Europe Moisturizer Market

Europe Moisturizer Market Size, Share & Trends Analysis Report By Type, (Face Moisturizer, and Body Moisturizer), By Form (Cream, Lotion, and Gel), By End-user (Women, Men, and Infant & Kids), By Country and Growth Forecast, 2024 - 2031

Report Id: KBV-23067 Publication Date: June-2024 Number of Pages: 146
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Market Report Description

The Europe Moisturizer Market would witness market growth of 4.4% CAGR during the forecast period (2024-2031). In the year 2021, the Europe market's volume surged to 66,687.73 thousand units (50 ML), showcasing a growth of 10.2% (2020-2024).

Cream moisturizers are especially valued for their rich and thick consistency, which is effective in treating dry, sensitive, and mature skin. They are formulated with potent ingredients like hyaluronic acid, ceramides, and natural oils that not only hydrate but also repair and protect the skin's barrier. Thus, the Germany market would utilize 25,785.71 thousand units (50 ML) of moisturizers by 2031.

Europe Moisturizer Market

The Germany market dominated the Europe Moisturizer Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $929.6 Million by 2031. The UK market is exhibiting a CAGR of 3.5% during (2024 - 2031). Additionally, The France market would experience a CAGR of 5.1% during (2024 - 2031).

The influence of cultural shifts on the market cannot be overstated. Beauty standards and skincare routines vary significantly across different regions, and brands must adapt to these differences to succeed.

Additionally, moisturizer sales have been significantly influenced by the worldwide demographic transition to an aging population. As people age, their skin changes, making it more prone to dryness, wrinkles, and fine lines.

In Europe, beauty influencers like Lisa Eldridge and Caroline Hirons have a dedicated following that trusts their expertise in skincare. Their reviews and recommendations are highly valued, and when they highlight a particular moisturizer, it often results in increased sales and visibility for the product across European markets. Germany exhibits a growing demand for it, fueled by factors such as a strong emphasis on skincare and beauty, particularly among women.

Free Valuable Insights: The Global Moisturizer Market will Hit USD 15.4 Billion by 2031, at a CAGR of 5.1%

Based on Type, the market is segmented into Face Moisturizer, and Body Moisturizer. Based on Form, the market is segmented into Cream, Lotion, and Gel. Based on End-user, the market is segmented into Women, Men, and Infant & Kids. Based on countries, the market is segmented into Germany, UK, France, Russia, Spain, Italy, and Rest of Europe.

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List of Key Companies Profiled

  • L'Oreal S.A.
  • Unilever PLC
  • The Procter & Gamble Company
  • Johnson & Johnson
  • Kao Corporation
  • The Estee Lauder Companies, Inc.
  • Shiseido Company Limited
  • Beiersdorf AG 
  • Henkel AG & Company, KGaA
  • Coty, Inc.

Europe Moisturizer Market Report Segmentation

By Type (Volume, Thousand Units, USD Billion, 2020-2031)

  • Face Moisturizer
  • Body Moisturizer

By Form (Volume, Thousand Units, USD Billion, 2020-2031)

  • Cream
  • Lotion
  • Gel

By End-user (Volume, Thousand Units, USD Billion, 2020-2031)

  • Women
  • Men
  • Infant & Kids

By Country (Volume, Thousand Units, USD Billion, 2020-2031)

  • Germany
  • UK
  • France
  • Russia
  • Spain
  • Italy
  • Rest of Europe


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