The North America Short Video Platforms Market would witness market growth of 8.4% CAGR during the forecast period (2023-2029).
Short videos can be a great learning tool and an extremely successful teaching tool in the educational system. On these platforms, users can post comments, questions, and feedback to help create an innovative learning environment. Using these many educational-related features and capabilities of short video platforms might enhance a user's learning experience.
Online video platforms provide publishers & owners of video content with various services, including ingestion, editing, accessibility or sharing of material, storage, security of content, syndication, or distribution, as well as monetization & metrics, usage, and engagement analytics. It primarily manages and ensures cost-effective, seamless video content distribution to the target audience.
The market for short video platforms is expanding as internet videos become increasingly preferred to more conventional ways of watching video material. Most businesses spend more money on online video marketing. Also, the potential for live video streaming to increase is anticipated to offer attractive market expansion opportunities.
The advantages of influencer marketing have also not been disregarded in the United States, which is home to many of the social media stars with the largest followings worldwide. As the success of this innovative marketing format becomes more scalable daily, marketers are investing ever-increasing shares of their social media expenditures to influencer collaboration. Marketing professionals are expanding into the TikTok marketing industry as the social media landscape continues to change quickly. Dedicated content took the lead when it came to the most common kind of TikTok influencer marketing in the United States and Canada. These factors are anticipated to encourage the market for regional short video platforms to expand.
The US market dominated the North America Short Video Platforms Market by Country in 2022, and would continue to be a dominant market till 2029; thereby, achieving a market value of $682.6 Million by 2029. The Canada market is poised to grow at a CAGR of 10.9% during (2023 - 2029). Additionally, The Mexico market would witness a CAGR of 9.9% during (2023 - 2029).
Based on End-use, the market is segmented into Media & Entertainment, Education, Live Commerce and Others. Based on Platforms, the market is segmented into iOS, Android and Others. Based on Type, the market is segmented into Video Posts and Live Video. Based on Application, the market is segmented into Application-based and Website-based. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.
Free Valuable Insights: The Worldwide Short Video Platforms Market is Projected to reach USD 2.7 Billion by 2029, at a CAGR of 9.7%
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Meta Platforms, Inc., Vimeo.com, Inc., Tencent Holdings Ltd., Snow Co., Ltd. (Naver Corporation), Yixia Technology (Miaopai), Beijing Weiran Network Technology Co., Ltd. (Pear Video), Kuaishou Technology, Shenzhen Big Head Brothers Technology Co., Ltd. (Doupai), Snap, Inc. (SnapChat) and ByteDance Ltd.
Scope of the Study
Market Segments Covered in the Report:
By End-use
- Media & Entertainment
- Education
- Live Commerce
- Others
By Platforms
By Type
By Application
- Application-based
- Website-based
By Country
- US
- Canada
- Mexico
- Rest of North America
Key Market Players
List of Companies Profiled in the Report:
- Meta Platforms, Inc.
- Vimeo.com, Inc.
- Tencent Holdings Ltd.
- Snow Co., Ltd. (Naver Corporation)
- Yixia Technology (Miaopai)
- Beijing Weiran Network Technology Co., Ltd. (Pear Video)
- Kuaishou Technology
- Shenzhen Big Head Brothers Technology Co., Ltd. (Doupai)
- Snap, Inc. (SnapChat)
- ByteDance Ltd.
Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 North America Short Video Platforms Market, by End-use
1.4.2 North America Short Video Platforms Market, by Platforms
1.4.3 North America Short Video Platforms Market, by Type
1.4.4 North America Short Video Platforms Market, by Application
1.4.5 North America Short Video Platforms Market, by Country
1.5 Methodology for the research
Chapter 2. Market Overview
2.1 Introduction
2.1.1 Overview
2.1.1.1 Market Composition & Scenario
2.2 Key Factors Impacting the Market
2.2.1 Market Drivers
2.2.2 Market Restraints
Chapter 3. Competition Analysis - Global
3.1 KBV Cardinal Matrix
3.2 Recent Industry Wide Strategic Developments
3.2.1 Partnerships, Collaborations and Agreements
3.2.2 Product Launches and Product Expansions
3.2.3 Acquisition and Mergers
3.3 Top Winning Strategies
3.3.1 Key Leading Strategies: Percentage Distribution (2019-2023)
Chapter 4. North America Short Video Platforms Market by End-use
4.1 North America Media & Entertainment Market by Country
4.2 North America Education Market by Country
4.3 North America Live Commerce Market by Country
4.4 North America Others Market by Country
Chapter 5. North America Short Video Platforms Market by Platforms
5.1 North America iOS Market by Country
5.2 North America Android Market by Country
5.3 North America Others Market by Country
Chapter 6. North America Short Video Platforms Market by Type
6.1 North America Video Posts Market by Country
6.2 North America Live Video Market by Country
Chapter 7. North America Short Video Platforms Market by Application
7.1 North America Application-based Market by Country
7.2 North America Website-based Market by Country
Chapter 8. North America Short Video Platforms Market by Country
8.1 US Short Video Platforms Market
8.1.1 US Short Video Platforms Market by End-use
8.1.2 US Short Video Platforms Market by Platforms
8.1.3 US Short Video Platforms Market by Type
8.1.4 US Short Video Platforms Market by Application
8.2 Canada Short Video Platforms Market
8.2.1 Canada Short Video Platforms Market by End-use
8.2.2 Canada Short Video Platforms Market by Platforms
8.2.3 Canada Short Video Platforms Market by Type
8.2.4 Canada Short Video Platforms Market by Application
8.3 Mexico Short Video Platforms Market
8.3.1 Mexico Short Video Platforms Market by End-use
8.3.2 Mexico Short Video Platforms Market by Platforms
8.3.3 Mexico Short Video Platforms Market by Type
8.3.4 Mexico Short Video Platforms Market by Application
8.4 Rest of North America Short Video Platforms Market
8.4.1 Rest of North America Short Video Platforms Market by End-use
8.4.2 Rest of North America Short Video Platforms Market by Platforms
8.4.3 Rest of North America Short Video Platforms Market by Type
8.4.4 Rest of North America Short Video Platforms Market by Application
Chapter 9. Company Profiles
9.1 Meta Platforms, Inc.
9.1.1 Company Overview
9.1.2 Financial Analysis
9.1.3 Segment and Regional Analysis
9.1.4 Research & Development Expense
9.1.5 Recent strategies and developments:
9.1.5.1 Product Launches and Product Expansions:
9.1.6 SWOT Analysis
9.2 Vimeo.com, Inc.
9.2.1 Company Overview
9.2.2 Financial Analysis
9.2.3 Regional Analysis
9.2.4 Research & Development Expenses
9.2.5 Recent strategies and developments:
9.2.5.1 Product Launches and Product Expansions:
9.2.5.2 Acquisition and Mergers:
9.3 Snap, Inc. (SnapChat)
9.3.1 Company Overview
9.3.2 Financial Analysis
9.3.3 Regional Analysis
9.3.4 Research & Development Expenses
9.3.5 Recent strategies and developments:
9.3.5.1 Partnerships, Collaborations, and Agreements:
9.3.5.2 Product Launches and Product Expansions:
9.3.5.3 Acquisition and Mergers:
9.4 Tencent Holdings Ltd.
9.4.1 Company Overview
9.4.2 Financial Analysis
9.4.3 Segmental and Regional Analysis
9.4.4 Research & Development Expenses
9.4.5 Recent strategies and developments:
9.4.5.1 Partnerships, Collaborations, and Agreements:
9.4.5.2 Product Launches and Product Expansions:
9.5 Kuaishou Technology
