Europe Marketing Resource Management Market By Component (Solutions and Services), By Deployment Type (On-premise and Cloud), By Enterprise Size (Large Enterprises and Small & Medium Enterprises), By End User (Manufacturing, Consumer Goods & Retail, Travel & Hospitality, Healthcare, Telecom & IT, BFSI and Others), By Country, Industry Analysis and Forecast, 2020 - 2026

The Europe Marketing Resource Management Market would witness market growth of 13% CAGR during the forecast period (2020-2026). A surge in the number of marketing channels has developed a requirement to manage complicated marketing activities to promote the brand and products in a better way. MRM software provides real-time updates about the marketing activities and also safeguards real-time access to organizational data with digital accounts. The organization can install on-premise or cloud-based MRM solutions based on their requirements and infrastructure. MRM is primarily deployed by large scale enterprises, considering massive budgets for marketing activities in comparison to small and medium enterprises (SMEs). Although, SMEs have displayed a keen interest towards MRM solutions to get the highest returns from their marketing practices.

The growth of the market is because of the rising need among businesses to make sure about brand and regulatory compliance. The rising need to decrease cycle time projections through content distribution and duplication is expected to further boost the demand for marketing resource management solutions. Moreover, the growing diversity in delivery channels has bolstered the market growth.

Marketing Resource Management (MRM) solutions facilitate businesses to simplify their marketing operations. These operations involve brand management, workforce management, financial management, and content management, among others. With the perfect integration of Artificial Intelligence (AI) and Machine Learning (ML) technologies, MRM solutions assist marketers to take absolute control of marketing initiatives and tasks. In modern times, marketers are aiming to create more complex marketing processes, hence developing demand for MRM solutions in several end-use industries.

Based on Component, the market is segmented into Solutions and Services. Solutions segment is further bifurcated across Marketing Asset Management, Project Management, Brand & Advertisement Management, Financial Management, Capacity Planning Management and Others. Based on Deployment Type, the market is segmented into On-premise and Cloud. Based on Enterprise Size, the market is segmented into Large Enterprises and Small & Medium Enterprises. Based on End User, the market is segmented into Manufacturing, Consumer Goods & Retail, Travel & Hospitality, Healthcare, Telecom & IT, BFSI and Others. Based on countries, the market is segmented into Germany, UK, France, Russia, Spain, Italy, and Rest of Europe.

Free Valuable Insights: Marketing Resource Management Market in Europe is expected to register a CAGR of 13% during the forecast period (2020-2026)

The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include IBM Corporation, SAP SE, Teradata Corporation, Microsoft Corporation, HCL Technologies Ltd. (HCL Enterprises), Adobe, Inc., Oracle Corporation, Infor, Inc. (Koch Industries), SAS Institute, Inc., and North Plains Systems Corporation (Aclate, Inc.)

Scope of the Study

Market Segments Covered in the Report:

By Component

• Solutions
  • Marketing Asset Management
  • Project Management
  • Brand & Advertisement Management
  • Financial Management
  • Capacity Planning Management
  • Others
• Services

By Deployment Type

• On-premise
• Cloud

By Enterprise Size

• Large Enterprises
• Small & Medium Enterprises

By End User

• Manufacturing
• Consumer Goods & Retail
• Travel & Hospitality
• Healthcare
• Telecom & IT
• BFSI
• Others

By Country

• Germany
• UK
• France
• Russia
• Spain
• Italy
• Rest of Europe

Companies Profiled

• IBM Corporation
• SAP SE
• Teradata Corporation
• Microsoft Corporation
• HCL Technologies Ltd. (HCL Enterprises)
• Adobe, Inc.
• Oracle Corporation
• Infor, Inc. (Koch Industries)
• SAS Institute, Inc.
• North Plains Systems Corporation (Aclate, Inc.)

Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 Europe Marketing Resource Management Market, by Component
1.4.2 Europe Marketing Resource Management Market, by Deployment Type
1.4.3 Europe Marketing Resource Management Market, by Enterprise Size
1.4.4 Europe Marketing Resource Management Market, by End User
1.4.5 Europe Marketing Resource Management Market, by Country
1.5 Methodology for the research

Chapter 2. Market Overview
2.1 Introduction
2.1.1 Overview
2.1.2 Executive Summary
2.1.3 Market Composition and Scenario
2.2 Key Factors Impacting the Market
2.2.1 Market Drivers
2.2.2 Market Restraints

Chapter 3. Competition Analysis - Global
3.1 KBV Cardinal Matrix
3.2 Recent Industry Wide Strategic Developments
3.2.1 Partnerships, Collaborations and Agreements
3.2.2 Product Launches and Product Expansions
3.2.3 Acquisition and Mergers
3.3 Top Winning Strategies
3.3.1 Key Leading Strategies: Percentage Distribution (2016-2020)
3.3.2 Key Strategic Move: (Partnerships, Collaborations, and Agreements : 2018, Apr – 2020, Nov) Leading Players
3.3.3 Key Strategic Move: (Product Launches and Product Expansions : 2016, Apr – 2020, Nov) Leading Players

Chapter 4. Europe Marketing Resource Management Market by Component
4.1 Europe Marketing Resource Management Solutions Market by Country
4.2 Europe Marketing Resource Management Market by Solutions Type
4.2.1 Europe Marketing Resource Management Marketing Asset Management Market by Country
4.2.2 Europe Marketing Resource Management Project Management Market by Country
4.2.3 Europe Marketing Resource Management Brand & Advertisement Management Market by Country
4.2.4 Europe Marketing Resource Management Financial Management Market by Country
4.2.5 Europe Marketing Resource Management Capacity Planning Management Market by Country
4.2.6 Europe Other Solutions Type Marketing Resource Management Market by Country
4.3 Europe Marketing Resource Management Services Market by Country

Chapter 5. Europe Marketing Resource Management Market by Deployment Type
5.1 Europe On-premise Marketing Resource Management Market by Country
5.2 Europe Cloud Marketing Resource Management Market by Country

Chapter 6. Europe Marketing Resource Management Market by Enterprise Size
6.1 Europe Large Enterprises Marketing Resource Management Market by Country
6.2 Europe Small & Medium Enterprises Marketing Resource Management Market by Country

Chapter 7. Europe Marketing Resource Management Market by End User
7.1 Europe Manufacturing Marketing Resource Management Market by Country
7.2 Europe Consumer Goods & Retail Marketing Resource Management Market by Country
7.3 Europe Travel & Hospitality Marketing Resource Management Market by Country
7.4 Europe Healthcare Marketing Resource Management Market by Country
7.5 Europe Telecom & IT Marketing Resource Management Market by Country
7.6 Europe BFSI Marketing Resource Management Market by Country
7.7 Europe Others Marketing Resource Management Market by Country

Chapter 8. Europe Marketing Resource Management Market by Country
8.1 Germany Marketing Resource Management Market
8.1.1 Germany Marketing Resource Management Market by Component
8.1.1.1 Germany Marketing Resource Management Market by Solutions Type
8.1.2 Germany Marketing Resource Management Market by Deployment Type
8.1.3 Germany Marketing Resource Management Market by Enterprise Size
8.1.4 Germany Marketing Resource Management Market by End User
8.2 UK Marketing Resource Management Market
8.2.1 UK Marketing Resource Management Market by Component
8.2.1.1 UK Marketing Resource Management Market by Solutions Type
8.2.2 UK Marketing Resource Management Market by Deployment Type
8.2.3 UK Marketing Resource Management Market by Enterprise Size
8.2.4 UK Marketing Resource Management Market by End User
8.3 France Marketing Resource Management Market
8.3.1 France Marketing Resource Management Market by Component
8.3.1.1 France Marketing Resource Management Market by Solutions Type
8.3.2 France Marketing Resource Management Market by Deployment Type
8.3.3 France Marketing Resource Management Market by Enterprise Size
8.3.4 France Marketing Resource Management Market by End User
8.4 Russia Marketing Resource Management Market
8.4.1 Russia Marketing Resource Management Market by Component
8.4.1.1 Russia Marketing Resource Management Market by Solutions Type
8.4.2 Russia Marketing Resource Management Market by Deployment Type
8.4.3 Russia Marketing Resource Management Market by Enterprise Size
8.4.4 Russia Marketing Resource Management Market by End User
8.5 Spain Marketing Resource Management Market
8.5.1 Spain Marketing Resource Management Market by Component
8.5.1.1 Spain Marketing Resource Management Market by Solutions Type
8.5.2 Spain Marketing Resource Management Market by Deployment Type
8.5.3 Spain Marketing Resource Management Market by Enterprise Size
8.5.4 Spain Marketing Resource Management Market by End User
8.6 Italy Marketing Resource Management Market
8.6.1 Italy Marketing Resource Management Market by Component
8.6.1.1 Italy Marketing Resource Management Market by Solutions Type
8.6.2 Italy Marketing Resource Management Market by Deployment Type
8.6.3 Italy Marketing Resource Management Market by Enterprise Size
8.6.4 Italy Marketing Resource Management Market by End User
8.7 Rest of Europe Marketing Resource Management Market
8.7.1 Rest of Europe Marketing Resource Management Market by Component
8.7.1.1 Rest of Europe Marketing Resource Management Market by Solutions Type
8.7.2 Rest of Europe Marketing Resource Management Market by Deployment Type
8.7.3 Rest of Europe Marketing Resource Management Market by Enterprise Size
8.7.4 Rest of Europe Marketing Resource Management Market by End User

