The Europe Internet of Things (IoT) in Retail Market would witness market growth of 23.3% CAGR during the forecast period (2021-2027).
There are many aspects like efficient store premise monitoring; better supply chain management, inventory management, and customer behavior observation that are propelling the demand for the internet of things (IoT) in the retail sector. One of the main factors for the adoption of IoT by retailers is the optimization and automation of the supply chain. Connecting technologies like on-shelf displays, digital signage, beacons, and price tickers offer opportunities for a company to get access to a huge volume of data on customer activity at the time of in-store shopping.
The growing adoption of retail analytics is estimated to bolster the software segment growth during the forecast period. The rapid increase in the adoption of smartphones and the usage of mobile applications are surging the retail software segment growth. The development of app-driven hardware and the aim of retailers on offering combined solutions are estimated to augment the segment’s growth. Moreover, the key players of the market like PTC and SAP SE have launched different smart connected software, which would further drive the adoption of retail IoT software.
The high adoption of IoT in Europe makes it the third-largest region of IoT adopters, followed by North America and the Asia Pacific. Germany, France, the U.K., and Italy are the top nations for the adoption of advanced retail technologies. In addition, the presence of global retail brands like H&M and ZARA has propelled the demand for IoT solutions in retail stores. All these enterprises are increasingly investing in digital technologies to fulfill the constantly varying customer demand. Nowadays, H&M stated that the RFID technology will be deployed in various stores in the future years. This company has previously deployed the Azure IoT platform in its flagship stores.
The adoption of advanced retail technologies in the prominent nations in the region like the UK, France, and Germany is contributing to the growth of the Internet of Things in the retail market during the forecast period. The presence of global retail companies like H&M and ZARA has further spurred the demand for IoT solutions in retail stores and hence contributing to the high market growth.
The Germany in the Europe ZigBee Internet of Things (IoT) in Retail Market by Country would achieve a market value of $1,568.5 million by 2027, growing at a CAGR of 20.6 % during the forecast period. The UK market is exhibiting a CAGR of 21% during (2021 - 2027). Additionally, The France market is estimated to grow at a CAGR of 22.8% during (2021 - 2027).
Based on Component, the market is segmented into Hardware and Software. Hardware Segment is further bifurcated across RFID Tags, Sensors, Beacons and Others. Based on Technology, the market is segmented into Near field communication, Bluetooth Low Energy, ZigBee and Others. Based on countries, the market is segmented into Germany, UK, France, Russia, Spain, Italy, and Rest of Europe.
Free Valuable Insights: The Global Internet of Things (IoT) in Retail Market Size will Hit $150.1 Billion by 2027, at a CAGR of 24.2%
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Cisco Systems, Inc., IBM Corporation, Intel Corporation, Microsoft Corporation, PTC, Inc., Huawei Technologies Co., Ltd. (Huawei Investment & Holding Co., Ltd.), Amazon.com, Inc., SAP SE, Software AG, Google, Inc.
Scope of the Study
Market Segments Covered in the Report:
By Component
- Hardware
- RFID Tags
- Sensors
- Beacons
- Others
- Software
By Technology
- Near field communication
- Bluetooth Low Energy
- ZigBee
- Others
By Country
- Germany
- UK
- France
- Russia
- Spain
- Italy
- Rest of Europe
Key Market Players
List of Companies Profiled in the Report:
- Cisco Systems, Inc.
- IBM Corporation
- Intel Corporation
- Microsoft Corporation
- PTC, Inc.
- Huawei Technologies Co., Ltd. (Huawei Investment & Holding Co., Ltd.)
- com, Inc.
- SAP SE
- Software AG
- Google, Inc.
Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 Europe Internet of Things (IoT) in Retail Market, by Component
1.4.2 Europe Internet of Things (IoT) in Retail Market, by Technology
1.4.3 Europe Internet of Things (IoT) in Retail Market, by Country
1.5 Methodology for the research
Chapter 2. Market Overview
2.1 Introduction
2.1.1 Overview
2.1.2 Market Composition and Scenario
2.2 Key Factors Impacting the Market
2.2.1 Market Drivers
2.2.2 Market Restraints
Chapter 3. Competition Analysis - Global
3.1 KBV Cardinal Matrix
3.2 Recent Industry Wide Strategic Developments
3.2.1 Partnerships, Collaborations and Agreements
3.2.2 Product Launches and Product Expansions
3.2.3 Geographical Expansions
3.2.4 Acquisition and Mergers
3.3 Top Winning Strategies
3.3.1 Key Leading Strategies: Percentage Distribution (2016-2020)
3.3.2 Key Strategic Move: (Product Launches and Product Expansions : 2017, Jan – 2021, Jan) Leading Players
Chapter 4. Europe Internet of Things (IoT) in Retail Market by Component
4.1 Europe Internet of Things (IoT) in Retail Hardware Market by Country
4.2 Europe Internet of Things (IoT) in Retail Market by Hardware Type
4.2.1 Europe Internet of Things (IoT) in Retail RFID Tags Market by Country
4.2.2 Europe Internet of Things (IoT) in Retail Sensors Market by Country
4.2.3 Europe Internet of Things (IoT) in Retail Beacons Market by Country
4.2.4 Europe Other Hardware Type Internet of Things (IoT) in Retail Market by Country
4.3 Europe Internet of Things (IoT) in Retail Software Market by Country
Chapter 5. Europe Internet of Things (IoT) in Retail Market by Technology
5.1 Europe Near field communication Internet of Things (IoT) in Retail Market by Country
5.2 Europe Bluetooth Low Energy Internet of Things (IoT) in Retail Market by Country
5.3 Europe ZigBee Internet of Things (IoT) in Retail Market by Country
5.4 Europe Others Internet of Things (IoT) in Retail Market by Country
Chapter 6. Europe Internet of Things (IoT) in Retail Market by Country
6.1 Germany Internet of Things (IoT) in Retail Market
6.1.1 Germany Internet of Things (IoT) in Retail Market by Component
6.1.1.1 Germany Internet of Things (IoT) in Retail Market by Hardware Type
6.1.2 Germany Internet of Things (IoT) in Retail Market by Technology
6.2 UK Internet of Things (IoT) in Retail Market
6.2.1 UK Internet of Things (IoT) in Retail Market by Component
6.2.1.1 UK Internet of Things (IoT) in Retail Market by Hardware Type
6.2.2 UK Internet of Things (IoT) in Retail Market by Technology
6.3 France Internet of Things (IoT) in Retail Market
6.3.1 France Internet of Things (IoT) in Retail Market by Component
6.3.1.1 France Internet of Things (IoT) in Retail Market by Hardware Type
6.3.2 France Internet of Things (IoT) in Retail Market by Technology
6.4 Russia Internet of Things (IoT) in Retail Market
6.4.1 Russia Internet of Things (IoT) in Retail Market by Component
6.4.1.1 Russia Internet of Things (IoT) in Retail Market by Hardware Type
6.4.2 Russia Internet of Things (IoT) in Retail Market by Technology
6.5 Spain Internet of Things (IoT) in Retail Market
6.5.1 Spain Internet of Things (IoT) in Retail Market by Component
6.5.1.1 Spain Internet of Things (IoT) in Retail Market by Hardware Type
6.5.2 Spain Internet of Things (IoT) in Retail Market by Technology
