The Latin America, Middle East and Africa Behavior Analytics Market would witness market growth of 34.5% CAGR during the forecast period (2022-2028).
Behavioral analytics can aid in identifying compromised data by identifying suspiciously out-of-character behavior. This can enable near-real-time detection of security breaches and help determine where and how they happen. Typically, e-commerce, content management, and digital experience platforms contain functionality to assist behavioral analytics. For example, customer data platforms centralize information about consumers and their actions while offering interfaces to make decisions on marketing automation channels, advertising systems, e-commerce, and other platforms.
Companies may also consider data analytics, analytics process automation, and machine learning platforms to consolidate behavioral data and develop behavioral analytics capabilities. In addition, IoT, voice-enabled devices, augmented reality/virtual reality, wearables, and cameras with computer vision capabilities are novel inputs and data sources for behavioral data collection.
Online shoppers in the UAE made 58% of their purchases from international merchants due to their trust in gateway security and the availability of free and dependable shipping solutions. Online shopping behavior is influenced by product and brand reviews on social media platforms. With this expanding retail and e-commerce sector, the need for behavior analytics arises to identify the patterns and demands of consumers, which may help the providers to serve them more efficiently as per the consumers' needs. This could hold them from increasing the revenues of businesses. In light of this, with the growing e-commerce & retail sector, the behavior analytics market is also predicted to grow in the region.
The Brazil market dominated the LAMEA Behavior Analytics Market by Country in 2021, and would continue to be a dominant market till 2028; thereby, achieving a market value of $132.4 million by 2028. The Argentina market is experiencing a CAGR of 35.2% during (2022 - 2028). Additionally, The UAE market would display a CAGR of 34.1% during (2022 - 2028).
Based on Component, the market is segmented into Solution and Services. Based on Deployment Type, the market is segmented into On-premise and Cloud. Based on Vertical, the market is segmented into Retail & E-commerce, BFSI, IT & Telecom, Energy & Utilities, Healthcare, Government & Defense and Others. Based on countries, the market is segmented into Brazil, Argentina, UAE, Saudi Arabia, South Africa, Nigeria, and Rest of LAMEA.
Free Valuable Insights: The Worldwide Behavior Analytics Market is Projected to reach USD 7.1 Billion by 2028, at a CAGR of 30.5%
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Splunk, Inc., IBM Corporation, Microsoft Corporation, NTT Data Corporation, Oracle Corporation, SAP SE, Tibco Software, Inc. (Vista Equity Partners), Varonis Systems, Inc., Cynet Security, and LogRhythm, Inc.
Scope of the Study
Market Segments Covered in the Report:
By Component
By Deployment Type
By Vertical
- Retail & E-commerce
- BFSI
- IT & Telecom
- Energy & Utilities
- Healthcare
- Government & Defense
- Others
By Country
- Brazil
- Argentina
- UAE
- Saudi Arabia
- South Africa
- Nigeria
- Rest of LAMEA
Key Market Players
List of Companies Profiled in the Report:
- Splunk, Inc.
- IBM Corporation
- Microsoft Corporation
- NTT Data Corporation
- Oracle Corporation
- SAP SE
- Tibco Software, Inc. (Vista Equity Partners)
- Varonis Systems, Inc.
- Cynet Security
- LogRhythm, Inc.
Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 LAMEA Behavior Analytics Market, by Component
