The Action Figures Market is Predict to reach $15.3 Billion by 2030, at a CAGR of 8.3%

29-Jan-2024 | Report Format: Electronic (PDF)

Action Figures Market Growth, Trends and Report Highlights

According to a new report, published by KBV research, The Global Action Figures Market size is expected to reach $15.3 billion by 2030, rising at a market growth of 8.3% CAGR during the forecast period. In the year 2022, the market attained a volume of 6,32,866.0 thousand units, experiencing a growth of 9.6% (2019-2022).

The Online segment is anticipated to have a highest CAGR of 10.1% during (2023 - 2030). Online platforms enable action figure manufacturers and retailers to reach a global audience. Collectors and enthusiasts worldwide can access various figures, including rare or exclusive releases, without geographical constraints. Therefore, these aspects will pose lucrative growth prospects for the segment.

The 9 - 15 Years segment is leading the Global Action Figures Market by End-user in 2022 thereby, achieving a market value of $8.4 Billion by 2030. The popularity of action figures often correlates with the success of movies, TV shows, and video games. Licensing agreements with popular franchises can significantly impact the appeal of action figures in the 9 - 15 years age group. Parents often look for toys that provide both entertainment and educational value. Action figures that promote learning, creativity, and imaginative play may have an advantage in the segment. Thus, these factors will help expand the segment.

The Anime Characters segment is experiencing a CAGR of 8.7% during (2023 - 2030). Anime conventions and events allow fans to unite, celebrate their shared interests, and discover new releases in anime figures. These events contribute to the growth of the anime figures segment by creating a vibrant marketplace for collectors. Owing to these aspects, the segment will expand rapidly in the upcoming years. 

Full Report: https://www.kbvresearch.com/action-figures-market/

The North America region dominated the Global Action Figures Market by Region in 2022 thereby, achieving a market value of $5.4 Billion by 2030, growing at a CAGR of 7.6 % during the forecast period. The Europe region is experiencing a CAGR of 8.1% during (2023 - 2030). Additionally, The Asia Pacific region would witness a CAGR of 9.1% during (2023 - 2030).

List of Key Companies Profiled

  • Hasbro, Inc.
  • LEGO Group (KIRKBI A/S)
  • Playmates Toys Ltd. (Playmates Holdings Ltd.)
  • JAKKS Pacific, Inc.
  • Mattel, Inc.
  • Bandai Namco Holdings Inc.
  • Diamond Select Toys
  • Good Smile Company, Inc.
  • Spin Master Corp.
  • McFarlane Toys

Action Figures Market Report Segmentation

By Distribution Channel (Volume, Thousand Units, USD Billion, 2019-2030)

  • Offline
  • Online

By End-user (Volume, Thousand Units, USD Billion, 2019-2030)

  • 9 - 15 Years
  • Up to 8 Years
  • 15 Years & Above

By Type (Volume, Thousand Units, USD Billion, 2019-2030)

  • Superheroes
  • Anime Characters
  • Movie Characters
  • Others

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