The North America Rice Noodles Market would witness market growth of 7.2% CAGR during the forecast period (2025-2032).
The US market dominated the North America Rice Noodles Market by Country in 2024, and would continue to be a dominant market till 2032; thereby, achieving a market value of $1,420.3 million by 2032. The Canada market is experiencing a CAGR of 9.1% during (2025 - 2032). Additionally, The Mexico market would exhibit a CAGR of 8.4% during (2025 - 2032).

In the evolving tapestry of cuisines and health-conscious eating, rice noodles have transitioned from a cultural staple in Southeast Asia to a versatile, globally embraced food product. This market is not merely expanding; it is reshaping its identity in a world driven by changing dietary preferences, rapid urbanization, and culinary experimentation. As consumers pivot away from gluten-heavy staples, rice noodles are being rediscovered for their digestibility, cultural appeal, and broad utility across culinary traditions.
Rice noodles' applications extend well beyond traditional soups and stir-fries. In contemporary food manufacturing and service, they have found a home in ready-to-eat meals, frozen food innovations, and gluten-free packaged goods. Restaurants, ranging from casual to gourmet, use rice noodles in fusion dishes, experimenting with new textures and presentations. For example, cold rice noodle salads with spicy citrus dressings or rice noodle tacos with Asian-style fillings exemplify the product’s crossover appeal.
The market is influenced by multiple factors across various regions, with rising trends in foodservice and organic food sales playing a pivotal role in shaping market dynamics. In the U.S., the rising organic food sector, which reached over $52 billion in retail sales in 2021, is helping to drive demand for healthier, plant-based alternatives. Also, in Canada, the foodservice and drinking places subsector, which saw a 1.0% increase in sales to $7.3 billion in December 2022, suggests a strong and growing demand for prepared meals, likely to benefit the market. Furthermore, in Mexico, the food processing industry, which has experienced an average yearly growth rate of 4.3%, plays a significant role in shaping the market. The industry’s contribution of $39.4 billion to Mexico’s economy in 2020 reflects the growing demand for processed foods, including convenience food products. Therefore, the increasing demand for organic foods, the growth of the foodservice sector, and the expansion of the food processing industry in the U.S., Canada, and Mexico are significantly impacting the market.
Free Valuable Insights: The Rice Noodles Market is Predict to reach USD 11.67 Billion by 2032, at a CAGR of 8.3%
Based on Cooking Method, the market is segmented into Conventional and Instant. Based on Distribution Channel, the market is segmented into Hypermarkets & Supermarkets, Convenience Stores, and Online. Based on Product, the market is segmented into Rice Stick Noodles, Vermicelli Rice Noodles, Wide Rice Noodles, and Other Product. Based on Application, the market is segmented into Restaurant and Household. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.
List of Key Companies Profiled
- Thai President Foods Plc
- Toyo Suisan Kaisha, Ltd.
- Nissin Foods Holdings Co., Ltd.
- McCormick & Company, Inc.
- Lotus Foods Inc.
- NONGSHIM AMERICA, INC.
- Nasoya Foods USA, LLC
- CJ CheilJedang Corporation (Annie Chun’s, Inc.)
