The North America Air Freshener Market would witness market growth of 4.4% CAGR during the forecast period (2023-2030). In the year 2019, the North America market's volume surged to 615.5 million Units, showcasing a growth of 4.7% (2019-2022).
Solid and gel-based air fresheners are popular for their simplicity and durability. They come in various shapes and sizes, making them suitable for spaces like closets, cars, and drawers. Liquid and wick fresheners utilize a liquid or oil-based fragrance drawn up through a wick and released into the air. These are often employed in decorative and customizable diffusers. Vent clips and car fresheners are designed to maintain a pleasant fragrance within the confined spaces of automobiles. They come in various forms, from clips attached to air vents to hanging scent diffusers.
The market has continually evolved to align with changing consumer preferences, environmental consciousness, and technological advancements. A rising concern for the environment and health has prompted the development of natural and eco-friendly fresheners. These products employ essential oils, plant-based extracts, and biodegradable materials. Consumers are increasingly seeking products free from harsh chemicals and artificial fragrances.
As per the U.S. Department of Commerce data, in the second quarter of 2023, retail e-commerce sales amounted to $277.6 billion, reflecting an increase of 2.1 percent (±0.9%) compared to the initial quarter. Total retail sales for the second quarter of 2023 were estimated at $1,798.2 billion, virtually unchanged (±0.2%) from the first quarter of 2023. The second quarter of 2023 e-commerce estimate increased 7.5 percent (±1.4%) from the second quarter of 2022, while total retail sales increased 0.6 percent (±0.4%) in the same period. E-commerce sales in the second quarter of 2023 accounted for 15.4 percent of total sales. Therefore, rising retail e-commerce and urban centers in the North America region will help boost the demand for these in the region.
The US market dominated the North America Air Freshener Market by Country in 2022 and would continue to be a dominant market till 2030; thereby, achieving a market value of $3.6 Billion by 2030. The Canada market is experiencing a CAGR of 6.7% during (2023 - 2030). Additionally, The Mexico market would exhibit a CAGR of 5.8% during (2023 - 2030).
Based on Application, the market is segmented into Residential, Cars, Corporate Offices, and Others. Based on Customer Type, the market is segmented into Individual, and Enterprise. Based on Product Type, the market is segmented into Sprays/Aerosols, Gel, Electric, Candles, and Others. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.
Free Valuable Insights: The Air Freshener Market is Predict to reach $17.4 Billion by 2030, at a CAGR of 4.8%
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include The Procter & Gamble Company (P&G), Reckitt Benckiser Group Plc, Henkel AG & Company, KGaA, Church & Dwight Co., Inc., S. C. JOHNSON & SON, INC., Godrej Consumer Products Ltd., Newell Brands, Inc., Amway Corporation, Kobayashi Pharmaceutical Co. Ltd. and Farcent Enterprise Co. Ltd.
Scope of the Study
Market Segments Covered in the Report:
By Application (Volume, Million Unit, USD Billion, 2019-30)
- Residential
- Cars
- Corporate Offices
- Others
By Customer Type (Volume, Million Unit, USD Billion, 2019-30)
By Product Type (Volume, Million Unit, USD Billion, 2019-30)
- Sprays/Aerosols
- Gel
- Electric
- Candles
- Others
By Country (Volume, Million Unit, USD Billion, 2019-30)
- US
- Canada
- Mexico
- Rest of North America
Key Market Players
List of Companies Profiled in the Report:
- The Procter & Gamble Company (P&G)
- Reckitt Benckiser Group Plc
- Henkel AG & Company, KGaA
- Church & Dwight Co., Inc.
- S.C. JOHNSON & SON, INC.
- Godrej Consumer Products Ltd.
- Newell Brands, Inc.
- Amway Corporation
- Kobayashi Pharmaceutical Co. Ltd.