6.6 Italy Internet of Things (IoT) in Retail Market
6.6.1 Italy Internet of Things (IoT) in Retail Market by Component
6.6.1.1 Italy Internet of Things (IoT) in Retail Market by Hardware Type
6.6.2 Italy Internet of Things (IoT) in Retail Market by Technology
6.7 Rest of Europe Internet of Things (IoT) in Retail Market
6.7.1 Rest of Europe Internet of Things (IoT) in Retail Market by Component
6.7.1.1 Rest of Europe Internet of Things (IoT) in Retail Market by Hardware Type
6.7.2 Rest of Europe Internet of Things (IoT) in Retail Market by Technology
Chapter 7. Company Profiles
7.1 Cisco Systems, Inc.
7.1.1 Company Overview
7.1.2 Financial Analysis
7.1.3 Regional Analysis
7.1.4 Research & Development Expense
7.1.5 Recent strategies and developments:
7.1.5.1 Product Launches and Product Expansions:
7.1.6 SWOT Analysis
7.2 IBM Corporation
7.2.1 Company Overview
7.2.2 Financial Analysis
7.2.3 Regional & Segmental Analysis
7.2.4 Research & Development Expenses
7.2.5 Recent strategies and developments:
7.2.5.1 Partnerships, Collaborations, and Agreements:
7.2.5.2 Product Launches and Product Expansions:
7.2.6 SWOT Analysis
7.3 Intel Corporation
7.3.1 Company Overview
7.3.2 Financial Analysis
7.3.3 Segmental and Regional Analysis
7.3.4 Research & Development Expenses
7.3.5 Recent strategies and developments:
7.3.5.1 Product Launches and Product Expansions:
7.3.6 SWOT Analysis
7.4 Microsoft Corporation
7.4.1 Company Overview
7.4.2 Financial Analysis
7.4.3 Segmental and Regional Analysis
7.4.4 Research & Development Expenses
7.4.5 Recent strategies and developments:
7.4.5.1 Partnerships, Collaborations, and Agreements:
7.4.5.2 Product Launches and Product Expansions:
7.4.6 SWOT Analysis
7.5 PTC, Inc.
7.5.1 Company Overview
7.5.2 Financial Analysis
7.5.3 Segmental and Regional Analysis
7.5.4 Research & Development Expenses
7.5.5 Recent strategies and developments:
7.5.5.1 Partnerships, Collaborations, and Agreements:
7.5.5.2 Product Launches and Product Expansions:
7.6 Huawei Technologies Co., Ltd. (Huawei Investment & Holding Co., Ltd.)
7.6.1 Company Overview
7.6.2 Financial Analysis
7.6.3 Segmental and Regional Analysis
7.6.4 Research & Development Expense
7.7 Amazon.com, Inc.
7.7.1 Company Overview
7.7.2 Financial Analysis
7.7.3 Segmental and Regional Analysis
7.7.4 SWOT Analysis
7.8 SAP SE
7.8.1 Company Overview
7.8.2 Financial Analysis
7.8.3 Segmental and Regional Analysis
7.8.4 Research & Development Expense
7.8.5 Recent strategies and developments:
7.8.5.1 Partnerships, Collaborations, and Agreements:
7.8.5.2 Product Launches and Product Expansions:
7.8.5.3 Geographical Expansions:
7.8.6 SWOT Analysis
7.9 Software AG
7.9.1 Company Overview
7.9.2 Financial Analysis
7.9.3 Segmental and Regional Analysis
7.9.4 Research & Development Expense
7.9.5 Recent strategies and developments:
7.9.5.1 Partnerships, Collaborations, and Agreements:
7.9.5.2 Acquisition and Mergers:
7.10. Google, Inc.
7.10.1 Company Overview
7.10.2 Financial Analysis
7.10.3 Segmental and Regional Analysis
7.10.4 Research & Development Expense
7.10.5 Recent strategies and developments:
7.10.5.1 Partnerships, Collaborations, and Agreements:
7.10.6 SWOT Analysis
TABLE 1 Europe Internet of Things (IoT) in Retail Market, 2017 - 2020, USD Million
