LAMEA Automotive Advertising Market Size, Share & Trends Analysis Report By Type (Location Independent Advertising and Location-Based Advertising), By End-User, By Product, By Country and Growth Forecast, 2024 - 2031

The Latin America, Middle East and Africa Automotive Advertising Market would witness market growth of 11.6% CAGR during the forecast period (2024-2031).

The Brazil market dominated the LAMEA Automotive Advertising Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $867 Million by 2031. The Argentina market is showcasing a CAGR of 12.5% during (2024 - 2031). Additionally, The UAE market would register a CAGR of 11.3% during (2024 - 2031).

The automotive advertising market is a dynamic and competitive landscape that plays a crucial role in shaping consumer perceptions, driving brand awareness, and influencing purchase decisions in the automotive industry.

Additionally, automotive advertising is a highly lucrative and expansive sector of the advertising industry that involves many strategies, tactics, and channels geared at promoting automobiles, automotive products, and related services to a global target audience.

The UAE's commitment to technological innovation and smart city initiatives presents opportunities for automotive advertisers to showcase cutting-edge technologies and connected car features. Advertisers can highlight features such as autonomous driving capabilities, in-car infotainment systems, and advanced safety features through immersive digital experiences and interactive advertising formats.

Free Valuable Insights: The Worldwide Automotive Advertising Market is Projected to reach USD 42 Billion by 2031, at a CAGR of 10%

Based on Type, the market is segmented into Location Independent Advertising and Location-Based Advertising. Based on End-User, the market is segmented into Automotive Groups, Automotive Dealerships, and Others. Based on Product, the market is segmented into Traditional Media, Online Advertising, Pre-Roll Advertisements and Others.Based on countries, the market is segmented into Brazil, Argentina, UAE, Saudi Arabia, South Africa, Nigeria, and Rest of LAMEA.

List of Key Companies Profiled

• Meta Platforms, Inc. (Meta)
• Microsoft Corporation
• Google LLC (Alphabet Inc.)
• Force Marketing
• Omnicom Group Inc.
• CMB Automotive Marketing Limited
• Highervisibility, LLC
• Visarc Limited
• Social Media 55
• Adpearance, Inc.

LAMEA Automotive Advertising Market Report Segmentation

By Type

• Location Independent Advertising
• Location-Based Advertising

By End-User

• Automotive Groups
• Automotive Dealerships
• Others

By Product

• Traditional Media
• Online Advertising
• Pre-Roll Advertisements
• Others

By Country

• Brazil
• Argentina
• UAE
• Saudi Arabia
• South Africa
• Nigeria
• Rest of LAMEA

Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 LAMEA Automotive Advertising Market, by Type
1.4.2 LAMEA Automotive Advertising Market, by End-User
1.4.3 LAMEA Automotive Advertising Market, by Product
1.4.4 LAMEA Automotive Advertising Market, by Country
1.5 Methodology for the research

Chapter 2. Market at a Glance
2.1 Key Highlights

Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints
3.2.3 Market Opportunities
3.2.4 Market Challenges
3.3 Porter’s Five Forces Analysis

Chapter 4. LAMEA Automotive Advertising Market by Type
4.1 LAMEA Location Independent Advertising Market by Country
4.2 LAMEA Location-Based Advertising Market by Country

Chapter 5. LAMEA Automotive Advertising Market by End-User
5.1 LAMEA Automotive Groups Market by Country
5.2 LAMEA Automotive Dealerships Market by Country
5.3 LAMEA Others Market by Country

Chapter 6. LAMEA Automotive Advertising Market by Product
6.1 LAMEA Traditional Media Market by Country
6.2 LAMEA Online Advertising Market by Country
6.3 LAMEA Pre-Roll Advertisements Market by Country
6.4 LAMEA Others Market by Country

