Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 Global Marketing Automation Market, by Deployment
1.4.2 Global Marketing Automation Market, by Enterprise Size
1.4.3 Global Marketing Automation Market, by End-use
1.4.4 Global Marketing Automation Market, by Solution
1.4.5 Global Marketing Automation Market, by Geography
1.5 Methodology for the research
Chapter 2. Market at a Glance
2.1 Key Highlights
Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints
3.2.3 Market Opportunities
3.2.4 Market Challenges
Chapter 4. Market Trends – Marketing Automation Market
Chapter 5. State of Competition – Marketing Automation Market
Chapter 6. Product Life Cycle – Marketing Automation Market
Chapter 7. Market Consolidation – Marketing Automation Market
Chapter 8. Competition Analysis - Global
8.1 KBV Cardinal Matrix
8.2 Recent Industry Wide Strategic Developments
8.2.1 Partnerships, Collaborations and Agreements
8.2.2 Product Launches and Product Expansions
8.2.3 Acquisition and Mergers
8.3 Top Winning Strategies
8.3.1 Key Leading Strategies: Percentage Distribution (2021-2025)
8.4 Porter Five Forces Analysis
Chapter 9. Value Chain Analysis of Marketing Automation Market
Chapter 10. Key Customer Criteria – Marketing Automation Market
Chapter 11. Global Marketing Automation Market by Deployment
11.1 Global On-premise Market by Region
11.2 Global Hosted Market by Region
Chapter 12. Global Marketing Automation Market by Enterprise Size
12.1 Global Large Enterprises Market by Region
12.2 Global Small & Medium Enterprises (SMEs) Market by Region
Chapter 13. Global Marketing Automation Market by End-use
13.1 Global BFSI Market by Region
13.2 Global Retail Market by Region
13.3 Global Healthcare Market by Region
13.4 Global Telecom & IT Market by Region
13.5 Global Discrete Manufacturing Market by Region
13.6 Global Government & Education Market by Region
13.7 Global Other End-use Market by Region
Chapter 14. Global Marketing Automation Market by Solution
14.1 Global Email Marketing Market by Region
14.2 Global Campaign Management Market by Region
14.3 Global Social Media Marketing Market by Region
14.4 Global Lead Nurturing & Lead Scoring Market by Region
14.5 Global Reporting & Analytics Market by Region
14.6 Global Inbound Marketing Market by Region
14.7 Global Mobile End-uses Market by Region
14.8 Global Other Solution Market by Region
Chapter 15. Global Marketing Automation Market by Region
15.1 North America Marketing Automation Market
15.2 Key Factors Impacting the Market
15.2.1 Market Drivers
15.2.2 Market Restraints
15.2.3 Market Opportunities
15.2.4 Market Challenges
15.2.5 Market Trends – North America Marketing Automation Market
15.2.6 State of Competition – North America Marketing Automation Market
15.2.7 North America Marketing Automation Market by Deployment
15.2.7.1 North America On-premise Market by Region
15.2.7.2 North America Hosted Market by Region
15.2.8 North America Marketing Automation Market by Enterprise Size
15.2.8.1 North America Large Enterprises Market by Country
15.2.8.2 North America Small & Medium Enterprises (SMEs) Market by Country
15.2.9 North America Marketing Automation Market by End-use
15.2.9.1 North America BFSI Market by Country
15.2.9.2 North America Retail Market by Country
15.2.9.3 North America Healthcare Market by Country
15.2.9.4 North America Telecom & IT Market by Country
15.2.9.5 North America Discrete Manufacturing Market by Country
15.2.9.6 North America Government & Education Market by Country
15.2.9.7 North America Other End-use Market by Country
15.2.10 North America Marketing Automation Market by Solution
15.2.10.1 North America Email Marketing Market by Country
