North America Fire Truck Market Size, Share & Industry Analysis Report By Application (Residential & Commercial, Enterprises & Airports, Military and Other Application), By Type (Pumpers, Aerial Platform, Tankers, Rescue and Other Type), By Country and Growth Forecast, 2025 - 2032

The North America Fire Truck Market would witness market growth of 5.1% CAGR during the forecast period (2025-2032).

The US market dominated the North America Fire Truck Market by Country in 2024, and would continue to be a dominant market till 2032; thereby, achieving a market value of $1,487.1 million by 2032. The Canada market is experiencing a CAGR of 7% during (2025 - 2032). Additionally, The Mexico market would exhibit a CAGR of 6.1% during (2025 - 2032). The US and Canada led the North America Fire Truck Market by Country with a market share of 71.1% and 15% in 2024.

The North American fire truck market has changed as cities have grown, public safety systems have become more formal, and government rules have become stricter. Public procurement and safety standards have had a big impact on it. Technological advances have greatly sped up response times, made operations more efficient, and made firefighters safer. These advances range from early hand-drawn and horse-drawn pumpers to motorized and specialized equipment. The NFPA and other organizations set standard specifications that made design and performance more consistent. In the middle to late 20th century, new ideas led to specialized platforms like pumpers, aerials, tankers, rescue units, and airport crash tenders. Fire trucks have become advanced, multi-functional emergency response systems thanks to better hydraulics, lighter materials, enclosed cabs, and digital controls.

The market has been shaped by electrification, customization, and safety-driven buying in the last few years. Fire departments are more and more looking for custom equipment to deal with risks in cities, rural areas, wildlands, and airports. This is driving up demand for modular and multi-role designs. OEMs respond with new ideas, close cooperation with end users, and keeping up with changing safety rules. They also provide great support after the sale. Competition is still mostly between a few well-known manufacturers, and they stand out based on how reliable they are, how well they follow rules, how customizable they are, and how good their service is. High capital requirements, regulatory barriers, and long-term customer relationships continue to make it hard for new businesses to enter the market. This keeps the industry structured but competitive.

Application Outlook

Based on Application, the market is segmented into Residential & Commercial, Enterprises & Airports, Military and Other Application. With a compound annual growth rate (CAGR) of 3.9% over the projection period, the Residential & Commercial Market, dominate the US Fire Truck Market by Application in 2024 and would be a prominent market until 2032.The Military market is expected to witness a CAGR of 6.1% during (2025 - 2032).

Type Outlook

Based on Type, the market is segmented into Pumpers, Aerial Platform, Tankers, Rescue and Other Type. The Pumpers market segment dominated the Canada Fire Truck Market by Type is expected to grow at a CAGR of 5.8 % during the forecast period thereby continuing its dominance until 2032. Also, The Rescue market is anticipated to grow as a CAGR of 8.5 % during the forecast period during (2025 - 2032).

Free Valuable Insights: The Fire Truck Market is Predicted to reach USD 7.80 Billion by 2032, at a CAGR of 5.8%

Country Outlook

The United States has the largest market for fire trucks in North America. This is because it has a lot of fire protection infrastructure, and many urban, suburban, and rural departments are modernizing their fleets. As cities get bigger, more high-rise buildings go up, and rules like NFPA requirements get stricter, the need for reliable and technologically advanced fire equipment continues to grow. Market trends show a move toward electrification, digital integration, and specialized vehicles, such as electric pumpers and wildland-urban interface engines, to meet sustainability goals and changing risk profiles. As the number of emergency calls rises, departments are looking for better performance and lower lifecycle costs, which is making replacement cycles shorter. Competition is still limited to a small number of major OEMs, and customization, technology, service support, and delivery speed all play a role in making purchasing decisions. In the U.S. fire truck sector, regulatory changes, budget priorities, and new ideas will continue to shape market growth and fleet planning.