- Roland Foods LLC (Vestar Capital Partners)
- Unilever PLC
North America Rice Noodles Market Report Segmentation
By Cooking Method
By Distribution Channel
- Hypermarkets & Supermarkets
- Convenience Stores
- Online
By Product
- Rice Stick Noodles
- Vermicelli Rice Noodles
- Wide Rice Noodles
- Other Product
By Application
By Country
- US
- Canada
- Mexico
- Rest of North America
Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 North America Rice Noodles Market, by Cooking Method
1.4.2 North America Rice Noodles Market, by Distribution Channel
1.4.3 North America Rice Noodles Market, by Product
1.4.4 North America Rice Noodles Market, by Application
1.4.5 North America Rice Noodles Market, by Country
1.5 Methodology for the research
Chapter 2. Market at a Glance
2.1 Key Highlights
Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints
3.2.3 Market Opportunities
3.2.4 Market Challenges
3.3 Porter Five Forces Analysis
Chapter 4. Recent Strategies Deployed in Rice Noodles Market
Chapter 5. North America Rice Noodles Market by Cooking Method
5.1 North America Conventional Market by Region
5.2 North America Instant Market by Region
Chapter 6. North America Rice Noodles Market by Distribution Channel
6.1 North America Hypermarkets & Supermarkets Market by Country
6.2 North America Convenience Stores Market by Country
6.3 North America Online Market by Country
Chapter 7. North America Rice Noodles Market by Product
7.1 North America Rice Stick Noodles Market by Country
7.2 North America Vermicelli Rice Noodles Market by Country
7.3 North America Wide Rice Noodles Market by Country
7.4 North America Other Product Market by Country
Chapter 8. North America Rice Noodles Market by Application
8.1 North America Restaurant Market by Country
8.2 North America Household Market by Country
Chapter 9. North America Rice Noodles Market by Country
9.1 US Rice Noodles Market
9.1.1 US Rice Noodles Market by Cooking Method
9.1.2 US Rice Noodles Market by Distribution Channel
9.1.3 US Rice Noodles Market by Product
9.1.4 US Rice Noodles Market by Application
9.2 Canada Rice Noodles Market
9.2.1 Canada Rice Noodles Market by Cooking Method
9.2.2 Canada Rice Noodles Market by Distribution Channel
9.2.3 Canada Rice Noodles Market by Product
9.2.4 Canada Rice Noodles Market by Application
9.3 Mexico Rice Noodles Market
9.3.1 Mexico Rice Noodles Market by Cooking Method
9.3.2 Mexico Rice Noodles Market by Distribution Channel
9.3.3 Mexico Rice Noodles Market by Product
9.3.4 Mexico Rice Noodles Market by Application
9.4 Rest of North America Rice Noodles Market
9.4.1 Rest of North America Rice Noodles Market by Cooking Method
9.4.2 Rest of North America Rice Noodles Market by Distribution Channel
9.4.3 Rest of North America Rice Noodles Market by Product
9.4.4 Rest of North America Rice Noodles Market by Application
Chapter 10. Company Profiles
10.1 Thai President Foods Plc
10.1.1 Company Overview
10.1.2 Financial Analysis
10.1.3 Segmental and Regional Analysis
10.1.4 Research & Development Expenses
10.2 Toyo Suisan Kaisha, Ltd.
10.2.1 Company Overview
10.2.2 Financial Analysis
10.2.3 Segmental and Regional Analysis
10.2.4 Research & Development Expenses
10.2.5 SWOT Analysis
10.3 Nissin Foods Holdings Co., Ltd.
10.3.1 Company Overview
10.3.2 Financial Analysis
10.3.3 Segmental and Regional Analysis
10.3.4 Recent strategies and developments:
10.3.4.1 Product Launches and Product Expansions:
10.4 McCormick & Company, Inc.
10.4.1 Company Overview
10.4.2 Financial Analysis
10.4.3 Segmental and Regional Analysis
10.4.4 Research & Development Expense
10.4.5 Recent strategies and developments:
10.4.5.1 Product Launches and Product Expansions:
10.4.6 SWOT Analysis
10.5 Lotus Foods, Inc.
10.5.1 Company Overview
10.5.2 Recent strategies and developments:
10.5.2.1 Product Launches and Product Expansions:
10.6 NONGSHIM AMERICA, INC.
10.6.1 Company Overview
10.6.2 Financial Analysis
10.7 Nasoya Foods USA, LLC
10.7.1 Company Overview
10.7.2 Recent strategies and developments:
10.7.2.1 Product Launches and Product Expansions:
10.8 CJ CheilJedang Corporation (Annie Chun’s, Inc.)
10.8.1 Company Overview
10.8.2 Financial Analysis
