Europe Over the Top (OTT) Services Market Size, Share & Industry Analysis Report By Platform (App-Based and Web-Based), By Monetization Model, By Service Vertical, By Type, By Streaming Device, By Country and Growth Forecast, 2025 - 2032

The Europe Over the Top (OTT) Services Market would witness market growth of 17.4% CAGR during the forecast period (2025-2032).

The UK market dominated the Europe Over the Top (OTT) Services Market by Country in 2024, and would continue to be a dominant market till 2032; thereby, achieving a market value of $50,488.1 Billion by 2032. The Germany market is exhibiting a CAGR of 16.3% during (2025 - 2032). Additionally, The France market would experience a CAGR of 18.3% during (2025 - 2032).

The global cultural appeal of OTT content—ranging from Hollywood blockbusters and international TV shows to regional language series and user-generated content—has fostered a cosmopolitan media consumption culture. OTT platforms have become incubators for diverse storytelling, often providing a voice to underrepresented communities and creators who might not find a platform in traditional media. As a result, they have catalyzed content democratization and cultural exchange at a previously unimagined scale.

This inclusivity and variety have not only attracted massive viewership but also encouraged higher engagement and loyalty. Furthermore, strategic partnerships between OTT platforms and telecom operators, device manufacturers, and smart TV brands have made these services more accessible, particularly in emerging markets where mobile-first consumption is prevalent. These alliances have played a critical role in expanding market penetration and building subscriber bases by bundling data plans with streaming services or pre-installing apps on devices.

The market in Europe is experiencing robust growth, driven by evolving digital consumption patterns, increasing internet penetration, and the expansion of complementary digital industries like gaming and esports. According to Eurostat, by 2022, 65% of individuals in the European Union were streaming TV or videos online, with 24 out of 27 countries reporting that more than half of individuals aged 16–74 consumed such content. This signals a strong and continent-wide behavioral shift toward digital entertainment. Germany, home to 49 million active gamers, is the largest gaming market in Europe and a key driver of interactive digital consumption trends. The UK is another significant contributor to market expansion, particularly through its flourishing video game sector. Belgium’s video games and esports sector rebounded in 2023, with revenues reaching approximately EUR 800 million. In conclusion, Europe’s market is thriving, driven by widespread digital adoption and booming sectors like gaming and esports. High streaming rates in countries like Finland and the Netherlands, and strong creative industries in Germany and the UK, create a solid foundation for continued growth.

Free Valuable Insights: The Global Over the Top (OTT) Services Market will Hit USD 912.74 Billion by 2032, at a CAGR of 17.6%

Based on Platform, the market is segmented into App-Based and Web-Based. Based on Monetization Model, the market is segmented into Subscription-Based, Advertising-Based, and Transaction-Based. Based on Service Vertical, the market is segmented into Media & Entertainment, Gaming, Education & Learning, and Other Service Vertical. Based on Type, the market is segmented into Video on Demand, Online Gaming, Music Streaming, Communication, and Other Type. Based on Streaming Device, the market is segmented into Smartphones & Tablets, IP TV’s & Consoles, and Desktops & Laptops. Based on countries, the market is segmented into Germany, UK, France, Russia, Spain, Italy, and Rest of Europe.

List of Key Companies Profiled

• Netflix, Inc.
• Amazon.com, Inc.
• Hulu, LLC (The Walt Disney Company)
• Apple, Inc.
• Paramount Plus
• Peacock TV, LLC (NBCUniversal Media, LLC)
• Google LLC (Youtube, LLC)
• Tencent Holdings Ltd.
• Brightcove, Inc.
• Warner Bros. Discovery, Inc. (HBO Max)
• iQIYI, Inc.(Baidu, Inc.)
• MBC Group (Shahid )