TABLE 2 Europe Internet of Things (IoT) in Retail Market, 2021 - 2027, USD Million
TABLE 3 Partnerships, Collaborations and Agreements– Internet Of Things in Retail Market
TABLE 4 Product Launches And Product Expansions– Internet Of Things in Retail Market
TABLE 5 1.2.3 Geographical Expansions– Internet Of Things in Retail Market
TABLE 6 Acquisition and Mergers– Internet Of Things in Retail Market
TABLE 7 Europe Internet of Things (IoT) in Retail Market by Component, 2017 - 2020, USD Million
TABLE 8 Europe Internet of Things (IoT) in Retail Market by Component, 2021 - 2027, USD Million
TABLE 9 Europe Internet of Things (IoT) in Retail Hardware Market by Country, 2017 - 2020, USD Million
TABLE 10 Europe Internet of Things (IoT) in Retail Hardware Market by Country, 2021 - 2027, USD Million
TABLE 11 Europe Internet of Things (IoT) in Retail Market by Hardware Type, 2017 - 2020, USD Million
TABLE 12 Europe Internet of Things (IoT) in Retail Market by Hardware Type, 2021 - 2027, USD Million
TABLE 13 Europe Internet of Things (IoT) in Retail RFID Tags Market by Country, 2017 - 2020, USD Million
TABLE 14 Europe Internet of Things (IoT) in Retail RFID Tags Market by Country, 2021 - 2027, USD Million
TABLE 15 Europe Internet of Things (IoT) in Retail Sensors Market by Country, 2017 - 2020, USD Million
TABLE 16 Europe Internet of Things (IoT) in Retail Sensors Market by Country, 2021 - 2027, USD Million
TABLE 17 Europe Internet of Things (IoT) in Retail Beacons Market by Country, 2017 - 2020, USD Million
TABLE 18 Europe Internet of Things (IoT) in Retail Beacons Market by Country, 2021 - 2027, USD Million
TABLE 19 Europe Other Hardware Type Internet of Things (IoT) in Retail Market by Country, 2017 - 2020, USD Million
TABLE 20 Europe Other Hardware Type Internet of Things (IoT) in Retail Market by Country, 2021 - 2027, USD Million
TABLE 21 Europe Internet of Things (IoT) in Retail Software Market by Country, 2017 - 2020, USD Million
TABLE 22 Europe Internet of Things (IoT) in Retail Software Market by Country, 2021 - 2027, USD Million
TABLE 23 Europe Internet of Things (IoT) in Retail Market by Technology, 2017 - 2020, USD Million
TABLE 24 Europe Internet of Things (IoT) in Retail Market by Technology, 2021 - 2027, USD Million
TABLE 25 Europe Near field communication Internet of Things (IoT) in Retail Market by Country, 2017 - 2020, USD Million
TABLE 26 Europe Near field communication Internet of Things (IoT) in Retail Market by Country, 2021 - 2027, USD Million
TABLE 27 Europe Bluetooth Low Energy Internet of Things (IoT) in Retail Market by Country, 2017 - 2020, USD Million
TABLE 28 Europe Bluetooth Low Energy Internet of Things (IoT) in Retail Market by Country, 2021 - 2027, USD Million
TABLE 29 Europe ZigBee Internet of Things (IoT) in Retail Market by Country, 2017 - 2020, USD Million
TABLE 30 Europe ZigBee Internet of Things (IoT) in Retail Market by Country, 2021 - 2027, USD Million
TABLE 31 Europe Others Internet of Things (IoT) in Retail Market by Country, 2017 - 2020, USD Million
TABLE 32 Europe Others Internet of Things (IoT) in Retail Market by Country, 2021 - 2027, USD Million
TABLE 33 Europe Internet of Things (IoT) in Retail Market by Country, 2017 - 2020, USD Million
TABLE 34 Europe Internet of Things (IoT) in Retail Market by Country, 2021 - 2027, USD Million
