The Global Messaging Security Market size is expected to reach $15.0 billion by 2030, rising at a market growth of 12.8% CAGR during the forecast period.
The growth of retail and e-commerce has significant implications for messaging security. Retailers and e-commerce businesses rely heavily on digital communication channels, including email and messaging platforms, to engage with customers, process orders, and manage operations. Consequently, the retail and e-commerce segment would generate approximately 16% share of the market by 2030. Expanding retail and e-commerce sectors highlight the critical need for messaging security solutions. These solutions help protect customer data, prevent fraud, assure compliance with regulations, and maintain the trust and reputation of retail and e-commerce businesses in the digital age. As these industries evolve and expand, messaging security will remain a key focus area for cybersecurity measures.
The major strategies followed by the market participants are Acquisition & Mergers as the key developmental strategy to keep pace with the changing demands of end users. For instance, In April 2023, Trend Micro Inc., acquired Anlyz Cybersecure Private Limited, a specialist in Security Operations Centre (SOC) solutions, to incorporate its functionalities into Trend Micro's unified cybersecurity platform, Vision One. In October 2021, Forcepoint acquired Bitglass Inc., to accelerate its capability to address the widespread need to enable hybrid workforces to access and use information securely across the web, cloud, and data centre in a more effortless manner than ever before.
Based on the Analysis presented in the KBV Cardinal matrix; Microsoft Corporation is the forerunner in the Market. In July, 2021, Microsoft Corporation completed the acquisition of CloudKnox Security Inc., to expand its security business, in addition to its efforts to keep Windows and its other products secure. Companies such as Cisco Systems, Inc., McAfee Corporation, Broadcom, Inc. are some of the key innovators in the Market.
As technology advances and communication channels become more interconnected, cybercriminals are devising new methods to exploit vulnerabilities and obtain unauthorized access to private data and communications. Organizations urgently need to invest in strong message security solutions to protect their priceless assets from cyber threats. One of the main drivers of the market's growth is the increase in cybercrimes like phishing and ransomware. The increase is heavily influencing the market in combating cyberattack frequency and complexity, increasing the need for robust messaging security solutions.
The market is growing significantly due to the regulatory compliance requirement. Globally, governments and regulatory agencies are enforcing stricter rules and guidelines to protect the security and privacy of sensitive data. For example, the General Data Protection Regulation (GDPR) in the European Union requires businesses to implement appropriate security measures to protect personal data, such as information sent over messaging platforms. Companies have been strongly encouraged to invest in message security solutions to ensure compliance with these regulations. Therefore, the demand for market is driven by enterprises' need to adhere to regulatory standards and protect sensitive data communicated through messaging platforms.
As the cost of implementing messaging security solutions increases, smaller organizations and businesses with limited budgets find it challenging to afford robust security measures. This can lead to a situation where only larger enterprises can invest in comprehensive messaging security, leaving smaller entities vulnerable to cyber threats. Organizations are often concerned about their security expenditures' return on investment (ROI). If the cost of implementation and maintenance outweighs the perceived benefits or the potential cost of security breaches, businesses hesitate to invest in advanced messaging security solutions. This can divert valuable resources from other critical IT and business initiatives, impacting overall productivity. These challenges and mitigate the negative impact on the market.
The leading players in the market are competing with diverse innovative offerings to remain competitive in the market. The above illustration shows the percentage of revenue shared by some of the leading companies in the market. The leading players of the market are adopting various strategies in order to cater demand coming from the different industries. The key developmental strategies in the market are Acquisitions.
By component, the market is bifurcated into solution and services. The services segment covered a considerable revenue share in the market in 2022. Message security services offer a range of benefits for individuals, businesses, and organizations seeking to protect their communications from various threats and vulnerabilities. The services segment is increasing because it helps organizations to identify vulnerabilities, develop security rules, configure and integrate security technologies, and conduct regular audits and assessments. This will ensure the effectiveness of messaging security measures.