Europe Over the Top (OTT) Services Market Report Segmentation

By Platform

• App-Based
• Web-Based

By Monetization Model

• Subscription-Based
• Advertising-Based
• Transaction-Based

By Service Vertical

• Media & Entertainment
• Gaming
• Education & Learning
• Other Service Vertical

By Type

• Video on Demand
• Online Gaming
• Music Streaming
• Communication
• Other Type

By Streaming Device

• Smartphones & Tablets
• IP TV’s & Consoles
• Desktops & Laptops

By Country

• Germany
• UK
• France
• Russia
• Spain
• Italy
• Rest of Europe

Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 Europe Over the Top (OTT) Services Market, by Platform
1.4.2 Europe Over the Top (OTT) Services Market, by Monetization Model
1.4.3 Europe Over the Top (OTT) Services Market, by Service Vertical
1.4.4 Europe Over the Top (OTT) Services Market, by Type
1.4.5 Europe Over the Top (OTT) Services Market, by Streaming Device
1.4.6 Europe Over the Top (OTT) Services Market, by Country
1.5 Methodology for the research

Chapter 2. Market at a Glance
2.1 Key Highlights

Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints
3.2.3 Market Opportunities
3.2.4 Market Challenges

Chapter 4. Competition Analysis - Global
4.1 Market Share Analysis, 2024
4.2 Strategies Deployed in Over the Top (OTT) Services Market
4.3 Porter Five Forces Analysis

Chapter 5. Europe Over the Top (OTT) Services Market by Platform
5.1 Europe App-Based Market by Country
5.2 Europe Web-Based Market by Country

Chapter 6. Europe Over the Top (OTT) Services Market by Monetization Model
6.1 Europe Subscription-Based Market by Country
6.2 Europe Advertising-Based Market by Country
6.3 Europe Transaction-Based Market by Country

Chapter 7. Europe Over the Top (OTT) Services Market by Service Vertical
7.1 Europe Media & Entertainment Market by Country
7.2 Europe Gaming Market by Country
7.3 Europe Education & Learning Market by Country
7.4 Europe Other Service Vertical Market by Country

Chapter 8. Europe Over the Top (OTT) Services Market by Type
8.1 Europe Video on Demand Market by Country
8.2 Europe Online Gaming Market by Country
8.3 Europe Music Streaming Market by Country
8.4 Europe Communication Market by Country
8.5 Europe Other Type Market by Country

Chapter 9. Europe Over the Top (OTT) Services Market by Streaming Device
9.1 Europe Smartphones & Tablets Market by Country
9.2 Europe IP TV’s & Consoles Market by Country
9.3 Europe Desktops & Laptops Market by Country

Chapter 10. Europe Over the Top (OTT) Services Market by Country
10.1 UK Over the Top (OTT) Services Market
10.1.1 UK Over the Top (OTT) Services Market by Platform
10.1.2 UK Over the Top (OTT) Services Market by Monetization Model
10.1.3 UK Over the Top (OTT) Services Market by Service Vertical
10.1.4 UK Over the Top (OTT) Services Market by Type
10.1.5 UK Over the Top (OTT) Services Market by Streaming Device
10.2 Germany Over the Top (OTT) Services Market
10.2.1 Germany Over the Top (OTT) Services Market by Platform
10.2.2 Germany Over the Top (OTT) Services Market by Monetization Model
10.2.3 Germany Over the Top (OTT) Services Market by Service Vertical
10.2.4 Germany Over the Top (OTT) Services Market by Type
10.2.5 Germany Over the Top (OTT) Services Market by Streaming Device
10.3 France Over the Top (OTT) Services Market
10.3.1 France Over the Top (OTT) Services Market by Platform
10.3.2 France Over the Top (OTT) Services Market by Monetization Model
10.3.3 France Over the Top (OTT) Services Market by Service Vertical
10.3.4 France Over the Top (OTT) Services Market by Type
10.3.5 France Over the Top (OTT) Services Market by Streaming Device
10.4 Russia Over the Top (OTT) Services Market
10.4.1 Russia Over the Top (OTT) Services Market by Platform
10.4.2 Russia Over the Top (OTT) Services Market by Monetization Model
10.4.3 Russia Over the Top (OTT) Services Market by Service Vertical
10.4.4 Russia Over the Top (OTT) Services Market by Type
10.4.5 Russia Over the Top (OTT) Services Market by Streaming Device
10.5 Spain Over the Top (OTT) Services Market
10.5.1 Spain Over the Top (OTT) Services Market by Platform
10.5.2 Spain Over the Top (OTT) Services Market by Monetization Model
10.5.3 Spain Over the Top (OTT) Services Market by Service Vertical
10.5.4 Spain Over the Top (OTT) Services Market by Type
10.5.5 Spain Over the Top (OTT) Services Market by Streaming Device
10.6 Italy Over the Top (OTT) Services Market
10.6.1 Italy Over the Top (OTT) Services Market by Platform
10.6.2 Italy Over the Top (OTT) Services Market by Monetization Model
10.6.3 Italy Over the Top (OTT) Services Market by Service Vertical
10.6.4 Italy Over the Top (OTT) Services Market by Type
10.6.5 Italy Over the Top (OTT) Services Market by Streaming Device
10.7 Rest of Europe Over the Top (OTT) Services Market
10.7.1 Rest of Europe Over the Top (OTT) Services Market by Platform
10.7.2 Rest of Europe Over the Top (OTT) Services Market by Monetization Model
10.7.3 Rest of Europe Over the Top (OTT) Services Market by Service Vertical
10.7.4 Rest of Europe Over the Top (OTT) Services Market by Type
10.7.5 Rest of Europe Over the Top (OTT) Services Market by Streaming Device