1.4.2 LAMEA Behavior Analytics Market, by Deployment Type
1.4.3 LAMEA Behavior Analytics Market, by Vertical
1.4.4 LAMEA Behavior Analytics Market, by Country
1.5 Methodology for the research
Chapter 2. Market Overview
2.1 Introduction
2.1.1 Overview
2.1.1.1 Market Composition & Scenario
2.2 Key Factors Impacting the Market
2.2.1 Market Drivers
2.2.2 Market Restraints
Chapter 3. Competition Analysis - Global
3.1 Market Share Analysis, 2021
3.2 Recent strategies deployed in Behavior Analytics Market
Chapter 4. LAMEA Behavior Analytics Market by Component
4.1 LAMEA Solution Market by Country
4.2 LAMEA Services Market by Country
Chapter 5. LAMEA Behavior Analytics Market by Deployment Type
5.1 LAMEA On-premise Market by Country
5.2 LAMEA Cloud Market by Country
Chapter 6. LAMEA Behavior Analytics Market by Vertical
6.1 LAMEA Retail & E-commerce Market by Country
6.2 LAMEA BFSI Market by Country
6.3 LAMEA IT & Telecom Market by Country
6.4 LAMEA Energy & Utilities Market by Country
6.5 LAMEA Healthcare Market by Country
6.6 LAMEA Government & Defense Market by Country
6.7 LAMEA Others Market by Country
Chapter 7. LAMEA Behavior Analytics Market by Country
7.1 Brazil Behavior Analytics Market
7.1.1 Brazil Behavior Analytics Market by Component
7.1.2 Brazil Behavior Analytics Market by Deployment Type
7.1.3 Brazil Behavior Analytics Market by Vertical
7.2 Argentina Behavior Analytics Market
7.2.1 Argentina Behavior Analytics Market by Component
7.2.2 Argentina Behavior Analytics Market by Deployment Type
7.2.3 Argentina Behavior Analytics Market by Vertical
7.3 UAE Behavior Analytics Market
7.3.1 UAE Behavior Analytics Market by Component
7.3.2 UAE Behavior Analytics Market by Deployment Type
7.3.3 UAE Behavior Analytics Market by Vertical
7.4 Saudi Arabia Behavior Analytics Market
7.4.1 Saudi Arabia Behavior Analytics Market by Component
7.4.2 Saudi Arabia Behavior Analytics Market by Deployment Type
7.4.3 Saudi Arabia Behavior Analytics Market by Vertical
7.5 South Africa Behavior Analytics Market
7.5.1 South Africa Behavior Analytics Market by Component
7.5.2 South Africa Behavior Analytics Market by Deployment Type
7.5.3 South Africa Behavior Analytics Market by Vertical
7.6 Nigeria Behavior Analytics Market
7.6.1 Nigeria Behavior Analytics Market by Component
7.6.2 Nigeria Behavior Analytics Market by Deployment Type
7.6.3 Nigeria Behavior Analytics Market by Vertical
7.7 Rest of LAMEA Behavior Analytics Market
7.7.1 Rest of LAMEA Behavior Analytics Market by Component
7.7.2 Rest of LAMEA Behavior Analytics Market by Deployment Type
7.7.3 Rest of LAMEA Behavior Analytics Market by Vertical
Chapter 8. Company Profiles
8.1 SAP SE
8.1.1 Company Overview
8.1.2 Financial Analysis
8.1.3 Segmental and Regional Analysis
8.1.4 Research & Development Expense
8.1.5 Recent strategies and developments:
8.1.5.1 Acquisition and Mergers:
8.1.6 SWOT Analysis
8.2 IBM Corporation
8.2.1 Company Overview
8.2.2 Financial Analysis
8.2.3 Regional & Segmental Analysis
8.2.4 Research & Development Expenses
8.2.5 Recent strategies and developments:
8.2.5.1 Product Launches and Product Expansions:
8.2.5.2 Acquisition and Mergers:
8.2.6 SWOT Analysis
8.3 NTT Data Corporation
8.3.1 Company Overview
8.3.2 Financial Analysis
8.3.3 Segmental Analysis
8.3.4 Research & Development Expense
8.3.5 Recent strategies and developments:
8.3.5.1 Acquisition and Mergers:
8.3.6 SWOT Analysis
8.4 Oracle Corporation
8.4.1 Company Overview
8.4.2 Financial Analysis
8.4.3 Segmental and Regional Analysis
8.4.4 Research & Development Expense
8.4.5 SWOT Analysis
8.5 Microsoft Corporation
8.5.1 Company Overview
8.5.2 Financial Analysis
8.5.3 Segmental and Regional Analysis
8.5.4 Research & Development Expenses
8.5.5 SWOT Analysis
8.6 Splunk, Inc.
8.6.1 Company Overview
8.6.2 Financial Analysis
8.6.3 Segmental and Regional Analysis
8.6.4 Research & Development Expenses
8.6.5 Recent strategies and developments:
8.6.5.1 Product Launches and Product Expansions:
8.6.5.2 Acquisition and Mergers:
8.7 Varonis Systems, Inc.
