The Asia Pacific Social Business Intelligence Market would witness market growth of 12.5% CAGR during the forecast period (2025-2032).
The China market dominated the Asia Pacific Social Business Intelligence Market by Country in 2024, and would continue to be a dominant market till 2032; thereby, achieving a market value of $4,131.3 million by 2032. The Japan market is registering a CAGR of 11.7% during (2025 - 2032). Additionally, The India market would showcase a CAGR of 13.2% during (2025 - 2032).

Fuelled by the growing usage internet, smartphone and rise in social media engagements, the Asia Pacific (APAC) region is swiftly transforming to be the major center for Social Business Intelligence (SBI). The multilingual analytics and influencer driven marketing are gradually becoming vital in the region. Localized platforms such as LINE, WeChat, KakaoTalk demand for region-specific listening capabilities. The growing importance of SBI in determining business approaches across sectors is quite evident from its integration with e-commerce and live commerce platforms.
The Asia Pacific market is characterised by the presence of global market participants such as Talkwalker, Sprinflr and Meltwater along with the regional players like Tencent Cloud and Simplify360. These players focus on the compliance of the regional regulations such as India’s DPDP Act and China’s PIPL and localized solutions. The solutions including AI-driven hyper-personalization, multilingual dashboards and real-time crisis monitoring are designed to cultural nuances. With governments and enterprises investing in social listening for public policy and crisis response, and sectors such as retail and fintech leveraging SBI for agile decision-making, the region’s expanding digital economy continues to propel rapid market growth.
Free Valuable Insights: The Global Social Business Intelligence Market is Predict to reach USD 68.51 Billion by 2032, at a CAGR of 11.8%
Country outlook
The China SBI Market has experienced a fast growth in the past decade owing to the rapid urban growth, and open to digitalization mindset of the businesses. With more than a billion internet users, Chinese businesses utilize large volumes of social data from platforms like WeChat, Weibo, Douyin etc. Such applications are not only the Chatting apps but have large businesses delivering meaningful insights about people’s behaviour and preferences. SBI has also gained popularity because of its capabilities to provide insight about the customer feelings and real-time competition tracking. Furthermore, the integration with the AI and NLP technologies has made it fast and efficient in delivering smart insights to the businesses.
Based on Component, the market is segmented into Solution and Services. Based on Business Function, the market is segmented into Finance, Sales & Marketing, Customer Service/Support, Product Development/Innovation (R&D), Human Resources (HR), and Other Business Function. Based on End Use, the market is segmented into BFSI, Retail & E-commerce, IT and Telecommunications, Media & Entertainment, Healthcare, and Government & Public Sector. Based on countries, the market is segmented into China, Japan, India, South Korea, Singapore, Malaysia, and Rest of Asia Pacific.
List of Key Companies Profiled
- Adobe, Inc.
- HubSpot, Inc.
- Google LLC
- Microsoft Corporation
- IBM Corporation
- Oracle Corporation
- SAP SE
- Salesforce, Inc.
- Sprinklr, Inc.
- SAS Institute Inc.
Asia Pacific Social Business Intelligence Market Report Segmentation
By Component
By Business Function
- Finance
- Sales & Marketing
- Customer Service/Support
- Product Development/Innovation (R&D)
- Human Resources (HR)
- Other Business Function
By End Use
- BFSI
- Retail & E-commerce
- IT and Telecommunications
- Media & Entertainment
- Healthcare
- Government & Public Sector
By Country
- China
- Japan
- India
- South Korea
- Singapore
- Malaysia
- Rest of Asia Pacific
Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 Asia Pacific Social Business Intelligence Market, by Component