- Farcent Enterprise Co. Ltd
TABLE 1 North America Air Freshener Market, 2019 - 2022, USD Million
TABLE 2 North America Air Freshener Market, 2023 - 2030, USD Million
TABLE 3 North America Air Freshener Market, 2019 - 2022, Million Units
TABLE 4 North America Air Freshener Market, 2023 - 2030, Million Units
TABLE 5 North America Air Freshener Market by Application, 2019 - 2022, USD Million
TABLE 6 North America Air Freshener Market by Application, 2023 - 2030, USD Million
TABLE 7 North America Air Freshener Market by Application, 2019 - 2022, Million Units
TABLE 8 North America Air Freshener Market by Application, 2023 - 2030, Million Units
TABLE 9 North America Residential Market by Country, 2019 - 2022, USD Million
TABLE 10 North America Residential Market by Country, 2023 - 2030, USD Million
TABLE 11 North America Residential Market by Country, 2019 - 2022, Million Units
TABLE 12 North America Residential Market by Country, 2023 - 2030, Million Units
TABLE 13 North America Cars Market by Country, 2019 - 2022, USD Million
TABLE 14 North America Cars Market by Country, 2023 - 2030, USD Million
TABLE 15 North America Cars Market by Country, 2019 - 2022, Million Units
TABLE 16 North America Cars Market by Country, 2023 - 2030, Million Units
TABLE 17 North America Corporate Offices Market by Country, 2019 - 2022, USD Million
TABLE 18 North America Corporate Offices Market by Country, 2023 - 2030, USD Million
TABLE 19 North America Corporate Offices Market by Country, 2019 - 2022, Million Units
TABLE 20 North America Corporate Offices Market by Country, 2023 - 2030, Million Units
TABLE 21 North America Others Market by Country, 2019 - 2022, USD Million
TABLE 22 North America Others Market by Country, 2023 - 2030, USD Million
TABLE 23 North America Others Market by Country, 2019 - 2022, Million Units
TABLE 24 North America Others Market by Country, 2023 - 2030, Million Units
TABLE 25 North America Air Freshener Market by Customer Type, 2019 - 2022, USD Million
TABLE 26 North America Air Freshener Market by Customer Type, 2023 - 2030, USD Million
TABLE 27 North America Air Freshener Market by Customer Type, 2019 - 2022, Million Units
TABLE 28 North America Air Freshener Market by Customer Type, 2023 - 2030, Million Units
TABLE 29 North America Individual Market by Country, 2019 - 2022, USD Million
TABLE 30 North America Individual Market by Country, 2023 - 2030, USD Million
TABLE 31 North America Individual Market by Country, 2019 - 2022, Million Units
TABLE 32 North America Individual Market by Country, 2023 - 2030, Million Units
TABLE 33 North America Enterprise Market by Country, 2019 - 2022, USD Million
TABLE 34 North America Enterprise Market by Country, 2023 - 2030, USD Million
TABLE 35 North America Enterprise Market by Country, 2019 - 2022, Million Units
TABLE 36 North America Enterprise Market by Country, 2023 - 2030, Million Units
TABLE 37 North America Air Freshener Market by Product Type, 2019 - 2022, USD Million
TABLE 38 North America Air Freshener Market by Product Type, 2023 - 2030, USD Million
TABLE 39 North America Air Freshener Market by Product Type, 2019 - 2022, Million Units
TABLE 40 North America Air Freshener Market by Product Type, 2023 - 2030, Million Units
TABLE 41 North America Sprays/Aerosols Market by Country, 2019 - 2022, USD Million
TABLE 42 North America Sprays/Aerosols Market by Country, 2023 - 2030, USD Million
TABLE 43 North America Sprays/Aerosols Market by Country, 2019 - 2022, Million Units
TABLE 44 North America Sprays/Aerosols Market by Country, 2023 - 2030, Million Units
TABLE 45 North America Gel Market by Country, 2019 - 2022, USD Million
TABLE 46 North America Gel Market by Country, 2023 - 2030, USD Million
TABLE 47 North America Gel Market by Country, 2019 - 2022, Million Units
TABLE 48 North America Gel Market by Country, 2023 - 2030, Million Units
TABLE 49 North America Electric Market by Country, 2019 - 2022, USD Million
TABLE 50 North America Electric Market by Country, 2023 - 2030, USD Million
TABLE 51 North America Electric Market by Country, 2019 - 2022, Million Units
