The North America Bathtub Market would witness market growth of 4.0% CAGR during the forecast period (2023-2030).
The market, a cornerstone of the sanitary ware industry, is a multifaceted and dynamic sector that transcends mere functionality to embody comfort, luxury, and wellness within residential and commercial spaces. As an integral component of modern bathrooms, bathtubs have evolved from practical fixtures to sophisticated elements that reflect lifestyle preferences, design aesthetics, and technological advancements.
Adopting bathtubs as a bathing fixture traces its roots back through centuries, intertwining with cultural, societal, and technological shifts. The fascination with bathing for relaxation and hygiene has persisted across civilizations, fostering the enduring appeal of bathtubs. Adopting tubs is useful and reflects a desire for a holistic bathing experience, encompassing physical rejuvenation and mental relaxation. In addition, these tubs are prominent in residential and commercial spaces, contributing to the aesthetics and functionality of bathrooms in homes, hotels, resorts, and wellness centers. In residential settings, bathtubs serve as focal points of luxurious bathrooms, while in commercial spaces, they are integral to creating spa-like environments that enhance customer experiences.
Canada's burgeoning building construction sector is a significant catalyst for expanding the bathtub market. As the country experiences robust investments in residential, commercial, and infrastructure projects, the demand for bathroom fixtures, including these tubs, is rising. As per the data from the Government of Mexico, real estate and rental and leasing generated a gross domestic product of $2.66T MX in the third quarter of 2023, representing a growth of 2% in comparison to the preceding quarter and a growth of 5.55% when compared to the corresponding period in the prior year. Thus, the rising real estate sector investments in North America will increase demand for bathtubs in the region.
The US market dominated the North America Bathtub Market by Country in 2022, and would continue to be a dominant market till 2030; thereby, achieving a market value of $2,601 million by 2030. The Canada market is experiencing a CAGR of 6.3% during (2023 - 2030). Additionally, The Mexico market would exhibit a CAGR of 5.4% during (2023 - 2030).
Free Valuable Insights: The Bathtub Market is Predict to reach $12.8 Billion by 2030, at a CAGR of 4.4%
Based on End-user, the market is segmented into Residential and Commercial. Based on Type, the market is segmented into Alcove Bathtubs, Drop-In Bathtubs, Freestanding Bathtubs, and Corner Bathtubs. Based on Shape, the market is segmented into Rectangular, Square, Oval and Others. Based on Material, the market is segmented into Acrylic, Fiberglass, Porcelain, Cast Iron and Others. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.
List of Key Companies Profiled
- Kohler Co.
- Toto Ltd.
- American Standard (Lixil Corporation)
- Duravit AG
- Jacuzzi Brands, LLC (Investindustrial)
- Roca Sanitario, SA (Roca Corporacion Empresarial, SA)
- Masco Corporation (Delta Faucet Company)
- American Bath Group
- Villeroy & Boch AG
- Bains Ultra Inc.
North America Bathtub Market Report Segmentation
By End-user
By Type
- Alcove Bathtubs
- Drop-In Bathtubs
- Freestanding Bathtubs
- Corner Bathtubs
By Shape
- Rectangular
- Square
- Oval
- Others
By Material
- Acrylic
- Fiberglass
- Porcelain
- Cast Iron
- Others
By Country
- US
- Canada
- Mexico
- Rest of North America
Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 North America Bathtub Market, by End-user