1.4.2 Asia Pacific Social Business Intelligence Market, by Business Function
1.4.3 Asia Pacific Social Business Intelligence Market, by End Use
1.4.4 Asia Pacific Social Business Intelligence Market, by Country
1.5 Methodology for the research
Chapter 2. Market at a Glance
2.1 Key Highlights
Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints
3.2.3 Market Opportunities
3.2.4 Market Challenges
Chapter 4. Competition Analysis – Global
4.1 Market Share Analysis, 2024
4.2 Strategies Deployed in Social Business Intelligence Market.
4.3 Porter Five Forces Analysis
Chapter 5. Value Chain Analysis of Social Business Intelligence Market
5.1 Product Design & Development
5.2 Data Sourcing & Ingestion
5.3 Data Processing & Analytics Engine
5.4 Platform Integration & UX Delivery
5.5 Sales & Marketing
5.6 Implementation & Customization
5.7 Customer Training & Enablement
5.8 Technical Support & Maintenance
5.9 Customer Success & Analytics Optimization
5.10. Upgrades & Renewal
Chapter 6. Key Costumer Criteria - Social Business Intelligence Market
Chapter 7. Asia Pacific Social Business Intelligence Market by Component
7.1 Asia Pacific Solution Market by Country
7.2 Asia Pacific Services Market by Country
Chapter 8. Asia Pacific Social Business Intelligence Market by Business Function
8.1 Asia Pacific Finance Market by Country
8.2 Asia Pacific Sales & Marketing Market by Country
8.3 Asia Pacific Customer Service/Support Market by Country
8.4 Asia Pacific Product Development/Innovation (R&D) Market by Country
8.5 Asia Pacific Human Resources (HR) Market by Country
8.6 Asia Pacific Other Business Function Market by Country
Chapter 9. Asia Pacific Social Business Intelligence Market by End Use
9.1 Asia Pacific BFSI Market by Country
9.2 Asia Pacific Retail & E-commerce Market by Country
9.3 Asia Pacific IT and Telecommunications Market by Country
9.4 Asia Pacific Media & Entertainment Market by Country
9.5 Asia Pacific Healthcare Market by Country
9.6 Asia Pacific Government & Public Sector Market by Country
Chapter 10. Asia Pacific Social Business Intelligence Market by Country
10.1 China Social Business Intelligence Market
10.1.1 China Social Business Intelligence Market by Component
10.1.2 China Social Business Intelligence Market by Business Function
10.1.3 China Social Business Intelligence Market by End Use
10.2 Japan Social Business Intelligence Market
10.2.1 Japan Social Business Intelligence Market by Component
10.2.2 Japan Social Business Intelligence Market by Business Function
10.2.3 Japan Social Business Intelligence Market by End Use
10.3 India Social Business Intelligence Market
10.3.1 India Social Business Intelligence Market by Component
10.3.2 India Social Business Intelligence Market by Business Function
10.3.3 India Social Business Intelligence Market by End Use
10.4 South Korea Social Business Intelligence Market
10.4.1 South Korea Social Business Intelligence Market by Component
10.4.2 South Korea Social Business Intelligence Market by Business Function
10.4.3 South Korea Social Business Intelligence Market by End Use
10.5 Singapore Social Business Intelligence Market
10.5.1 Singapore Social Business Intelligence Market by Component
10.5.2 Singapore Social Business Intelligence Market by Business Function
10.5.3 Singapore Social Business Intelligence Market by End Use
10.6 Malaysia Social Business Intelligence Market
10.6.1 Malaysia Social Business Intelligence Market by Component
10.6.2 Malaysia Social Business Intelligence Market by Business Function
10.6.3 Malaysia Social Business Intelligence Market by End Use
10.7 Rest of Asia Pacific Social Business Intelligence Market
10.7.1 Rest of Asia Pacific Social Business Intelligence Market by Component
10.7.2 Rest of Asia Pacific Social Business Intelligence Market by Business Function
10.7.3 Rest of Asia Pacific Social Business Intelligence Market by End Use
Chapter 11. Company Profiles
11.1 Adobe, Inc.
11.1.1 Company Overview
11.1.2 Financial Analysis
11.1.3 Segmental and Regional Analysis
11.1.4 Research & Development Expense
11.1.5 Recent strategies and developments:
11.1.5.1 Partnerships, Collaborations, and Agreements:
11.1.5.2 Product Launches and Product Expansions:
11.1.6 SWOT Analysis
11.2 HubSpot, Inc.
11.2.1 Company Overview
11.2.2 Financial Analysis
11.2.3 Regional Analysis
11.2.4 Research & Development Expenses
11.2.5 Recent strategies and developments:
11.2.5.1 Partnerships, Collaborations, and Agreements:
11.2.5.2 Product Launches and Product Expansions:
11.3 Google LLC
