The Europe Hair & Scalp Care Market would witness market growth of 5.7% CAGR during the forecast period (2021-2027).
Haircare products aid in the protection and nourishment of the hair, as well as the reduction of hair damage, and help to improve the health of the scalp. In addition, they improve the texture and quality of hair to keep it healthy. Moreover, preservatives, agents, surfactants, and emulsifiers can all be found in hair care products, as well as other additives like preservatives, agents, and surfactants.
Customers who want to restore their hair's health while also enhancing its strength and suppleness are increasingly turning to scalp care products. The demand for hair shampoo is constantly increasing due to the growing popularity of leave-in treatments and masks for hair protection and nutrition. Due to a strong emphasis on self-grooming, which is one of the current trends, the use of hair care products, especially hair shampoo, is substantially higher among women in their 20s and 30s. Furthermore, people’s fast-paced lifestyles have boosted the need for novel hair and hygiene control solutions that are simple and quick to implement.
The key trends of the regional market are growing consumer interest in various items is expanding and higher online beauty expenditure. In addition, the mushrooming rise of direct-to-consumer channels and the utilization of social media have altered the European market. As a result, brands like Aveda, Palmer's, and Kérastase continue to compete fiercely with mainstream brands like Head & Shoulders. The European region is highly conducive for the global market players because of the presence of a beauty-conscious populace, which would increase hair care product use. According to data given by the Health & Beauty Associations, hair conditioner sales in the United Kingdom increased from USD 334.0 million in March 2018 to USD 341.59 million in March 2019.
The Germany market dominated the Europe Hair & Scalp Care Market by Country in 2020, and would continue to be a dominant market till 2027; thereby, achieving a market value of $7,832.6 million by 2027. The UK market is poised to grow at a CAGR of 4.8% during (2021 - 2027). Additionally, The France market would showcase a CAGR of 6.5% during (2021 - 2027).
Based on Product, the market is segmented into Anti-dandruff (Hair Shampoo and Hair Conditioner & Others), Hair Loss (Hair Shampoo, Hair Conditioner, Hair Oil and Others), Dry & Dull Hair (Hair Shampoo & Conditioner, Hair Oil, and Others), Dry & Itchy Scalp (Hair Shampoo & Conditioner and Hair Oil), White & Grey Hair (Hair Shampoo & Conditioner and Hair Oil & Others) and others. Based on Distribution Channel, the market is segmented into Government, Hypermarket & Supermarket, Pharmacy & Drug Stores, Specialty Store, Online and Others. Based on countries, the market is segmented into Germany, UK, France, Russia, Spain, Italy, and Rest of Europe.
Free Valuable Insights: The Global Hair & Scalp Care Market Size will Hit $121.4 Billion by 2027, at a CAGR of 6.5%
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include L'Oreal Group, Unilever PLC, The Procter & Gamble Company (P&G), Beiersdorf AG, Johnson & Johnson, The Estée Lauder Companies Inc., Amorepacific Corporation, The Himalaya Drug Company (Himalaya Global Holdings Ltd.), Shiseido Co., Ltd., and Kao Corporation (Kanebo Cosmetics Inc.)
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