1.4.2 North America Bathtub Market, by Type
1.4.3 North America Bathtub Market, by Shape
1.4.4 North America Bathtub Market, by Material
1.4.5 North America Bathtub Market, by Country
1.5 Methodology for the research
Chapter 2. Market at a Glance
2.1 Key Highlights
Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints
3.2.3 Market Opportunities
3.2.4 Market Challenges
3.3 Porter’s Five Forces Analysis
Chapter 4. Strategies Deployed in Bathtub Market
Chapter 5. North America Bathtub Market by End-user
5.1 North America Residential Market by Country
5.2 North America Commercial Market by Country
Chapter 6. North America Bathtub Market by Type
6.1 North America Alcove Bathtubs Market by Country
6.2 North America Drop-In Bathtubs Market by Country
6.3 North America Freestanding Bathtubs Market by Country
6.4 North America Corner Bathtubs Market by Country
Chapter 7. North America Bathtub Market by Shape
7.1 North America Rectangular Market by Country
7.2 North America Square Market by Country
7.3 North America Oval Market by Country
7.4 North America Others Market by Country
Chapter 8. North America Bathtub Market by Material
8.1 North America Acrylic Market by Country
8.2 North America Fiberglass Market by Country
8.3 North America Porcelain Market by Country
8.4 North America Cast Iron Market by Country
8.5 North America Others Market by Country
Chapter 9. North America Bathtub Market by Country
9.1 US Bathtub Market
9.1.1 US Bathtub Market by End-user
9.1.2 US Bathtub Market by Type
9.1.3 US Bathtub Market by Shape
9.1.4 US Bathtub Market by Material
9.2 Canada Bathtub Market
9.2.1 Canada Bathtub Market by End-user
9.2.2 Canada Bathtub Market by Type
9.2.3 Canada Bathtub Market by Shape
9.2.4 Canada Bathtub Market by Material
9.3 Mexico Bathtub Market
9.3.1 Mexico Bathtub Market by End-user
9.3.2 Mexico Bathtub Market by Type
9.3.3 Mexico Bathtub Market by Shape
9.3.4 Mexico Bathtub Market by Material
9.4 Rest of North America Bathtub Market
9.4.1 Rest of North America Bathtub Market by End-user
9.4.2 Rest of North America Bathtub Market by Type
9.4.3 Rest of North America Bathtub Market by Shape
9.4.4 Rest of North America Bathtub Market by Material
Chapter 10. Company Profiles
10.1 Kohler Co.
10.1.1 Company Overview
10.1.2 Recent strategies and developments:
10.1.2.1 Acquisition and Mergers:
10.1.3 SWOT Analysis
10.2 Toto Ltd.
10.2.1 Company Overview
10.2.2 Financial Analysis
10.2.3 Segmental and Regional Analysis
10.2.4 Recent strategies and developments:
10.2.4.1 Partnerships, Collaborations, and Agreements:
10.2.5 SWOT Analysis
10.3 American Standard (Lixil Corporation)
10.3.1 Company Overview
10.3.2 Financial Analysis
10.3.3 Segmental and Regional Analysis
10.3.4 Research & Development Expenses
10.3.5 Recent strategies and developments:
10.3.5.1 Product Launches and Product Expansions:
10.3.6 SWOT Analysis
10.4 Duravit AG
10.4.1 Company Overview
10.4.2 Recent strategies and developments:
10.4.2.1 Product Launches and Product Expansions:
10.4.3 SWOT Analysis
10.5 Jacuzzi Brands, LLC (Investindustrial)
10.5.1 Company Overview
10.5.2 Financial Analysis
10.5.3 Segmental and Regional Analysis
10.5.4 Recent strategies and developments:
10.5.4.1 Partnerships, Collaborations, and Agreements:
10.5.5 SWOT Analysis
10.6 Roca Sanitario, SA (Roca Corporacion Empresarial, SA)
10.6.1 Company Overview
10.6.2 Financial Analysis
10.6.3 Recent strategies and developments:
10.6.3.1 Acquisition and Mergers:
10.6.4 SWOT Analysis
10.7 Masco Corporation (Delta Faucet Company)
10.7.1 Company Overview
10.7.2 Financial Analysis
10.7.3 Segmental and Regional Analysis
10.7.5 SWOT Analysis
10.8 American Bath Group
10.8.1 Company Overview
10.8.2 SWOT Analysis
10.9 Villeroy & Boch AG
10.9.1 Company Overview
10.9.2 Financial Analysis
10.9.3 Segmental Analysis
10.9.4 Research & Development Expenses
10.9.5 Recent strategies and developments:
10.9.5.1 Partnerships, Collaborations, and Agreements:
10.9.6 SWOT Analysis
10.10. Bains Ultra Inc.