15.2.10.2 North America Campaign Management Market by Country
15.2.10.3 North America Social Media Marketing Market by Country
15.2.10.4 North America Lead Nurturing & Lead Scoring Market by Country
15.2.10.5 North America Reporting & Analytics Market by Country
15.2.10.6 North America Inbound Marketing Market by Country
15.2.10.7 North America Mobile End-uses Market by Country
15.2.10.8 North America Other Solution Market by Country
15.2.11 North America Marketing Automation Market by Country
15.2.11.1 US Marketing Automation Market
15.2.11.1.1 US Marketing Automation Market by Deployment
15.2.11.1.2 US Marketing Automation Market by Enterprise Size
15.2.11.1.3 US Marketing Automation Market by End-use
15.2.11.1.4 US Marketing Automation Market by Solution
15.2.11.2 Canada Marketing Automation Market
15.2.11.2.1 Canada Marketing Automation Market by Deployment
15.2.11.2.2 Canada Marketing Automation Market by Enterprise Size
15.2.11.2.3 Canada Marketing Automation Market by End-use
15.2.11.2.4 Canada Marketing Automation Market by Solution
15.2.11.3 Mexico Marketing Automation Market
15.2.11.3.1 Mexico Marketing Automation Market by Deployment
15.2.11.3.2 Mexico Marketing Automation Market by Enterprise Size
15.2.11.3.3 Mexico Marketing Automation Market by End-use
15.2.11.3.4 Mexico Marketing Automation Market by Solution
15.2.11.4 Rest of North America Marketing Automation Market
15.2.11.4.1 Rest of North America Marketing Automation Market by Deployment
15.2.11.4.2 Rest of North America Marketing Automation Market by Enterprise Size
15.2.11.4.3 Rest of North America Marketing Automation Market by End-use
15.2.11.4.4 Rest of North America Marketing Automation Market by Solution
15.3 Europe Marketing Automation Market
15.4 Key Factors Impacting the Market
15.4.1 Market Drivers
15.4.2 Market Restraints
15.4.3 Market Opportunities
15.4.4 Market Challenges
15.4.5 Market Trends – Europe Marketing Automation Market
15.4.6 State of Competition – Europe Marketing Automation Market
15.4.7 Europe Marketing Automation Market by Deployment
15.4.7.1 Europe On-premise Market by Country
15.4.7.2 Europe Hosted Market by Country
15.4.8 Europe Marketing Automation Market by Enterprise Size
15.4.8.1 Europe Large Enterprises Market by Country
15.4.8.2 Europe Small & Medium Enterprises (SMEs) Market by Country
15.4.9 Europe Marketing Automation Market by End-use
15.4.9.1 Europe BFSI Market by Country
15.4.9.2 Europe Retail Market by Country
15.4.9.3 Europe Healthcare Market by Country
15.4.9.4 Europe Telecom & IT Market by Country
15.4.9.5 Europe Discrete Manufacturing Market by Country
15.4.9.6 Europe Government & Education Market by Country
15.4.9.7 Europe Other End-use Market by Country
15.4.10 Europe Marketing Automation Market by Solution
15.4.10.1 Europe Email Marketing Market by Country
15.4.10.2 Europe Campaign Management Market by Country
15.4.10.3 Europe Social Media Marketing Market by Country
15.4.10.4 Europe Lead Nurturing & Lead Scoring Market by Country
15.4.10.5 Europe Reporting & Analytics Market by Country
15.4.10.6 Europe Inbound Marketing Market by Country
15.4.10.7 Europe Mobile End-uses Market by Country
15.4.10.8 Europe Other Solution Market by Country
15.4.11 Europe Marketing Automation Market by Country
15.4.11.1 Germany Marketing Automation Market
15.4.11.1.1 Germany Marketing Automation Market by Deployment
15.4.11.1.2 Germany Marketing Automation Market by Enterprise Size
15.4.11.1.3 Germany Marketing Automation Market by End-use
15.4.11.1.4 Germany Marketing Automation Market by Solution
15.4.11.2 UK Marketing Automation Market
15.4.11.2.1 UK Marketing Automation Market by Deployment
15.4.11.2.2 UK Marketing Automation Market by Enterprise Size