Chapter 9. Company Profiles
9.1 IBM Corporation
9.1.1 Company Overview
9.1.2 Financial Analysis
9.1.3 Regional & Segmental Analysis
9.1.4 Research & Development Expenses
9.1.5 Recent strategies and developments:
9.1.5.1 Partnerships, Collaborations, and Agreements:
9.1.5.2 Product Launches and Product Expansions:
9.1.6 SWOT Analysis
9.2 SAP SE
9.2.1 Company Overview
9.2.2 Financial Analysis
9.2.3 Segmental and Regional Analysis
9.2.4 Research & Development Expense
9.2.1 Recent strategies and developments:
9.2.1.1 Partnerships, Collaborations, and Agreements:
9.2.1.2 Product Launches and Product Expansions:
9.2.1.3 Acquisition and Mergers:
9.2.2 SWOT Analysis
9.3 Teradata Corporation
9.3.1 Company Overview
9.3.2 Financial Analysis
9.3.3 Regional Analysis
9.3.4 Research & Development Expense
9.3.5 Recent strategies and developments:
9.3.5.1 Partnerships, Collaborations, and Agreements:
9.3.5.2 Product Launches and Product Expansions:
9.3.5.3 Acquisition and Mergers:
9.3.6 SWOT Analysis
9.4 Microsoft Corporation
9.4.1 Company Overview
9.4.2 Financial Analysis
9.4.3 Segmental and Regional Analysis
9.4.4 Research & Development Expenses
9.4.5 Recent strategies and developments:
9.4.5.1 Partnerships, Collaborations, and Agreements:
9.4.5.2 Product Launches and Product Expansions:
9.4.5.3 Acquisition and Mergers:
9.4.6 SWOT Analysis
9.5 HCL Technologies Ltd. (HCL Enterprises)
9.5.1 Company Overview
9.5.2 Financial Analysis
9.5.3 Segmental and Regional Analysis
9.5.4 Research & Development Expense
9.5.5 Recent strategies and developments:
9.5.5.1 Partnerships, Collaborations, and Agreements:
9.5.5.2 Product Launches and Product Expansions:
9.5.5.3 Acquisition and Mergers:
9.5.6 SWOT Analysis
9.6 Adobe, Inc.
9.6.1 Company Overview
9.6.2 Financial Analysis
9.6.3 Segmental and Regional Analysis
9.6.4 Research & Development Expense
9.6.5 Recent strategies and developments:
9.6.5.1 Partnerships, Collaborations, and Agreements:
9.6.5.2 Acquisition and Mergers:
9.6.6 SWOT Analysis
9.7 Oracle Corporation
9.7.1 Company Overview
9.7.2 Financial Analysis
9.7.3 Segmental and Regional Analysis
9.7.4 Research & Development Expense
9.7.5 Recent strategies and developments:
9.7.5.1 Acquisition and Mergers:
9.7.5.2 Product Launches and Product Expansions:
9.7.6 SWOT Analysis
9.8 Infor, Inc. (Koch Industries)
9.8.1 Company Overview
9.8.2 Recent strategies and developments:
9.8.2.1 Partnerships, Collaborations, and Agreements:
9.9 SAS Institute, Inc.
9.9.1 Company Overview
9.9.2 Recent strategies and developments:
9.9.2.1 Product Launches and Product Expansions:
9.9.2.2 Partnerships, Collaborations, and Agreements:
9.10. North Plains Systems Corporation (Aclate, Inc.)
9.10.1 Company Overview

