The North America Artificial Intelligence (AI) in Social Media Market would witness market growth of 27.6% CAGR during the forecast period (2023-2029).
AI-powered chatbots may answer questions from customers on social media, give consumers information, and start conversations. AI may find and eliminate abusive or improper information on social media networks. This covers offensive language, false information, and other kinds of harmful content. In general, AI has made it possible for social media platforms to offer users more tailored and interesting experiences while also assisting businesses in better understanding and focusing on their target audiences.
Additionally, AI algorithms assist in analyzing massive volumes of social media data and offer insightful information on preferences, user behavior, and sentiments. This aids firms in improving their social media strategies and making data-driven decisions. More individuals are also more likely to embrace AI technology in their daily lives, including social media, as they grow more comfortable with it. Promote the advantages of AI and dispel misconceptions and anxieties about the technology using educational materials and awareness campaigns. Overall, it is anticipated that the implementation of AI in social media solutions will continue to expand as organizations and users become more aware of the advantages of AI-powered tools and experiences.
The increasing demand from brands and agencies to leverage the growing digital audience and gain a larger share of screen time is motivating marketers to embrace digital video advertising strategies. The increasing prevalence of cord-cutting and the shift towards OTT media delivery platforms among consumers in the region present growth opportunities for digital media platforms. The rise in digital content production has increased the potential for the illegal production of offensive content, which increases the need for content moderation. Thus, the increasing digital audience and the high requirement of content moderation are expected to propel artificial intelligence (AI) in social media market growth in North America.
The US market dominated the North America Artificial Intelligence (AI) in Social Media Market by Country in 2022, and would continue to be a dominant market till 2029; thereby, achieving a market value of $1,886.1 million by 2029. The Canada market is poised to grow at a CAGR of 30.5% during (2023 - 2029). Additionally, The Mexico market would witness a CAGR of 29.4% during (2023 - 2029).
Based on Application, the market is segmented into Sales & Marketing, Customer Experience Management, Predictive Risk Assessment, Image Recognition, and Others. Based on Technology, the market is segmented into Machine Learning & Deep Learning, and Natural Language Processing (NLP). Based on Enterprise Size, the market is segmented into Large Enterprises, and Small and Medium Enterprises (SMEs). Based on Vertical, the market is segmented into BFSI, IT & Telecom, Retail & E-Commerce, Media & Advertisement, Education, and Others. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.
Free Valuable Insights: The Worldwide Artificial Intelligence (AI) in Social Media Market is Projected to reach USD 6.7 Billion by 2029, at a CAGR of 28.2%
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Baidu, Inc., Meta Platforms, Inc. (Facebook), IBM Corporation, Microsoft Corporation, Adobe, Inc., Snap, Inc. (SnapChat), Amazon Web Services, Inc. (Amazon.com, Inc.), Google LLC (Alphabet Inc.), Salesforce, Inc., and Hootsuite, Inc.
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