Chapter 7. LAMEA Automotive Advertising Market by Country
7.1 Brazil Automotive Advertising Market
7.1.1 Brazil Automotive Advertising Market by Type
7.1.2 Brazil Automotive Advertising Market by End-User
7.1.3 Brazil Automotive Advertising Market by Product
7.2 Argentina Automotive Advertising Market
7.2.1 Argentina Automotive Advertising Market by Type
7.2.2 Argentina Automotive Advertising Market by End-User
7.2.3 Argentina Automotive Advertising Market by Product
7.3 UAE Automotive Advertising Market
7.3.1 UAE Automotive Advertising Market by Type
7.3.2 UAE Automotive Advertising Market by End-User
7.3.3 UAE Automotive Advertising Market by Product
7.4 Saudi Arabia Automotive Advertising Market
7.4.1 Saudi Arabia Automotive Advertising Market by Type
7.4.2 Saudi Arabia Automotive Advertising Market by End-User
7.4.3 Saudi Arabia Automotive Advertising Market by Product
7.5 South Africa Automotive Advertising Market
7.5.1 South Africa Automotive Advertising Market by Type
7.5.2 South Africa Automotive Advertising Market by End-User
7.5.3 South Africa Automotive Advertising Market by Product
7.6 Nigeria Automotive Advertising Market
7.6.1 Nigeria Automotive Advertising Market by Type
7.6.2 Nigeria Automotive Advertising Market by End-User
7.6.3 Nigeria Automotive Advertising Market by Product
7.7 Rest of LAMEA Automotive Advertising Market
7.7.1 Rest of LAMEA Automotive Advertising Market by Type
7.7.2 Rest of LAMEA Automotive Advertising Market by End-User
7.7.3 Rest of LAMEA Automotive Advertising Market by Product

Chapter 8. Company Profiles
8.1 Meta Platforms, Inc. (Meta)
8.1.1 Company Overview
8.1.2 Financial Analysis
8.1.3 Segment and Regional Analysis
8.1.4 Research & Development Expense
8.1.5 SWOT Analysis
8.2 Microsoft Corporation
8.2.1 Company Overview
8.2.2 Financial Analysis
8.2.3 Segmental and Regional Analysis
8.2.4 Research & Development Expenses
8.2.5 SWOT Analysis
8.3 Google LLC (Alphabet Inc.)
8.3.1 Company Overview
8.3.2 Financial Analysis
8.3.3 Segmental and Regional Analysis
8.3.4 Research & Development Expense
8.3.5 SWOT Analysis
8.4 Force Marketing
8.4.1 Company Overview
8.4.2 Recent strategies and developments:
8.4.2.1 Product Launches and Product Expansions:
8.4.2.2 Acquisition and Mergers:
8.4.3 SWOT Analysis
8.5 Omnicom Group Inc.
8.5.1 Company Overview
8.5.2 Financial Analysis
8.5.3 Regional Analysis
8.5.4 Recent strategies and developments:
8.5.4.1 Acquisition and Mergers:
8.5.5 SWOT Analysis
8.6 CMB Automotive Marketing Limited
8.6.1 Company Overview
8.6.2 SWOT Analysis
8.7 Highervisibility, LLC
8.7.1 Company Overview
8.7.2 SWOT Analysis
8.8 Visarc Limited
8.8.1 Company Overview
8.8.2 SWOT Analysis
8.9 Social Media 55
8.9.1 Company Overview
8.9.2 SWOT Analysis
8.10. Adpearance, Inc.
8.10.1 Company Overview
8.10.2 SWOT Analysis