TABLE 1 Europe Marketing Resource Management Market, 2016 - 2019, USD Million
TABLE 2 Europe Marketing Resource Management Market, 2020 - 2026, USD Million
TABLE 3 Partnerships, Collaborations and Agreements– Marketing Resource Management Market
TABLE 4 Product Launches And Product Expansions– Marketing Resource Management Market
TABLE 5 Acquisition and Mergers– Marketing Resource Management Market
TABLE 6 Europe Marketing Resource Management Market by Component, 2016 - 2019, USD Million
TABLE 7 Europe Marketing Resource Management Market by Component, 2020 - 2026, USD Million
TABLE 8 Europe Marketing Resource Management Solutions Market by Country, 2016 - 2019, USD Million
TABLE 9 Europe Marketing Resource Management Solutions Market by Country, 2020 - 2026, USD Million
TABLE 10 Europe Marketing Resource Management Market by Solutions Type, 2016 - 2019, USD Million
TABLE 11 Europe Marketing Resource Management Market by Solutions Type, 2020 - 2026, USD Million
TABLE 12 Europe Marketing Resource Management Marketing Asset Management Market by Country, 2016 - 2019, USD Million
TABLE 13 Europe Marketing Resource Management Marketing Asset Management Market by Country, 2020 - 2026, USD Million
TABLE 14 Europe Marketing Resource Management Project Management Market by Country, 2016 - 2019, USD Million
TABLE 15 Europe Marketing Resource Management Project Management Market by Country, 2020 - 2026, USD Million
TABLE 16 Europe Marketing Resource Management Brand & Advertisement Management Market by Country, 2016 - 2019, USD Million
TABLE 17 Europe Marketing Resource Management Brand & Advertisement Management Market by Country, 2020 - 2026, USD Million
TABLE 18 Europe Marketing Resource Management Financial Management Market by Country, 2016 - 2019, USD Million
TABLE 19 Europe Marketing Resource Management Financial Management Market by Country, 2020 - 2026, USD Million
TABLE 20 Europe Marketing Resource Management Capacity Planning Management Market by Country, 2016 - 2019, USD Million
TABLE 21 Europe Marketing Resource Management Capacity Planning Management Market by Country, 2020 - 2026, USD Million
TABLE 22 Europe Other Solutions Type Marketing Resource Management Market by Country, 2016 - 2019, USD Million
TABLE 23 Europe Other Solutions Type Marketing Resource Management Market by Country, 2020 - 2026, USD Million
TABLE 24 Europe Marketing Resource Management Services Market by Country, 2016 - 2019, USD Million
TABLE 25 Europe Marketing Resource Management Services Market by Country, 2020 - 2026, USD Million
TABLE 26 Europe Marketing Resource Management Market by Deployment Type, 2016 - 2019, USD Million
TABLE 27 Europe Marketing Resource Management Market by Deployment Type, 2020 - 2026, USD Million
TABLE 28 Europe On-premise Marketing Resource Management Market by Country, 2016 - 2019, USD Million
TABLE 29 Europe On-premise Marketing Resource Management Market by Country, 2020 - 2026, USD Million
TABLE 30 Europe Cloud Marketing Resource Management Market by Country, 2016 - 2019, USD Million
TABLE 31 Europe Cloud Marketing Resource Management Market by Country, 2020 - 2026, USD Million
TABLE 32 Europe Marketing Resource Management Market by Enterprise Size, 2016 - 2019, USD Million
TABLE 33 Europe Marketing Resource Management Market by Enterprise Size, 2020 - 2026, USD Million
TABLE 34 Europe Large Enterprises Marketing Resource Management Market by Country, 2016 - 2019, USD Million
TABLE 35 Europe Large Enterprises Marketing Resource Management Market by Country, 2020 - 2026, USD Million
TABLE 36 Europe Small & Medium Enterprises Marketing Resource Management Market by Country, 2016 - 2019, USD Million
TABLE 37 Europe Small & Medium Enterprises Marketing Resource Management Market by Country, 2020 - 2026, USD Million
TABLE 38 Europe Marketing Resource Management Market by End User, 2016 - 2019, USD Million
TABLE 39 Europe Marketing Resource Management Market by End User, 2020 - 2026, USD Million
TABLE 40 Europe Manufacturing Marketing Resource Management Market by Country, 2016 - 2019, USD Million
TABLE 41 Europe Manufacturing Marketing Resource Management Market by Country, 2020 - 2026, USD Million
TABLE 42 Europe Consumer Goods & Retail Marketing Resource Management Market by Country, 2016 - 2019, USD Million
TABLE 43 Europe Consumer Goods & Retail Marketing Resource Management Market by Country, 2020 - 2026, USD Million
TABLE 44 Europe Travel & Hospitality Marketing Resource Management Market by Country, 2016 - 2019, USD Million
TABLE 45 Europe Travel & Hospitality Marketing Resource Management Market by Country, 2020 - 2026, USD Million