9.5.1 Company Overview
9.5.2 Financial Analysis
9.5.3 Regional Analysis
9.5.4 Research & Development Expenses
9.5.5 Recent strategies and developments:
9.5.5.1 Partnerships, Collaborations, and Agreements:
9.5.5.2 Product Launches and Product Expansions:
9.6 Snow Co., Ltd. (Naver Corporation)
9.6.1 Company Overview
9.6.2 Financial Analysis
9.6.3 Regional Analysis
9.6.4 Research & Development Expenses
9.7 ByteDance Ltd.
9.7.1 Company Overview
9.7.2 Recent strategies and developments:
9.7.2.1 Partnerships, Collaborations, and Agreements:
9.7.2.2 Product Launches and Product Expansions:
9.7.2.3 Acquisition and Mergers:
9.8 Yixia Technology (Miaopai)
9.8.1 Company Overview
9.9 Beijing Weiran Network Technology Co., Ltd. (Pear Video)
9.9.1 Company Overview
9.10. Shenzhen Big Head Brothers Technology Co., Ltd. (Doupai)
9.10.1 Company Overview
TABLE 1 North America Short Video Platforms Market, 2019 - 2022, USD Million
TABLE 2 North America Short Video Platforms Market, 2023 - 2029, USD Million
TABLE 3 Partnerships, Collaborations and Agreements– Short Video Platforms Market
TABLE 4 Product Launches And Product Expansions– Short Video Platforms Market
TABLE 5 Acquisition and Mergers– Short Video Platforms Market
TABLE 6 North America Short Video Platforms Market by End-use, 2019 - 2022, USD Million
TABLE 7 North America Short Video Platforms Market by End-use, 2023 - 2029, USD Million
TABLE 8 North America Media & Entertainment Market by Country, 2019 - 2022, USD Million
TABLE 9 North America Media & Entertainment Market by Country, 2023 - 2029, USD Million
TABLE 10 North America Education Market by Country, 2019 - 2022, USD Million
TABLE 11 North America Education Market by Country, 2023 - 2029, USD Million
TABLE 12 North America Live Commerce Market by Country, 2019 - 2022, USD Million
TABLE 13 North America Live Commerce Market by Country, 2023 - 2029, USD Million
TABLE 14 North America Others Market by Country, 2019 - 2022, USD Million
TABLE 15 North America Others Market by Country, 2023 - 2029, USD Million
TABLE 16 North America Short Video Platforms Market by Platforms, 2019 - 2022, USD Million
TABLE 17 North America Short Video Platforms Market by Platforms, 2023 - 2029, USD Million
TABLE 18 North America iOS Market by Country, 2019 - 2022, USD Million
TABLE 19 North America iOS Market by Country, 2023 - 2029, USD Million
TABLE 20 North America Android Market by Country, 2019 - 2022, USD Million
TABLE 21 North America Android Market by Country, 2023 - 2029, USD Million
TABLE 22 North America Others Market by Country, 2019 - 2022, USD Million
TABLE 23 North America Others Market by Country, 2023 - 2029, USD Million
TABLE 24 North America Short Video Platforms Market by Type, 2019 - 2022, USD Million
TABLE 25 North America Short Video Platforms Market by Type, 2023 - 2029, USD Million
TABLE 26 North America Video Posts Market by Country, 2019 - 2022, USD Million
TABLE 27 North America Video Posts Market by Country, 2023 - 2029, USD Million
TABLE 28 North America Live Video Market by Country, 2019 - 2022, USD Million
TABLE 29 North America Live Video Market by Country, 2023 - 2029, USD Million
TABLE 30 North America Short Video Platforms Market by Application, 2019 - 2022, USD Million
TABLE 31 North America Short Video Platforms Market by Application, 2023 - 2029, USD Million
TABLE 32 North America Application-based Market by Country, 2019 - 2022, USD Million
TABLE 33 North America Application-based Market by Country, 2023 - 2029, USD Million
TABLE 34 North America Website-based Market by Country, 2019 - 2022, USD Million
TABLE 35 North America Website-based Market by Country, 2023 - 2029, USD Million
TABLE 36 North America Short Video Platforms Market by Country, 2019 - 2022, USD Million
TABLE 37 North America Short Video Platforms Market by Country, 2023 - 2029, USD Million
TABLE 38 US Short Video Platforms Market, 2019 - 2022, USD Million
TABLE 39 US Short Video Platforms Market, 2023 - 2029, USD Million