TABLE 1 LAMEA Automotive Advertising Market, 2020 - 2023, USD Million
TABLE 2 LAMEA Automotive Advertising Market, 2024 - 2031, USD Million
TABLE 3 LAMEA Automotive Advertising Market by Type, 2020 - 2023, USD Million
TABLE 4 LAMEA Automotive Advertising Market by Type, 2024 - 2031, USD Million
TABLE 5 LAMEA Location Independent Advertising Market by Country, 2020 - 2023, USD Million
TABLE 6 LAMEA Location Independent Advertising Market by Country, 2024 - 2031, USD Million
TABLE 7 LAMEA Location-Based Advertising Market by Country, 2020 - 2023, USD Million
TABLE 8 LAMEA Location-Based Advertising Market by Country, 2024 - 2031, USD Million
TABLE 9 LAMEA Automotive Advertising Market by End-User, 2020 - 2023, USD Million
TABLE 10 LAMEA Automotive Advertising Market by End-User, 2024 - 2031, USD Million
TABLE 11 LAMEA Automotive Groups Market by Country, 2020 - 2023, USD Million
TABLE 12 LAMEA Automotive Groups Market by Country, 2024 - 2031, USD Million
TABLE 13 LAMEA Automotive Dealerships Market by Country, 2020 - 2023, USD Million
TABLE 14 LAMEA Automotive Dealerships Market by Country, 2024 - 2031, USD Million
TABLE 15 LAMEA Others Market by Country, 2020 - 2023, USD Million
TABLE 16 LAMEA Others Market by Country, 2024 - 2031, USD Million
TABLE 17 LAMEA Automotive Advertising Market by Product, 2020 - 2023, USD Million
TABLE 18 LAMEA Automotive Advertising Market by Product, 2024 - 2031, USD Million
TABLE 19 LAMEA Traditional Media Market by Country, 2020 - 2023, USD Million
TABLE 20 LAMEA Traditional Media Market by Country, 2024 - 2031, USD Million
TABLE 21 LAMEA Online Advertising Market by Country, 2020 - 2023, USD Million
TABLE 22 LAMEA Online Advertising Market by Country, 2024 - 2031, USD Million
TABLE 23 LAMEA Pre-Roll Advertisements Market by Country, 2020 - 2023, USD Million
TABLE 24 LAMEA Pre-Roll Advertisements Market by Country, 2024 - 2031, USD Million
TABLE 25 LAMEA Others Market by Country, 2020 - 2023, USD Million
TABLE 26 LAMEA Others Market by Country, 2024 - 2031, USD Million
TABLE 27 LAMEA Automotive Advertising Market by Country, 2020 - 2023, USD Million
TABLE 28 LAMEA Automotive Advertising Market by Country, 2024 - 2031, USD Million
TABLE 29 Brazil Automotive Advertising Market, 2020 - 2023, USD Million
TABLE 30 Brazil Automotive Advertising Market, 2024 - 2031, USD Million
TABLE 31 Brazil Automotive Advertising Market by Type, 2020 - 2023, USD Million
TABLE 32 Brazil Automotive Advertising Market by Type, 2024 - 2031, USD Million
TABLE 33 Brazil Automotive Advertising Market by End-User, 2020 - 2023, USD Million
TABLE 34 Brazil Automotive Advertising Market by End-User, 2024 - 2031, USD Million
TABLE 35 Brazil Automotive Advertising Market by Product, 2020 - 2023, USD Million
TABLE 36 Brazil Automotive Advertising Market by Product, 2024 - 2031, USD Million
TABLE 37 Argentina Automotive Advertising Market, 2020 - 2023, USD Million
TABLE 38 Argentina Automotive Advertising Market, 2024 - 2031, USD Million
TABLE 39 Argentina Automotive Advertising Market by Type, 2020 - 2023, USD Million
TABLE 40 Argentina Automotive Advertising Market by Type, 2024 - 2031, USD Million
TABLE 41 Argentina Automotive Advertising Market by End-User, 2020 - 2023, USD Million
TABLE 42 Argentina Automotive Advertising Market by End-User, 2024 - 2031, USD Million
TABLE 43 Argentina Automotive Advertising Market by Product, 2020 - 2023, USD Million
TABLE 44 Argentina Automotive Advertising Market by Product, 2024 - 2031, USD Million
TABLE 45 UAE Automotive Advertising Market, 2020 - 2023, USD Million
TABLE 46 UAE Automotive Advertising Market, 2024 - 2031, USD Million
TABLE 47 UAE Automotive Advertising Market by Type, 2020 - 2023, USD Million
TABLE 48 UAE Automotive Advertising Market by Type, 2024 - 2031, USD Million
TABLE 49 UAE Automotive Advertising Market by End-User, 2020 - 2023, USD Million
TABLE 50 UAE Automotive Advertising Market by End-User, 2024 - 2031, USD Million
TABLE 51 UAE Automotive Advertising Market by Product, 2020 - 2023, USD Million
TABLE 52 UAE Automotive Advertising Market by Product, 2024 - 2031, USD Million
TABLE 53 Saudi Arabia Automotive Advertising Market, 2020 - 2023, USD Million
TABLE 54 Saudi Arabia Automotive Advertising Market, 2024 - 2031, USD Million
TABLE 55 Saudi Arabia Automotive Advertising Market by Type, 2020 - 2023, USD Million
TABLE 56 Saudi Arabia Automotive Advertising Market by Type, 2024 - 2031, USD Million
TABLE 57 Saudi Arabia Automotive Advertising Market by End-User, 2020 - 2023, USD Million
TABLE 58 Saudi Arabia Automotive Advertising Market by End-User, 2024 - 2031, USD Million
TABLE 59 Saudi Arabia Automotive Advertising Market by Product, 2020 - 2023, USD Million
TABLE 60 Saudi Arabia Automotive Advertising Market by Product, 2024 - 2031, USD Million
TABLE 61 South Africa Automotive Advertising Market, 2020 - 2023, USD Million
TABLE 62 South Africa Automotive Advertising Market, 2024 - 2031, USD Million
TABLE 63 South Africa Automotive Advertising Market by Type, 2020 - 2023, USD Million
TABLE 64 South Africa Automotive Advertising Market by Type, 2024 - 2031, USD Million
TABLE 65 South Africa Automotive Advertising Market by End-User, 2020 - 2023, USD Million
TABLE 66 South Africa Automotive Advertising Market by End-User, 2024 - 2031, USD Million
TABLE 67 South Africa Automotive Advertising Market by Product, 2020 - 2023, USD Million
TABLE 68 South Africa Automotive Advertising Market by Product, 2024 - 2031, USD Million
TABLE 69 Nigeria Automotive Advertising Market, 2020 - 2023, USD Million
TABLE 70 Nigeria Automotive Advertising Market, 2024 - 2031, USD Million
TABLE 71 Nigeria Automotive Advertising Market by Type, 2020 - 2023, USD Million
TABLE 72 Nigeria Automotive Advertising Market by Type, 2024 - 2031, USD Million
TABLE 73 Nigeria Automotive Advertising Market by End-User, 2020 - 2023, USD Million
TABLE 74 Nigeria Automotive Advertising Market by End-User, 2024 - 2031, USD Million
TABLE 75 Nigeria Automotive Advertising Market by Product, 2020 - 2023, USD Million
TABLE 76 Nigeria Automotive Advertising Market by Product, 2024 - 2031, USD Million
TABLE 77 Rest of LAMEA Automotive Advertising Market, 2020 - 2023, USD Million
TABLE 78 Rest of LAMEA Automotive Advertising Market, 2024 - 2031, USD Million
TABLE 79 Rest of LAMEA Automotive Advertising Market by Type, 2020 - 2023, USD Million
TABLE 80 Rest of LAMEA Automotive Advertising Market by Type, 2024 - 2031, USD Million
TABLE 81 Rest of LAMEA Automotive Advertising Market by End-User, 2020 - 2023, USD Million
TABLE 82 Rest of LAMEA Automotive Advertising Market by End-User, 2024 - 2031, USD Million
TABLE 83 Rest of LAMEA Automotive Advertising Market by Product, 2020 - 2023, USD Million
TABLE 84 Rest of LAMEA Automotive Advertising Market by Product, 2024 - 2031, USD Million
TABLE 85 Key Information – Meta Platforms, Inc.
TABLE 86 Key Information – Microsoft Corporation
TABLE 87 Key Information – Google LLC
TABLE 88 Key Information – Force Marketing
TABLE 89 Key Information – Omnicom Group Inc.
TABLE 90 Key Information – CMB Automotive Marketing Limited
TABLE 91 Key Information – Highervisibility, LLC
TABLE 92 Key Information – Visarc Limited
TABLE 93 Key Information – Social Media 55
TABLE 94 Key Information – Adpearance, Inc.

