Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 North America Customer Analytics Market, by Component
1.4.2 North America Customer Analytics Market, by Type
1.4.3 North America Customer Analytics Market, by Deployment Type
1.4.4 North America Customer Analytics Market, by Data Source
1.4.5 North America Customer Analytics Market, by Industry Vertical
1.4.6 North America Customer Analytics Market, by Country
1.5 Methodology for the research
Chapter 2. Market Overview
2.1 Introduction
2.1.1 Overview
2.1.2 Executive Summary
2.1.3 Market Composition and Scenario
2.2 Key Factors Impacting the Market
2.2.1 Market Drivers
2.2.2 Market Restraints
Chapter 3. Competition Analysis - Global
3.1 KBV Cardinal Matrix
3.2 Recent Industry Wide Strategic Developments
3.2.1 Partnerships, Collaborations and Agreements
3.2.2 Product Launches and Product Expansions
3.2.3 Geographical Expansions
3.2.4 Mergers & Acquisitions
3.3 Top Winning Strategies
3.3.1 Key Leading Strategies: Percentage Distribution (2015-2019)
3.3.2 Key Strategic Move: (Partnerships, Collaborations, and Agreements : 2016, Jun – 2020,Mar) Leading Players
Chapter 4. North America Customer Analytics Market by Component
4.1 North America Customer Analytics Solution Market by Country
4.2 North America Customer Analytics Services Market by Country
Chapter 5. North America Customer Analytics Market by Industry Vertical
5.1 North America BFSI Customer Analytics Market by Country
5.2 North America IT & Telecom Customer Analytics Market by Country
5.3 North America Healthcare Customer Analytics Market by Country
5.4 North America Retail & eCommerce Customer Analytics Market by Country
5.5 North America Government & Defense Customer Analytics Market by Country
5.6 North America Media & Entertainment Customer Analytics Market by Country
5.7 North America Manufacturing Customer Analytics Market by Country
5.8 North America Other Industry Vertical Customer Analytics Market by Country
Chapter 6. North America Customer Analytics Market by Type
6.1 North America Customer Analytics Brand & Campaign Management Market by Country
6.2 North America Customer Analytics Customer Behavioral Analysis & Churn Management Market by Country
6.3 North America Customer Analytics Product Management & Others Market by Country
Chapter 7. North America Customer Analytics Market by Deployment Type
7.1 North America On-premise Customer Analytics Market by Country
7.2 North America Cloud Customer Analytics Market by Country
Chapter 8. North America Customer Analytics Market by Data Source
8.1 North America Web Customer Analytics Market by Country
8.2 North America Smartphone Customer Analytics Market by Country
8.3 North America Email Customer Analytics Market by Country
8.4 North America Social Media Customer Analytics Market by Country
8.5 North America Store & Call Center Customer Analytics Market by Country
8.6 North America Others Customer Analytics Market by Country
Chapter 9. North America Customer Analytics Market by Country
9.1 US Customer Analytics Market
9.1.1 US Customer Analytics Market by Component
9.1.2 US Customer Analytics Market by Industry Vertical
9.1.3 US Customer Analytics Market by Type
9.1.4 US Customer Analytics Market by Deployment Type
9.1.5 US Customer Analytics Market by Data Source
9.2 Canada Customer Analytics Market
9.2.1 Canada Customer Analytics Market by Component
9.2.2 Canada Customer Analytics Market by Industry Vertical
9.2.3 Canada Customer Analytics Market by Type
9.2.4 Canada Customer Analytics Market by Deployment Type
9.2.5 Canada Customer Analytics Market by Data Source
9.3 Mexico Customer Analytics Market