Chapter 11. Company Profiles
11.1 Netflix, Inc.
11.1.1 Company Overview
11.1.2 Financial Analysis
11.1.3 Research & Development Expenses
11.1.4 Recent strategies and developments:
11.1.4.1 Partnerships, Collaborations, and Agreements:
11.1.5 SWOT Analysis
11.2 Amazon.com, Inc.
11.2.1 Company Overview
11.2.2 Financial Analysis
11.2.3 Segmental Analysis
11.2.4 Recent strategies and developments:
11.2.4.1 Partnerships, Collaborations, and Agreements:
11.2.4.2 Acquisition and Mergers:
11.2.5 SWOT Analysis
11.3 Hulu, LLC (The Walt Disney Company)
11.3.1 Company Overview
11.3.2 Financial Analysis
11.3.3 Segmental and Regional Analysis
11.4 Apple, Inc. (Apple TV)
11.4.1 Company Overview
11.4.2 Financial Analysis
11.4.3 Regional Analysis
11.4.4 Research & Development Expense
11.4.5 Recent strategies and developments:
11.4.5.1 Partnerships, Collaborations, and Agreements:
11.4.5.2 Product Launches and Product Expansions:
11.4.6 SWOT Analysis
11.5 Paramount Plus
11.5.1 Company Overview
11.5.2 Recent strategies and developments:
11.5.2.1 Partnership, Collaboration & Agreement:
11.6 Peacock TV, LLC (NBCUniversal Media, LLC)
11.6.1 Company Overview
11.7 Google LLC (Youtube, LLC)
11.7.1 Company Overview
11.7.2 Financial Analysis
11.7.3 Segmental and Regional Analysis
11.7.4 Research & Development Expenses
11.7.5 SWOT Analysis
11.8 Tencent Holdings Ltd.
11.8.2 Financial Analysis
11.8.3 Segmental and Regional Analysis
11.8.4 Research & Development Expenses
11.9 Brightcove, Inc.
11.9.1 Company Overview
11.9.2 Financial Analysis
11.9.3 Regional Analysis
11.9.4 Research & Development Expenses
11.9.5 Recent strategies and developments:
11.9.5.1 Product Launches and Product Expansions:
11.9.6 SWOT Analysis
11.10. Warner Bros. Discovery, Inc. (HBO Max)
11.10.1 Company Overview
11.10.2 Financial Analysis
11.10.3 Regional Analysis
11.11 iQIYI, Inc. (Baidu, Inc.)
11.11.1 Company Overview
11.11.2 Financial Analysis
11.11.3 Research & Development Expenses
11.11.4 Recent strategies and developments:
11.11.4.1 Partnerships, Collaborations, and Agreements:
11.12 MBC Group (Shahid)
11.12.1 Company Overview
11.12.2 Financial Analysis
11.12.3 Segmental and Regional Analysis

