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North America App Analytics Market By Type (Web App Analytics, Mobile App Analytics), Application (App Performance Analytics & Operations, User Analytics, Ad Monitoring & Marketing Analytics, Revenue Analytics), Component (Software, Services), End User (Gaming & Social Media, BFSI, Logistics, Travel & Hospitality, Retail & E-commerce, Media & Entertainment, Telecom & IT)

Published Date : 1-Mar-2019

Pages: 99

Formats: PDF

COVID-19 Impact on the North America App Analytics Market

The North America App Analytics Market Size would witness market growth of 17.9% CAGR during the forecast period (2018 – 2024). An app analytics tool provides a real-time insight into the performance and a user’s experience across Web, wearable devices and mobile apps. With in-detail metrics like app usage, retention, and crashes by carrier, device and platform, organizations can get a better understanding of their users’ digital experience to continuously improve quality, design and performance.

North America is expected to hold the largest market share of the app analytics market. The North American countries have sustainable and well - established economies, which allow them to invest heavily in R&D activities and thereby help to develop and innovate new technologies. With trend technologies like IoT, Big Data, DevOps and mobility adopted early in their work, manufacturers integrate app analytics solutions and services in their processes. Many organizations also focus on partnerships and new product launches for the provision of analytical services to help their customers build smart applications. In order to ensure the flexibility and elasticity of on-premise data centres, for instance, IBM launched its Analytics Platform on the private cloud. The growth of the North American market is expected to be boosted by technological advances across verticals.

Based on Type, the market is segmented into Web App Analytics and Mobile App Analytics. Based on Application, the market is segmented into App Performance Analytics & Operations, User Analytics, Ad Monitoring & Marketing Analytics, and Revenue Analytics. Based on Component, the market is segmented into Software and Services. Based on End User, the market is segmented into Gaming & Social Media, BFSI, Logistics, Travel & Hospitality, Retail & E-commerce, Media & Entertainment, Telecom & IT, and Others. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.

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The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Adobe Systems Inc., Mixpanel, Localytics, App Annie Inc., AppDynamics (Cisco Systems), Appsflyer Ltd., Appsee, Clevertap, IBM Corporation, and Countly.

Scope of the Study

Market Segmentation:

By Type

  • Web App Analytics
  • Mobile App Analytics

By Application

  • App Performance Analytics & Operations
  • User Analytics
  • Ad Monitoring & Marketing Analytics
  • Revenue Analytics

By Component

  • Software
  • Services

By End User

  • Gaming & Social Media
  • BFSI
  • Logistics, Travel & Hospitality
  • Retail & E-commerce
  • Media & Entertainment
  • Telecom & IT
  • Others

By Country

  • US
  • Canada
  • Mexico
  • Rest of North America

Companies Profiled

  • Adobe Systems Inc.
  • Mixpanel
  • Localytics
  • App Annie Inc.
  • AppDynamics (Cisco Systems)
  • Appsflyer Ltd.
  • Appsee
  • Clevertap
  • IBM Corporation
  • Countly