TABLE 40 US Short Video Platforms Market by End-use, 2019 - 2022, USD Million
TABLE 41 US Short Video Platforms Market by End-use, 2023 - 2029, USD Million
TABLE 42 US Short Video Platforms Market by Platforms, 2019 - 2022, USD Million
TABLE 43 US Short Video Platforms Market by Platforms, 2023 - 2029, USD Million
TABLE 44 US Short Video Platforms Market by Type, 2019 - 2022, USD Million
TABLE 45 US Short Video Platforms Market by Type, 2023 - 2029, USD Million
TABLE 46 US Short Video Platforms Market by Application, 2019 - 2022, USD Million
TABLE 47 US Short Video Platforms Market by Application, 2023 - 2029, USD Million
TABLE 48 Canada Short Video Platforms Market, 2019 - 2022, USD Million
TABLE 49 Canada Short Video Platforms Market, 2023 - 2029, USD Million
TABLE 50 Canada Short Video Platforms Market by End-use, 2019 - 2022, USD Million
TABLE 51 Canada Short Video Platforms Market by End-use, 2023 - 2029, USD Million
TABLE 52 Canada Short Video Platforms Market by Platforms, 2019 - 2022, USD Million
TABLE 53 Canada Short Video Platforms Market by Platforms, 2023 - 2029, USD Million
TABLE 54 Canada Short Video Platforms Market by Type, 2019 - 2022, USD Million
TABLE 55 Canada Short Video Platforms Market by Type, 2023 - 2029, USD Million
TABLE 56 Canada Short Video Platforms Market by Application, 2019 - 2022, USD Million
TABLE 57 Canada Short Video Platforms Market by Application, 2023 - 2029, USD Million
TABLE 58 Mexico Short Video Platforms Market, 2019 - 2022, USD Million
TABLE 59 Mexico Short Video Platforms Market, 2023 - 2029, USD Million
TABLE 60 Mexico Short Video Platforms Market by End-use, 2019 - 2022, USD Million
TABLE 61 Mexico Short Video Platforms Market by End-use, 2023 - 2029, USD Million
TABLE 62 Mexico Short Video Platforms Market by Platforms, 2019 - 2022, USD Million
TABLE 63 Mexico Short Video Platforms Market by Platforms, 2023 - 2029, USD Million
TABLE 64 Mexico Short Video Platforms Market by Type, 2019 - 2022, USD Million
TABLE 65 Mexico Short Video Platforms Market by Type, 2023 - 2029, USD Million
TABLE 66 Mexico Short Video Platforms Market by Application, 2019 - 2022, USD Million
TABLE 67 Mexico Short Video Platforms Market by Application, 2023 - 2029, USD Million
TABLE 68 Rest of North America Short Video Platforms Market, 2019 - 2022, USD Million
TABLE 69 Rest of North America Short Video Platforms Market, 2023 - 2029, USD Million
TABLE 70 Rest of North America Short Video Platforms Market by End-use, 2019 - 2022, USD Million
TABLE 71 Rest of North America Short Video Platforms Market by End-use, 2023 - 2029, USD Million
TABLE 72 Rest of North America Short Video Platforms Market by Platforms, 2019 - 2022, USD Million
TABLE 73 Rest of North America Short Video Platforms Market by Platforms, 2023 - 2029, USD Million
TABLE 74 Rest of North America Short Video Platforms Market by Type, 2019 - 2022, USD Million
TABLE 75 Rest of North America Short Video Platforms Market by Type, 2023 - 2029, USD Million
TABLE 76 Rest of North America Short Video Platforms Market by Application, 2019 - 2022, USD Million
TABLE 77 Rest of North America Short Video Platforms Market by Application, 2023 - 2029, USD Million
TABLE 78 Key Information – Meta Platforms, Inc.
TABLE 79 Key Information – Vimeo.com, iNC.
TABLE 80 Key Information – Snap, Inc.
TABLE 81 Key Information – Tencent Holdings Ltd.
TABLE 82 Key Information – Kuaishou Technology
TABLE 83 Key Information – Snow Co., Ltd.
TABLE 84 Key Information – ByteDance Ltd.
TABLE 85 Key Information – Yixia Technology
TABLE 86 Key Information – Beijing Weiran Network Technology Co., Ltd.
TABLE 87 Key Information – Shenzhen Big Head Brothers Technology Co., Ltd.
List of Figures
FIG 1 Methodology for the research
FIG 2 KBV Cardinal Matrix
FIG 3 Key Leading Strategies: Percentage Distribution (2019-2023)
FIG 4 SWOT Analysis: Facebook
FIG 5 Recent strategies and developments: Vimeo.com, Inc.
FIG 6 Recent strategies and developments: Snap Inc.
FIG 7 Recent strategies and developments: ByteDance Ltd.