8.7.1 Company Overview
8.7.2 Financial Analysis
8.7.3 Regional Analysis
8.7.4 Research & Development Expenses
8.8 LogRhythm, Inc.
8.8.1 Company Overview
8.8.2 Recent strategies and developments:
8.8.2.1 Partnerships, Collaborations, and Agreements:
8.8.2.2 Acquisition and Mergers:
8.9 Tibco Software, Inc. (Vista Equity Partners)
8.9.1 Company Overview
8.10. Cynet Security
8.10.1 Company Overview
TABLE 1 LAMEA Behavior Analytics Market, 2018 - 2021, USD Million
TABLE 2 LAMEA Behavior Analytics Market, 2022 - 2028, USD Million
TABLE 3 LAMEA Behavior Analytics Market by Component, 2018 - 2021, USD Million
TABLE 4 LAMEA Behavior Analytics Market by Component, 2022 - 2028, USD Million
TABLE 5 LAMEA Solution Market by Country, 2018 - 2021, USD Million
TABLE 6 LAMEA Solution Market by Country, 2022 - 2028, USD Million
TABLE 7 LAMEA Services Market by Country, 2018 - 2021, USD Million
TABLE 8 LAMEA Services Market by Country, 2022 - 2028, USD Million
TABLE 9 LAMEA Behavior Analytics Market by Deployment Type, 2018 - 2021, USD Million
TABLE 10 LAMEA Behavior Analytics Market by Deployment Type, 2022 - 2028, USD Million
TABLE 11 LAMEA On-premise Market by Country, 2018 - 2021, USD Million
TABLE 12 LAMEA On-premise Market by Country, 2022 - 2028, USD Million
TABLE 13 LAMEA Cloud Market by Country, 2018 - 2021, USD Million
TABLE 14 LAMEA Cloud Market by Country, 2022 - 2028, USD Million
TABLE 15 LAMEA Behavior Analytics Market by Vertical, 2018 - 2021, USD Million
TABLE 16 LAMEA Behavior Analytics Market by Vertical, 2022 - 2028, USD Million
TABLE 17 LAMEA Retail & E-commerce Market by Country, 2018 - 2021, USD Million
TABLE 18 LAMEA Retail & E-commerce Market by Country, 2022 - 2028, USD Million
TABLE 19 LAMEA BFSI Market by Country, 2018 - 2021, USD Million
TABLE 20 LAMEA BFSI Market by Country, 2022 - 2028, USD Million
TABLE 21 LAMEA IT & Telecom Market by Country, 2018 - 2021, USD Million
TABLE 22 LAMEA IT & Telecom Market by Country, 2022 - 2028, USD Million
TABLE 23 LAMEA Energy & Utilities Market by Country, 2018 - 2021, USD Million
TABLE 24 LAMEA Energy & Utilities Market by Country, 2022 - 2028, USD Million
TABLE 25 LAMEA Healthcare Market by Country, 2018 - 2021, USD Million
TABLE 26 LAMEA Healthcare Market by Country, 2022 - 2028, USD Million
TABLE 27 LAMEA Government & Defense Market by Country, 2018 - 2021, USD Million
TABLE 28 LAMEA Government & Defense Market by Country, 2022 - 2028, USD Million
TABLE 29 LAMEA Others Market by Country, 2018 - 2021, USD Million
TABLE 30 LAMEA Others Market by Country, 2022 - 2028, USD Million
TABLE 31 LAMEA Behavior Analytics Market by Country, 2018 - 2021, USD Million
TABLE 32 LAMEA Behavior Analytics Market by Country, 2022 - 2028, USD Million
TABLE 33 Brazil Behavior Analytics Market, 2018 - 2021, USD Million
TABLE 34 Brazil Behavior Analytics Market, 2022 - 2028, USD Million
TABLE 35 Brazil Behavior Analytics Market by Component, 2018 - 2021, USD Million
TABLE 36 Brazil Behavior Analytics Market by Component, 2022 - 2028, USD Million
TABLE 37 Brazil Behavior Analytics Market by Deployment Type, 2018 - 2021, USD Million
TABLE 38 Brazil Behavior Analytics Market by Deployment Type, 2022 - 2028, USD Million
TABLE 39 Brazil Behavior Analytics Market by Vertical, 2018 - 2021, USD Million
TABLE 40 Brazil Behavior Analytics Market by Vertical, 2022 - 2028, USD Million
TABLE 41 Argentina Behavior Analytics Market, 2018 - 2021, USD Million
TABLE 42 Argentina Behavior Analytics Market, 2022 - 2028, USD Million
TABLE 43 Argentina Behavior Analytics Market by Component, 2018 - 2021, USD Million
TABLE 44 Argentina Behavior Analytics Market by Component, 2022 - 2028, USD Million
TABLE 45 Argentina Behavior Analytics Market by Deployment Type, 2018 - 2021, USD Million
TABLE 46 Argentina Behavior Analytics Market by Deployment Type, 2022 - 2028, USD Million
TABLE 47 Argentina Behavior Analytics Market by Vertical, 2018 - 2021, USD Million
TABLE 48 Argentina Behavior Analytics Market by Vertical, 2022 - 2028, USD Million