10.10.1 Company Overview
10.10.2 SWOT Analysis
TABLE 1 North America Bathtub Market, 2019 - 2022, USD Million
TABLE 2 North America Bathtub Market, 2023 - 2030, USD Million
TABLE 3 North America Bathtub Market by End-user, 2019 - 2022, USD Million
TABLE 4 North America Bathtub Market by End-user, 2023 - 2030, USD Million
TABLE 5 North America Residential Market by Country, 2019 - 2022, USD Million
TABLE 6 North America Residential Market by Country, 2023 - 2030, USD Million
TABLE 7 North America Commercial Market by Country, 2019 - 2022, USD Million
TABLE 8 North America Commercial Market by Country, 2023 - 2030, USD Million
TABLE 9 North America Bathtub Market by Type, 2019 - 2022, USD Million
TABLE 10 North America Bathtub Market by Type, 2023 - 2030, USD Million
TABLE 11 North America Alcove Bathtubs Market by Country, 2019 - 2022, USD Million
TABLE 12 North America Alcove Bathtubs Market by Country, 2023 - 2030, USD Million
TABLE 13 North America Drop-In Bathtubs Market by Country, 2019 - 2022, USD Million
TABLE 14 North America Drop-In Bathtubs Market by Country, 2023 - 2030, USD Million
TABLE 15 North America Freestanding Bathtubs Market by Country, 2019 - 2022, USD Million
TABLE 16 North America Freestanding Bathtubs Market by Country, 2023 - 2030, USD Million
TABLE 17 North America Corner Bathtubs Market by Country, 2019 - 2022, USD Million
TABLE 18 North America Corner Bathtubs Market by Country, 2023 - 2030, USD Million
TABLE 19 North America Bathtub Market by Shape, 2019 - 2022, USD Million
TABLE 20 North America Bathtub Market by Shape, 2023 - 2030, USD Million
TABLE 21 North America Rectangular Market by Country, 2019 - 2022, USD Million
TABLE 22 North America Rectangular Market by Country, 2023 - 2030, USD Million
TABLE 23 North America Square Market by Country, 2019 - 2022, USD Million
TABLE 24 North America Square Market by Country, 2023 - 2030, USD Million
TABLE 25 North America Oval Market by Country, 2019 - 2022, USD Million
TABLE 26 North America Oval Market by Country, 2023 - 2030, USD Million
TABLE 27 North America Others Market by Country, 2019 - 2022, USD Million
TABLE 28 North America Others Market by Country, 2023 - 2030, USD Million
TABLE 29 North America Bathtub Market by Material, 2019 - 2022, USD Million
TABLE 30 North America Bathtub Market by Material, 2023 - 2030, USD Million
TABLE 31 North America Acrylic Market by Country, 2019 - 2022, USD Million
TABLE 32 North America Acrylic Market by Country, 2023 - 2030, USD Million
TABLE 33 North America Fiberglass Market by Country, 2019 - 2022, USD Million
TABLE 34 North America Fiberglass Market by Country, 2023 - 2030, USD Million
TABLE 35 North America Porcelain Market by Country, 2019 - 2022, USD Million
TABLE 36 North America Porcelain Market by Country, 2023 - 2030, USD Million
TABLE 37 North America Cast Iron Market by Country, 2019 - 2022, USD Million
TABLE 38 North America Cast Iron Market by Country, 2023 - 2030, USD Million
TABLE 39 North America Others Market by Country, 2019 - 2022, USD Million
TABLE 40 North America Others Market by Country, 2023 - 2030, USD Million
TABLE 41 North America Bathtub Market by Country, 2019 - 2022, USD Million
TABLE 42 North America Bathtub Market by Country, 2023 - 2030, USD Million
TABLE 43 US Bathtub Market, 2019 - 2022, USD Million
TABLE 44 US Bathtub Market, 2023 - 2030, USD Million
TABLE 45 US Bathtub Market by End-user, 2019 - 2022, USD Million
TABLE 46 US Bathtub Market by End-user, 2023 - 2030, USD Million
TABLE 47 US Bathtub Market by Type, 2019 - 2022, USD Million
TABLE 48 US Bathtub Market by Type, 2023 - 2030, USD Million
TABLE 49 US Bathtub Market by Shape, 2019 - 2022, USD Million
TABLE 50 US Bathtub Market by Shape, 2023 - 2030, USD Million
TABLE 51 US Bathtub Market by Material, 2019 - 2022, USD Million
TABLE 52 US Bathtub Market by Material, 2023 - 2030, USD Million
TABLE 53 Canada Bathtub Market, 2019 - 2022, USD Million
TABLE 54 Canada Bathtub Market, 2023 - 2030, USD Million
