Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 Global Demand Side Platform Market, by Channel
1.4.2 Global Demand Side Platform Market, by Type
1.4.3 Global Demand Side Platform Market, by Geography
1.5 Methodology for the research
Chapter 2. Market at a Glance
2.1 Key highlights
Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints
3.3 Porter Five Forces Analysis
Chapter 4. Strategies Deployed in Demand Side Platform Market
Chapter 5. Global Demand Side Platform Market by Channel
5.1 Global Video Market by Region
5.2 Global Display Market by Region
5.3 Global Mobile Market by Region
5.4 Global Others Market by Region
Chapter 6. Global Demand Side Platform Market by Type
6.1 Global Full/Managed Service Market by Region
6.2 Global Self Service Market by Region
Chapter 7. Global Demand Side Platform Market by Region
7.1 North America Demand Side Platform Market
7.1.1 North America Demand Side Platform Market by Channel
7.1.1.1 North America Video Market by Country
7.1.1.2 North America Display Market by Country
7.1.1.3 North America Mobile Market by Country
7.1.1.4 North America Others Market by Country
7.1.2 North America Demand Side Platform Market by Type
7.1.2.1 North America Full/Managed Service Market by Country
7.1.2.2 North America Self Service Market by Country
7.1.3 North America Demand Side Platform Market by Country
7.1.3.1 US Demand Side Platform Market
7.1.3.1.1 US Demand Side Platform Market by Channel
7.1.3.1.2 US Demand Side Platform Market by Type
7.1.3.2 Canada Demand Side Platform Market
7.1.3.2.1 Canada Demand Side Platform Market by Channel
7.1.3.2.2 Canada Demand Side Platform Market by Type
7.1.3.3 Mexico Demand Side Platform Market
7.1.3.3.1 Mexico Demand Side Platform Market by Channel
7.1.3.3.2 Mexico Demand Side Platform Market by Type
7.1.3.4 Rest of North America Demand Side Platform Market
7.1.3.4.1 Rest of North America Demand Side Platform Market by Channel
7.1.3.4.2 Rest of North America Demand Side Platform Market by Type
7.2 Europe Demand Side Platform Market
7.2.1 Europe Demand Side Platform Market by Channel
7.2.1.1 Europe Video Market by Country
7.2.1.2 Europe Display Market by Country
7.2.1.3 Europe Mobile Market by Country
7.2.1.4 Europe Others Market by Country
7.2.2 Europe Demand Side Platform Market by Type
7.2.2.1 Europe Full/Managed Service Market by Country
7.2.2.2 Europe Self Service Market by Country
7.2.3 Europe Demand Side Platform Market by Country
7.2.3.1 Germany Demand Side Platform Market
7.2.3.1.1 Germany Demand Side Platform Market by Channel
7.2.3.1.2 Germany Demand Side Platform Market by Type
7.2.3.2 UK Demand Side Platform Market
7.2.3.2.1 UK Demand Side Platform Market by Channel
7.2.3.2.2 UK Demand Side Platform Market by Type
7.2.3.3 France Demand Side Platform Market
7.2.3.3.1 France Demand Side Platform Market by Channel
7.2.3.3.2 France Demand Side Platform Market by Type
7.2.3.4 Russia Demand Side Platform Market
7.2.3.4.1 Russia Demand Side Platform Market by Channel
7.2.3.4.2 Russia Demand Side Platform Market by Type
7.2.3.5 Spain Demand Side Platform Market
7.2.3.5.1 Spain Demand Side Platform Market by Channel
7.2.3.5.2 Spain Demand Side Platform Market by Type
7.2.3.6 Italy Demand Side Platform Market
7.2.3.6.1 Italy Demand Side Platform Market by Channel
7.2.3.6.2 Italy Demand Side Platform Market by Type
7.2.3.7 Rest of Europe Demand Side Platform Market
7.2.3.7.1 Rest of Europe Demand Side Platform Market by Channel
7.2.3.7.2 Rest of Europe Demand Side Platform Market by Type
7.3 Asia Pacific Demand Side Platform Market
7.3.1 Asia Pacific Demand Side Platform Market by Channel
7.3.1.1 Asia Pacific Video Market by Country
7.3.1.2 Asia Pacific Display Market by Country
7.3.1.3 Asia Pacific Mobile Market by Country
7.3.1.4 Asia Pacific Others Market by Country
7.3.2 Asia Pacific Demand Side Platform Market by Type
7.3.2.1 Asia Pacific Full/Managed Service Market by Country
7.3.2.2 Asia Pacific Self Service Market by Country
7.3.3 Asia Pacific Demand Side Platform Market by Country
7.3.3.1 China Demand Side Platform Market
7.3.3.1.1 China Demand Side Platform Market by Channel
7.3.3.1.2 China Demand Side Platform Market by Type
7.3.3.2 Japan Demand Side Platform Market
7.3.3.2.1 Japan Demand Side Platform Market by Channel
