LAMEA Anime Merchandising Market Size, Share & Trends Analysis Report By Distribution Channel (Online, and Offline), By Product, By Country and Growth Forecast, 2024 - 2031

The Latin America, Middle East and Africa Anime Merchandising Market would witness market growth of 10.6% CAGR during the forecast period (2024-2031).

The Brazil market dominated the LAMEA Anime Merchandising Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $355.4 Million by 2031. The Argentina market is showcasing a CAGR of 12.1% during (2024 - 2031). Additionally, The UAE market would register a CAGR of 9.6% during (2024 - 2031).

Anime merchandise serves multiple purposes beyond mere consumer goods. Many fans treat anime merchandise, especially limited-edition items, as collectibles with significant sentimental and monetary value. Rare items, such as first-edition figurines or signed artwork, often appreciate over time, making them attractive investments.

Merchandise allows fans to express loyalty and love for specific series or characters. Wearing anime-themed apparel or decorating spaces with anime posters is a form of personal branding and identity. Anime-themed products are popular as gifts among fans, with items like keychains, plush toys, and mugs frequently exchanged as tokens of appreciation.

The increase in female gamers and a more balanced age demographic engaging with anime content suggests that the anime market in the UAE will diversify. Traditionally, anime merchandise has been tailored toward male audiences, particularly those engaged in gaming. However, with more female gamers entering the market, there will be a demand for anime merchandise that appeals to both genders. This could include items catering to more diverse interests and styles, expanding the market potential. In addition, anime has rapidly increased popularity in Brazil, particularly in recent years. Shows like Attack on Titan, Naruto, Dragon Ball Z, and One Piece have garnered massive fanbases, increasing demand for related merchandise such as action figures, apparel, posters, and collectibles. Brazil is home to some of the largest anime conventions in Latin America, such as Anime Friends and CCXP (Comic Con Experience). Thus, due to the above factors, the market is propelling.

Free Valuable Insights: The Worldwide Anime Merchandising Market is Projected to reach USD 18.56 Billion by 2031, at a CAGR of 9.0%

Based on Distribution Channel, the market is segmented into Online, and Offline. Based on Product, the market is segmented into Figurine, Clothing, Board Games & Toys, Posters, Books, and Other Product. Based on countries, the market is segmented into Brazil, Argentina, UAE, Saudi Arabia, South Africa, Nigeria, and Rest of LAMEA.

List of Key Companies Profiled

• Bandai Namco Holdings Inc.
• Good Smile Company, Inc.
• Diamond Select Toys
• Studio Ghibli, Inc.
• Crunchyroll, LLC
• Bioworld Merchandising, Inc.
• Bushiroad Inc.
• Medicom Toy Corporation
• Atomic Flare

LAMEA Anime Merchandising Market Report Segmentation

By Distribution Channel

• Online
• Offline

By Product

• Figurine
• Clothing
• Board Games & Toys
• Posters
• Books
• Other Product

By Country

• Brazil
• Argentina
• UAE
• Saudi Arabia
• South Africa
• Nigeria
• Rest of LAMEA

Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 LAMEA Anime Merchandising Market, by Distribution Channel
1.4.2 LAMEA Anime Merchandising Market, by Product
1.4.3 LAMEA Anime Merchandising Market, by Country
1.5 Methodology for the research

Chapter 2. Market at a Glance
2.1 Key Highlights

Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints
3.2.3 Market Opportunities
3.2.4 Market Challenges
3.3 Porter Five Forces Analysis

Chapter 4. LAMEA Anime Merchandising Market by Distribution Channel
4.1 LAMEA Online Market by Country
4.2 LAMEA Offline Market by Country

Chapter 5. LAMEA Anime Merchandising Market by Product
5.1 LAMEA Figurine Market by Country
5.2 LAMEA Clothing Market by Country
5.3 LAMEA Board Games & Toys Market by Country
5.4 LAMEA Posters Market by Country
5.5 LAMEA Books Market by Country
5.6 LAMEA Other Product Market by Country

Chapter 6. LAMEA Anime Merchandising Market by Country
6.1 Brazil Anime Merchandising Market
6.1.1 Brazil Anime Merchandising Market by Distribution Channel
6.1.2 Brazil Anime Merchandising Market by Product
6.2 Argentina Anime Merchandising Market
6.2.1 Argentina Anime Merchandising Market by Distribution Channel
6.2.2 Argentina Anime Merchandising Market by Product
6.3 UAE Anime Merchandising Market
6.3.1 UAE Anime Merchandising Market by Distribution Channel
6.3.2 UAE Anime Merchandising Market by Product
6.4 Saudi Arabia Anime Merchandising Market
6.4.1 Saudi Arabia Anime Merchandising Market by Distribution Channel
6.4.2 Saudi Arabia Anime Merchandising Market by Product
6.5 South Africa Anime Merchandising Market
6.5.1 South Africa Anime Merchandising Market by Distribution Channel
6.5.2 South Africa Anime Merchandising Market by Product
6.6 Nigeria Anime Merchandising Market
6.6.1 Nigeria Anime Merchandising Market by Distribution Channel
6.6.2 Nigeria Anime Merchandising Market by Product
6.7 Rest of LAMEA Anime Merchandising Market
6.7.1 Rest of LAMEA Anime Merchandising Market by Distribution Channel
6.7.2 Rest of LAMEA Anime Merchandising Market by Product

