According to a new report Global Sunglasses Market, published by KBV research, The Global Sunglasses Market size is expected to reach $20 billion by 2026, rising at a market growth of 6% CAGR during the forecast period.
Polarized sunglasses are anticipated to acquire the highest growth rate during the forecast period. These sunglasses deliver full protection from harmful UVA & UVB rays of the sun. Polarized sunglasses help in protecting eyes against any kind of damage caused by sunlight. In addition, polarized sunglasses offer a clear sight in comparison to non-polarized lenses. But these lenses are not effective against LCD screens. It also decreases the image visibility formed by various devices like GPS devices, cell phones, and LCD screens.
The online distribution channel is widely adopted by the manufacturers as they are aiming on increasing product marketing by utilizing different digital mediums, including the brand's social media pages, or accounts, and websites. It supports manufacturers to increase their customer base and make their product more cost-effective. Growing services such as offering the 3D try-on features on the website are estimated to spur the segment growth.
The prevalence of global brands like Oakley, Rayban, and Dior, in the Asia-Pacific region, is fueling the regional market growth. People in this region are not aware of the importance of safeguarding eyes from harmful sun rays and other high-emission lights, which will provide new growth avenues to the market players in this region. In addition, the increasing disposable income of customers in countries like India and China, due to the rapid industrialization, will further push the customers to spend more on eyewear, hence, contributing to the regional growth of the sunglasses market.
Full Report: https://www.kbvresearch.com/sunglasses-market/
The market research report has exhaustive quantitative insights providing a clear picture of the market potential in various segments across the globe with country wise analysis in each discussed region. The key impacting factors of the market have been discussed in the report with the elaborated company profiles of Prada S.p.A., Adidas AG, LVMH SE, EssilorLuxottica SA (Essilor Instruments USA), Maui Jim, Inc., Safilo Group S.p.A., De Rigo Vision S.p.A., Specsavers Optical Group Ltd., Fielmann AG (Korva SE), and Marcolin Group.
By Distribution channel
By Frame Material
By Type
By Design
By Geography
Companies Profiled
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