According to a new report, published by KBV research, The Global Lip Powder Market size is expected to reach $2.5 billion by 2030, rising at a market growth of 5.9% CAGR during the forecast period. In the year 2022, the market attained a volume of 93,156.4 thousand units, experiencing a growth of 4.4% (2019-2022).
The Lip Powder Pen segment is showcasing a CAGR of 7.3% during (2023 - 2030). Lip powder pens offer a unique and user-friendly application format. They have a built-in applicator or brush tip allowing precise and controlled application, making them convenient for on-the-go touch-ups. Lip powder pens provide a matte or velvety finish, which is a characteristic of lip powders. This texture appeals to consumers looking for a different finish than traditional lipsticks or glosses. Lip powder pens are formulated for long-lasting wear to keep the colour vibrant throughout the day.
The 30-45 Years Old segment is leading the Global Lip Powder Market by End User in 2022 thereby achieving a market value of $958.3 Million by 2030. This age group values products that balance trendy innovation and usability. As a result of the lip powder's adaptability, they can effortlessly transition from professional settings to social gatherings, accommodating their varied lifestyles. The importance of social media and beauty influencers also play a significant role in increasing this age group's awareness of new cosmetic products.
The Offline segment has shown the high growth rate of 4.3% during (2023 - 2030). Physical retail stores offer an opportunity to prominently display lip powder products, making them more visible to shoppers. Eye-catching displays, shelf positioning, and store signage attract consumers' attention. Shoppers touch, feel, and test lip powder products in-store, allowing them to experience the texture, color, and packaging firsthand. This tactile experience can create a stronger connection with the product. Expanding the presence of lip powder products in the offline segment can significantly uplift the lip powder market by increasing product visibility, accessibility, and consumer engagement.
The Asia Pacific region dominated the Global Lip Powder Market by Region in 2022, and would continue to be a dominant market till 2030; thereby, achieving a market value of $974.7 Million by 2030. The North America market is anticipated to grow at a CAGR of 5.6% during (2023 - 2030). Additionally, The Europe market would witness a CAGR of 5% during (2023 - 2030).
Full Report: https://www.kbvresearch.com/lip-powder-market/
The market research report has exhaustive quantitative insights providing a clear picture of the market potential in various segments across the globe with country wise analysis in each discussed region. The key impacting factors of the market have been discussed in the report with the elaborated company profiles of The Estee Lauder Companies, Inc., Sephora SA (LVMH Moët Hennessy Louis Vuitton), Shiseido Company Limited, Revlon, Inc. (MacAndrews & Forbes), L'Oréal S.A., Unilever PLC, Buxom cosmetics (Orveon global), BY TERRY, and CLE Cosmetics
By Type (Volume, Thousand units, USD Million, 2019-2030)
By End User (Volume, Thousand units, USD Million, 2019-2030)
By Distribution Channel (Volume, Thousand units, USD Million, 2019-2030)
By Geography (Volume, Thousand units, USD Million, 2019-2030)
Companies Profiled