Chapter 1.    Market Scope & Methodology
1.1    Market Definition
1.2    Objectives
1.3    Market Scope
1.4    Segmentation
1.4.1    Europe App Analytics Market, by Type
1.4.2    Europe App Analytics Market, by Application
1.4.3    Europe App Analytics Market, by Component
1.4.4    Europe App Analytics Market, by End User
1.4.5    Europe App Analytics Market, by Country
1.5    Methodology for the research
Chapter 2.    Market Overview
2.1    Introduction
2.1.1    Overview
2.1.2    Executive Summary
2.1.3    Market Composition and Scenario
2.1.4    Players Outlook for the Market
2.2    Key Factors Impacting the Market
2.2.1    Market Drivers
2.2.2    Market Restraints
Chapter 3.    Market Analysis
3.1    KBV Cardinal Matrix
3.2    Recent Industry Wide Strategic Developments
3.2.1    Partnerships, Collaborations and Agreements
3.2.2    Product Launches
3.2.3    Mergers & Acquisitions and Expansion
3.3    Top Winning Strategies
3.3.1    Key Leading Strategies: Percentage Distribution (2015-2018)
3.3.2    Key Strategic Move: Leading Players
Chapter 4.    Europe App Analytics Market by Type
4.1.1    Europe Web App Analytics Market by Country
4.1.1.1    Market trends and forecast
4.1.2    Europe Mobile App Analytics Market by Country
4.1.2.1    Market trends and forecast
Chapter 5.    Europe App Analytics Market by Application
5.1.1    Europe App Performance Analytics & Operations Market by Country
5.1.1.1    Overview
5.1.1.2    Market trends and forecast
5.1.2    Europe App User Analytics Market by Country
5.1.2.1    Overview
5.1.2.2    Market trends and forecast
5.1.3    Europe App Ad Monitoring & Marketing Analytics Market by Country
5.1.3.1    Overview
5.1.3.2    Market trends and forecast
5.1.4    Europe App Revenue Analytics Market by Country
5.1.4.1    Overview
5.1.4.2    Market trends and forecast
Chapter 6.    Europe App Analytics Market by Component
6.1.1    Europe Software App Analytics Market by Country
6.1.1.1    Overview
6.1.1.2    Market trends and forecast
6.1.2    Europe Services App Analytics Market by Country
6.1.2.1    Overview
6.1.2.2    Market trends and forecast
Chapter 7.    Europe App Analytics Market by End User
7.1.1    Europe Gaming & Social Media App Analytics Market by Country
7.1.1.1    Overview
7.1.1.2    Market trends and forecast
7.1.2    Europe BFSI App Analytics Market by Country
7.1.2.1    Overview
7.1.2.2    Market trends and forecast
7.1.3    Europe Logistics, Travel & Hospitality App Analytics Market by Country
7.1.3.1    Overview
7.1.3.2    Market trends and forecast
7.1.4    Europe Retail & E-commerce App Analytics Market by Country
7.1.4.1    Overview
7.1.4.2    Market trends and forecast
7.1.5    Europe Media & Entertainment App Analytics Market by Country
7.1.5.1    Overview
7.1.5.2    Market trends and forecast
7.1.6    Europe Telecom & IT App Analytics Market by Country
7.1.6.1    Overview
7.1.6.2    Market trends and forecast
7.1.7    Europe Others App Analytics Market by Country
7.1.7.1    Overview
7.1.7.2    Market trends and forecast
Chapter 8.    Europe App Analytics Market by Country
8.1    Introduction
8.1.1    Overview
8.1.2    Market trends and forecast
8.2    Germany App Analytics Market
8.2.1    Overview
8.2.2    Market trends and forecast
8.2.3    Germany App Analytics Market by Type
8.2.4    Germany App Analytics Market by Application