List of Key Companies Profiled

• Oshkosh Corporation
• Rosenbauer International AG
• Alexis Fire Equipment Company
• Weihai Guangtai Airport Equipment Co., Ltd
• REV Group, Inc. (AIP, LLC)
• Danko Emergency Equipment
• Xuzhou Handler Special Vehicle Company Ltd.
• Zoomlion Heavy Industry Science & Technology Co., Ltd.
• Morita Holdings Corporation
• Scania CV AB

North America Fire Truck Market Report Segmentation

By Application

• Residential & Commercial
• Enterprises & Airports
• Military
• Other Application

By Type

• Pumpers
• Aerial Platform
• Tankers
• Rescue
• Other Type

By Country

• US
• Canada
• Mexico
• Rest of North America

Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 North America Fire Truck Market, by Application
1.4.2 North America Fire Truck Market, by Type
1.4.3 North America Fire Truck Market, by Country
1.5 Methodology for the research

Chapter 2. Market at a Glance
2.1 Key Highlights

Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market Composition and Scenario 
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints
3.2.3 Market Opportunities
3.2.4 Market Challenges

Chapter 4. Market Trends – North America Fire Truck Market

Chapter 5. State of Competition – North America Fire Truck Market

Chapter 6. Market Consolidation – North America Fire Truck Market

Chapter 7. Key Customer Criteria – North America Fire Truck Market

Chapter 8. Value Chain Analysis of Fire Truck Market

Chapter 9. Product Life Cycle – Fire Truck Market

Chapter 10. Competition Analysis - Global
10.1 KBV Cardinal Matrix
10.2 Recent Industry Wide Strategic Developments
10.2.1 Partnerships, Collaborations and Agreements
10.2.2 Product Launches and Product Expansions
10.2.3 Acquisition and Mergers
10.2.4 Geographical Expansion
10.3 Market Share Analysis, 2024
10.4 Top Winning Strategies
10.4.1 Key Leading Strategies: Percentage Distribution (2021-2025)
10.4.2 Key Strategic Move: (Product Launches and Product Expansions : 2017, Jun – 2021, Jun) Leading Players
10.5 Porter Five Forces Analysis

Chapter 11. North America Fire Truck Market by Application
11.1 North America Residential & Commercial Market by Country
11.2 North America Enterprises & Airports Market by Country
11.3 North America Military Market by Country
11.4 North America Other Application Market by Country

Chapter 12. North America Fire Truck Market by Type
12.1 North America Pumpers Market by Country
12.2 North America Aerial Platform Market by Country
12.3 North America Tankers Market by Country
12.4 North America Rescue Market by Country
12.5 North America Other Type Market by Country

Chapter 13. North America Fire Truck Market by Country
13.1 US Fire Truck Market
13.1.1 US Fire Truck Market by Application
13.1.2 US Fire Truck Market by Type
13.2 Canada Fire Truck Market
13.2.1 Canada Fire Truck Market by Application
13.2.2 Canada Fire Truck Market by Type
13.3 Mexico Fire Truck Market
13.3.1 Mexico Fire Truck Market by Application
13.3.2 Mexico Fire Truck Market by Type
13.4 Rest of North America Fire Truck Market
13.4.1 Rest of North America Fire Truck Market by Application
13.4.2 Rest of North America Fire Truck Market by Type

