The Asia Pacific Sports Streaming Platform Market would witness market growth of 12.7% CAGR during the forecast period (2024-2031).
The China market dominated the Asia Pacific Sports Streaming Platform Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $6,072.1 Million by 2031. The Japan market is registering a CAGR of 12% during (2024 - 2031). Additionally, The India market would showcase a CAGR of 13.6% during (2024 - 2031).

In addition to personalized recommendations, streaming platforms enhance interactivity through features like real-time stats, multiple camera angles, and fantasy sports integrations. FuboTV and YouTube TV, for instance, allow users to toggle between different views and track live player stats, giving fans more control over how they experience games.
The rise of regional content and multilingual support has become a game-changer for sports streaming platforms aiming to reach diverse audiences. By offering live commentary, subtitles, and interfaces in multiple languages, platforms make sports content more accessible and engaging.
The Asia-Pacific market is as vast as it is varied. The region showcases an incredible spectrum of user behaviors and platform strategies, from India’s multilingual cricket frenzy to Japan’s tech-powered ultra-HD experiences and from China’s tightly regulated giants to Indonesia’s mobile-centric models. As international and domestic players localize aggressively, Asia-Pacific is fast becoming the epicenter of innovation in sports streaming. India stands at the forefront of sports streaming demand in the Asia-Pacific region, driven largely by its obsession with cricket and the explosive growth of mobile internet. The Indian Premier League (IPL), launched in 2008, has become one of the most lucrative and watched cricket leagues globally, with per-match media rights fees second only to the NFL. According to Broadcast Audience Research Council data, IPL 2025 achieved a record 7.5 Television Rating (TVR), a 39% rise from last year. Owing to affordable data, cheap smartphones, and a young, digital-native population, India's sports OTT ecosystem thrives on mobile consumption. Therefore, these elements support the significant expansion of the regional sports streaming platform market.
Free Valuable Insights: The Global Sports Streaming Platform Market is Predict to reach USD 72.29 Billion by 2031, at a CAGR of 12.2%
Based on Device Type, the market is segmented into Smartphones & Tablets, Smart TVs & Set-top Boxes, and PCs & Laptops. Based on Sport Type, the market is segmented into Football/Soccer, Basketball, Cricket, Tennis, Baseball, and Other Sport Type. Based on countries, the market is segmented into China, Japan, India, South Korea, Singapore, Malaysia, and Rest of Asia Pacific.
List of Key Companies Profiled
- Google LLC (Youtube, LLC)
- Culver Max Entertainment Pvt. Ltd. (Sony Pictures Networks India Private Limited) (Sony Corporation)
- Amazon.com, Inc.
- Hulu, LLC (The Walt Disney Company)
- DAZN Limited
- FuboTV Inc.
- Peacock TV, LLC (NBCUniversal Media, LLC)
- Paramount Plus
- Apple, Inc. (Apple TV)
- beIN Media Group
Asia Pacific Sports Streaming Platform Market Report Segmentation
By Device Type
- Smartphones & Tablets
- Smart TVs & Set-top Boxes
- PCs & Laptops
By Sport Type
- Football/Soccer
- Basketball
- Cricket
- Tennis
- Baseball
- Other Sport Type
By Country
- China
- Japan
- India
- South Korea
- Singapore
- Malaysia
- Rest of Asia Pacific
Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 Asia Pacific Sports Streaming Platform Market, by Device Type