8.2.5    Germany App Analytics Market by Component
8.2.6    Germany App Analytics Market by End User
8.3    UK App Analytics Market
8.3.1    Overview
8.3.2    Market trends and forecast
8.3.3    UK App Analytics Market by Type
8.3.4    UK App Analytics Market by Application
8.3.5    UK App Analytics Market by Component
8.3.6    UK App Analytics Market by End User
8.4    France App Analytics Market
8.4.1    Overview
8.4.2    Market trends and forecast
8.4.3    France App Analytics Market by Type
8.4.4    France App Analytics Market by Application
8.4.5    France App Analytics Market by Component
8.4.6    France App Analytics Market by End User
8.5    Russia App Analytics Market
8.5.1    Market trends and forecast
8.5.2    Russia App Analytics Market by Type
8.5.3    Russia App Analytics Market by Application
8.5.4    Russia App Analytics Market by Component
8.5.5    Russia App Analytics Market by End User
8.6    Spain App Analytics Market
8.6.1    Market trends and forecast
8.6.2    Spain App Analytics Market by Type
8.6.3    Spain App Analytics Market by Application
8.6.4    Spain App Analytics Market by Component
8.6.5    Spain App Analytics Market by End User
8.7    Italy App Analytics Market
8.7.1    Overview
8.7.2    Market trends and forecast
8.7.3    Italy App Analytics Market by Type
8.7.4    Italy App Analytics Market by Application
8.7.5    Italy App Analytics Market by Component
8.7.6    Italy App Analytics Market by End User
8.8    Rest of Europe App Analytics Market
8.8.1    Market trends and forecast
8.8.2    Rest of Europe App Analytics Market by Type
8.8.3    Rest of Europe App Analytics Market by Application
8.8.4    Rest of Europe App Analytics Market by Component
8.8.5    Rest of Europe App Analytics Market by End User
Chapter 9.    Company Profiles
9.1    Adobe Systems Inc.
9.1.1    Company Overview
9.1.2    Financial Analysis
9.1.3    Segmental and Regional Analysis
9.1.4    Research & Development Expense
9.1.5    Recent strategies and developments:
9.1.5.1    Product Launch:
9.1.5.2    Acquisition:
9.1.5.3    Expansions:
9.1.6    SWOT Analysis: Adobe systems
9.2    Mixpanel
9.2.1    Company Overview
9.3    Localytics
9.3.1    Company Overview
9.3.2    Recent strategies and developments:
9.3.2.1    Acquisition:
9.3.2.2    Product Launch:
9.3.2.3    Partnership:
9.4    App Annie Inc.
9.4.1    Company Overview
9.4.2    Recent strategies and developments:
9.4.2.1    Product Launch:
9.4.2.2    Acquisition:
9.5    Cisco systems Inc. (Appdynamics)
9.5.1    Company Overview
9.5.2    Financial Analysis
9.5.3    Segmental and Regional Analysis
9.5.4    Research & Development Expense
9.5.5    Recent strategies and developments:
9.5.5.1    Product Launch:
9.5.5.2    Collaboration:
9.5.5.3    Expansion:
9.5.6    SWOT Analysis: Cisco Systems
9.6    Appsflyer Ltd.
9.6.1    Company Overview
9.6.2    Recent strategies and developments:
9.6.2.1    Expansions:
9.6.2.2    Partnership:
9.6.2.3    Product Launch:
9.7    APPSEE
9.7.1    Company Overview
9.8    Clevertap
9.8.1    Company Overview
9.9    IBM CORPORATION
9.9.1    Company Overview
9.9.2    Financial Analysis
9.9.3    Regional & Segmental Analysis
9.9.4    Research & Development
9.9.5    Recent strategies and developments:
9.9.5.1    Partnership:
9.9.5.2    Product Launch:
9.9.6    SWOT analysis: IBM Corporation
9.1    COUNTLY Corporation
9.10.1    Company Overview

