Asia Pacific Magazine Advertising Market

Asia Pacific Magazine Advertising Market Size, Share & Industry Trends Analysis Report By Vertical (Real Estate, Retail, Automotive, FMCG, Financial Services, Media & Entertainment, Education and Others), By Country and Growth Forecast, 2022 - 2028

Report Id: KBV-12907 Publication Date: December-2022 Number of Pages: 52
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Market Report Description

The Asia Pacific Magazine Advertising Market would witness market growth of -3.4% CAGR during the forecast period (2022-2028).

A television commercial airs, and then it ends. Radio operates in the same way. The daily newspaper is discarded. Magazines may remain on a coffee table for months or even longer in a doctor's waiting room. Following the purchase, the magazine may be read by family members, given to a friend, or donated to the neighborhood library.

Long after you've paid for the advertisement, you may still sell things. When you publish advertising in one of these magazines, consumers may learn more about your company, and their level of trust is raised because many publications have a high level of respect among their target market.

This identification is further solidified when people see you in person, whether it is at your place of work, a local trade show, or a philanthropic occasion. As a result, brand loyalty and awareness are raised. Advertisers may greatly benefit from this credibility when their commercials are seen not as advertising but rather as recommendations from a trustworthy source.

The nation has discovered a way to remain connected as more markets get access to the internet. In an attempt to reach their target audience, brands and marketers are using agile techniques to exploit digital magazines for advertising. The Indian advertising industry is expanding at an unprecedented rate, and digital magazine advertising is growing. Additionally, the APAC countries like China and Japan are important marketplaces for many industry verticals, and there are many companies in these countries that want to grow. For company growth, these companies often employ magazine advertising. The APAC region's market would grow as a consequence of this.

The China market dominated the Asia Pacific Magazine Advertising Market by Country in 2021, and would continue to be a dominant market till 2028; thereby, achieving a market value of $903.9 million by 2028.The Japan market is estimated to grow a CAGR of -4% during (2022 - 2028). Additionally, The India market would experience a CAGR of -2.8% during (2022 - 2028).

Based on Vertical, the market is segmented into Real Estate, Retail, Automotive, FMCG, Financial Services, Media & Entertainment, Education and Others. Based on countries, the market is segmented into China, Japan, India, South Korea, Singapore, Malaysia, and Rest of Asia Pacific.

Free Valuable Insights: The Worldwide Magazine Advertising Market is Projected to reach USD 9.3 Billion by 2028, at a CAGR of -3.7%

The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include News Corporation, Vericast (M&F Worldwide Corp.) (MacAndrews & Forbes Incorporated), Global Business Leaders Mag., Gannett Co., Inc., Axel Springer SE, Nine Entertainment Co. Holdings Limited, and Conduit, Inc.

Scope of the Study

Market Segments Covered in the Report:

By Vertical

  • Real Estate
  • Retail
  • Automotive
  • FMCG
  • Financial Services
  • Media & Entertainment
  • Education
  • Others

By Country

  • China
  • Japan
  • India
  • South Korea
  • Singapore
  • Malaysia
  • Rest of Asia Pacific

Key Market Players

List of Companies Profiled in the Report:

  • News Corporation
  • Vericast (M&F Worldwide Corp.) (MacAndrews & Forbes Incorporated)
  • Global Business Leaders Mag.
  • Gannett Co., Inc.
  • Axel Springer SE
  • Nine Entertainment Co. Holdings Limited
  • Conduit, Inc.
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