TABLE 46 Europe Healthcare Marketing Resource Management Market by Country, 2016 - 2019, USD Million
TABLE 47 Europe Healthcare Marketing Resource Management Market by Country, 2020 - 2026, USD Million
TABLE 48 Europe Telecom & IT Marketing Resource Management Market by Country, 2016 - 2019, USD Million
TABLE 49 Europe Telecom & IT Marketing Resource Management Market by Country, 2020 - 2026, USD Million
TABLE 50 Europe BFSI Marketing Resource Management Market by Country, 2016 - 2019, USD Million
TABLE 51 Europe BFSI Marketing Resource Management Market by Country, 2020 - 2026, USD Million
TABLE 52 Europe Others Marketing Resource Management Market by Country, 2016 - 2019, USD Million
TABLE 53 Europe Others Marketing Resource Management Market by Country, 2020 - 2026, USD Million
TABLE 54 Europe Marketing Resource Management Market by Country, 2016 - 2019, USD Million
TABLE 55 Europe Marketing Resource Management Market by Country, 2020 - 2026, USD Million
TABLE 56 Germany Marketing Resource Management Market, 2016 - 2019, USD Million
TABLE 57 Germany Marketing Resource Management Market, 2020 - 2026, USD Million
TABLE 58 Germany Marketing Resource Management Market by Component, 2016 - 2019, USD Million
TABLE 59 Germany Marketing Resource Management Market by Component, 2020 - 2026, USD Million
TABLE 60 Germany Marketing Resource Management Market by Solutions Type, 2016 - 2019, USD Million
TABLE 61 Germany Marketing Resource Management Market by Solutions Type, 2020 - 2026, USD Million
TABLE 62 Germany Marketing Resource Management Market by Deployment Type, 2016 - 2019, USD Million
TABLE 63 Germany Marketing Resource Management Market by Deployment Type, 2020 - 2026, USD Million
TABLE 64 Germany Marketing Resource Management Market by Enterprise Size, 2016 - 2019, USD Million
TABLE 65 Germany Marketing Resource Management Market by Enterprise Size, 2020 - 2026, USD Million
TABLE 66 Germany Marketing Resource Management Market by End User, 2016 - 2019, USD Million
TABLE 67 Germany Marketing Resource Management Market by End User, 2020 - 2026, USD Million
TABLE 68 UK Marketing Resource Management Market, 2016 - 2019, USD Million
TABLE 69 UK Marketing Resource Management Market, 2020 - 2026, USD Million
TABLE 70 UK Marketing Resource Management Market by Component, 2016 - 2019, USD Million
TABLE 71 UK Marketing Resource Management Market by Component, 2020 - 2026, USD Million
TABLE 72 UK Marketing Resource Management Market by Solutions Type, 2016 - 2019, USD Million
TABLE 73 UK Marketing Resource Management Market by Solutions Type, 2020 - 2026, USD Million
TABLE 74 UK Marketing Resource Management Market by Deployment Type, 2016 - 2019, USD Million
TABLE 75 UK Marketing Resource Management Market by Deployment Type, 2020 - 2026, USD Million
TABLE 76 UK Marketing Resource Management Market by Enterprise Size, 2016 - 2019, USD Million
TABLE 77 UK Marketing Resource Management Market by Enterprise Size, 2020 - 2026, USD Million
TABLE 78 UK Marketing Resource Management Market by End User, 2016 - 2019, USD Million
TABLE 79 UK Marketing Resource Management Market by End User, 2020 - 2026, USD Million
TABLE 80 France Marketing Resource Management Market, 2016 - 2019, USD Million
TABLE 81 France Marketing Resource Management Market, 2020 - 2026, USD Million
TABLE 82 France Marketing Resource Management Market by Component, 2016 - 2019, USD Million
TABLE 83 France Marketing Resource Management Market by Component, 2020 - 2026, USD Million
TABLE 84 France Marketing Resource Management Market by Solutions Type, 2016 - 2019, USD Million
TABLE 85 France Marketing Resource Management Market by Solutions Type, 2020 - 2026, USD Million
TABLE 86 France Marketing Resource Management Market by Deployment Type, 2016 - 2019, USD Million
TABLE 87 France Marketing Resource Management Market by Deployment Type, 2020 - 2026, USD Million
TABLE 88 France Marketing Resource Management Market by Enterprise Size, 2016 - 2019, USD Million
TABLE 89 France Marketing Resource Management Market by Enterprise Size, 2020 - 2026, USD Million
TABLE 90 France Marketing Resource Management Market by End User, 2016 - 2019, USD Million
TABLE 91 France Marketing Resource Management Market by End User, 2020 - 2026, USD Million
TABLE 92 Russia Marketing Resource Management Market, 2016 - 2019, USD Million
TABLE 93 Russia Marketing Resource Management Market, 2020 - 2026, USD Million
TABLE 94 Russia Marketing Resource Management Market by Component, 2016 - 2019, USD Million
TABLE 95 Russia Marketing Resource Management Market by Component, 2020 - 2026, USD Million