TABLE 1 Europe Over the Top (OTT) Services Market, 2021 - 2024, USD Million
TABLE 2 Europe Over the Top (OTT) Services Market, 2025 - 2032, USD Million
TABLE 3 Europe Over the Top (OTT) Services Market by Platform, 2021 - 2024, USD Million
TABLE 4 Europe Over the Top (OTT) Services Market by Platform, 2025 - 2032, USD Million
TABLE 5 Europe App-Based Market by Country, 2021 - 2024, USD Million
TABLE 6 Europe App-Based Market by Country, 2025 - 2032, USD Million
TABLE 7 Europe Web-Based Market by Country, 2021 - 2024, USD Million
TABLE 8 Europe Web-Based Market by Country, 2025 - 2032, USD Million
TABLE 9 Europe Over the Top (OTT) Services Market by Monetization Model, 2021 - 2024, USD Million
TABLE 10 Europe Over the Top (OTT) Services Market by Monetization Model, 2025 - 2032, USD Million
TABLE 11 Europe Subscription-Based Market by Country, 2021 - 2024, USD Million
TABLE 12 Europe Subscription-Based Market by Country, 2025 - 2032, USD Million
TABLE 13 Europe Advertising-Based Market by Country, 2021 - 2024, USD Million
TABLE 14 Europe Advertising-Based Market by Country, 2025 - 2032, USD Million
TABLE 15 Europe Transaction-Based Market by Country, 2021 - 2024, USD Million
TABLE 16 Europe Transaction-Based Market by Country, 2025 - 2032, USD Million
TABLE 17 Europe Over the Top (OTT) Services Market by Service Vertical, 2021 - 2024, USD Million
TABLE 18 Europe Over the Top (OTT) Services Market by Service Vertical, 2025 - 2032, USD Million
TABLE 19 Europe Media & Entertainment Market by Country, 2021 - 2024, USD Million
TABLE 20 Europe Media & Entertainment Market by Country, 2025 - 2032, USD Million
TABLE 21 Europe Gaming Market by Country, 2021 - 2024, USD Million
TABLE 22 Europe Gaming Market by Country, 2025 - 2032, USD Million
TABLE 23 Europe Education & Learning Market by Country, 2021 - 2024, USD Million
TABLE 24 Europe Education & Learning Market by Country, 2025 - 2032, USD Million
TABLE 25 Europe Other Service Vertical Market by Country, 2021 - 2024, USD Million
TABLE 26 Europe Other Service Vertical Market by Country, 2025 - 2032, USD Million
TABLE 27 Europe Over the Top (OTT) Services Market by Type, 2021 - 2024, USD Million
TABLE 28 Europe Over the Top (OTT) Services Market by Type, 2025 - 2032, USD Million
TABLE 29 Europe Video on Demand Market by Country, 2021 - 2024, USD Million
TABLE 30 Europe Video on Demand Market by Country, 2025 - 2032, USD Million
TABLE 31 Europe Online Gaming Market by Country, 2021 - 2024, USD Million
TABLE 32 Europe Online Gaming Market by Country, 2025 - 2032, USD Million
TABLE 33 Europe Music Streaming Market by Country, 2021 - 2024, USD Million
TABLE 34 Europe Music Streaming Market by Country, 2025 - 2032, USD Million
TABLE 35 Europe Communication Market by Country, 2021 - 2024, USD Million
TABLE 36 Europe Communication Market by Country, 2025 - 2032, USD Million
TABLE 37 Europe Other Type Market by Country, 2021 - 2024, USD Million
TABLE 38 Europe Other Type Market by Country, 2025 - 2032, USD Million
TABLE 39 Europe Over the Top (OTT) Services Market by Streaming Device, 2021 - 2024, USD Million
TABLE 40 Europe Over the Top (OTT) Services Market by Streaming Device, 2025 - 2032, USD Million
TABLE 41 Europe Smartphones & Tablets Market by Country, 2021 - 2024, USD Million
TABLE 42 Europe Smartphones & Tablets Market by Country, 2025 - 2032, USD Million
TABLE 43 Europe IP TV’s & Consoles Market by Country, 2021 - 2024, USD Million
TABLE 44 Europe IP TV’s & Consoles Market by Country, 2025 - 2032, USD Million
TABLE 45 Europe Desktops & Laptops Market by Country, 2021 - 2024, USD Million
TABLE 46 Europe Desktops & Laptops Market by Country, 2025 - 2032, USD Million
TABLE 47 Europe Over the Top (OTT) Services Market by Country, 2021 - 2024, USD Million
TABLE 48 Europe Over the Top (OTT) Services Market by Country, 2025 - 2032, USD Million
TABLE 49 UK Over the Top (OTT) Services Market, 2021 - 2024, USD Million
TABLE 50 UK Over the Top (OTT) Services Market, 2025 - 2032, USD Million