List of Figures
FIG 1 Methodology for the research
FIG 2 LAMEA Automotive Advertising Market, 2020 - 2031, USD Million
FIG 3 Key Factors Impacting Automotive Advertising Market
FIG 4 Porter’s Five Forces Analysis - Automotive Advertising Market
FIG 5 LAMEA Automotive Advertising Market share by Type, 2023
FIG 6 LAMEA Automotive Advertising Market share by Type, 2031
FIG 7 LAMEA Automotive Advertising Market by Type, 2020 - 2031, USD Million
FIG 8 LAMEA Automotive Advertising Market share by End-User, 2023
FIG 9 LAMEA Automotive Advertising Market share by End-User, 2031
FIG 10 LAMEA Automotive Advertising Market by End-User, 2020 - 2031, USD Million
FIG 11 LAMEA Automotive Advertising Market share by Product, 2023
FIG 12 LAMEA Automotive Advertising Market share by Product, 2031
FIG 13 LAMEA Automotive Advertising Market by Product, 2020 - 2031, USD Million
FIG 14 LAMEA Automotive Advertising Market share by Country, 2023
FIG 15 LAMEA Automotive Advertising Market share by Country, 2031
FIG 16 LAMEA Automotive Advertising Market by Country, 2020 - 2031, USD Million
FIG 17 SWOT Analysis: Meta Platforms, Inc.
FIG 18 SWOT Analysis: Microsoft Corporation
FIG 19 SWOT Analysis: Google LLC
FIG 20 Recent strategies and developments: Force Marketing
FIG 21 Swot Analysis: Force Marketing
FIG 22 Swot Analysis: Omnicom Group Inc.
FIG 23 Swot Analysis: CMB Automotive Marketing Limited
FIG 24 Swot Analysis: Highervisibility, LLC
FIG 25 Swot Analysis: Visarc Limited
FIG 26 Swot Analysis: Social media 55
FIG 27 Swot Analysis: Adpearance, Inc.