1.4.2 Asia Pacific Sports Streaming Platform Market, by Sport Type
1.4.3 Asia Pacific Sports Streaming Platform Market, by Country
1.5 Methodology for the research
Chapter 2. Market at a Glance
2.1 Key Highlights
Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints
3.2.3 Market Opportunities
3.2.4 Market Challenges
Chapter 4. Competition Analysis – Global
4.1 Market Share Analysis, 2023
4.2 Porter Five Forces Analysis
Chapter 5. Asia Pacific Sports Streaming Platform Market by Device Type
5.1 Asia Pacific Smartphones & Tablets Market by Country
5.2 Asia Pacific Smart TVs & Set-top Boxes Market by Country
5.3 Asia Pacific PCs & Laptops Market by Country
Chapter 6. Asia Pacific Sports Streaming Platform Market by Sport Type
6.1 Asia Pacific Football/Soccer Market by Country
6.2 Asia Pacific Basketball Market by Country
6.3 Asia Pacific Cricket Market by Country
6.4 Asia Pacific Tennis Market by Country
6.5 Asia Pacific Baseball Market by Country
6.6 Asia Pacific Other Sport Type Market by Country
Chapter 7. Asia Pacific Sports Streaming Platform Market by Country
7.1 China Sports Streaming Platform Market
7.1.1 China Sports Streaming Platform Market by Device Type
7.1.2 China Sports Streaming Platform Market by Sport Type
7.2 Japan Sports Streaming Platform Market
7.2.1 Japan Sports Streaming Platform Market by Device Type
7.2.2 Japan Sports Streaming Platform Market by Sport Type
7.3 India Sports Streaming Platform Market
7.3.1 India Sports Streaming Platform Market by Device Type
7.3.2 India Sports Streaming Platform Market by Sport Type
7.4 South Korea Sports Streaming Platform Market
7.4.1 South Korea Sports Streaming Platform Market by Device Type
7.4.2 South Korea Sports Streaming Platform Market by Sport Type
7.5 Singapore Sports Streaming Platform Market
7.5.1 Singapore Sports Streaming Platform Market by Device Type
7.5.2 Singapore Sports Streaming Platform Market by Sport Type
7.6 Malaysia Sports Streaming Platform Market
7.6.1 Malaysia Sports Streaming Platform Market by Device Type
7.6.2 Malaysia Sports Streaming Platform Market by Sport Type
7.7 Rest of Asia Pacific Sports Streaming Platform Market
7.7.1 Rest of Asia Pacific Sports Streaming Platform Market by Device Type
7.7.2 Rest of Asia Pacific Sports Streaming Platform Market by Sport Type
Chapter 8. Company Profiles
8.1 Google LLC (Youtube, LLC)
8.1.1 Company Overview
8.1.2 Financial Analysis
8.1.3 Segmental and Regional Analysis
8.1.4 Research & Development Expenses
8.1.5 SWOT Analysis
8.2 Culver Max Entertainment Pvt. Ltd. (Sony Pictures Networks India Private Limited) (Sony Corporation)
8.2.1 Company Overview
8.2.2 Financial Analysis
8.2.3 Segmental and Regional Analysis
8.2.4 Research & Development Expenses
8.3 Amazon.com, Inc.
8.3.1 Company Overview
8.3.2 Financial Analysis
8.3.3 Segmental Analysis
8.3.4 SWOT Analysis
8.4 Hulu, LLC (The Walt Disney Company)
8.4.1 Company Overview
8.4.2 Financial Analysis
8.4.3 Segmental and Regional Analysis
8.5 DAZN Limited
8.5.1 Company Overview
8.6 FuboTV Inc.
8.6.1 Company Overview
8.6.2 Financial Analysis
8.6.3 Regional Analysis
8.7 Peacock TV, LLC
8.7.1 Company Overview
8.8 Paramount Plus
8.8.1 Company Overview
8.9 Apple, Inc. (Apple TV)
8.9.1 Company Overview
8.9.2 Financial Analysis
8.9.3 Regional Analysis
8.9.4 Research & Development Expense
8.9.5 SWOT Analysis
8.10. beIN Media Group LLC
8.10.1 Company Overview
TABLE 1 Asia Pacific Sports Streaming Platform Market, 2020 - 2023, USD Million
TABLE 2 Asia Pacific Sports Streaming Platform Market, 2024 - 2031, USD Million
TABLE 3 Asia Pacific Sports Streaming Platform Market by Device Type, 2020 - 2023, USD Million