TABLE 52 North America Electric Market by Country, 2023 - 2030, Million Units
TABLE 53 North America Candles Market by Country, 2019 - 2022, USD Million
TABLE 54 North America Candles Market by Country, 2023 - 2030, USD Million
TABLE 55 North America Candles Market by Country, 2019 - 2022, Million Units
TABLE 56 North America Candles Market by Country, 2023 - 2030, Million Units
TABLE 57 North America Others Market by Country, 2019 - 2022, USD Million
TABLE 58 North America Others Market by Country, 2023 - 2030, USD Million
TABLE 59 North America Others Market by Country, 2019 - 2022, Million Units
TABLE 60 North America Others Market by Country, 2023 - 2030, Million Units
TABLE 61 North America Air Freshener Market by Country, 2019 - 2022, USD Million
TABLE 62 North America Air Freshener Market by Country, 2023 - 2030, USD Million
TABLE 63 North America Air Freshener Market by Country, 2019 - 2022, Million Units
TABLE 64 North America Air Freshener Market by Country, 2023 - 2030, Million Units
TABLE 65 US Air Freshener Market, 2019 - 2022, USD Million
TABLE 66 US Air Freshener Market, 2023 - 2030, USD Million
TABLE 67 US Air Freshener Market, 2019 - 2022, Million Units
TABLE 68 US Air Freshener Market, 2023 - 2030, Million Units
TABLE 69 US Air Freshener Market by Application, 2019 - 2022, USD Million
TABLE 70 US Air Freshener Market by Application, 2023 - 2030, USD Million
TABLE 71 US Air Freshener Market by Application, 2019 - 2022, Million Units
TABLE 72 US Air Freshener Market by Application, 2023 - 2030, Million Units
TABLE 73 US Air Freshener Market by Customer Type, 2019 - 2022, USD Million
TABLE 74 US Air Freshener Market by Customer Type, 2023 - 2030, USD Million
TABLE 75 US Air Freshener Market by Customer Type, 2019 - 2022, Million Units
TABLE 76 US Air Freshener Market by Customer Type, 2023 - 2030, Million Units
TABLE 77 US Air Freshener Market by Product Type, 2019 - 2022, USD Million
TABLE 78 US Air Freshener Market by Product Type, 2023 - 2030, USD Million
TABLE 79 US Air Freshener Market by Product Type, 2019 - 2022, Million Units
TABLE 80 US Air Freshener Market by Product Type, 2023 - 2030, Million Units
TABLE 81 Canada Air Freshener Market, 2019 - 2022, USD Million
TABLE 82 Canada Air Freshener Market, 2023 - 2030, USD Million
TABLE 83 Canada Air Freshener Market, 2019 - 2022, Million Units
TABLE 84 Canada Air Freshener Market, 2023 - 2030, Million Units
TABLE 85 Canada Air Freshener Market by Application, 2019 - 2022, USD Million
TABLE 86 Canada Air Freshener Market by Application, 2023 - 2030, USD Million
TABLE 87 Canada Air Freshener Market by Application, 2019 - 2022, Million Units
TABLE 88 Canada Air Freshener Market by Application, 2023 - 2030, Million Units
TABLE 89 Canada Air Freshener Market by Customer Type, 2019 - 2022, USD Million
TABLE 90 Canada Air Freshener Market by Customer Type, 2023 - 2030, USD Million
TABLE 91 Canada Air Freshener Market by Customer Type, 2019 - 2022, Million Units
TABLE 92 Canada Air Freshener Market by Customer Type, 2023 - 2030, Million Units
TABLE 93 Canada Air Freshener Market by Product Type, 2019 - 2022, USD Million
TABLE 94 Canada Air Freshener Market by Product Type, 2023 - 2030, USD Million
TABLE 95 Canada Air Freshener Market by Product Type, 2019 - 2022, Million Units
TABLE 96 Canada Air Freshener Market by Product Type, 2023 - 2030, Million Units
TABLE 97 Mexico Air Freshener Market, 2019 - 2022, USD Million
TABLE 98 Mexico Air Freshener Market, 2023 - 2030, USD Million
TABLE 99 Mexico Air Freshener Market, 2019 - 2022, Million Units
TABLE 100 Mexico Air Freshener Market, 2023 - 2030, Million Units
TABLE 101 Mexico Air Freshener Market by Application, 2019 - 2022, USD Million
TABLE 102 Mexico Air Freshener Market by Application, 2023 - 2030, USD Million
TABLE 103 Mexico Air Freshener Market by Application, 2019 - 2022, Million Units
TABLE 104 Mexico Air Freshener Market by Application, 2023 - 2030, Million Units
TABLE 105 Mexico Air Freshener Market by Customer Type, 2019 - 2022, USD Million
TABLE 106 Mexico Air Freshener Market by Customer Type, 2023 - 2030, USD Million