15.4.11.2.3 UK Marketing Automation Market by End-use
15.4.11.2.4 UK Marketing Automation Market by Solution
15.4.11.3 France Marketing Automation Market
15.4.11.3.1 France Marketing Automation Market by Deployment
15.4.11.3.2 France Marketing Automation Market by Enterprise Size
15.4.11.3.3 France Marketing Automation Market by End-use
15.4.11.3.4 France Marketing Automation Market by Solution
15.4.11.4 Russia Marketing Automation Market
15.4.11.4.1 Russia Marketing Automation Market by Deployment
15.4.11.4.2 Russia Marketing Automation Market by Enterprise Size
15.4.11.4.3 Russia Marketing Automation Market by End-use
15.4.11.4.4 Russia Marketing Automation Market by Solution
15.4.11.5 Spain Marketing Automation Market
15.4.11.5.1 Spain Marketing Automation Market by Deployment
15.4.11.5.2 Spain Marketing Automation Market by Enterprise Size
15.4.11.5.3 Spain Marketing Automation Market by End-use
15.4.11.5.4 Spain Marketing Automation Market by Solution
15.4.11.6 Italy Marketing Automation Market
15.4.11.6.1 Italy Marketing Automation Market by Deployment
15.4.11.6.2 Italy Marketing Automation Market by Enterprise Size
15.4.11.6.3 Italy Marketing Automation Market by End-use
15.4.11.6.4 Italy Marketing Automation Market by Solution
15.4.11.7 Rest of Europe Marketing Automation Market
15.4.11.7.1 Rest of Europe Marketing Automation Market by Deployment
15.4.11.7.2 Rest of Europe Marketing Automation Market by Enterprise Size
15.4.11.7.3 Rest of Europe Marketing Automation Market by End-use
15.4.11.7.4 Rest of Europe Marketing Automation Market by Solution
15.5 Asia Pacific Marketing Automation Market
15.6 Key Factors Impacting the Market
15.6.1 Market Drivers
15.6.2 Market Restraints
15.6.3 Market Opportunities
15.6.4 Market Challenges
15.6.5 Market Trends – Asia Pacific Marketing Automation Market
15.6.6 State of Competition – Asia Pacific Marketing Automation Market
15.6.7 Asia Pacific Marketing Automation Market by Deployment
15.6.7.1 Asia Pacific On-premise Market by Country
15.6.7.2 Asia Pacific Hosted Market by Country
15.6.8 Asia Pacific Marketing Automation Market by Enterprise Size
15.6.8.1 Asia Pacific Large Enterprises Market by Country
15.6.8.2 Asia Pacific Small & Medium Enterprises (SMEs) Market by Country
15.6.9 Asia Pacific Marketing Automation Market by End-use
15.6.9.1 Asia Pacific BFSI Market by Country
15.6.9.2 Asia Pacific Retail Market by Country
15.6.9.3 Asia Pacific Healthcare Market by Country
15.6.9.4 Asia Pacific Telecom & IT Market by Country
15.6.9.5 Asia Pacific Discrete Manufacturing Market by Country
15.6.9.6 Asia Pacific Government & Education Market by Country
15.6.9.7 Asia Pacific Other End-use Market by Country
15.6.10 Asia Pacific Marketing Automation Market by Solution
15.6.10.1 Asia Pacific Email Marketing Market by Country
15.6.10.2 Asia Pacific Campaign Management Market by Country
15.6.10.3 Asia Pacific Social Media Marketing Market by Country
15.6.10.4 Asia Pacific Lead Nurturing & Lead Scoring Market by Country
15.6.10.5 Asia Pacific Reporting & Analytics Market by Country
15.6.10.6 Asia Pacific Inbound Marketing Market by Country
15.6.10.7 Asia Pacific Mobile End-uses Market by Country
15.6.10.8 Asia Pacific Other Solution Market by Country
15.6.11 Asia Pacific Marketing Automation Market by Country
15.6.11.1 China Marketing Automation Market
15.6.11.1.1 China Marketing Automation Market by Deployment
15.6.11.1.2 China Marketing Automation Market by Enterprise Size
15.6.11.1.3 China Marketing Automation Market by End-use
15.6.11.1.4 China Marketing Automation Market by Solution
15.6.11.2 Japan Marketing Automation Market
