Healthy Fruit and Vegetable Chips Market

Global Healthy Fruit and Vegetable Chips Market Size, Share & Trends Analysis Report By Distribution Channel (Offline, and Online), By Product, By Regional Outlook and Forecast, 2024 - 2031

Report Id: KBV-22498 Publication Date: May-2024 Number of Pages: 449
2023
USD 12.7 Billion
2031
USD 22.9 Billion
CAGR
7.7%
Historical Data
2020 to 2022

“Global Healthy Fruit and Vegetable Chips Market to reach a market value of USD 22.9 Billion by 2031 growing at a CAGR of 7.7%”

Analysis of Market Size & Trends

The Global Healthy Fruit And Vegetable Chips Market size is expected to reach $22.9 billion by 2031, rising at a market growth of 7.7% CAGR during the forecast period. In the year 2023, the market attained a volume of 3,07,131.8 tonnes, experiencing a growth of 8.8% (2020-2023).

Consumer preferences have shifted substantially in favor of healthier refreshment options. Carrot chips are commonly regarded as a more healthful substitute for conventional potato chips due to their reduced caloric content and frequent inclusion of advantageous nutrients such as vitamin A, fiber, and antioxidants. Thus, the carrot segment acquired 13.7% revenue share in the market 2023. In terms of volume, the carrot segment attained a volume of 33,938.9 tonnes in the market 2023.

Healthy Fruit and Vegetable Chips Market Size - Global Opportunities and Trends Analysis Report 2020-2031

With increasing awareness regarding the influence of dietary decisions on overall health and well-being, individuals are proactively in pursuit of healthier substitutes for conventional treats such as potato chips. Fruit and vegetable chips have gained popularity because they are perceived as natural and minimally processed.

Additionally, health food stores and specialty retailers have become key outlets for healthy snack options, including fruit and vegetable chips. These stores cater to health-conscious consumers who prioritize nutritious and wholesome food choices. Thus, these factors can assist in the expansion of the market.

However, while this appeals to health-conscious consumers seeking clean-label snacks, it also contributes to a shorter shelf life. The absence of preservatives means these chips are more susceptible to microbial growth and oxidation, leading to quicker spoilage and degradation of quality. Hence, these aspects can hamper the growth of the market.

Driving and Restraining Factors
Healthy Fruit and Vegetable Chips Market
  • Increasing health consciousness and demand for healthy snacking alternatives
  • Rise in vegan, plant-based, and gluten-free diets
  • Expansion of distribution channels and availability
  • Challenges about limited shelf life and storage requirements
  • Issues regarding perceived taste and texture variations
  • Innovations in product varieties and flavors
  • Influence of social media and digital marketing
  • Price sensitivity and competitive pricing pressures
  • Limited consumer awareness about healthy snacking options

Distribution Channel Outlook

On the basis of distribution channel, the market is bifurcated into offline and online. In 2023, the online segment witnessed 19.4% revenue share in the market. In terms of volume, the online segment attained a volume of 1,22,710.9 tonnes in the market 2028.

Product Outlook

Based on product, the market is bifurcated into vegetable and Fruit. The vegetable segment held 78.7% revenue share in the market in 2023. In terms of volume the vegetable segment would attain a volume of 3,95,968.7 tonnes in the market 2029. With increasing awareness about the importance of a healthy diet, consumers are seeking snacks that offer nutritional benefits.

Healthy Fruit and Vegetable Chips Market Share and Industry Analysis Report 2023

Vegetable Outlook

The vegetable segment is divided into sweet potato, beetroot, carrot, tomato, spinach, kale, and others. In 2023, the tomato segment witnessed 11.1% revenue share in the market. In terms of volume the tomato segment would attain a volume of 45,472.3 tonnes in the market 2030.

Fruit Outlook

The fruit segment is divided into apple, banana, mango, pineapple, coconut, and others. In 2023, the apple segment witnessed 31.9% revenue share in the market. In terms of volume the apple segment would attain a volume of 47,085.1 in the market 2031.