Chapter 7. Company Profiles
7.1 Bandai Namco Holdings, Inc.
7.1.1 Company Overview
7.1.2 Financial Analysis
7.1.3 Segmental and Regional Analysis
7.2 Good Smile Company, Inc.
7.2.1 Company Overview
7.2.2 SWOT Analysis
7.3 Diamond Select Toys
7.3.1 Company Overview
7.3.2 SWOT Analysis
7.4 Studio Ghibli, Inc.
7.4.1 Company Overview
7.5 Crunchyroll, LLC
7.5.1 Company Overview
7.6 Bioworld Merchandising, Inc.
7.6.1 Company Overview
7.7 Bushiroad Inc.
7.7.1 Company Overview
7.8 Medicom Toy Corporation
7.8.1 Company Overview
7.9 Ufotable
7.9.1 Company Overview

TABLE 1 LAMEA Anime Merchandising Market, 2020 - 2023, USD Million
TABLE 2 LAMEA Anime Merchandising Market, 2024 - 2031, USD Million
TABLE 3 LAMEA Anime Merchandising Market by Distribution Channel, 2020 - 2023, USD Million
TABLE 4 LAMEA Anime Merchandising Market by Distribution Channel, 2024 - 2031, USD Million
TABLE 5 LAMEA Online Market by Country, 2020 - 2023, USD Million
TABLE 6 LAMEA Online Market by Country, 2024 - 2031, USD Million
TABLE 7 LAMEA Offline Market by Country, 2020 - 2023, USD Million
TABLE 8 LAMEA Offline Market by Country, 2024 - 2031, USD Million
TABLE 9 LAMEA Anime Merchandising Market by Product, 2020 - 2023, USD Million
TABLE 10 LAMEA Anime Merchandising Market by Product, 2024 - 2031, USD Million
TABLE 11 LAMEA Figurine Market by Country, 2020 - 2023, USD Million
TABLE 12 LAMEA Figurine Market by Country, 2024 - 2031, USD Million
TABLE 13 LAMEA Clothing Market by Country, 2020 - 2023, USD Million
TABLE 14 LAMEA Clothing Market by Country, 2024 - 2031, USD Million
TABLE 15 LAMEA Board Games & Toys Market by Country, 2020 - 2023, USD Million
TABLE 16 LAMEA Board Games & Toys Market by Country, 2024 - 2031, USD Million
TABLE 17 LAMEA Posters Market by Country, 2020 - 2023, USD Million
TABLE 18 LAMEA Posters Market by Country, 2024 - 2031, USD Million
TABLE 19 LAMEA Books Market by Country, 2020 - 2023, USD Million
TABLE 20 LAMEA Books Market by Country, 2024 - 2031, USD Million
TABLE 21 LAMEA Other Product Market by Country, 2020 - 2023, USD Million
TABLE 22 LAMEA Other Product Market by Country, 2024 - 2031, USD Million
TABLE 23 LAMEA Anime Merchandising Market by Country, 2020 - 2023, USD Million
TABLE 24 LAMEA Anime Merchandising Market by Country, 2024 - 2031, USD Million
TABLE 25 Brazil Anime Merchandising Market, 2020 - 2023, USD Million
TABLE 26 Brazil Anime Merchandising Market, 2024 - 2031, USD Million
TABLE 27 Brazil Anime Merchandising Market by Distribution Channel, 2020 - 2023, USD Million
TABLE 28 Brazil Anime Merchandising Market by Distribution Channel, 2024 - 2031, USD Million
TABLE 29 Brazil Anime Merchandising Market by Product, 2020 - 2023, USD Million
TABLE 30 Brazil Anime Merchandising Market by Product, 2024 - 2031, USD Million
TABLE 31 Argentina Anime Merchandising Market, 2020 - 2023, USD Million
TABLE 32 Argentina Anime Merchandising Market, 2024 - 2031, USD Million
TABLE 33 Argentina Anime Merchandising Market by Distribution Channel, 2020 - 2023, USD Million
TABLE 34 Argentina Anime Merchandising Market by Distribution Channel, 2024 - 2031, USD Million
TABLE 35 Argentina Anime Merchandising Market by Product, 2020 - 2023, USD Million
TABLE 36 Argentina Anime Merchandising Market by Product, 2024 - 2031, USD Million
TABLE 37 UAE Anime Merchandising Market, 2020 - 2023, USD Million
TABLE 38 UAE Anime Merchandising Market, 2024 - 2031, USD Million
TABLE 39 UAE Anime Merchandising Market by Distribution Channel, 2020 - 2023, USD Million
TABLE 40 UAE Anime Merchandising Market by Distribution Channel, 2024 - 2031, USD Million