TABLE 51 UK Over the Top (OTT) Services Market by Platform, 2021 - 2024, USD Million
TABLE 52 UK Over the Top (OTT) Services Market by Platform, 2025 - 2032, USD Million
TABLE 53 UK Over the Top (OTT) Services Market by Monetization Model, 2021 - 2024, USD Million
TABLE 54 UK Over the Top (OTT) Services Market by Monetization Model, 2025 - 2032, USD Million
TABLE 55 UK Over the Top (OTT) Services Market by Service Vertical, 2021 - 2024, USD Million
TABLE 56 UK Over the Top (OTT) Services Market by Service Vertical, 2025 - 2032, USD Million
TABLE 57 UK Over the Top (OTT) Services Market by Type, 2021 - 2024, USD Million
TABLE 58 UK Over the Top (OTT) Services Market by Type, 2025 - 2032, USD Million
TABLE 59 UK Over the Top (OTT) Services Market by Streaming Device, 2021 - 2024, USD Million
TABLE 60 UK Over the Top (OTT) Services Market by Streaming Device, 2025 - 2032, USD Million
TABLE 61 Germany Over the Top (OTT) Services Market, 2021 - 2024, USD Million
TABLE 62 Germany Over the Top (OTT) Services Market, 2025 - 2032, USD Million
TABLE 63 Germany Over the Top (OTT) Services Market by Platform, 2021 - 2024, USD Million
TABLE 64 Germany Over the Top (OTT) Services Market by Platform, 2025 - 2032, USD Million
TABLE 65 Germany Over the Top (OTT) Services Market by Monetization Model, 2021 - 2024, USD Million
TABLE 66 Germany Over the Top (OTT) Services Market by Monetization Model, 2025 - 2032, USD Million
TABLE 67 Germany Over the Top (OTT) Services Market by Service Vertical, 2021 - 2024, USD Million
TABLE 68 Germany Over the Top (OTT) Services Market by Service Vertical, 2025 - 2032, USD Million
TABLE 69 Germany Over the Top (OTT) Services Market by Type, 2021 - 2024, USD Million
TABLE 70 Germany Over the Top (OTT) Services Market by Type, 2025 - 2032, USD Million
TABLE 71 Germany Over the Top (OTT) Services Market by Streaming Device, 2021 - 2024, USD Million
TABLE 72 Germany Over the Top (OTT) Services Market by Streaming Device, 2025 - 2032, USD Million
TABLE 73 France Over the Top (OTT) Services Market, 2021 - 2024, USD Million
TABLE 74 France Over the Top (OTT) Services Market, 2025 - 2032, USD Million
TABLE 75 France Over the Top (OTT) Services Market by Platform, 2021 - 2024, USD Million
TABLE 76 France Over the Top (OTT) Services Market by Platform, 2025 - 2032, USD Million
TABLE 77 France Over the Top (OTT) Services Market by Monetization Model, 2021 - 2024, USD Million
TABLE 78 France Over the Top (OTT) Services Market by Monetization Model, 2025 - 2032, USD Million
TABLE 79 France Over the Top (OTT) Services Market by Service Vertical, 2021 - 2024, USD Million
TABLE 80 France Over the Top (OTT) Services Market by Service Vertical, 2025 - 2032, USD Million
TABLE 81 France Over the Top (OTT) Services Market by Type, 2021 - 2024, USD Million
TABLE 82 France Over the Top (OTT) Services Market by Type, 2025 - 2032, USD Million
TABLE 83 France Over the Top (OTT) Services Market by Streaming Device, 2021 - 2024, USD Million
TABLE 84 France Over the Top (OTT) Services Market by Streaming Device, 2025 - 2032, USD Million
TABLE 85 Russia Over the Top (OTT) Services Market, 2021 - 2024, USD Million
TABLE 86 Russia Over the Top (OTT) Services Market, 2025 - 2032, USD Million
TABLE 87 Russia Over the Top (OTT) Services Market by Platform, 2021 - 2024, USD Million
TABLE 88 Russia Over the Top (OTT) Services Market by Platform, 2025 - 2032, USD Million
TABLE 89 Russia Over the Top (OTT) Services Market by Monetization Model, 2021 - 2024, USD Million
TABLE 90 Russia Over the Top (OTT) Services Market by Monetization Model, 2025 - 2032, USD Million
TABLE 91 Russia Over the Top (OTT) Services Market by Service Vertical, 2021 - 2024, USD Million
TABLE 92 Russia Over the Top (OTT) Services Market by Service Vertical, 2025 - 2032, USD Million
TABLE 93 Russia Over the Top (OTT) Services Market by Type, 2021 - 2024, USD Million
TABLE 94 Russia Over the Top (OTT) Services Market by Type, 2025 - 2032, USD Million
TABLE 95 Russia Over the Top (OTT) Services Market by Streaming Device, 2021 - 2024, USD Million