Free Valuable Insights: Global Healthy Fruit and Vegetable Chips Market size to reach USD 22.9 Billion by 2031

Regional Outlook

By region, the market is segmented into North America, Europe, Asia Pacific, and LAMEA. In 2023, the Europe region acquired 30% revenue share in the market. In terms of volume, the Europe region would attain a volume of 1,58,865.7 tonnes in the market 2030.

Healthy Fruit and Vegetable Chips Market Report Coverage
Report Attribute Details
Market size value in 2023 USD 12.7 Billion
Market size forecast in 2031 USD 22.9 Billion
Base Year 2023
Historical Period 2020 to 2022
Forecast Period 2024 to 2031
Revenue Growth Rate CAGR of 7.7% from 2024 to 2031
Quantitative Data Volume in Tonnes, Revenue in USD Billion, and CAGR from 2020 to 2031
Number of Pages 449
Number of Tables 970
Report coverage Market Trends, Revenue Estimation and Forecast, Segmentation Analysis, Regional and Country Breakdown, Porter’s 5 Forces Analysis, Company Profiling, Companies Strategic Developments, SWOT Analysis, Winning Imperatives
Segments covered Product, Distribution Channel, Region
Country scope
  • North America (US, Canada, Mexico, and Rest of North America)
  • Europe (Germany, UK, France, Russia, Spain, Italy, and Rest of Europe)
  • Asia Pacific (China, Japan, India, South Korea, Singapore, Malaysia, and Rest of Asia Pacific)
  • LAMEA (Brazil, Argentina, UAE, Saudi Arabia, South Africa, Nigeria, and Rest of LAMEA)
Companies Included Seneca Foods Corporation, Sunkist Growers, Inc., SunOpta, Inc., Kellanova (Kellogg Company), PepsiCo, Inc., Chaucer Foods Ltd. (Pilgrim Food Group PLC), Crispy Green, Inc., Luke's Organic, General Mills Inc., Walmart, Inc.
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List of Key Companies Profiled

  • Seneca Foods Corporation
  • Sunkist Growers, Inc.
  • SunOpta, Inc.
  • Kellanova (Kellogg Company)
  • PepsiCo, Inc.
  • Chaucer Foods Ltd. (Pilgrim Food Group PLC)
  • Crispy Green, Inc.
  • Luke's Organic
  • General Mills Inc.
  • Walmart, Inc.

Healthy Fruit and Vegetable Chips Market Report Segmentation

By Distribution Channel (Volume, Tonnes, USD Billion, 2020-2031)

  • Offline
  • Online

By Product (Volume, Tonnes, USD Billion, 2020-2031)

  • Vegetable
    • Sweet Potato
    • Beetroot
    • Carrot
    • Tomato
    • Spinach
    • Kale
    • Others
  • Fruit
    • Apple
    • Banana
    • Mango
    • Pineapple
    • Coconut
    • Others

By Geography (Volume, Tonnes, USD Billion, 2020-2031)

  • North America
    • US
    • Canada
    • Mexico
    • Rest of North America
  • Europe
    • Germany
    • UK
    • France
    • Russia
    • Spain
    • Italy
    • Rest of Europe
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Singapore
    • Malaysia
    • Rest of Asia Pacific
  • LAMEA
    • Brazil
    • Argentina
    • UAE
    • Saudi Arabia
    • South Africa
    • Nigeria
    • Rest of LAMEA

Frequently Asked Questions About This Report

This Market size is expected to reach $22.9 billion by 2031.

Rise in vegan, plant-based, and gluten-free diets are driving the Market in coming years, however, Challenges about limited shelf life and storage requirements restraints the growth of the Market.

Seneca Foods Corporation, Sunkist Growers, Inc., SunOpta, Inc., Kellanova (Kellogg Company), PepsiCo, Inc., Chaucer Foods Ltd. (Pilgrim Food Group PLC), Crispy Green, Inc., Luke's Organic, General Mills Inc., Walmart, Inc.

In the year 2023, the market attained a volume of 3,07,131.8 tonnes, experiencing a growth of 8.8% (2020-2023).

The Offline segment is leading the Market by Distribution Channel in 2023; thereby, achieving a market value of $17.6 billion by 2031.

The North America region dominated the Market by Region in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $7.9 billion by 2031.

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