10.8.3 Segmental and Regional Analysis
10.8.4 Research & Development Expenses
10.9 Roland Foods LLC (Vestar Capital Partners)
10.9.1 Company Overview
10.10. Unilever PLC
10.10.1 Company Overview
10.10.2 Financial Analysis
10.10.3 Segmental and Regional Analysis
10.10.4 Research & Development Expense
10.10.5 Recent strategies and developments:
10.10.5.1 Product Launches and Product Expansions:
10.10.6 SWOT Analysis
TABLE 1 North America Rice Noodles Market, 2021 - 2024, USD Million
TABLE 2 North America Rice Noodles Market, 2025 - 2032, USD Million
TABLE 3 North America Rice Noodles Market by Cooking Method, 2021 - 2024, USD Million
TABLE 4 North America Rice Noodles Market by Cooking Method, 2025 - 2032, USD Million
TABLE 5 North America Conventional Market by Region, 2021 - 2024, USD Million
TABLE 6 North America Conventional Market by Region, 2025 - 2032, USD Million
TABLE 7 North America Instant Market by Region, 2021 - 2024, USD Million
TABLE 8 North America Instant Market by Region, 2025 - 2032, USD Million
TABLE 9 North America Rice Noodles Market by Distribution Channel, 2021 - 2024, USD Million
TABLE 10 North America Rice Noodles Market by Distribution Channel, 2025 - 2032, USD Million
TABLE 11 North America Hypermarkets & Supermarkets Market by Country, 2021 - 2024, USD Million
TABLE 12 North America Hypermarkets & Supermarkets Market by Country, 2025 - 2032, USD Million
TABLE 13 North America Convenience Stores Market by Country, 2021 - 2024, USD Million
TABLE 14 North America Convenience Stores Market by Country, 2025 - 2032, USD Million
TABLE 15 North America Online Market by Country, 2021 - 2024, USD Million
TABLE 16 North America Online Market by Country, 2025 - 2032, USD Million
TABLE 17 North America Rice Noodles Market by Product, 2021 - 2024, USD Million
TABLE 18 North America Rice Noodles Market by Product, 2025 - 2032, USD Million
TABLE 19 North America Rice Stick Noodles Market by Country, 2021 - 2024, USD Million
TABLE 20 North America Rice Stick Noodles Market by Country, 2025 - 2032, USD Million
TABLE 21 North America Vermicelli Rice Noodles Market by Country, 2021 - 2024, USD Million
TABLE 22 North America Vermicelli Rice Noodles Market by Country, 2025 - 2032, USD Million
TABLE 23 North America Wide Rice Noodles Market by Country, 2021 - 2024, USD Million
TABLE 24 North America Wide Rice Noodles Market by Country, 2025 - 2032, USD Million
TABLE 25 North America Other Product Market by Country, 2021 - 2024, USD Million
TABLE 26 North America Other Product Market by Country, 2025 - 2032, USD Million
TABLE 27 North America Rice Noodles Market by Application, 2021 - 2024, USD Million
TABLE 28 North America Rice Noodles Market by Application, 2025 - 2032, USD Million
TABLE 29 North America Restaurant Market by Country, 2021 - 2024, USD Million
TABLE 30 North America Restaurant Market by Country, 2025 - 2032, USD Million
TABLE 31 North America Household Market by Country, 2021 - 2024, USD Million
TABLE 32 North America Household Market by Country, 2025 - 2032, USD Million
TABLE 33 North America Rice Noodles Market by Country, 2021 - 2024, USD Million
TABLE 34 North America Rice Noodles Market by Country, 2025 - 2032, USD Million
TABLE 35 US Rice Noodles Market, 2021 - 2024, USD Million
TABLE 36 US Rice Noodles Market, 2025 - 2032, USD Million
TABLE 37 US Rice Noodles Market by Cooking Method, 2021 - 2024, USD Million
TABLE 38 US Rice Noodles Market by Cooking Method, 2025 - 2032, USD Million
TABLE 39 US Rice Noodles Market by Distribution Channel, 2021 - 2024, USD Million
TABLE 40 US Rice Noodles Market by Distribution Channel, 2025 - 2032, USD Million
TABLE 41 US Rice Noodles Market by Product, 2021 - 2024, USD Million
TABLE 42 US Rice Noodles Market by Product, 2025 - 2032, USD Million
TABLE 43 US Rice Noodles Market by Application, 2021 - 2024, USD Million
TABLE 44 US Rice Noodles Market by Application, 2025 - 2032, USD Million
TABLE 45 Canada Rice Noodles Market, 2021 - 2024, USD Million
TABLE 46 Canada Rice Noodles Market, 2025 - 2032, USD Million
TABLE 47 Canada Rice Noodles Market by Cooking Method, 2021 - 2024, USD Million
TABLE 48 Canada Rice Noodles Market by Cooking Method, 2025 - 2032, USD Million