TABLE 96 Russia Marketing Resource Management Market by Solutions Type, 2016 - 2019, USD Million
TABLE 97 Russia Marketing Resource Management Market by Solutions Type, 2020 - 2026, USD Million
TABLE 98 Russia Marketing Resource Management Market by Deployment Type, 2016 - 2019, USD Million
TABLE 99 Russia Marketing Resource Management Market by Deployment Type, 2020 - 2026, USD Million
TABLE 100 Russia Marketing Resource Management Market by Enterprise Size, 2016 - 2019, USD Million
TABLE 101 Russia Marketing Resource Management Market by Enterprise Size, 2020 - 2026, USD Million
TABLE 102 Russia Marketing Resource Management Market by End User, 2016 - 2019, USD Million
TABLE 103 Russia Marketing Resource Management Market by End User, 2020 - 2026, USD Million
TABLE 104 Spain Marketing Resource Management Market, 2016 - 2019, USD Million
TABLE 105 Spain Marketing Resource Management Market, 2020 - 2026, USD Million
TABLE 106 Spain Marketing Resource Management Market by Component, 2016 - 2019, USD Million
TABLE 107 Spain Marketing Resource Management Market by Component, 2020 - 2026, USD Million
TABLE 108 Spain Marketing Resource Management Market by Solutions Type, 2016 - 2019, USD Million
TABLE 109 Spain Marketing Resource Management Market by Solutions Type, 2020 - 2026, USD Million
TABLE 110 Spain Marketing Resource Management Market by Deployment Type, 2016 - 2019, USD Million
TABLE 111 Spain Marketing Resource Management Market by Deployment Type, 2020 - 2026, USD Million
TABLE 112 Spain Marketing Resource Management Market by Enterprise Size, 2016 - 2019, USD Million
TABLE 113 Spain Marketing Resource Management Market by Enterprise Size, 2020 - 2026, USD Million
TABLE 114 Spain Marketing Resource Management Market by End User, 2016 - 2019, USD Million
TABLE 115 Spain Marketing Resource Management Market by End User, 2020 - 2026, USD Million
TABLE 116 Italy Marketing Resource Management Market, 2016 - 2019, USD Million
TABLE 117 Italy Marketing Resource Management Market, 2020 - 2026, USD Million
TABLE 118 Italy Marketing Resource Management Market by Component, 2016 - 2019, USD Million
TABLE 119 Italy Marketing Resource Management Market by Component, 2020 - 2026, USD Million
TABLE 120 Italy Marketing Resource Management Market by Solutions Type, 2016 - 2019, USD Million
TABLE 121 Italy Marketing Resource Management Market by Solutions Type, 2020 - 2026, USD Million
TABLE 122 Italy Marketing Resource Management Market by Deployment Type, 2016 - 2019, USD Million
TABLE 123 Italy Marketing Resource Management Market by Deployment Type, 2020 - 2026, USD Million
TABLE 124 Italy Marketing Resource Management Market by Enterprise Size, 2016 - 2019, USD Million
TABLE 125 Italy Marketing Resource Management Market by Enterprise Size, 2020 - 2026, USD Million
TABLE 126 Italy Marketing Resource Management Market by End User, 2016 - 2019, USD Million
TABLE 127 Italy Marketing Resource Management Market by End User, 2020 - 2026, USD Million
TABLE 128 Rest of Europe Marketing Resource Management Market, 2016 - 2019, USD Million
TABLE 129 Rest of Europe Marketing Resource Management Market, 2020 - 2026, USD Million
TABLE 130 Rest of Europe Marketing Resource Management Market by Component, 2016 - 2019, USD Million
TABLE 131 Rest of Europe Marketing Resource Management Market by Component, 2020 - 2026, USD Million
TABLE 132 Rest of Europe Marketing Resource Management Market by Solutions Type, 2016 - 2019, USD Million
TABLE 133 Rest of Europe Marketing Resource Management Market by Solutions Type, 2020 - 2026, USD Million
TABLE 134 Rest of Europe Marketing Resource Management Market by Deployment Type, 2016 - 2019, USD Million
TABLE 135 Rest of Europe Marketing Resource Management Market by Deployment Type, 2020 - 2026, USD Million
TABLE 136 Rest of Europe Marketing Resource Management Market by Enterprise Size, 2016 - 2019, USD Million
TABLE 137 Rest of Europe Marketing Resource Management Market by Enterprise Size, 2020 - 2026, USD Million
TABLE 138 Rest of Europe Marketing Resource Management Market by End User, 2016 - 2019, USD Million
TABLE 139 Rest of Europe Marketing Resource Management Market by End User, 2020 - 2026, USD Million
TABLE 140 Key information – IBM Corporation
TABLE 141 Key Information – SAP SE
TABLE 142 Key Information – Teradata Corporation
TABLE 143 key information – Microsoft Corporation
TABLE 144 Key Information – HCL Technologies Ltd.
TABLE 145 Key Information – Adobe, Inc.
TABLE 146 Key Information – Oracle Corporation
TABLE 147 Key Information – Infor, Inc.
TABLE 148 Key information – SAS Institute, Inc.
TABLE 149 key information – North Plains Systems Corporation

