North America LED Billboard Market

North America LED Billboard Market Size, Share & Trends Analysis Report By Type (Full Color and Monochrome), By End User (Advertising & Media, Sports & Entertainment, Government and Others), By Application, By Country and Growth Forecast, 2024 - 2031

Report Id: KBV-23173 Publication Date: June-2024 Number of Pages: 93
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Market Report Description

The North America LED Billboard Market would witness market growth of 9.6% CAGR during the forecast period (2024-2031).

The US market dominated the North America LED Billboard Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $1,498 million by 2031. The Canada market is showcasing a CAGR of 12.1% during (2024 - 2031). Additionally, The Mexico market would register a CAGR of 11.1% during (2024 - 2031).

North America LED Billboard Market

The adoption of LED billboards has grown significantly in recent years, driven by several factors that have reshaped the outdoor advertising landscape and transformed how brands engage with audiences. It allows advertisers to display dynamic and interactive content, including videos, animations, real-time updates, and social media feeds. This dynamic content capability allows advertisers to create engaging and immersive brand experiences that capture audiences’ attention and drive higher engagement.

LED billboards are highly customizable and can be tailored to meet advertisers’ specific needs and objectives. Advertisers can easily update and modify content on LED billboards to reflect changing marketing campaigns, promotions, and seasonal events, providing greater flexibility and control over messaging. Also, it features high-brightness displays that offer superior visibility and impact, even in bright sunlight or low-light conditions. Their vibrant colors, crisp images, and dynamic content capture the attention of passersby and motorists, making them highly effective tools for brand awareness and message delivery.

As operating revenue grows for companies in Canada’s spectator sports and entertainment industries, there is a greater emphasis on enhancing brand visibility and securing sponsorship opportunities. It offers sponsors highly visible advertising platforms to showcase their support for events, artists, and sports teams, driving brand awareness and engagement among Canadian audiences. Thus, the high number of trade shows and rising operating revenue of the spectator sports industry group in the region are driving the market's growth.

Free Valuable Insights: The LED Billboard Market is Predict to reach USD 7.3 Billion by 2031, at a CAGR of 10.3%

Based on Type, the market is segmented into Full Color and Monochrome. Based on End User, the market is segmented into Advertising & Media, Sports & Entertainment, Government and Others. Based on Application, the market is segmented into Outdoor and Indoor. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.

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List of Key Companies Profiled

  • Daktronics, Inc.
  • Barco NV
  • Shenzhen Absen Optoelectronic Co Ltd.
  • Unilumin Group Co., Ltd.
  • Lighthouse Worldwide Solutions, Inc.
  • Watchfire (H.I.G. Capital)
  • Liantronics
  • Leyard Optoelectronic Co Ltd.
  • Shanghai Sansi Electronic Engineering Co., Ltd.
  • Ledman Optoelectronic Co.

North America LED Billboard Market Report Segmentation

By Type

  • Full Color
  • Monochrome

By End User

  • Advertising & Media
  • Sports & Entertainment
  • Government
  • Others

By Application

  • Outdoor
  • Indoor

By Country

  • US
  • Canada
  • Mexico
  • Rest of North America
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