Chapter 14. Company Profiles
14.1 Oshkosh Corporation
14.1.1 Company Overview
14.1.2 Financial Analysis
14.1.3 Segmental and Regional Analysis
14.1.4 Research & Development Expenses
14.1.5 Recent strategies and developments:
14.1.5.1 Acquisition and Mergers:
14.2 Rosenbauer International AG
14.2.1 Company Overview
14.2.2 Financial Analysis
14.2.3 Business Unit and Regional Analysis
14.2.4 Research & Development Expenses
14.2.5 Recent strategies and developments:
14.2.5.1 Product Launches and Product Expansions:
14.3 Alexis Fire Equipment Company
14.3.1 Company Overview
14.3.2 Recent strategies and developments:
14.3.2.1 Partnerships, Collaborations, and Agreements:
14.4 Weihai Guangtai Airport Equipment Co., Ltd.
14.4.1 Company Overview
14.5 REV Group, Inc. (AIP, LLC)
14.5.1 Company Overview
14.5.2 Financial Analysis
14.5.3 Segmental and Regional Analysis
14.5.4 Research & Development Expenses
14.5.5 Recent strategies and developments:
14.5.5.1 Partnerships, Collaborations, and Agreements:
14.5.5.2 Geographical Expansions:
14.6 Danko Emergency Equipment
14.6.1 Company Overview
14.7 Xuzhou Handler Special Vehicle Company Ltd.
14.7.1 Company Overview
14.8 Zoomlion Heavy Industry Science & Technology Co., Ltd.
14.8.1 Company Overview
14.8.2 Financial Analysis
14.8.3 Segmental and Regional Analysis
14.8.4 Research & Development Expenses
14.8.5 SWOT Analysis
14.9 Morita Holdings Corporation
14.9.1 Company Overview
14.9.2 Financial Analysis
14.9.3 Segmental Analysis
14.9.4 Research & Development Expenses
14.10. Scania CV AB
14.10.1 Company Overview
14.10.2 Financial Analysis
14.10.3 Regional Analysis
14.10.4 Research & Development Expenses
14.10.5 Recent strategies and developments:
14.10.5.1 Product Launches and Product Expansions:

TABLE 1 North America Fire Truck Market, 2021 - 2024, USD Million
TABLE 2 North America Fire Truck Market, 2025 - 2032, USD Million
TABLE 3 Key Customer Criteria Ratings Table – North America Fire Truck Market
TABLE 4 Partnerships, Collaborations and Agreements– Fire Truck Market
TABLE 5 Product Launches And Product Expansions– Fire Truck Market
TABLE 6 Acquisition and Mergers– Fire Truck Market
TABLE 7 Geographical Expansion– Fire Truck Market
TABLE 8 North America Fire Truck Market by Application, 2021 - 2024, USD Million
TABLE 9 North America Fire Truck Market by Application, 2025 - 2032, USD Million
TABLE 10 North America Residential & Commercial Market by Country, 2021 - 2024, USD Million
TABLE 11 North America Residential & Commercial Market by Country, 2025 - 2032, USD Million
TABLE 12 North America Enterprises & Airports Market by Country, 2021 - 2024, USD Million
TABLE 13 North America Enterprises & Airports Market by Country, 2025 - 2032, USD Million
TABLE 14 North America Military Market by Country, 2021 - 2024, USD Million
TABLE 15 North America Military Market by Country, 2025 - 2032, USD Million
TABLE 16 North America Other Application Market by Country, 2021 - 2024, USD Million
TABLE 17 North America Other Application Market by Country, 2025 - 2032, USD Million
TABLE 18 North America Fire Truck Market by Type, 2021 - 2024, USD Million
TABLE 19 North America Fire Truck Market by Type, 2025 - 2032, USD Million
TABLE 20 North America Pumpers Market by Country, 2021 - 2024, USD Million
TABLE 21 North America Pumpers Market by Country, 2025 - 2032, USD Million
TABLE 22 North America Aerial Platform Market by Country, 2021 - 2024, USD Million
TABLE 23 North America Aerial Platform Market by Country, 2025 - 2032, USD Million
TABLE 24 North America Tankers Market by Country, 2021 - 2024, USD Million
TABLE 25 North America Tankers Market by Country, 2025 - 2032, USD Million
TABLE 26 North America Rescue Market by Country, 2021 - 2024, USD Million
TABLE 27 North America Rescue Market by Country, 2025 - 2032, USD Million
TABLE 28 North America Other Type Market by Country, 2021 - 2024, USD Million
TABLE 29 North America Other Type Market by Country, 2025 - 2032, USD Million
TABLE 30 North America Fire Truck Market by Country, 2021 - 2024, USD Million
TABLE 31 North America Fire Truck Market by Country, 2025 - 2032, USD Million
TABLE 32 US Fire Truck Market, 2021 - 2024, USD Million
TABLE 33 US Fire Truck Market, 2025 - 2032, USD Million
TABLE 34 US Fire Truck Market by Application, 2021 - 2024, USD Million
TABLE 35 US Fire Truck Market by Application, 2025 - 2032, USD Million
TABLE 36 US Fire Truck Market by Type, 2021 - 2024, USD Million
TABLE 37 US Fire Truck Market by Type, 2025 - 2032, USD Million
TABLE 38 Canada Fire Truck Market, 2021 - 2024, USD Million
TABLE 39 Canada Fire Truck Market, 2025 - 2032, USD Million
TABLE 40 Canada Fire Truck Market by Application, 2021 - 2024, USD Million
TABLE 41 Canada Fire Truck Market by Application, 2025 - 2032, USD Million
TABLE 42 Canada Fire Truck Market by Type, 2021 - 2024, USD Million
TABLE 43 Canada Fire Truck Market by Type, 2025 - 2032, USD Million
TABLE 44 Mexico Fire Truck Market, 2021 - 2024, USD Million
TABLE 45 Mexico Fire Truck Market, 2025 - 2032, USD Million
TABLE 46 Mexico Fire Truck Market by Application, 2021 - 2024, USD Million
TABLE 47 Mexico Fire Truck Market by Application, 2025 - 2032, USD Million
TABLE 48 Mexico Fire Truck Market by Type, 2021 - 2024, USD Million
TABLE 49 Mexico Fire Truck Market by Type, 2025 - 2032, USD Million
TABLE 50 Rest of North America Fire Truck Market, 2021 - 2024, USD Million
TABLE 51 Rest of North America Fire Truck Market, 2025 - 2032, USD Million
TABLE 52 Rest of North America Fire Truck Market by Application, 2021 - 2024, USD Million
TABLE 53 Rest of North America Fire Truck Market by Application, 2025 - 2032, USD Million
TABLE 54 Rest of North America Fire Truck Market by Type, 2021 - 2024, USD Million
TABLE 55 Rest of North America Fire Truck Market by Type, 2025 - 2032, USD Million
TABLE 56 Key Information – Oshkosh Corporation
TABLE 57 Key Information – Rosenbauer International AG
TABLE 58 Key Information – Alexis Fire Equipment Company
TABLE 59 Key Information – Weihai Guangtai Airport Equipment Co., Ltd.
TABLE 60 Key Information – REV Group, Inc.
TABLE 61 Key Information – Danko Emergency Equipment
TABLE 62 Key Information – Xuzhou Handler Special Vehicle Company Ltd.
TABLE 63 Key Information – Zoomlion Heavy Industry Science&Technology Co., Ltd.
TABLE 64 Key Information – Morita Holdings Corporation
TABLE 65 Key Information – Scania CV AB