TABLE 41 UAE Anime Merchandising Market by Product, 2020 - 2023, USD Million
TABLE 42 UAE Anime Merchandising Market by Product, 2024 - 2031, USD Million
TABLE 43 Saudi Arabia Anime Merchandising Market, 2020 - 2023, USD Million
TABLE 44 Saudi Arabia Anime Merchandising Market, 2024 - 2031, USD Million
TABLE 45 Saudi Arabia Anime Merchandising Market by Distribution Channel, 2020 - 2023, USD Million
TABLE 46 Saudi Arabia Anime Merchandising Market by Distribution Channel, 2024 - 2031, USD Million
TABLE 47 Saudi Arabia Anime Merchandising Market by Product, 2020 - 2023, USD Million
TABLE 48 Saudi Arabia Anime Merchandising Market by Product, 2024 - 2031, USD Million
TABLE 49 South Africa Anime Merchandising Market, 2020 - 2023, USD Million
TABLE 50 South Africa Anime Merchandising Market, 2024 - 2031, USD Million
TABLE 51 South Africa Anime Merchandising Market by Distribution Channel, 2020 - 2023, USD Million
TABLE 52 South Africa Anime Merchandising Market by Distribution Channel, 2024 - 2031, USD Million
TABLE 53 South Africa Anime Merchandising Market by Product, 2020 - 2023, USD Million
TABLE 54 South Africa Anime Merchandising Market by Product, 2024 - 2031, USD Million
TABLE 55 Nigeria Anime Merchandising Market, 2020 - 2023, USD Million
TABLE 56 Nigeria Anime Merchandising Market, 2024 - 2031, USD Million
TABLE 57 Nigeria Anime Merchandising Market by Distribution Channel, 2020 - 2023, USD Million
TABLE 58 Nigeria Anime Merchandising Market by Distribution Channel, 2024 - 2031, USD Million
TABLE 59 Nigeria Anime Merchandising Market by Product, 2020 - 2023, USD Million
TABLE 60 Nigeria Anime Merchandising Market by Product, 2024 - 2031, USD Million
TABLE 61 Rest of LAMEA Anime Merchandising Market, 2020 - 2023, USD Million
TABLE 62 Rest of LAMEA Anime Merchandising Market, 2024 - 2031, USD Million
TABLE 63 Rest of LAMEA Anime Merchandising Market by Distribution Channel, 2020 - 2023, USD Million
TABLE 64 Rest of LAMEA Anime Merchandising Market by Distribution Channel, 2024 - 2031, USD Million
TABLE 65 Rest of LAMEA Anime Merchandising Market by Product, 2020 - 2023, USD Million
TABLE 66 Rest of LAMEA Anime Merchandising Market by Product, 2024 - 2031, USD Million
TABLE 67 Key Information – Bandai Namco Holdings, Inc.
TABLE 68 Key Information – Good Smile Company, Inc.
TABLE 69 Key Information – Diamond Select Toys
TABLE 70 Key Information – Studio Ghibli, Inc.
TABLE 71 Key Information – Crunchyroll, LLC
TABLE 72 Key Information – Bioworld Merchandising, Inc.
TABLE 73 Key Information – Bushiroad Inc.
TABLE 74 Key Information – Medicom Toy Corporation
TABLE 75 Key Information – Ufotable

List of Figures
FIG 1 Methodology for the research
FIG 2 LAMEA Anime Merchandising Market, 2020 - 2031, USD Million
FIG 3 Key Factors Impacting Anime Merchandising Market
FIG 4 Porter’s Five Forces Analysis – Anime Merchandising Market
FIG 5 LAMEA Anime Merchandising Market share by Distribution Channel, 2023
FIG 6 LAMEA Anime Merchandising Market share by Distribution Channel, 2031
FIG 7 LAMEA Anime Merchandising Market by Distribution Channel, 2020 - 2031, USD Million
FIG 8 LAMEA Anime Merchandising Market share by Product, 2023
FIG 9 LAMEA Anime Merchandising Market share by Product, 2031
FIG 10 LAMEA Anime Merchandising Market by Product, 2020 - 2031, USD Million
FIG 11 LAMEA Anime Merchandising Market share by Country, 2023
FIG 12 LAMEA Anime Merchandising Market share by Country, 2031
FIG 13 LAMEA Anime Merchandising Market by Country, 2020 - 2031, USD Million
FIG 14 SWOT Analysis: Good Smile Company, Inc.
FIG 15 SWOT Analysis: Diamond Select Toys