TABLE 49 UAE Behavior Analytics Market, 2018 - 2021, USD Million
TABLE 50 UAE Behavior Analytics Market, 2022 - 2028, USD Million
TABLE 51 UAE Behavior Analytics Market by Component, 2018 - 2021, USD Million
TABLE 52 UAE Behavior Analytics Market by Component, 2022 - 2028, USD Million
TABLE 53 UAE Behavior Analytics Market by Deployment Type, 2018 - 2021, USD Million
TABLE 54 UAE Behavior Analytics Market by Deployment Type, 2022 - 2028, USD Million
TABLE 55 UAE Behavior Analytics Market by Vertical, 2018 - 2021, USD Million
TABLE 56 UAE Behavior Analytics Market by Vertical, 2022 - 2028, USD Million
TABLE 57 Saudi Arabia Behavior Analytics Market, 2018 - 2021, USD Million
TABLE 58 Saudi Arabia Behavior Analytics Market, 2022 - 2028, USD Million
TABLE 59 Saudi Arabia Behavior Analytics Market by Component, 2018 - 2021, USD Million
TABLE 60 Saudi Arabia Behavior Analytics Market by Component, 2022 - 2028, USD Million
TABLE 61 Saudi Arabia Behavior Analytics Market by Deployment Type, 2018 - 2021, USD Million
TABLE 62 Saudi Arabia Behavior Analytics Market by Deployment Type, 2022 - 2028, USD Million
TABLE 63 Saudi Arabia Behavior Analytics Market by Vertical, 2018 - 2021, USD Million
TABLE 64 Saudi Arabia Behavior Analytics Market by Vertical, 2022 - 2028, USD Million
TABLE 65 South Africa Behavior Analytics Market, 2018 - 2021, USD Million
TABLE 66 South Africa Behavior Analytics Market, 2022 - 2028, USD Million
TABLE 67 South Africa Behavior Analytics Market by Component, 2018 - 2021, USD Million
TABLE 68 South Africa Behavior Analytics Market by Component, 2022 - 2028, USD Million
TABLE 69 South Africa Behavior Analytics Market by Deployment Type, 2018 - 2021, USD Million
TABLE 70 South Africa Behavior Analytics Market by Deployment Type, 2022 - 2028, USD Million
TABLE 71 South Africa Behavior Analytics Market by Vertical, 2018 - 2021, USD Million
TABLE 72 South Africa Behavior Analytics Market by Vertical, 2022 - 2028, USD Million
TABLE 73 Nigeria Behavior Analytics Market, 2018 - 2021, USD Million
TABLE 74 Nigeria Behavior Analytics Market, 2022 - 2028, USD Million
TABLE 75 Nigeria Behavior Analytics Market by Component, 2018 - 2021, USD Million
TABLE 76 Nigeria Behavior Analytics Market by Component, 2022 - 2028, USD Million
TABLE 77 Nigeria Behavior Analytics Market by Deployment Type, 2018 - 2021, USD Million
TABLE 78 Nigeria Behavior Analytics Market by Deployment Type, 2022 - 2028, USD Million
TABLE 79 Nigeria Behavior Analytics Market by Vertical, 2018 - 2021, USD Million
TABLE 80 Nigeria Behavior Analytics Market by Vertical, 2022 - 2028, USD Million
TABLE 81 Rest of LAMEA Behavior Analytics Market, 2018 - 2021, USD Million
TABLE 82 Rest of LAMEA Behavior Analytics Market, 2022 - 2028, USD Million
TABLE 83 Rest of LAMEA Behavior Analytics Market by Component, 2018 - 2021, USD Million
TABLE 84 Rest of LAMEA Behavior Analytics Market by Component, 2022 - 2028, USD Million
TABLE 85 Rest of LAMEA Behavior Analytics Market by Deployment Type, 2018 - 2021, USD Million
TABLE 86 Rest of LAMEA Behavior Analytics Market by Deployment Type, 2022 - 2028, USD Million
TABLE 87 Rest of LAMEA Behavior Analytics Market by Vertical, 2018 - 2021, USD Million
TABLE 88 Rest of LAMEA Behavior Analytics Market by Vertical, 2022 - 2028, USD Million
TABLE 89 Key Information – SAP SE
TABLE 90 Key information – IBM Corporation
TABLE 91 Key Information – NTT Data Corporation
TABLE 92 Key Information – Oracle Corporation
TABLE 93 key information – Microsoft Corporation
TABLE 94 Key Information – Splunk, Inc.
TABLE 95 Key Information –Varonis Systems, Inc.
TABLE 96 Key Information – LogRhythm, Inc.
TABLE 97 Key information – Tibco Software, Inc.
TABLE 98 Key Information – Cynet Security
List of Figures
FIG 1 Methodology for the research
FIG 2 Market Share Analysis, 2021
FIG 3 SWOT Analysis: SAP SE
FIG 4 Swot analysis: IBM Corporation
FIG 5 SWOT Analysis: NTT Data Corporation
FIG 6 SWOT analysis: Oracle Corporation
FIG 7 SWOT Analysis: Microsoft Corporation
FIG 8 Recent strategies and developments: LogRhythm, Inc.