The Europe Shampoo Bar Market would witness market growth of 7.3% CAGR during the forecast period (2023-2030). In the year 2020, the Europe market's volume surged to 189.6 million Units, showcasing a growth of 7.2% (2019-2022).
Shampoo bars often have a longer shelf life compared to liquid shampoos. The lack of water in their formulation makes them less susceptible to bacterial growth and destruction over time. This longevity enhances their durability, providing consumers with an effective and usable product for an extended period. There is a growing emphasis on natural and clean ingredients in the formulation of shampoo bars. Consumers are increasingly conscious of the components of their personal care products, leading to a demand for bars free from sulfates, parabens, and artificial fragrances. Adopting technology in the formulation and manufacturing process is a trend shaping the market.
Personalization is emerging as a key trend in the market. Brands are exploring ways to offer personalized formulations, allowing consumers to tailor the ingredients to their unique hair needs. Customization options, such as selecting specific scents or addressing individual concerns, reflect a deeper understanding of the diverse preferences and requirements of the consumer base. This trend enhances the overall consumer experience and satisfaction. Advanced techniques, such as cold processing and extrusion, are being employed to create shampoo bars with enhanced performance and sensory attributes.
Moreover, lush, a global brand with a strong presence in Germany, is known for its packaging-free products. Sodasan, a German brand, offers organic and environmentally friendly cleaning and personal care products. German beauty influencers and bloggers, such as those active on platforms like Instagram and YouTube, often endorse and review eco-friendly products, including shampoo bars. The factors mentioned above will drive the regional market growth.
The Germany market dominated the Europe Shampoo Bar Market, by Country in 2022, and would continue to be a dominant market till 2030; thereby, achieving a market value of $1,098 Thousand by 2030. The UK market is registering a CAGR of 6.4% during (2023 - 2030). Additionally, The France market would showcase a CAGR of 8.1% during (2023 - 2030).
Based on Distribution Channel, the market is segmented into Online, and Offline. Based on Hair Type, the market is segmented into Normal, Dry, Oily, and Others. Based on countries, the market is segmented into Germany, UK, France, Russia, Spain, Italy, and Rest of Europe.
Free Valuable Insights: The Global Shampoo Bar Market will Hit $16.7 Million by 2030, at a CAGR of 7.5%
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Lush Retail Ltd., L'Oréal S.A., The Procter and Gamble Company, Ethique Limited, Shiseido Company Limited, L'OCCITANE Group, grüum Europe Ltd. (grüum), HiBAR, Inc., Davines S.p.A., and J.R. LIGGETT LTD.
By Distribution Channel (Volume, Million Units, USD Million, 2019-2030)
By Hair Type (Volume, Million Units, USD Million, 2019-2030)
By Country (Volume, Million Units, USD Million, 2019-2030)
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