released water purifiers. This thus drives the need for POU water purifiers.
The United Kingdom's water resources are becoming increasingly polluted due to several factors, including the release of untreated sewage into water streams, which is lowering the quality of the water, and as a result, the industry for water purifiers is expected to grow significantly over the forecasted period. The demand for water purifiers in the UK is also being influenced by consumers' growing knowledge of the negative effects of consuming tainted water. The government has established a number of rules to reduce the nation's rising level of water pollution in response to the growth in water pollution in the United Kingdom. These factors are expected to increase the usage of water purifier systems providing more sales for POU water purifiers and driving market growth in the region.
The Germany market dominated the Europe POU Water Purifier Market by Country in 2022, and would continue to be a dominant market till 2029; thereby, achieving a market value of $1,814.9 Million by 2029. The UK market is anticipated to grow at a CAGR of 4.8% during (2023 - 2029). Additionally, The France market would exhibit a CAGR of 6.5% during (2023 - 2029).
Based on Technology, the market is segmented into RO, UV, UV & RO and Others. Based on Type, the market is segmented into Countertop Filters, Under the Counter Filters and Others. Based on Distribution Channel, the market is segmented into B2C and B2B. Based on End user, the market is segmented into Household and Commercial. Based on countries, the market is segmented into Germany, UK, France, Russia, Spain, Italy, and Rest of Europe.
Free Valuable Insights: The Worldwide POU Water Purifier Market is Projected to reach USD 29.6 Billion by 2029, at a CAGR of 6.4%
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Panasonic Holdings Corporation, A. O. Smith Corporation, Pentair PLC, The Katadyn Group, Culligan International Company (Clayton, Dubilier & Rice Ltd.), KENT RO Systems Ltd., Ace Hygiene Products Pvt. Ltd., Brondell, Inc., Crystaline Water Master Co., Ltd. And Amway Corporation.
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