Published Date: 18-Aug-2021
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According to a new report Global Product Analytics Market, published by KBV research, The Global Product Analytics Market size is expected to reach $29.7 billion by 2027, rising at a market growth of 20% CAGR during the forecast period.
The solutions segment would witness the prominent revenue share over the forecast period. Solutions assist in examining the data generated from social media platforms, sensors, clickstreams, and IoT devices. Solutions also offer data outcomes through interactive dashboards. Though, the services coupled with this software create an essential part of the market and also make sure that product analytics solutions are utilized efficiently.
The large enterprises segment would garner the maximum revenue share. Factor such as the affordability and adoption of the latest technologies in the large enterprises is responsible for the growth of the segment.
Asia-Pacific would showcase promising growth rate in the global product analytics market during the forecast period. This region would witness significant growth opportunities during the forecast years. There is a considerable increase in the opportunities for smaller analytics vendors to launch product analytics solutions for several sectors of the industry. These factors are accountable for the efficient growth of the regional product analytics market. Enterprises functioning in this region are emphasizing enhancing customer services to propel revenue growth and competition in the market. Japan, South Korea, and China are some of the leading countries that witnessed lucrative growth opportunities in the product analytics market.
The market research report has exhaustive quantitative insights providing a clear picture of the market potential in various segments across the globe with country wise analysis in each discussed region. The key impacting factors of the market have been discussed in the report with the elaborated company profiles of IBM Corporation, Oracle Corporation, Google, Inc., Salesforce.com, Inc., Adobe, Inc., Medallia, Inc., Gainsight, Inc., Veritone, Inc., Amplitude, Inc., and Pendo.Io, Inc.
By Enterprise Size
By Deployment Type
By End User
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