TABLE 107 Mexico Air Freshener Market by Customer Type, 2019 - 2022, Million Units
TABLE 108 Mexico Air Freshener Market by Customer Type, 2023 - 2030, Million Units
TABLE 109 Mexico Air Freshener Market by Product Type, 2019 - 2022, USD Million
TABLE 110 Mexico Air Freshener Market by Product Type, 2023 - 2030, USD Million
TABLE 111 Mexico Air Freshener Market by Product Type, 2019 - 2022, Million Units
TABLE 112 Mexico Air Freshener Market by Product Type, 2023 - 2030, Million Units
TABLE 113 Rest of North America Air Freshener Market, 2019 - 2022, USD Million
TABLE 114 Rest of North America Air Freshener Market, 2023 - 2030, USD Million
TABLE 115 Rest of North America Air Freshener Market, 2019 - 2022, Million Units
TABLE 116 Rest of North America Air Freshener Market, 2023 - 2030, Million Units
TABLE 117 Rest of North America Air Freshener Market by Application, 2019 - 2022, USD Million
TABLE 118 Rest of North America Air Freshener Market by Application, 2023 - 2030, USD Million
TABLE 119 Rest of North America Air Freshener Market by Application, 2019 - 2022, Million Units
TABLE 120 Rest of North America Air Freshener Market by Application, 2023 - 2030, Million Units
TABLE 121 Rest of North America Air Freshener Market by Customer Type, 2019 - 2022, USD Million
TABLE 122 Rest of North America Air Freshener Market by Customer Type, 2023 - 2030, USD Million
TABLE 123 Rest of North America Air Freshener Market by Customer Type, 2019 - 2022, Million Units
TABLE 124 Rest of North America Air Freshener Market by Customer Type, 2023 - 2030, Million Units
TABLE 125 Rest of North America Air Freshener Market by Product Type, 2019 - 2022, USD Million
TABLE 126 Rest of North America Air Freshener Market by Product Type, 2023 - 2030, USD Million
TABLE 127 Rest of North America Air Freshener Market by Product Type, 2019 - 2022, Million Units
TABLE 128 Rest of North America Air Freshener Market by Product Type, 2023 - 2030, Million Units
TABLE 129 Key Information – The Procter & Gamble Company
TABLE 130 Key information – Reckitt Benckiser Group PLC
TABLE 131 Key Information – Henkel AG & Company, KGaA
TABLE 132 Key Information – Church and Dwight Co., Inc.
TABLE 133 Key Information – S. C. Johnson & Son, Inc.
TABLE 134 Key Information – Godrej Consumer Products Ltd.
TABLE 135 Key Information – Newell Brands, Inc.
TABLE 136 Key Information - Amway Corporation
TABLE 137 Key Information – Kobayashi Pharmaceutical Co. Ltd.
TABLE 138 Key Information – Farcent Enterprise Co. Ltd
List of Figures
FIG 1 Methodology for the research
FIG 2 North America Air Freshener Market, 2019 - 2030, USD Million
FIG 3 Key Factors Impacting Air Freshener Market
FIG 4 Porter’s Five Forces Analysis - Air Freshener Market
FIG 5 North America Air Freshener Market share by Application, 2022
FIG 6 North America Air Freshener Market share by Application, 2030
FIG 7 North America Air Freshener Market by Application, 2019 - 2030, USD Million
FIG 8 North America Air Freshener Market share by Customer Type, 2022
FIG 9 North America Air Freshener Market share by Customer Type, 2030
FIG 10 North America Air Freshener Market by Customer Type, 2019 - 2030, USD Million
FIG 11 North America Air Freshener Market share by Product Type, 2022
FIG 12 North America Air Freshener Market share by Product Type, 2030
FIG 13 North America Air Freshener Market by Product Type, 2019 - 2030, USD Million
FIG 14 North America Air Freshener Market share by Country, 2022
FIG 15 North America Air Freshener Market share by Country, 2030
FIG 16 North America Air Freshener Market by Country, 2019 - 2030, USD Million
FIG 17 SWOT Analysis: The Procter & Gamble Company
FIG 18 SWOT Analysis: Reckitt Benckiser Group PLC
FIG 19 SWOT Analysis: Henkel AG & Company, KGaA
FIG 20 Swot Analysis: Church & Dwight Co., Inc.
FIG 21 SWOT Analysis: S. C. Johnson & Son, Inc.
FIG 22 SWOT Analysis: Godrej Consumer Products Ltd.
FIG 23 SWOT Analysis: Newell Brands, Inc.
FIG 24 SWOT Analysis: Amway Corporation
FIG 25 SWOT Analysis: Kobayashi Pharmaceutical Co. Ltd.
FIG 26 SWOT Analysis: Farcent Enterprise Co. Ltd