TABLE 96 Russia Over the Top (OTT) Services Market by Streaming Device, 2025 - 2032, USD Million
TABLE 97 Spain Over the Top (OTT) Services Market, 2021 - 2024, USD Million
TABLE 98 Spain Over the Top (OTT) Services Market, 2025 - 2032, USD Million
TABLE 99 Spain Over the Top (OTT) Services Market by Platform, 2021 - 2024, USD Million
TABLE 100 Spain Over the Top (OTT) Services Market by Platform, 2025 - 2032, USD Million
TABLE 101 Spain Over the Top (OTT) Services Market by Monetization Model, 2021 - 2024, USD Million
TABLE 102 Spain Over the Top (OTT) Services Market by Monetization Model, 2025 - 2032, USD Million
TABLE 103 Spain Over the Top (OTT) Services Market by Service Vertical, 2021 - 2024, USD Million
TABLE 104 Spain Over the Top (OTT) Services Market by Service Vertical, 2025 - 2032, USD Million
TABLE 105 Spain Over the Top (OTT) Services Market by Type, 2021 - 2024, USD Million
TABLE 106 Spain Over the Top (OTT) Services Market by Type, 2025 - 2032, USD Million
TABLE 107 Spain Over the Top (OTT) Services Market by Streaming Device, 2021 - 2024, USD Million
TABLE 108 Spain Over the Top (OTT) Services Market by Streaming Device, 2025 - 2032, USD Million
TABLE 109 Italy Over the Top (OTT) Services Market, 2021 - 2024, USD Million
TABLE 110 Italy Over the Top (OTT) Services Market, 2025 - 2032, USD Million
TABLE 111 Italy Over the Top (OTT) Services Market by Platform, 2021 - 2024, USD Million
TABLE 112 Italy Over the Top (OTT) Services Market by Platform, 2025 - 2032, USD Million
TABLE 113 Italy Over the Top (OTT) Services Market by Monetization Model, 2021 - 2024, USD Million
TABLE 114 Italy Over the Top (OTT) Services Market by Monetization Model, 2025 - 2032, USD Million
TABLE 115 Italy Over the Top (OTT) Services Market by Service Vertical, 2021 - 2024, USD Million
TABLE 116 Italy Over the Top (OTT) Services Market by Service Vertical, 2025 - 2032, USD Million
TABLE 117 Italy Over the Top (OTT) Services Market by Type, 2021 - 2024, USD Million
TABLE 118 Italy Over the Top (OTT) Services Market by Type, 2025 - 2032, USD Million
TABLE 119 Italy Over the Top (OTT) Services Market by Streaming Device, 2021 - 2024, USD Million
TABLE 120 Italy Over the Top (OTT) Services Market by Streaming Device, 2025 - 2032, USD Million
TABLE 121 Rest of Europe Over the Top (OTT) Services Market, 2021 - 2024, USD Million
TABLE 122 Rest of Europe Over the Top (OTT) Services Market, 2025 - 2032, USD Million
TABLE 123 Rest of Europe Over the Top (OTT) Services Market by Platform, 2021 - 2024, USD Million
TABLE 124 Rest of Europe Over the Top (OTT) Services Market by Platform, 2025 - 2032, USD Million
TABLE 125 Rest of Europe Over the Top (OTT) Services Market by Monetization Model, 2021 - 2024, USD Million
TABLE 126 Rest of Europe Over the Top (OTT) Services Market by Monetization Model, 2025 - 2032, USD Million
TABLE 127 Rest of Europe Over the Top (OTT) Services Market by Service Vertical, 2021 - 2024, USD Million
TABLE 128 Rest of Europe Over the Top (OTT) Services Market by Service Vertical, 2025 - 2032, USD Million
TABLE 129 Rest of Europe Over the Top (OTT) Services Market by Type, 2021 - 2024, USD Million
TABLE 130 Rest of Europe Over the Top (OTT) Services Market by Type, 2025 - 2032, USD Million
TABLE 131 Rest of Europe Over the Top (OTT) Services Market by Streaming Device, 2021 - 2024, USD Million
TABLE 132 Rest of Europe Over the Top (OTT) Services Market by Streaming Device, 2025 - 2032, USD Million
TABLE 133 Key Information – Netflix, Inc.
TABLE 134 Key Information – Amazon.com, Inc.
TABLE 135 Key information – Hulu, llc
TABLE 136 Key Information – Apple, Inc.
TABLE 137 Key Information – Paramount Plus
TABLE 138 Key Information – Peacock TV, LLC
TABLE 139 Key Information – Google LLC
TABLE 140 Key Information – Tencent Holdings Ltd.
TABLE 141 key information – Brightcove, Inc.
TABLE 142 Key Information – Warner Bros. Discovery, Inc.
TABLE 143 Key Information – iQIYI, Inc.
TABLE 144 Key Information – MBC Group