15.6.11.2.1 Japan Marketing Automation Market by Deployment
15.6.11.2.2 Japan Marketing Automation Market by Enterprise Size
15.6.11.2.3 Japan Marketing Automation Market by End-use
15.6.11.2.4 Japan Marketing Automation Market by Solution
15.6.11.3 India Marketing Automation Market
15.6.11.3.1 India Marketing Automation Market by Deployment
15.6.11.3.2 India Marketing Automation Market by Enterprise Size
15.6.11.3.3 India Marketing Automation Market by End-use
15.6.11.3.4 India Marketing Automation Market by Solution
15.6.11.4 South Korea Marketing Automation Market
15.6.11.4.1 South Korea Marketing Automation Market by Deployment
15.6.11.4.2 South Korea Marketing Automation Market by Enterprise Size
15.6.11.4.3 South Korea Marketing Automation Market by End-use
15.6.11.4.4 South Korea Marketing Automation Market by Solution
15.6.11.5 Australia Marketing Automation Market
15.6.11.5.1 Australia Marketing Automation Market by Deployment
15.6.11.5.2 Australia Marketing Automation Market by Enterprise Size
15.6.11.5.3 Australia Marketing Automation Market by End-use
15.6.11.5.4 Australia Marketing Automation Market by Solution
15.6.11.6 Malaysia Marketing Automation Market
15.6.11.6.1 Malaysia Marketing Automation Market by Deployment
15.6.11.6.2 Malaysia Marketing Automation Market by Enterprise Size
15.6.11.6.3 Malaysia Marketing Automation Market by End-use
15.6.11.6.4 Malaysia Marketing Automation Market by Solution
15.6.11.7 Rest of Asia Pacific Marketing Automation Market
15.6.11.7.1 Rest of Asia Pacific Marketing Automation Market by Deployment
15.6.11.7.2 Rest of Asia Pacific Marketing Automation Market by Enterprise Size
15.6.11.7.3 Rest of Asia Pacific Marketing Automation Market by End-use
15.6.11.7.4 Rest of Asia Pacific Marketing Automation Market by Solution
15.7 LAMEA Marketing Automation Market
15.8 Key Factors Impacting the Market
15.8.1 Market Drivers
15.8.2 Market Restraints
15.8.3 Market Opportunities
15.8.4 Market Challenges
15.8.5 Market Trends – LAMEA Marketing Automation Market
15.8.6 State of Competition – LAMEA Marketing Automation Market
15.8.7 LAMEA Marketing Automation Market by Deployment
15.8.7.1 LAMEA On-premise Market by Country
15.8.7.2 LAMEA Hosted Market by Country
15.8.8 LAMEA Marketing Automation Market by Enterprise Size
15.8.8.1 LAMEA Large Enterprises Market by Country
15.8.8.2 LAMEA Small & Medium Enterprises (SMEs) Market by Country
15.8.9 LAMEA Marketing Automation Market by End-use
15.8.9.1 LAMEA BFSI Market by Country
15.8.9.2 LAMEA Retail Market by Country
15.8.9.3 LAMEA Healthcare Market by Country
15.8.9.4 LAMEA Telecom & IT Market by Country
15.8.9.5 LAMEA Discrete Manufacturing Market by Country
15.8.9.6 LAMEA Government & Education Market by Country
15.8.9.7 LAMEA Other End-use Market by Country
15.8.10 LAMEA Marketing Automation Market by Solution
15.8.10.1 LAMEA Email Marketing Market by Country
15.8.10.2 LAMEA Campaign Management Market by Country
15.8.10.3 LAMEA Social Media Marketing Market by Country
15.8.10.4 LAMEA Lead Nurturing & Lead Scoring Market by Country
15.8.10.5 LAMEA Reporting & Analytics Market by Country
15.8.10.6 LAMEA Inbound Marketing Market by Country
15.8.10.7 LAMEA Mobile End-uses Market by Country
15.8.10.8 LAMEA Other Solution Market by Country
15.8.11 LAMEA Marketing Automation Market by Country
15.8.11.1 Brazil Marketing Automation Market
15.8.11.1.1 Brazil Marketing Automation Market by Deployment
15.8.11.1.2 Brazil Marketing Automation Market by Enterprise Size
15.8.11.1.3 Brazil Marketing Automation Market by End-use
15.8.11.1.4 Brazil Marketing Automation Market by Solution
15.8.11.2 Argentina Marketing Automation Market
15.8.11.2.1 Argentina Marketing Automation Market by Deployment
