The Latin America, Middle East and Africa Online Video Platforms Market would witness market growth of 17.9% CAGR during the forecast period (2020-2026). The rising adoption of video content for advertisement and branding activities over conventional marketing campaigns across industries/sectors, like healthcare, e-commerce, real estate, and manufacturing, is boosting the market growth. For example, vendors on e-commerce sites like Amazon and Zappos.com use item videos on their portals to offer customers a complete overview of items and assist them in choosing the ideal match. The expanded expenditure on online video advertisements is acting as a significant component boosting the market growth.
The online video platform market is observing a rising growth during forecast period. This is credited to the rising popularity of online video content over the conventional entertainment industry like theatre and television. The rise in the number of online video viewing platforms like YouTube and Vimeo is empowering content creators and enterprises to utilize online video platforms to develop content to reach the maximum target audience. Brands and content creators are helped by these platforms to expand their sales in the market with the help of online advertising.
The outbreak of the COVID-19 pandemic has caused rising demand for online video platforms. This is credited to lockdown guidelines imposed by numerous government authorities. The social distancing and work-from-home norms forced the major audience to move towards the online video platform for viewing and creating the online content. Hence, the market growth is positively impacted by the outbreak of the COVID-19.
Based on Component, the market is segmented into Solution and Services. Based on Streaming Type, the market is segmented into Video on Demand and Live Streaming. Based on Platforms Type, the market is segmented into Video Processing, Video Analytics, Video Distribution, Video Management and Others. Based on End User, the market is segmented into Media & Entertainment, Retail, IT & Telecommunication, Education, BFSI and Others. Based on countries, the market is segmented into Brazil, Argentina, UAE, Saudi Arabia, South Africa, Nigeria, and Rest of LAMEA.
Free Valuable Insights: Online Video Platforms Market in LAMEA is expected to register a CAGR of 17.9% during the forecast period (2020-2026)
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Google, Inc. (YouTube), Akamai Technologies, Inc., Brightcove, Inc., Comcast Corporation, Limelight Networks, Inc., Telstra Corporation Limited, RTL Group S.A. (SpotX, Inc.), Panopto, Inc., Kaltura, Inc. and MediaMelon, Inc.
By Component
By Streaming Type
By Platforms Type
By End User
By Country
Companies Profiled
Unique Offerings Our team of dedicated experts can provide you with attractive expansion opportunities for your business.