List of Figures
FIG 1 Methodology for the research
FIG 2 North America Fire Truck Market, 2021 - 2032, USD Million
FIG 3 Key Factors Impacting North America Fire Truck Market
FIG 4 Market Consolidation – North America Fire Truck Market
FIG 5 Key Customer Criteria Ratings Table – North America Fire Truck Market
FIG 6 Value Chain Analysis of Fire Truck Market
FIG 7 Product Life Cycle – Fire Truck Market
FIG 8 KBV Cardinal Matrix
FIG 9 Market Share Analysis, 2024
FIG 10 Key Leading Strategies: Percentage Distribution (2021-2025)
FIG 11 Key Strategic Move: (Product Launches and Product Expansions : 2017, Jun – 2021, Jun) Leading Players
FIG 12 Porter’s Five Forces Analysis – Fire Truck Market
FIG 13 North America Fire Truck Market Share by Application, 2024
FIG 14 North America Fire Truck Market Share by Application, 2032
FIG 15 North America Fire Truck Market by Application, 2021 - 2032, USD Million
FIG 16 North America Fire Truck Market Share by Type, 2024
FIG 17 North America Fire Truck Market Share by Type, 2032
FIG 18 North America Fire Truck Market by Type, 2021 - 2032, USD Million
FIG 19 North America Fire Truck Market Share by Country, 2024
FIG 20 North America Fire Truck Market Share by Country, 2032
FIG 21 North America Fire Truck Market by Country, 2021 - 2032, USD Million
FIG 22 Recent strategies and developments: REV Group, Inc.
FIG 23 SWOT Analysis: Zoomlion Heavy Industry Science & Technology Co., Ltd.