TABLE 35 Germany Internet of Things (IoT) in Retail Market, 2017 - 2020, USD Million
TABLE 36 Germany Internet of Things (IoT) in Retail Market, 2021 - 2027, USD Million
TABLE 37 Germany Internet of Things (IoT) in Retail Market by Component, 2017 - 2020, USD Million
TABLE 38 Germany Internet of Things (IoT) in Retail Market by Component, 2021 - 2027, USD Million
TABLE 39 Germany Internet of Things (IoT) in Retail Market by Hardware Type, 2017 - 2020, USD Million
TABLE 40 Germany Internet of Things (IoT) in Retail Market by Hardware Type, 2021 - 2027, USD Million
TABLE 41 Germany Internet of Things (IoT) in Retail Market by Technology, 2017 - 2020, USD Million
TABLE 42 Germany Internet of Things (IoT) in Retail Market by Technology, 2021 - 2027, USD Million
TABLE 43 UK Internet of Things (IoT) in Retail Market, 2017 - 2020, USD Million
TABLE 44 UK Internet of Things (IoT) in Retail Market, 2021 - 2027, USD Million
TABLE 45 UK Internet of Things (IoT) in Retail Market by Component, 2017 - 2020, USD Million
TABLE 46 UK Internet of Things (IoT) in Retail Market by Component, 2021 - 2027, USD Million
TABLE 47 UK Internet of Things (IoT) in Retail Market by Hardware Type, 2017 - 2020, USD Million
TABLE 48 UK Internet of Things (IoT) in Retail Market by Hardware Type, 2021 - 2027, USD Million
TABLE 49 UK Internet of Things (IoT) in Retail Market by Technology, 2017 - 2020, USD Million
TABLE 50 UK Internet of Things (IoT) in Retail Market by Technology, 2021 - 2027, USD Million
TABLE 51 France Internet of Things (IoT) in Retail Market, 2017 - 2020, USD Million
TABLE 52 France Internet of Things (IoT) in Retail Market, 2021 - 2027, USD Million
TABLE 53 France Internet of Things (IoT) in Retail Market by Component, 2017 - 2020, USD Million
TABLE 54 France Internet of Things (IoT) in Retail Market by Component, 2021 - 2027, USD Million
TABLE 55 France Internet of Things (IoT) in Retail Market by Hardware Type, 2017 - 2020, USD Million
TABLE 56 France Internet of Things (IoT) in Retail Market by Hardware Type, 2021 - 2027, USD Million
TABLE 57 France Internet of Things (IoT) in Retail Market by Technology, 2017 - 2020, USD Million
TABLE 58 France Internet of Things (IoT) in Retail Market by Technology, 2021 - 2027, USD Million
TABLE 59 Russia Internet of Things (IoT) in Retail Market, 2017 - 2020, USD Million
TABLE 60 Russia Internet of Things (IoT) in Retail Market, 2021 - 2027, USD Million
TABLE 61 Russia Internet of Things (IoT) in Retail Market by Component, 2017 - 2020, USD Million
TABLE 62 Russia Internet of Things (IoT) in Retail Market by Component, 2021 - 2027, USD Million
TABLE 63 Russia Internet of Things (IoT) in Retail Market by Hardware Type, 2017 - 2020, USD Million
TABLE 64 Russia Internet of Things (IoT) in Retail Market by Hardware Type, 2021 - 2027, USD Million
TABLE 65 Russia Internet of Things (IoT) in Retail Market by Technology, 2017 - 2020, USD Million
TABLE 66 Russia Internet of Things (IoT) in Retail Market by Technology, 2021 - 2027, USD Million
TABLE 67 Spain Internet of Things (IoT) in Retail Market, 2017 - 2020, USD Million
TABLE 68 Spain Internet of Things (IoT) in Retail Market, 2021 - 2027, USD Million
TABLE 69 Spain Internet of Things (IoT) in Retail Market by Component, 2017 - 2020, USD Million