TABLE 49 Canada Rice Noodles Market by Distribution Channel, 2021 - 2024, USD Million
TABLE 50 Canada Rice Noodles Market by Distribution Channel, 2025 - 2032, USD Million
TABLE 51 Canada Rice Noodles Market by Product, 2021 - 2024, USD Million
TABLE 52 Canada Rice Noodles Market by Product, 2025 - 2032, USD Million
TABLE 53 Canada Rice Noodles Market by Application, 2021 - 2024, USD Million
TABLE 54 Canada Rice Noodles Market by Application, 2025 - 2032, USD Million
TABLE 55 Mexico Rice Noodles Market, 2021 - 2024, USD Million
TABLE 56 Mexico Rice Noodles Market, 2025 - 2032, USD Million
TABLE 57 Mexico Rice Noodles Market by Cooking Method, 2021 - 2024, USD Million
TABLE 58 Mexico Rice Noodles Market by Cooking Method, 2025 - 2032, USD Million
TABLE 59 Mexico Rice Noodles Market by Distribution Channel, 2021 - 2024, USD Million
TABLE 60 Mexico Rice Noodles Market by Distribution Channel, 2025 - 2032, USD Million
TABLE 61 Mexico Rice Noodles Market by Product, 2021 - 2024, USD Million
TABLE 62 Mexico Rice Noodles Market by Product, 2025 - 2032, USD Million
TABLE 63 Mexico Rice Noodles Market by Application, 2021 - 2024, USD Million
TABLE 64 Mexico Rice Noodles Market by Application, 2025 - 2032, USD Million
TABLE 65 Rest of North America Rice Noodles Market, 2021 - 2024, USD Million
TABLE 66 Rest of North America Rice Noodles Market, 2025 - 2032, USD Million
TABLE 67 Rest of North America Rice Noodles Market by Cooking Method, 2021 - 2024, USD Million
TABLE 68 Rest of North America Rice Noodles Market by Cooking Method, 2025 - 2032, USD Million
TABLE 69 Rest of North America Rice Noodles Market by Distribution Channel, 2021 - 2024, USD Million
TABLE 70 Rest of North America Rice Noodles Market by Distribution Channel, 2025 - 2032, USD Million
TABLE 71 Rest of North America Rice Noodles Market by Product, 2021 - 2024, USD Million
TABLE 72 Rest of North America Rice Noodles Market by Product, 2025 - 2032, USD Million
TABLE 73 Rest of North America Rice Noodles Market by Application, 2021 - 2024, USD Million
TABLE 74 Rest of North America Rice Noodles Market by Application, 2025 - 2032, USD Million
TABLE 75 Key Information – Thai President Foods Plc
TABLE 76 Key Information – Toyo Suisan Kaisha, Ltd.
TABLE 77 Key Information – Nissin Foods Holdings Co., Ltd.
TABLE 78 Key Information – McCormick & Company, Inc.
TABLE 79 Key Information – Lotus Foods, Inc.
TABLE 80 Key Information – NONGSHIM AMERICA, INC.
TABLE 81 Key Information – Nasoya Foods USA, LLC
TABLE 82 key information – CJ CheilJedang Corporation
TABLE 83 Key information – Roland Foods LLC
TABLE 84 Key Information – Unilever PLC
List of Figures
FIG 1 Methodology for the research
FIG 2 North America Rice Noodles Market, 2021 - 2032, USD Million
FIG 3 Key Factors Impacting Rice Noodles Market
FIG 4 Porter’s Five Forces Analysis – Rice Noodles Market
FIG 5 North America Rice Noodles Market share by Cooking Method, 2024
FIG 6 North America Rice Noodles Market share by Cooking Method, 2032
FIG 7 North America Rice Noodles Market by Cooking Method, 2021 - 2032, USD Million
FIG 8 North America Rice Noodles Market share by Distribution Channel, 2024
FIG 9 North America Rice Noodles Market share by Distribution Channel, 2032
FIG 10 North America Rice Noodles Market by Distribution Channel, 2021 - 2032, USD Million
FIG 11 North America Rice Noodles Market share by Product, 2024
FIG 12 North America Rice Noodles Market share by Product, 2032
FIG 13 North America Rice Noodles Market by Product, 2021 - 2032, USD Million
FIG 14 North America Rice Noodles Market share by Application, 2024
FIG 15 North America Rice Noodles Market share by Application, 2032
FIG 16 North America Rice Noodles Market by Application, 2021 - 2032, USD Million
FIG 17 North America Rice Noodles Market share by Country, 2024
FIG 18 North America Rice Noodles Market share by Country, 2032
FIG 19 North America Rice Noodles Market by Country, 2021 - 2032, USD Million
FIG 20 SWOT Analysis: Toyo Suisan Kaisha, Ltd.
FIG 21 SWOT Analysis: Nissin Foods Holdings Co., Ltd.
FIG 22 SWOT Analysis: McCormick & Company, Inc.
FIG 23 SWOT Analysis: Unilever PLC