11.3.1 Company Overview
11.3.2 Financial Analysis
11.3.3 Segmental and Regional Analysis
11.3.4 Research & Development Expenses
11.3.5 Recent strategies and developments:
11.3.5.1 Partnerships, Collaborations, and Agreements:
11.3.6 SWOT Analysis
11.4 Microsoft Corporation
11.4.1 Company Overview
11.4.2 Financial Analysis
11.4.3 Segmental and Regional Analysis
11.4.4 Research & Development Expenses
11.4.5 SWOT Analysis
11.5 IBM Corporation
11.5.1 Company Overview
11.5.2 Financial Analysis
11.5.3 Regional & Segmental Analysis
11.5.4 Research & Development Expenses
11.5.5 Recent strategies and developments:
11.5.5.1 Product Launches and Product Expansions:
11.5.5.2 Acquisition and Mergers:
11.5.6 SWOT Analysis
11.6 Oracle Corporation
11.6.1 Company Overview
11.6.2 Financial Analysis
11.6.3 Segmental and Regional Analysis
11.6.4 Research & Development Expense
11.6.5 Recent strategies and developments:
11.6.5.1 Product Launches and Product Expansions:
11.6.6 SWOT Analysis
11.7 SAP SE
11.7.1 Company Overview
11.7.2 Financial Analysis
11.7.3 Regional Analysis
11.7.4 Research & Development Expense
11.7.5 SWOT Analysis
11.8 Salesforce, Inc.
11.8.1 Company Overview
11.8.2 Financial Analysis
11.8.3 Regional Analysis
11.8.4 Research & Development Expenses
11.8.5 SWOT Analysis
11.9 Sprinklr, Inc.
11.9.1 Company Overview
11.9.2 Financial Analysis
11.9.3 Regional Analysis
11.9.4 Research & Development Expenses
11.10. SAS Institute, Inc.
11.10.1 Company Overview
11.10.2 SWOT Analysis
TABLE 1 Asia Pacific Social Business Intelligence Market, 2021 - 2024, USD Million
TABLE 2 Asia Pacific Social Business Intelligence Market, 2025 - 2032, USD Million
TABLE 3 Key Costumer Criteria - Social Business Intelligence Market
TABLE 4 Asia Pacific Social Business Intelligence Market by Component, 2021 - 2024, USD Million
TABLE 5 Asia Pacific Social Business Intelligence Market by Component, 2025 - 2032, USD Million
TABLE 6 Asia Pacific Solution Market by Country, 2021 - 2024, USD Million
TABLE 7 Asia Pacific Solution Market by Country, 2025 - 2032, USD Million
TABLE 8 Asia Pacific Services Market by Country, 2021 - 2024, USD Million
TABLE 9 Asia Pacific Services Market by Country, 2025 - 2032, USD Million
TABLE 10 Use Case - 1 Real-Time Social Listening & Analytics Platform for Brand Reputation Management
TABLE 11 Use Case - 2 Managed Social Intelligence Services for Political Campaign Strategy
TABLE 12 Asia Pacific Social Business Intelligence Market by Business Function, 2021 - 2024, USD Million
TABLE 13 Asia Pacific Social Business Intelligence Market by Business Function, 2025 - 2032, USD Million
TABLE 14 Asia Pacific Finance Market by Country, 2021 - 2024, USD Million
TABLE 15 Asia Pacific Finance Market by Country, 2025 - 2032, USD Million
TABLE 16 Asia Pacific Sales & Marketing Market by Country, 2021 - 2024, USD Million
TABLE 17 Asia Pacific Sales & Marketing Market by Country, 2025 - 2032, USD Million
TABLE 18 Asia Pacific Customer Service/Support Market by Country, 2021 - 2024, USD Million
TABLE 19 Asia Pacific Customer Service/Support Market by Country, 2025 - 2032, USD Million
TABLE 20 Asia Pacific Product Development/Innovation (R&D) Market by Country, 2021 - 2024, USD Million
TABLE 21 Asia Pacific Product Development/Innovation (R&D) Market by Country, 2025 - 2032, USD Million
TABLE 22 Asia Pacific Human Resources (HR) Market by Country, 2021 - 2024, USD Million
TABLE 23 Asia Pacific Human Resources (HR) Market by Country, 2025 - 2032, USD Million
TABLE 24 Asia Pacific Other Business Function Market by Country, 2021 - 2024, USD Million
TABLE 25 Asia Pacific Other Business Function Market by Country, 2025 - 2032, USD Million
TABLE 26 Use Case - 1 Social Sentiment-Based Financial Risk Monitoring & Forecasting
TABLE 27 Use Case - 2 Real-Time Social Campaign Performance Analytics for Targeted Sales Uplift
TABLE 28 Use Case - 3 AI-Driven Social Support Monitoring for Telecom Customer Satisfaction
TABLE 29 Use Case - 4 Social Co-Creation Feedback Loops for Tech Product Innovation
TABLE 30 Use Case - 5 Social Co-Creation Feedback Loops for Tech Product Innovation
TABLE 31 Use Case - 6 Employer Brand & Talent Sentiment Analysis via Social Platforms
TABLE 32 Asia Pacific Social Business Intelligence Market by End Use, 2021 - 2024, USD Million
TABLE 33 Asia Pacific Social Business Intelligence Market by End Use, 2025 - 2032, USD Million
TABLE 34 Asia Pacific BFSI Market by Country, 2021 - 2024, USD Million
TABLE 35 Asia Pacific BFSI Market by Country, 2025 - 2032, USD Million