TABLE 4 Asia Pacific Sports Streaming Platform Market by Device Type, 2024 - 2031, USD Million
TABLE 5 Asia Pacific Smartphones & Tablets Market by Country, 2020 - 2023, USD Million
TABLE 6 Asia Pacific Smartphones & Tablets Market by Country, 2024 - 2031, USD Million
TABLE 7 Asia Pacific Smart TVs & Set-top Boxes Market by Country, 2020 - 2023, USD Million
TABLE 8 Asia Pacific Smart TVs & Set-top Boxes Market by Country, 2024 - 2031, USD Million
TABLE 9 Asia Pacific PCs & Laptops Market by Country, 2020 - 2023, USD Million
TABLE 10 Asia Pacific PCs & Laptops Market by Country, 2024 - 2031, USD Million
TABLE 11 Asia Pacific Sports Streaming Platform Market by Sport Type, 2020 - 2023, USD Million
TABLE 12 Asia Pacific Sports Streaming Platform Market by Sport Type, 2024 - 2031, USD Million
TABLE 13 Asia Pacific Football/Soccer Market by Country, 2020 - 2023, USD Million
TABLE 14 Asia Pacific Football/Soccer Market by Country, 2024 - 2031, USD Million
TABLE 15 Asia Pacific Basketball Market by Country, 2020 - 2023, USD Million
TABLE 16 Asia Pacific Basketball Market by Country, 2024 - 2031, USD Million
TABLE 17 Asia Pacific Cricket Market by Country, 2020 - 2023, USD Million
TABLE 18 Asia Pacific Cricket Market by Country, 2024 - 2031, USD Million
TABLE 19 Asia Pacific Tennis Market by Country, 2020 - 2023, USD Million
TABLE 20 Asia Pacific Tennis Market by Country, 2024 - 2031, USD Million
TABLE 21 Asia Pacific Baseball Market by Country, 2020 - 2023, USD Million
TABLE 22 Asia Pacific Baseball Market by Country, 2024 - 2031, USD Million
TABLE 23 Asia Pacific Other Sport Type Market by Country, 2020 - 2023, USD Million
TABLE 24 Asia Pacific Other Sport Type Market by Country, 2024 - 2031, USD Million
TABLE 25 Asia Pacific Sports Streaming Platform Market by Country, 2020 - 2023, USD Million
TABLE 26 Asia Pacific Sports Streaming Platform Market by Country, 2024 - 2031, USD Million
TABLE 27 China Sports Streaming Platform Market, 2020 - 2023, USD Million
TABLE 28 China Sports Streaming Platform Market, 2024 - 2031, USD Million
TABLE 29 China Sports Streaming Platform Market by Device Type, 2020 - 2023, USD Million
TABLE 30 China Sports Streaming Platform Market by Device Type, 2024 - 2031, USD Million
TABLE 31 China Sports Streaming Platform Market by Sport Type, 2020 - 2023, USD Million
TABLE 32 China Sports Streaming Platform Market by Sport Type, 2024 - 2031, USD Million
TABLE 33 Japan Sports Streaming Platform Market, 2020 - 2023, USD Million
TABLE 34 Japan Sports Streaming Platform Market, 2024 - 2031, USD Million
TABLE 35 Japan Sports Streaming Platform Market by Device Type, 2020 - 2023, USD Million
TABLE 36 Japan Sports Streaming Platform Market by Device Type, 2024 - 2031, USD Million
TABLE 37 Japan Sports Streaming Platform Market by Sport Type, 2020 - 2023, USD Million
TABLE 38 Japan Sports Streaming Platform Market by Sport Type, 2024 - 2031, USD Million
TABLE 39 India Sports Streaming Platform Market, 2020 - 2023, USD Million
TABLE 40 India Sports Streaming Platform Market, 2024 - 2031, USD Million
TABLE 41 India Sports Streaming Platform Market by Device Type, 2020 - 2023, USD Million
TABLE 42 India Sports Streaming Platform Market by Device Type, 2024 - 2031, USD Million
TABLE 43 India Sports Streaming Platform Market by Sport Type, 2020 - 2023, USD Million
TABLE 44 India Sports Streaming Platform Market by Sport Type, 2024 - 2031, USD Million
TABLE 45 South Korea Sports Streaming Platform Market, 2020 - 2023, USD Million
TABLE 46 South Korea Sports Streaming Platform Market, 2024 - 2031, USD Million