TABLE 70 Spain Internet of Things (IoT) in Retail Market by Component, 2021 - 2027, USD Million
TABLE 71 Spain Internet of Things (IoT) in Retail Market by Hardware Type, 2017 - 2020, USD Million
TABLE 72 Spain Internet of Things (IoT) in Retail Market by Hardware Type, 2021 - 2027, USD Million
TABLE 73 Spain Internet of Things (IoT) in Retail Market by Technology, 2017 - 2020, USD Million
TABLE 74 Spain Internet of Things (IoT) in Retail Market by Technology, 2021 - 2027, USD Million
TABLE 75 Italy Internet of Things (IoT) in Retail Market, 2017 - 2020, USD Million
TABLE 76 Italy Internet of Things (IoT) in Retail Market, 2021 - 2027, USD Million
TABLE 77 Italy Internet of Things (IoT) in Retail Market by Component, 2017 - 2020, USD Million
TABLE 78 Italy Internet of Things (IoT) in Retail Market by Component, 2021 - 2027, USD Million
TABLE 79 Italy Internet of Things (IoT) in Retail Market by Hardware Type, 2017 - 2020, USD Million
TABLE 80 Italy Internet of Things (IoT) in Retail Market by Hardware Type, 2021 - 2027, USD Million
TABLE 81 Italy Internet of Things (IoT) in Retail Market by Technology, 2017 - 2020, USD Million
TABLE 82 Italy Internet of Things (IoT) in Retail Market by Technology, 2021 - 2027, USD Million
TABLE 83 Rest of Europe Internet of Things (IoT) in Retail Market, 2017 - 2020, USD Million
TABLE 84 Rest of Europe Internet of Things (IoT) in Retail Market, 2021 - 2027, USD Million
TABLE 85 Rest of Europe Internet of Things (IoT) in Retail Market by Component, 2017 - 2020, USD Million
TABLE 86 Rest of Europe Internet of Things (IoT) in Retail Market by Component, 2021 - 2027, USD Million
TABLE 87 Rest of Europe Internet of Things (IoT) in Retail Market by Hardware Type, 2017 - 2020, USD Million
TABLE 88 Rest of Europe Internet of Things (IoT) in Retail Market by Hardware Type, 2021 - 2027, USD Million
TABLE 89 Rest of Europe Internet of Things (IoT) in Retail Market by Technology, 2017 - 2020, USD Million
TABLE 90 Rest of Europe Internet of Things (IoT) in Retail Market by Technology, 2021 - 2027, USD Million
TABLE 91 Key Information – Cisco Systems, Inc.
TABLE 92 Key information – IBM Corporation
TABLE 93 Key Information – Intel Corporation
TABLE 94 key information – Microsoft Corporation
TABLE 95 key Information – PTC, Inc.
TABLE 96 key information – Huawei Technologies Co., Ltd.
TABLE 97 Key Information – Amazon.com, Inc.
TABLE 98 Key Information – SAP SE
TABLE 99 key information – Software AG
TABLE 100 Key Information – Google, Inc.
List of Figures
FIG 1 Methodology for the research
FIG 2 KBV Cardinal Matrix
FIG 3 Key Leading Strategies: Percentage Distribution (2016-2020)
FIG 4 Key Strategic Move: (Product Launches and Product Expansions : 2017, Jan – 2021, Jan) Leading Players
FIG 5 SWOT Analysis: Cisco Systems, Inc.
FIG 6 Recent strategies and developments: IBM Corporation
FIG 7 Swot analysis: IBM Corporation
FIG 8 SWOT analysis: Intel corporation
FIG 9 Recent strategies and developments: Microsoft Corporation
FIG 10 SWOT Analysis: Microsoft Corporation
FIG 11 Recent strategies and developments: PTC, Inc.
FIG 12 SWOT analysis: Amazon.com, Inc.
FIG 13 Recent strategies and developments: SAP SE
FIG 14 SWOT Analysis: SAP SE
FIG 15 Recent strategies and developments: Software AG
FIG 16 SWOT Analysis: Alphabet Inc. (Google Inc.)