TABLE 1    EUROPE APP ANALYTICS MARKET, 2014 - 2017, USD MILLION
TABLE 2    EUROPE APP ANALYTICS MARKET, 2018 - 2024, USD MILLION
TABLE 3    PARTNERSHIPS, COLLABORATIONS AND AGREEMENTS– APP ANALYTICS MARKET
TABLE 4    PRODUCT LAUNCHES – APP ANALYTICS MARKET
TABLE 5    MERGERS & ACQUISITIONS AND EXPANSION– APP ANALYTICS MARKET
TABLE 6    EUROPE APP ANALYTICS MARKET BY TYPE, 2014 - 2017, USD MILLION
TABLE 7    EUROPE APP ANALYTICS MARKET BY TYPE, 2018 - 2024, USD MILLION
TABLE 8    EUROPE WEB APP ANALYTICS MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 9    EUROPE WEB APP ANALYTICS MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 10    EUROPE MOBILE APP ANALYTICS MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 11    EUROPE MOBILE APP ANALYTICS MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 12    EUROPE APP ANALYTICS MARKET BY APPLICATION, 2014 - 2017, USD MILLION
TABLE 13    EUROPE APP ANALYTICS MARKET BY APPLICATION, 2018 - 2024, USD MILLION
TABLE 14    EUROPE APP PERFORMANCE ANALYTICS & OPERATIONS MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 15    EUROPE APP PERFORMANCE ANALYTICS & OPERATIONS MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 16    EUROPE APP USER ANALYTICS MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 17    EUROPE APP USER ANALYTICS MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 18    EUROPE APP AD MONITORING & MARKETING ANALYTICS MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 19    EUROPE APP AD MONITORING & MARKETING ANALYTICS MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 20    EUROPE APP REVENUE ANALYTICS MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 21    EUROPE APP REVENUE ANALYTICS MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 22    EUROPE APP ANALYTICS MARKET BY COMPONENT, 2014 - 2017, USD MILLION
TABLE 23    EUROPE APP ANALYTICS MARKET BY COMPONENT, 2018 - 2024, USD MILLION
TABLE 24    EUROPE SOFTWARE APP ANALYTICS MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 25    EUROPE SOFTWARE APP ANALYTICS MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 26    EUROPE SERVICES APP ANALYTICS MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 27    EUROPE SERVICES APP ANALYTICS MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 28    EUROPE APP ANALYTICS MARKET BY END USER, 2014 - 2017, USD MILLION
TABLE 29    EUROPE APP ANALYTICS MARKET BY END USER, 2018 - 2024, USD MILLION
TABLE 30    EUROPE GAMING & SOCIAL MEDIA APP ANALYTICS MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 31    EUROPE GAMING & SOCIAL MEDIA APP ANALYTICS MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 32    EUROPE BFSI APP ANALYTICS MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 33    EUROPE BFSI APP ANALYTICS MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 34    EUROPE LOGISTICS, TRAVEL & HOSPITALITY APP ANALYTICS MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 35    EUROPE LOGISTICS, TRAVEL & HOSPITALITY APP ANALYTICS MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 36    EUROPE RETAIL & E-COMMERCE APP ANALYTICS MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 37    EUROPE RETAIL & E-COMMERCE APP ANALYTICS MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 38    EUROPE MEDIA & ENTERTAINMENT APP ANALYTICS MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 39    EUROPE MEDIA & ENTERTAINMENT APP ANALYTICS MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 40    EUROPE TELECOM & IT APP ANALYTICS MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 41    EUROPE TELECOM & IT APP ANALYTICS MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 42    EUROPE OTHERS APP ANALYTICS MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 43    EUROPE OTHERS APP ANALYTICS MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 44    EUROPE APP ANALYTICS MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 45    EUROPE APP ANALYTICS MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 46    GERMANY APP ANALYTICS MARKET, 2014 - 2017, USD MILLION
TABLE 47    GERMANY APP ANALYTICS MARKET, 2018 - 2024, USD MILLION
TABLE 48    GERMANY APP ANALYTICS MARKET BY TYPE, 2014 - 2017, USD MILLION
TABLE 49    GERMANY APP ANALYTICS MARKET BY TYPE, 2018 - 2024, USD MILLION
TABLE 50    GERMANY APP ANALYTICS MARKET BY APPLICATION, 2014 - 2017, USD MILLION
TABLE 51    GERMANY APP ANALYTICS MARKET BY APPLICATION, 2018 - 2024, USD MILLION
TABLE 52    GERMANY APP ANALYTICS MARKET BY COMPONENT, 2014 - 2017, USD MILLION
TABLE 53    GERMANY APP ANALYTICS MARKET BY COMPONENT, 2018 - 2024, USD MILLION
TABLE 54    GERMANY APP ANALYTICS MARKET BY END USER, 2014 - 2017, USD MILLION
TABLE 55    GERMANY APP ANALYTICS MARKET BY END USER, 2018 - 2024, USD MILLION
TABLE 56    UK APP ANALYTICS MARKET, 2014 - 2017, USD MILLION
TABLE 57    UK APP ANALYTICS MARKET, 2018 - 2024, USD MILLION
TABLE 58    UK APP ANALYTICS MARKET BY TYPE, 2014 - 2017, USD MILLION
TABLE 59    UK APP ANALYTICS MARKET BY TYPE, 2018 - 2024, USD MILLION
TABLE 60    UK APP ANALYTICS MARKET BY APPLICATION, 2014 - 2017, USD MILLION
TABLE 61    UK APP ANALYTICS MARKET BY APPLICATION, 2018 - 2024, USD MILLION
TABLE 62    UK APP ANALYTICS MARKET BY COMPONENT, 2014 - 2017, USD MILLION
TABLE 63    UK APP ANALYTICS MARKET BY COMPONENT, 2018 - 2024, USD MILLION
TABLE 64    UK APP ANALYTICS MARKET BY END USER, 2014 - 2017, USD MILLION
TABLE 65    UK APP ANALYTICS MARKET BY END USER, 2018 - 2024, USD MILLION
TABLE 66    FRANCE APP ANALYTICS MARKET, 2014 - 2017, USD MILLION
TABLE 67    FRANCE APP ANALYTICS MARKET, 2018 - 2024, USD MILLION
TABLE 68    FRANCE APP ANALYTICS MARKET BY TYPE, 2014 - 2017, USD MILLION
TABLE 69    FRANCE APP ANALYTICS MARKET BY TYPE, 2018 - 2024, USD MILLION
TABLE 70    FRANCE APP ANALYTICS MARKET BY APPLICATION, 2014 - 2017, USD MILLION
TABLE 71    FRANCE APP ANALYTICS MARKET BY APPLICATION, 2018 - 2024, USD MILLION
TABLE 72    FRANCE APP ANALYTICS MARKET BY COMPONENT, 2014 - 2017, USD MILLION
TABLE 73    FRANCE APP ANALYTICS MARKET BY COMPONENT, 2018 - 2024, USD MILLION
TABLE 74    FRANCE APP ANALYTICS MARKET BY END USER, 2014 - 2017, USD MILLION
TABLE 75    FRANCE APP ANALYTICS MARKET BY END USER, 2018 - 2024, USD MILLION
TABLE 76    RUSSIA APP ANALYTICS MARKET, 2014 - 2017, USD MILLION
TABLE 77    RUSSIA APP ANALYTICS MARKET, 2018 - 2024, USD MILLION
TABLE 78    RUSSIA APP ANALYTICS MARKET BY TYPE, 2014 - 2017, USD MILLION
TABLE 79    RUSSIA APP ANALYTICS MARKET BY TYPE, 2018 - 2024, USD MILLION
TABLE 80    RUSSIA APP ANALYTICS MARKET BY APPLICATION, 2014 - 2017, USD MILLION
TABLE 81    RUSSIA APP ANALYTICS MARKET BY APPLICATION, 2018 - 2024, USD MILLION
TABLE 82    RUSSIA APP ANALYTICS MARKET BY COMPONENT, 2014 - 2017, USD MILLION
TABLE 83    RUSSIA APP ANALYTICS MARKET BY COMPONENT, 2018 - 2024, USD MILLION
TABLE 84    RUSSIA APP ANALYTICS MARKET BY END USER, 2014 - 2017, USD MILLION