List of Figures
FIG 1 Methodology for the research
FIG 2 KBV Cardinal Matrix
FIG 3 Key Leading Strategies: Percentage Distribution (2016-2020)
FIG 4 Key Strategic Move: (Partnerships, Collaborations, and Agreements : 2018, Apr – 2020, Nov) Leading Players
FIG 5 Key Strategic Move: (Product Launches and Product Expansions : 2016, Apr – 2020, Nov) Leading Players
FIG 6 Recent strategies and developments: IBM Corporation
FIG 7 Swot analysis: IBM Corporation
FIG 8 Recent strategies and developments: SAP SE
FIG 9 SWOT Analysis: SAP SE
FIG 10 Recent strategies and developments: Teradata Corporation
FIG 11 SWOT Analysis: Teradata Corporation
FIG 12 Recent strategies and developments: Microsoft Corporation
FIG 13 SWOT Analysis: Microsoft Corporation
FIG 14 Recent strategies and developments: HCL Technologies Ltd.
FIG 15 SWOT Analysis: HCL Technologies Ltd.
FIG 16 Recent strategies and developments: Adobe, Inc.
FIG 17 SWOT Analysis: Adobe, inc.
FIG 18 Recent strategies and developments: Oracle Corporation
FIG 19 SWOT analysis: Oracle Corporation
FIG 20 Recent strategies and developments: SAS Institute, Inc.