TABLE 47 South Korea Sports Streaming Platform Market by Device Type, 2020 - 2023, USD Million
TABLE 48 South Korea Sports Streaming Platform Market by Device Type, 2024 - 2031, USD Million
TABLE 49 South Korea Sports Streaming Platform Market by Sport Type, 2020 - 2023, USD Million
TABLE 50 South Korea Sports Streaming Platform Market by Sport Type, 2024 - 2031, USD Million
TABLE 51 Singapore Sports Streaming Platform Market, 2020 - 2023, USD Million
TABLE 52 Singapore Sports Streaming Platform Market, 2024 - 2031, USD Million
TABLE 53 Singapore Sports Streaming Platform Market by Device Type, 2020 - 2023, USD Million
TABLE 54 Singapore Sports Streaming Platform Market by Device Type, 2024 - 2031, USD Million
TABLE 55 Singapore Sports Streaming Platform Market by Sport Type, 2020 - 2023, USD Million
TABLE 56 Singapore Sports Streaming Platform Market by Sport Type, 2024 - 2031, USD Million
TABLE 57 Malaysia Sports Streaming Platform Market, 2020 - 2023, USD Million
TABLE 58 Malaysia Sports Streaming Platform Market, 2024 - 2031, USD Million
TABLE 59 Malaysia Sports Streaming Platform Market by Device Type, 2020 - 2023, USD Million
TABLE 60 Malaysia Sports Streaming Platform Market by Device Type, 2024 - 2031, USD Million
TABLE 61 Malaysia Sports Streaming Platform Market by Sport Type, 2020 - 2023, USD Million
TABLE 62 Malaysia Sports Streaming Platform Market by Sport Type, 2024 - 2031, USD Million
TABLE 63 Rest of Asia Pacific Sports Streaming Platform Market, 2020 - 2023, USD Million
TABLE 64 Rest of Asia Pacific Sports Streaming Platform Market, 2024 - 2031, USD Million
TABLE 65 Rest of Asia Pacific Sports Streaming Platform Market by Device Type, 2020 - 2023, USD Million
TABLE 66 Rest of Asia Pacific Sports Streaming Platform Market by Device Type, 2024 - 2031, USD Million
TABLE 67 Rest of Asia Pacific Sports Streaming Platform Market by Sport Type, 2020 - 2023, USD Million
TABLE 68 Rest of Asia Pacific Sports Streaming Platform Market by Sport Type, 2024 - 2031, USD Million
TABLE 69 Key Information – Google LLC
TABLE 70 Key Information – Culver Max Entertainment Private Limited
TABLE 71 Key Information – Amazon.com, Inc.
TABLE 72 Key information – Hulu, llc
TABLE 73 Key Information – DAZN Limited
TABLE 74 Key Information – FuboTV Inc.
TABLE 75 Key Information – Peacock TV, LLC
TABLE 76 Key Information – Paramount Plus
TABLE 77 Key Information – Apple, Inc.
TABLE 78 Key Information – beIN Media Group LLC
List of Figures
FIG 1 Methodology for the research
FIG 2 Asia Pacific Sports Streaming Platform Market, 2020 - 2031, USD Million
FIG 3 Key Factors Impacting Sports Streaming Platform Market
FIG 4 Market Share Analysis, 2023
FIG 5 Porter’s Five Forces Analysis – Sports Streaming Platform Market
FIG 6 Asia Pacific Sports Streaming Platform Market share by Device Type, 2023
FIG 7 Asia Pacific Sports Streaming Platform Market share by Device Type, 2031
FIG 8 Asia Pacific Sports Streaming Platform Market by Device Type, 2020 - 2031, USD Million
FIG 9 Asia Pacific Sports Streaming Platform Market share by Sport Type, 2023
FIG 10 Asia Pacific Sports Streaming Platform Market share by Sport Type, 2031
FIG 11 Asia Pacific Sports Streaming Platform Market by Sport Type, 2020 - 2031, USD Million
FIG 12 Asia Pacific Sports Streaming Platform Market share by Country, 2023
FIG 13 Asia Pacific Sports Streaming Platform Market share by Country, 2031
FIG 14 Asia Pacific Sports Streaming Platform Market by Country, 2020 - 2031, USD Million
FIG 15 SWOT Analysis: Google LLC
FIG 16 SWOT Analysis: Amazon.com, Inc.
FIG 17 SWOT Analysis: Apple, Inc.