15.8.11.2.2 Argentina Marketing Automation Market by Enterprise Size
15.8.11.2.3 Argentina Marketing Automation Market by End-use
15.8.11.2.4 Argentina Marketing Automation Market by Solution
15.8.11.3 UAE Marketing Automation Market
15.8.11.3.1 UAE Marketing Automation Market by Deployment
15.8.11.3.2 UAE Marketing Automation Market by Enterprise Size
15.8.11.3.3 UAE Marketing Automation Market by End-use
15.8.11.3.4 UAE Marketing Automation Market by Solution
15.8.11.4 Saudi Arabia Marketing Automation Market
15.8.11.4.1 Saudi Arabia Marketing Automation Market by Deployment
15.8.11.4.2 Saudi Arabia Marketing Automation Market by Enterprise Size
15.8.11.4.3 Saudi Arabia Marketing Automation Market by End-use
15.8.11.4.4 Saudi Arabia Marketing Automation Market by Solution
15.8.11.5 South Africa Marketing Automation Market
15.8.11.5.1 South Africa Marketing Automation Market by Deployment
15.8.11.5.2 South Africa Marketing Automation Market by Enterprise Size
15.8.11.5.3 South Africa Marketing Automation Market by End-use
15.8.11.5.4 South Africa Marketing Automation Market by Solution
15.8.11.6 Nigeria Marketing Automation Market
15.8.11.6.1 Nigeria Marketing Automation Market by Deployment
15.8.11.6.2 Nigeria Marketing Automation Market by Enterprise Size
15.8.11.6.3 Nigeria Marketing Automation Market by End-use
15.8.11.6.4 Nigeria Marketing Automation Market by Solution
15.8.11.7 Rest of LAMEA Marketing Automation Market
15.8.11.7.1 Rest of LAMEA Marketing Automation Market by Deployment
15.8.11.7.2 Rest of LAMEA Marketing Automation Market by Enterprise Size
15.8.11.7.3 Rest of LAMEA Marketing Automation Market by End-use
15.8.11.7.4 Rest of LAMEA Marketing Automation Market by Solution
Chapter 16. Company Profiles
16.1 HubSpot, Inc.
16.1.1 Company Overview
16.1.2 Financial Analysis
16.1.3 Regional Analysis
16.1.4 Research & Development Expenses
16.1.5 Recent strategies and developments:
16.1.5.1 Product Launches and Product Expansions:
16.1.5.2 Acquisition and Mergers:
16.2 Adobe, Inc.
16.2.1 Company Overview
16.2.2 Financial Analysis
16.2.3 Segmental and Regional Analysis
16.2.4 Research & Development Expense
16.2.5 Recent strategies and developments:
16.2.5.1 Partnerships, Collaborations, and Agreements:
16.2.5.2 Product Launches and Product Expansions:
16.2.6 SWOT Analysis
16.3 Zoho Corporation Pvt. Ltd.
16.3.1 Company Overview
16.3.2 SWOT Analysis
16.4 Oracle Corporation
16.4.1 Company Overview
16.4.2 Financial Analysis
16.4.3 Segmental and Regional Analysis
16.4.4 Research & Development Expense
16.4.5 Recent strategies and developments:
16.4.5.1 Partnerships, Collaborations, and Agreements:
16.4.5.2 Product Launches and Product Expansions:
16.4.6 SWOT Analysis
16.5 Salesforce, Inc.
16.5.1 Company Overview
16.5.2 Financial Analysis
16.5.3 Regional Analysis
16.5.4 Research & Development Expenses
16.5.5 Recent strategies and developments:
16.5.5.1 Product Launches and Product Expansions:
16.5.5.2 Acquisition and Mergers:
16.5.6 SWOT Analysis
16.6 Microsoft Corporation
16.6.1 Company Overview
16.6.2 Financial Analysis
16.6.3 Segmental and Regional Analysis
16.6.4 Research & Development Expenses
16.6.5 Recent strategies and developments:
16.6.5.1 Product Launches and Product Expansions:
16.6.6 SWOT Analysis
16.7 Cognizant Technology Solutions Corporation
16.7.1 Company overview
16.7.2 Financial Analysis
16.7.3 Segmental and Regional Analysis
16.7.4 SWOT Analysis
16.8 SAS Institute, Inc.
16.8.1 Company Overview
16.8.2 SWOT Analysis
16.9 Brevo
16.9.1 Company Overview
16.10. Keap, Inc.
16.10.1 Company Overview
Chapter 17. Winning Imperatives of Marketing Automation Market
Unique Offerings 