TABLE 55 Canada Bathtub Market by End-user, 2019 - 2022, USD Million
TABLE 56 Canada Bathtub Market by End-user, 2023 - 2030, USD Million
TABLE 57 Canada Bathtub Market by Type, 2019 - 2022, USD Million
TABLE 58 Canada Bathtub Market by Type, 2023 - 2030, USD Million
TABLE 59 Canada Bathtub Market by Shape, 2019 - 2022, USD Million
TABLE 60 Canada Bathtub Market by Shape, 2023 - 2030, USD Million
TABLE 61 Canada Bathtub Market by Material, 2019 - 2022, USD Million
TABLE 62 Canada Bathtub Market by Material, 2023 - 2030, USD Million
TABLE 63 Mexico Bathtub Market, 2019 - 2022, USD Million
TABLE 64 Mexico Bathtub Market, 2023 - 2030, USD Million
TABLE 65 Mexico Bathtub Market by End-user, 2019 - 2022, USD Million
TABLE 66 Mexico Bathtub Market by End-user, 2023 - 2030, USD Million
TABLE 67 Mexico Bathtub Market by Type, 2019 - 2022, USD Million
TABLE 68 Mexico Bathtub Market by Type, 2023 - 2030, USD Million
TABLE 69 Mexico Bathtub Market by Shape, 2019 - 2022, USD Million
TABLE 70 Mexico Bathtub Market by Shape, 2023 - 2030, USD Million
TABLE 71 Mexico Bathtub Market by Material, 2019 - 2022, USD Million
TABLE 72 Mexico Bathtub Market by Material, 2023 - 2030, USD Million
TABLE 73 Rest of North America Bathtub Market, 2019 - 2022, USD Million
TABLE 74 Rest of North America Bathtub Market, 2023 - 2030, USD Million
TABLE 75 Rest of North America Bathtub Market by End-user, 2019 - 2022, USD Million
TABLE 76 Rest of North America Bathtub Market by End-user, 2023 - 2030, USD Million
TABLE 77 Rest of North America Bathtub Market by Type, 2019 - 2022, USD Million
TABLE 78 Rest of North America Bathtub Market by Type, 2023 - 2030, USD Million
TABLE 79 Rest of North America Bathtub Market by Shape, 2019 - 2022, USD Million
TABLE 80 Rest of North America Bathtub Market by Shape, 2023 - 2030, USD Million
TABLE 81 Rest of North America Bathtub Market by Material, 2019 - 2022, USD Million
TABLE 82 Rest of North America Bathtub Market by Material, 2023 - 2030, USD Million
TABLE 83 Key information – Kohler Co.
TABLE 84 Key Information – Toto Ltd.
TABLE 85 Key Information – American Standard
TABLE 86 Key information – Duravit AG
TABLE 87 Key Information – Jacuzzi Brands, LLC
TABLE 88 Key Information – Roca Sanitario, SA
TABLE 89 Key Information – Masco Corporation
TABLE 90 Key Information – American Bath Group
TABLE 91 Key Information – Villeroy & Boch AG
TABLE 92 Key Information – Bains Ultra Inc.
List of Figures
FIG 1 Methodology for the research
FIG 2 North America Bathtub Market, 2019 - 2030, USD Million
FIG 3 Key Factors Impacting Bathtub Market
FIG 4 Porter’s Five Forces Analysis - Bathtub Market
FIG 5 North America Bathtub Market share by End-user, 2022
FIG 6 North America Bathtub Market share by End-user, 2030
FIG 7 North America Bathtub Market by End-user, 2019 - 2030, USD Million
FIG 8 North America Bathtub Market share by Type, 2022
FIG 9 North America Bathtub Market share by Type, 2030
FIG 10 North America Bathtub Market by Type, 2019 - 2030, USD Million
FIG 11 North America Bathtub Market share by Shape, 2022
FIG 12 North America Bathtub Market share by Shape, 2030
FIG 13 North America Bathtub Market by Shape, 2019 - 2030, USD Million
FIG 14 North America Bathtub Market share by Material, 2022
FIG 15 North America Bathtub Market share by Material, 2030
FIG 16 North America Bathtub Market by Material, 2019 - 2030, USD Million
FIG 17 North America Bathtub Market share by Country, 2022
FIG 18 North America Bathtub Market share by Country, 2030
FIG 19 North America Bathtub Market by Country, 2019 - 2030, USD Million
FIG 20 SWOT ANALYSIS: Kohler Co.
FIG 21 SWOT Analysis: Toto Ltd
FIG 22 SWOT Analysis: American Standard
FIG 23 SWOT ANALYSIS: Duravit AG
FIG 24 Swot Analysis: Jacuzzi Brands, LLC
FIG 25 SWOT ANALYSIS: Roca Sanitario, SA
FIG 26 SWOT Analysis: Masco Corporation
FIG 27 SWOT ANALYSIS: American Bath Group
FIG 28 SWOT Analysis: Villeroy & Boch AG
FIG 29 SWOT Analysis: Bains Ultra Inc.