TABLE 85    RUSSIA APP ANALYTICS MARKET BY END USER, 2018 - 2024, USD MILLION
TABLE 86    SPAIN APP ANALYTICS MARKET, 2014 - 2017, USD MILLION
TABLE 87    SPAIN APP ANALYTICS MARKET, 2018 - 2024, USD MILLION
TABLE 88    SPAIN APP ANALYTICS MARKET BY TYPE, 2014 - 2017, USD MILLION
TABLE 89    SPAIN APP ANALYTICS MARKET BY TYPE, 2018 - 2024, USD MILLION
TABLE 90    SPAIN APP ANALYTICS MARKET BY APPLICATION, 2014 - 2017, USD MILLION
TABLE 91    SPAIN APP ANALYTICS MARKET BY APPLICATION, 2018 - 2024, USD MILLION
TABLE 92    SPAIN APP ANALYTICS MARKET BY COMPONENT, 2014 - 2017, USD MILLION
TABLE 93    SPAIN APP ANALYTICS MARKET BY COMPONENT, 2018 - 2024, USD MILLION
TABLE 94    SPAIN APP ANALYTICS MARKET BY END USER, 2014 - 2017, USD MILLION
TABLE 95    SPAIN APP ANALYTICS MARKET BY END USER, 2018 - 2024, USD MILLION
TABLE 96    ITALY APP ANALYTICS MARKET, 2014 - 2017, USD MILLION
TABLE 97    ITALY APP ANALYTICS MARKET, 2018 - 2024, USD MILLION
TABLE 98    ITALY APP ANALYTICS MARKET BY TYPE, 2014 - 2017, USD MILLION
TABLE 99    ITALY APP ANALYTICS MARKET BY TYPE, 2018 - 2024, USD MILLION
TABLE 100    ITALY APP ANALYTICS MARKET BY APPLICATION, 2014 - 2017, USD MILLION
TABLE 101    ITALY APP ANALYTICS MARKET BY APPLICATION, 2018 - 2024, USD MILLION
TABLE 102    ITALY APP ANALYTICS MARKET BY COMPONENT, 2014 - 2017, USD MILLION
TABLE 103    ITALY APP ANALYTICS MARKET BY COMPONENT, 2018 - 2024, USD MILLION
TABLE 104    ITALY APP ANALYTICS MARKET BY END USER, 2014 - 2017, USD MILLION
TABLE 105    ITALY APP ANALYTICS MARKET BY END USER, 2018 - 2024, USD MILLION
TABLE 106    REST OF EUROPE APP ANALYTICS MARKET, 2014 - 2017, USD MILLION
TABLE 107    REST OF EUROPE APP ANALYTICS MARKET, 2018 - 2024, USD MILLION
TABLE 108    REST OF EUROPE APP ANALYTICS MARKET BY TYPE, 2014 - 2017, USD MILLION
TABLE 109    REST OF EUROPE APP ANALYTICS MARKET BY TYPE, 2018 - 2024, USD MILLION
TABLE 110    REST OF EUROPE APP ANALYTICS MARKET BY APPLICATION, 2014 - 2017, USD MILLION
TABLE 111    REST OF EUROPE APP ANALYTICS MARKET BY APPLICATION, 2018 - 2024, USD MILLION
TABLE 112    REST OF EUROPE APP ANALYTICS MARKET BY COMPONENT, 2014 - 2017, USD MILLION
TABLE 113    REST OF EUROPE APP ANALYTICS MARKET BY COMPONENT, 2018 - 2024, USD MILLION
TABLE 114    REST OF EUROPE APP ANALYTICS MARKET BY END USER, 2014 - 2017, USD MILLION
TABLE 115    REST OF EUROPE APP ANALYTICS MARKET BY END USER, 2018 - 2024, USD MILLION
TABLE 116    KEY INFORMATION – ADOBE SYSTEMS INC
TABLE 117    KEY INFORMATION – MIXPANEL
TABLE 118    KEY INFORMATION – LOCALYTICS
TABLE 119    KEY INFORMATION –APP ANNIE INC.
TABLE 120    KEY INFORMATION –CISCO SYSTEMS INC.
TABLE 121    KEY INFORMATION –APPSFLYER LTD.
TABLE 122    KEY INFORMATION –APPSEE
TABLE 123    KEY INFORMATION – CLEVERTAP
TABLE 125    KEY INFORMATION – COUNTLY CORPORATION
LIST OF FIGURES
    
FIG 1    METHODOLOGY FOR THE RESEARCH
FIG 2    KBV CARDINAL MATRIX
FIG 3    KEY LEADING STRATEGIES: PERCENTAGE DISTRIBUTION (2015-2018)
FIG 4    KEY STRATEGIC MOVE: LEADING PLAYERS
FIG 5    RECENT STRATEGIES AND DEVELOPMENTS: ADOBE SYSTEMS INC.
FIG 7    RECENT STRATEGIES AND DEVELOPMENTS:LOCALYTICS
FIG 8    RECENT STRATEGIES AND DEVELOPMENTS:APPDYNAMICS
FIG 10    RECENT STRATEGIES AND DEVELOPMENTS:APPSFLYER
FIG 11    RECENT STRATEGIES AND DEVELOPMENTS:IBM CORPORATION
FIG 12    SWOT ANALYSIS: IBM CORP.

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