The Global Marketing Cloud Platform Market is Predict to reach $18 Billion by 2028, at a CAGR of 8%

Published Date: 24-Nov-2022

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Marketing Cloud Platform Market Growth, Trends and Report Highlights

According to a new report, published by KBV research, The Global Marketing Cloud Platform Market size is expected to reach $18 billion by 2028, rising at a market growth of 8.0% CAGR during the forecast period.

The Services market is showcasing a CAGR of 10.2% during (2022 - 2028). The services include Email service provider replacement, Automated digital marketing, Omnichannel communications, Journey strategy, and many other capabilities. Marketing Cloud provides tools for customer journey management, email, mobile, social, site personalization, advertising, content production and management, and data analysis.

The Advertising & Branding market acquired maximum revenue share in the Global Marketing Cloud Platform Market by Marketing Function in 2021; thereby, achieving a market value of $6.9 billion by 2028. Advertising Studio facilitates customer and prospect engagement. It contains Marketing Audience, Journey Builder Marketing, and Lead Capture apps. Advertising Studio can be used to coordinate social, mobile, sales, and customer service initiatives. Marketing Cloud Advertising Studio assists customers in achieving business email advertising objectives.

The Private market is exhibiting a CAGR of 10% during (2022 - 2028). A private cloud is made up of computing resources that are used only by a single company or organization. The private cloud may be physically located at the company's on-site data center or hosted by a third-party service supplier. In a private cloud, however, the infrastructure and services are constantly maintained on a private network, and the hardware and software are exclusive to the organization.

The Large Enterprises market is generating high revenue in the Global Marketing Cloud Platform Market by Organization Size in 2021; thereby, achieving a market value of $11.7 billion by 2028. It is because large Corporations now have the financial resources to invest in worldwide markets. As a result, corporations are free to establish overseas subsidiaries and expand their reach without relying on the domestic market for growth opportunities.

The BFSI market is registering a CAGR of 7.7% during (2022 - 2028). The banking and financial services industry is undergoing a significant digital transformation; as customers increasingly rely on technology to connect with and transact with organizations in this vital sector, Salesforce equips banking and financial services businesses with inventive solutions that address the needs of their customers.

The North America market dominated the Global Marketing Cloud Platform Market by Region in 2021; thereby, achieving a market value of $6.1 billion by 2028. The Europe market is anticipated to grow at a CAGR of 7.4% during (2022 - 2028). Additionally, The Asia Pacific market would witness a CAGR of 8.9% during (2022 - 2028).

Full Report:

The market research report has exhaustive quantitative insights providing a clear picture of the market potential in various segments across the globe with country wise analysis in each discussed region. The key impacting factors of the market have been discussed in the report with the elaborated company profiles of Adobe, Inc.,, Inc., Oracle Corporation, Pegasystems, Inc., HubSpot, Inc., SAP SE, SAS Institute, Inc., Redpoint Global, Inc., Cheetah Digital and Sitecore, Inc.

Global Marketing Cloud Platform Market Segmentation

By Component

  • Platforms
    • Software-as-a-service
    • Customer Relationship Management
    • Business-to-Business
  • Services

By Marketing Function

  • Advertising & Branding
  • Designing
  • Sales Channel
  • Customer Support
  • Others

By Deployment Mode

  • Public
  • Private

By Organization Size

  • Large Enterprises
  • Small & Medium Enterprises (SMEs)

By Vertical

  • Retail & eCommerce
  • BFSI
  • IT & Telecom
  • Education
  • Travel & Hospitality
  • Media, Entertainment, & Gaming
  • Healthcare & Life Sciences
  • Others

By Geography

  • North America
    • US
    • Canada
    • Mexico
    • Rest of North America
  • Europe
    • Germany
    • UK
    • France
    • Russia
    • Spain
    • Italy
    • Rest of Europe
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Singapore
    • Malaysia
    • Rest of Asia Pacific
    • Brazil
    • Argentina
    • UAE
    • Saudi Arabia
    • South Africa
    • Nigeria
    • Rest of LAMEA

Companies Profiled

  • Adobe, Inc.
  •, Inc.
  • Oracle Corporation
  • Pegasystems, Inc.
  • HubSpot, Inc.
  • SAP SE
  • SAS Institute, Inc.
  • Redpoint Global, Inc.
  • Cheetah Digital
  • Sitecore, Inc.

Unique Offerings from KBV Research

  • Exhaustive coverage
  • The highest number of market tables and figures
  • Subscription-based model available
  • Guaranteed best price
  • Assured post sales research support with 10% customization free

Related Reports:

North America Marketing Cloud Platform Market Future Scope & Opportunities 2022-2028

Europe Marketing Cloud Platform Market Size & Growth Forecast 2022-2028

Asia Pacific Marketing Cloud Platform Market Size, Share & Industry Outlook to 2028

LAMEA Marketing Cloud Platform Market Growth, Trends & Forecasts 2022-2028

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