Based on communication mode, the market is classified into email and instant messaging. In 2022, the email segment witnessed the largest revenue share in the market. The loss of essential data has occurred in multiple instances due to malicious intent. Large volumes of crucial information are frequently stored in emails, and the rise in dangerous spam emails is driving up the need for email protection solutions. Additionally, these solutions must be enhanced over time to combat evolving threats.
On the basis of deployment type, the market is divided into on-premises and cloud. The cloud segment garnered a significant revenue share in the market in 2022. The cloud segment is anticipated to experience the highest growth, as communications systems will be secured by leveraging the scalability and adaptability of cloud infrastructure. The message security solution is offered as a service by the cloud provider, who also maintains the hardware, software, and security updates.
By vertical, the market is fragmented into BFSI, government & defense, healthcare, retail & Ecommerce, media & entertainment, manufacturing, and others. In 2022, the BFSI segment registered the maximum revenue share in the market. The financial industry collects a tremendous amount of data from its customers. Banks and other financial institutions use services to store and analyze complicated data more often to use the information gathered from various data sources and improve customer satisfaction. Banking institutions must adopt an anticipatory approach to security by incorporating cloud-based security platforms due to increasing customer expectations, expanding technological capabilities, and regulatory requirements.
| Report Attribute | Details |
|---|---|
| Market size value in 2022 | USD 5.8 Billion |
| Market size forecast in 2030 | USD 15 Billion |
| Base Year | 2022 |
| Historical Period | 2019 to 2021 |
| Forecast Period | 2023 to 2030 |
| Revenue Growth Rate | CAGR of 12.8% from 2023 to 2030 |
| Number of Pages | 302 |
| Number of Table | 453 |
| Report coverage | Market Trends, Revenue Estimation and Forecast, Segmentation Analysis, Regional and Country Breakdown, Competitive Landscape, Market Share Analysis, Companies Strategic Developments, Company Profiling |
| Segments covered | Component, Communication Mode, Deployment Type, Vertical, Region |
| Country scope | US, Canada, Mexico, Germany, UK, France, Russia, Spain, Italy, China, Japan, India, South Korea, Singapore, Malaysia, Brazil, Argentina, UAE, Saudi Arabia, South Africa, Nigeria |
| Growth Drivers |
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| Restraints |
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Region-wise, the market is analysed across North America, Europe, Asia Pacific, and LAMEA. In 2022, the Asia Pacific region acquired a significant revenue share in the market. The growth of demand for these tools in this region is owed to the rising adoption of solutions that address the particular difficulties of the region's e-commerce ecosystem, including integrating secure messaging with payment gateways and fraud detection systems. These provide messaging security providers the opportunity to fulfil customer requirements.
Free Valuable Insights: Global Messaging Security Market size to reach USD 15 Billion by 2030
The market research report covers the analysis of key stakeholders of the market. Key companies profiled in the report include Proofpoint, Inc. (Thoma Bravo), Cisco Systems, Inc., Trend Micro, Inc., Check Point Software Technologies Ltd., Microsoft Corporation, Forcepoint LLC (Francisco Partners), F-Secure Corporation, Barracuda Networks, Inc. (KKR & Co. Inc.), McAfee Corp., Broadcom, Inc.
By Component
By Communication Mode
By Deployment Type
By Vertical
By Geography
This Market size is expected to reach $15.0 billion by 2030.
Increasing number of online threats are driving the Market in coming years, however, High cost of implementation and complexity of security solutions restraints the growth of the Market.
Proofpoint, Inc. (Thoma Bravo), Cisco Systems, Inc., Trend Micro, Inc., Check Point Software Technologies Ltd., Microsoft Corporation, Forcepoint LLC (Francisco Partners), F-Secure Corporation, Barracuda Networks, Inc. (KKR & Co. Inc.), McAfee Corp., Broadcom, Inc.
The On-premises segment is generating the maximum revenue in the Market, By Deployment Type in 2022; thereby, achieving a market value of $8.1 billion by 2030.
The Solution segment is leading the Market, By Component in 2022; thereby, achieving a market value of $10.0 billion by 2030.
The North America region dominated the Market, By Region in 2022, and would continue to be a dominant market till 2030; thereby, achieving a market value of $5.1 billion by 2030.
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