List of Figures
FIG 1 Methodology for the research
FIG 2 Europe Over the Top (OTT) Services Market, 2021 - 2032, USD Million
FIG 3 Key Factors Impacting Over the Top (OTT) Services Market
FIG 4 Market Share Analysis, 2024
FIG 5 Porter’s Five Forces Analysis – Over the Top (OTT) Services Market
FIG 6 Europe Over the Top (OTT) Services Market share by Platform, 2024
FIG 7 Europe Over the Top (OTT) Services Market share by Platform, 2032
FIG 8 Europe Over the Top (OTT) Services Market by Platform, 2021 - 2032, USD Million
FIG 9 Europe Over the Top (OTT) Services Market share by Monetization Model, 2024
FIG 10 Europe Over the Top (OTT) Services Market share by Monetization Model, 2032
FIG 11 Europe Over the Top (OTT) Services Market by Monetization Model, 2021 - 2032, USD Million
FIG 12 Europe Over the Top (OTT) Services Market share by Service Vertical, 2024
FIG 13 Europe Over the Top (OTT) Services Market share by Service Vertical, 2032
FIG 14 Europe Over the Top (OTT) Services Market by Service Vertical, 2021 - 2032, USD Million
FIG 15 Europe Over the Top (OTT) Services Market share by Type, 2024
FIG 16 Europe Over the Top (OTT) Services Market share by Type, 2032
FIG 17 Europe Over the Top (OTT) Services Market by Type, 2021 - 2032, USD Million
FIG 18 Europe Over the Top (OTT) Services Market share by Streaming Device, 2024
FIG 19 Europe Over the Top (OTT) Services Market share by Streaming Device, 2032
FIG 20 Europe Over the Top (OTT) Services Market by Streaming Device, 2021 - 2032, USD Million
FIG 21 Europe Over the Top (OTT) Services Market share by Country, 2024
FIG 22 Europe Over the Top (OTT) Services Market share by Country, 2032
FIG 23 Europe Over the Top (OTT) Services Market by Country, 2021 - 2032, USD Million
FIG 24 SWOT Analysis: Netflix, Inc.
FIG 25 Recent strategies and developments: Amazon.com, Inc.
FIG 26 SWOT Analysis: Amazon.com, Inc.
FIG 27 Recent strategies and developments: Apple, Inc.
FIG 28 SWOT Analysis: Apple, Inc.
FIG 29 SWOT Analysis: Google LLC
FIG 30 SWOT Analysis: Brightcove, Inc.