North America Home Fragrance Diffusers Market

North America Home Fragrance Diffusers Market Size, Share & Industry Trends Analysis Report By Type (Reed Diffusers, Heat Diffusers, Ultrasonic Diffusers, Nebulizing Diffusers, Evaporative Diffusers), By Distribution Channel, By Country and Growth Forecast, 2023 - 2030

Report Id: KBV-16480 Publication Date: July-2023 Number of Pages: 95
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Market Report Description

The North America Home Fragrance Diffusers Market would witness market growth of 4.9% CAGR during the forecast period (2023-2030).

Consumers' strong desire to create comfortable and welcoming living spaces is the key factor driving the market's expansion, and home fragrance diffusers offer an easy and practical way to do this. People can improve the atmosphere and create a calming and pleasant environment in their homes by adding perfumes. The growing popularity of aromatherapy and the acknowledged medicinal advantages of smells are also important. People can enjoy the therapeutic effects of aromatherapy in the convenience of their own homes due to home scent diffusers.

The market has grown and changed significantly in recent years. The therapeutic uses of smells and aromatherapy are becoming more popular. People can now enjoy the therapeutic benefits of aromatherapy in the comfort of their own homes due to fragrance diffusers, which are both practical and efficient. Customers that prioritize their well-being and self-care have been drawn to the capacity of various scents to lift moods and lower stress. In addition, consumers are becoming more aware of environmental sustainability. As a result, there is now a higher demand for fragrance diffusers that are pure and organic and employ plant-based components and essential oils. Manufacturers are leveraging this trend by providing environmentally friendly solutions to meet customer demands.

The US's rapidly evolving lifestyle and increasing homeownership rates are the reasons for the market's expansion. The booming real estate industry is one of the main factors contributing to the home décor industry's rising demand. Additionally, decorative items like home fragrance diffusers will become more popular because of the increasing disposable money and better lifestyles. The Canadian retail home décor sector is expanding significantly. Rising household income and the demand for home improvements are two variables that contribute to the spike.

The US market dominated the North America Home Fragrance Diffusers Market by Country in 2022, and would continue to be a dominant market till 2030; thereby, achieving a market value of $939.3 million by 2029. The Canada market is anticipated to grow at a CAGR of 7.3% during (2023 - 2030). Additionally, The Mexico market would showcase a CAGR of 6.3% during (2023 - 2030).

Based on Type, the market is segmented into Reed Diffusers, Heat Diffusers, Ultrasonic Diffusers, Nebulizing Diffusers, Evaporative Diffusers and Others. Based on Distribution Channel, the market is segmented into Specialty Retail Stores, Hypermarkets & Supermarkets, Online/E-commerce, and Others. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.

Free Valuable Insights: The Worldwide Home Fragrance Diffusers Market is Projected to reach USD 3.8 Billion by 2030, at a CAGR of 5.6%

The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Diptyque SAS (Manzanita Capital UK LLP), Jo Malone London (The Estee Lauder Companies, Inc.), NEST Fragrances (North Castle Partners, LLC), CURiO Brands (Capri Blue LLC), Bath & Body Works, Inc., Paddywax, LLC (DESIGNWORKS INVESTMENTS), Aromatique Inc., Agraria San Francisco, Inc, The Yankee Candle Company (Newell Brands, Inc.), Scentsy, Inc.

Scope of the Study

Market Segments Covered in the Report:

By Type

  • Reed Diffusers
  • Heat Diffusers
  • Ultrasonic Diffusers
  • Nebulizing Diffusers
  • Evaporative Diffusers
  • Others

By Distribution Channel

  • Specialty Retail Stores
  • Hypermarkets & Supermarkets
  • Online/E-commerce
  • Others

By Country

  • US
  • Canada
  • Mexico
  • Rest of North America

Key Market Players

List of Companies Profiled in the Report:

  • Diptyque SAS (Manzanita Capital UK LLP)
  • Jo Malone London (The Estee Lauder Companies, Inc.)
  • NEST Fragrances (North Castle Partners, LLC)
  • CURiO Brands (Capri Blue LLC)
  • Bath & Body Works, Inc.
  • Paddywax, LLC (DESIGNWORKS INVESTMENTS)
  • Aromatique Inc.
  • Agraria San Francisco, Inc
  • The Yankee Candle Company (Newell Brands, Inc.)
  • Scentsy, Inc.
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