7.3.3.2.2 Japan Demand Side Platform Market by Type
7.3.3.3 India Demand Side Platform Market
7.3.3.3.1 India Demand Side Platform Market by Channel
7.3.3.3.2 India Demand Side Platform Market by Type
7.3.3.4 South Korea Demand Side Platform Market
7.3.3.4.1 South Korea Demand Side Platform Market by Channel
7.3.3.4.2 South Korea Demand Side Platform Market by Type
7.3.3.5 Singapore Demand Side Platform Market
7.3.3.5.1 Singapore Demand Side Platform Market by Channel
7.3.3.5.2 Singapore Demand Side Platform Market by Type
7.3.3.6 Malaysia Demand Side Platform Market
7.3.3.6.1 Malaysia Demand Side Platform Market by Channel
7.3.3.6.2 Malaysia Demand Side Platform Market by Type
7.3.3.7 Rest of Asia Pacific Demand Side Platform Market
7.3.3.7.1 Rest of Asia Pacific Demand Side Platform Market by Channel
7.3.3.7.2 Rest of Asia Pacific Demand Side Platform Market by Type
7.4 LAMEA Demand Side Platform Market
7.4.1 LAMEA Demand Side Platform Market by Channel
7.4.1.1 LAMEA Video Market by Country
7.4.1.2 LAMEA Display Market by Country
7.4.1.3 LAMEA Mobile Market by Country
7.4.1.4 LAMEA Others Market by Country
7.4.2 LAMEA Demand Side Platform Market by Type
7.4.2.1 LAMEA Full/Managed Service Market by Country
7.4.2.2 LAMEA Self Service Market by Country
7.4.3 LAMEA Demand Side Platform Market by Country
7.4.3.1 Brazil Demand Side Platform Market
7.4.3.1.1 Brazil Demand Side Platform Market by Channel
7.4.3.1.2 Brazil Demand Side Platform Market by Type
7.4.3.2 Argentina Demand Side Platform Market
7.4.3.2.1 Argentina Demand Side Platform Market by Channel
7.4.3.2.2 Argentina Demand Side Platform Market by Type
7.4.3.3 UAE Demand Side Platform Market
7.4.3.3.1 UAE Demand Side Platform Market by Channel
7.4.3.3.2 UAE Demand Side Platform Market by Type
7.4.3.4 Saudi Arabia Demand Side Platform Market
7.4.3.4.1 Saudi Arabia Demand Side Platform Market by Channel
7.4.3.4.2 Saudi Arabia Demand Side Platform Market by Type
7.4.3.5 South Africa Demand Side Platform Market
7.4.3.5.1 South Africa Demand Side Platform Market by Channel
7.4.3.5.2 South Africa Demand Side Platform Market by Type
7.4.3.6 Nigeria Demand Side Platform Market
7.4.3.6.1 Nigeria Demand Side Platform Market by Channel
7.4.3.6.2 Nigeria Demand Side Platform Market by Type
7.4.3.7 Rest of LAMEA Demand Side Platform Market
7.4.3.7.1 Rest of LAMEA Demand Side Platform Market by Channel
7.4.3.7.2 Rest of LAMEA Demand Side Platform Market by Type
Chapter 8. Company Profiles
8.1 Google LLC (Alphabet Inc.)
8.1.1 Company Overview
8.1.2 Financial Analysis
8.1.3 Segmental and Regional Analysis
8.1.4 Research & Development Expense
8.1.5 Recent strategies and developments:
8.1.5.1 Partnerships, Collaborations, and Agreements:
8.1.6 SWOT Analysis
8.2 Amazon.com, Inc.
8.2.1 Company Overview
8.2.2 Financial Analysis
8.2.3 Segmental Analysis
8.2.4 SWOT Analysis
8.3 Adobe, Inc.
8.3.1 Company Overview
8.3.2 Financial Analysis
8.3.3 Segmental and Regional Analysis
8.3.4 Research & Development Expense
8.3.5 SWOT Analysis
8.4 The TradeDesk, Inc
8.4.1 Company Overview
8.4.2 Financial Analysis
8.4.3 Recent strategies and developments:
8.4.3.1 Partnerships, Collaborations, and Agreements:
8.4.3.2 Product Launches and Product Expansions:
8.4.4 SWOT Analysis
8.5 MediaMath Inc.
8.5.1 Company Overview
8.5.2 Recent strategies and developments:
8.5.2.1 Partnerships, Collaborations, and Agreements:
8.5.3 SWOT Analysis
8.6 Adform
8.6.1 Company Overview
8.6.2 Financial Analysis
8.6.3 Products and Regional Analysis
8.6.4 Research & Development Expenses
8.6.5 Recent strategies and developments:
8.6.5.1 Partnerships, Collaborations, and Agreements:
8.6.5.2 Product Launches and Product Expansions:
8.6.6 SWOT Analysis
8.7 Microsoft Corporation (Xandr)
8.7.1 Company Overview
8.7.2 Financial Analysis
8.7.3 Segmental and Regional Analysis
8.7.4 Research & Development Expenses
8.7.5 SWOT Analysis
8.8 SmartyAds
8.8.1 Company Overview
8.8.2 Recent strategies and developments:
8.8.2.1 Partnerships, Collaborations, and Agreements:
8.8.3 SWOT Analysis
8.9 Gourmet Ads
8.9.1 Company Overview
8.9.2 SWOT Analysis
8.10. Basis Technologies
8.10.1 Company Overview
Chapter 9. Winning Imperatives - Global Demand Side Platform Market
Unique Offerings 