9.3.1 Mexico Customer Analytics Market by Component
9.3.2 Mexico Customer Analytics Market by Industry Vertical
9.3.3 Mexico Customer Analytics Market by Type
9.3.4 Mexico Customer Analytics Market by Deployment Type
9.3.5 Mexico Customer Analytics Market by Data Source
9.4 Rest of North America Customer Analytics Market
9.4.1 Rest of North America Customer Analytics Market by Component
9.4.2 Rest of North America Customer Analytics Market by Industry Vertical
9.4.3 Rest of North America Customer Analytics Market by Type
9.4.4 Rest of North America Customer Analytics Market by Deployment Type
9.4.5 Rest of North America Customer Analytics Market by Data Source
Chapter 10. Company Profiles
10.1 Google, Inc.
10.1.1 Company Overview
10.1.2 Financial Analysis
10.1.3 Segmental and Regional Analysis
10.1.4 Research & Development Expense
10.1.5 Recent strategies and developments:
10.1.5.1 Partnerships, Collaborations, and Agreements:
10.1.5.2 Acquisition and Mergers:
10.1.6 SWOT Analysis
10.2 SAP SE
10.2.1 Company Overview
10.2.2 Financial Analysis
10.2.3 Segmental and Regional Analysis
10.2.4 Research & Development Expense
10.2.5 Recent strategies and developments:
10.2.5.1 Partnerships, Collaborations, and Agreements:
10.2.5.2 Acquisition and Mergers:
10.2.5.3 Product Launches and Product Expansions:
10.2.6 SWOT Analysis
10.3 Teradata Corporation
10.3.1 Company Overview
10.3.2 Financial Analysis
10.3.3 Regional Analysis
10.3.4 Research & Development Expense
10.3.5 Recent strategies and developments:
10.3.5.1 Partnerships, Collaborations, and Agreements:
10.3.5.2 Product Launches and Product Expansions:
10.3.6 SWOT Analysis
10.4 SAS Institute, Inc.
10.4.1 Company Overview
10.4.2 Recent strategies and developments:
10.4.2.1 Partnerships, Collaborations, and Agreements:
10.5 Adobe, Inc.
10.5.1 Company Overview
10.5.2 Financial Analysis
10.5.3 Segmental and Regional Analysis
10.5.4 Research & Development Expense
10.5.5 Recent strategies and developments:
10.5.5.1 Partnerships, Collaborations, and Agreements:
10.5.5.2 Product Launches and Product Expansions:
10.5.6 SWOT Analysis
10.6 Salesforce.com, Inc.
10.6.1 Company Overview
10.6.2 Financial Analysis
10.6.3 Regional Analysis
10.6.4 Research & Development Expense
10.6.5 Recent strategies and developments:
10.6.5.1 Partnerships, Collaborations, and Agreements:
10.6.5.2 Acquisition and Mergers:
10.6.5.3 Product Launches and Product Expansions:
10.6.6 SWOT Analysis
10.7 Microsoft Corporation
10.7.1 Company Overview
10.7.2 Financial Analysis
10.7.3 Segmental and Regional Analysis
10.7.4 Research & Development Expenses
10.7.5 Recent strategies and developments:
10.7.5.1 Partnerships, Collaborations, and Agreements:
10.7.5.2 Acquisition and Mergers:
10.7.6 SWOT Analysis
10.8 Oracle Corporation
10.8.1 Company Overview
10.8.2 Financial Analysis
10.8.3 Segmental and Regional Analysis
10.8.4 Research & Development Expense
10.8.5 Recent strategies and developments:
10.8.5.1 Product Launches and Product Expansions:
10.8.6 SWOT Analysis
10.9 IBM Corporation
10.9.1 Company Overview
10.9.2 Financial Analysis
10.9.3 Regional & Segmental Analysis
10.9.4 Research & Development Expenses
10.9.5 Recent strategies and developments:
10.9.5.1 Partnerships, Collaborations, and Agreements::
10.9.6 SWOT Analysis
10.1 Accenture PLC
10.10.1 Company Overview
10.10.2 Financial Analysis
10.10.3 Segmental and Regional Analysis
10.10.4 Research & Development Expenses
10.10.5 Recent strategies and developments:
10.10.5.1 Acquisition and Mergers:
10.10.5.2 Product Launches and Product Expansions:
10.10.5.3 Geographical Expansions:
10.10.6 SWOT Analysis
Unique Offerings 