TABLE 36 Asia Pacific Retail & E-commerce Market by Country, 2021 - 2024, USD Million
TABLE 37 Asia Pacific Retail & E-commerce Market by Country, 2025 - 2032, USD Million
TABLE 38 Asia Pacific IT and Telecommunications Market by Country, 2021 - 2024, USD Million
TABLE 39 Asia Pacific IT and Telecommunications Market by Country, 2025 - 2032, USD Million
TABLE 40 Asia Pacific Media & Entertainment Market by Country, 2021 - 2024, USD Million
TABLE 41 Asia Pacific Media & Entertainment Market by Country, 2025 - 2032, USD Million
TABLE 42 Asia Pacific Healthcare Market by Country, 2021 - 2024, USD Million
TABLE 43 Asia Pacific Healthcare Market by Country, 2025 - 2032, USD Million
TABLE 44 Asia Pacific Government & Public Sector Market by Country, 2021 - 2024, USD Million
TABLE 45 Asia Pacific Government & Public Sector Market by Country, 2025 - 2032, USD Million
TABLE 46 Asia Pacific Social Business Intelligence Market by Country, 2021 - 2024, USD Million
TABLE 47 Asia Pacific Social Business Intelligence Market by Country, 2025 - 2032, USD Million
TABLE 48 China Social Business Intelligence Market, 2021 - 2024, USD Million
TABLE 49 China Social Business Intelligence Market, 2025 - 2032, USD Million
TABLE 50 China Social Business Intelligence Market by Component, 2021 - 2024, USD Million
TABLE 51 China Social Business Intelligence Market by Component, 2025 - 2032, USD Million
TABLE 52 China Social Business Intelligence Market by Business Function, 2021 - 2024, USD Million
TABLE 53 China Social Business Intelligence Market by Business Function, 2025 - 2032, USD Million
TABLE 54 China Social Business Intelligence Market by End Use, 2021 - 2024, USD Million
TABLE 55 China Social Business Intelligence Market by End Use, 2025 - 2032, USD Million
TABLE 56 Japan Social Business Intelligence Market, 2021 - 2024, USD Million
TABLE 57 Japan Social Business Intelligence Market, 2025 - 2032, USD Million
TABLE 58 Japan Social Business Intelligence Market by Component, 2021 - 2024, USD Million
TABLE 59 Japan Social Business Intelligence Market by Component, 2025 - 2032, USD Million
TABLE 60 Japan Social Business Intelligence Market by Business Function, 2021 - 2024, USD Million
TABLE 61 Japan Social Business Intelligence Market by Business Function, 2025 - 2032, USD Million
TABLE 62 Japan Social Business Intelligence Market by End Use, 2021 - 2024, USD Million
TABLE 63 Japan Social Business Intelligence Market by End Use, 2025 - 2032, USD Million
TABLE 64 India Social Business Intelligence Market, 2021 - 2024, USD Million
TABLE 65 India Social Business Intelligence Market, 2025 - 2032, USD Million
TABLE 66 India Social Business Intelligence Market by Component, 2021 - 2024, USD Million
TABLE 67 India Social Business Intelligence Market by Component, 2025 - 2032, USD Million
TABLE 68 India Social Business Intelligence Market by Business Function, 2021 - 2024, USD Million
TABLE 69 India Social Business Intelligence Market by Business Function, 2025 - 2032, USD Million
TABLE 70 India Social Business Intelligence Market by End Use, 2021 - 2024, USD Million
TABLE 71 India Social Business Intelligence Market by End Use, 2025 - 2032, USD Million
TABLE 72 South Korea Social Business Intelligence Market, 2021 - 2024, USD Million
TABLE 73 South Korea Social Business Intelligence Market, 2025 - 2032, USD Million
TABLE 74 South Korea Social Business Intelligence Market by Component, 2021 - 2024, USD Million
TABLE 75 South Korea Social Business Intelligence Market by Component, 2025 - 2032, USD Million
TABLE 76 South Korea Social Business Intelligence Market by Business Function, 2021 - 2024, USD Million
TABLE 77 South Korea Social Business Intelligence Market by Business Function, 2025 - 2032, USD Million
TABLE 78 South Korea Social Business Intelligence Market by End Use, 2021 - 2024, USD Million
TABLE 79 South Korea Social Business Intelligence Market by End Use, 2025 - 2032, USD Million
TABLE 80 Singapore Social Business Intelligence Market, 2021 - 2024, USD Million
TABLE 81 Singapore Social Business Intelligence Market, 2025 - 2032, USD Million
TABLE 82 Singapore Social Business Intelligence Market by Component, 2021 - 2024, USD Million
TABLE 83 Singapore Social Business Intelligence Market by Component, 2025 - 2032, USD Million
TABLE 84 Singapore Social Business Intelligence Market by Business Function, 2021 - 2024, USD Million
TABLE 85 Singapore Social Business Intelligence Market by Business Function, 2025 - 2032, USD Million
TABLE 86 Singapore Social Business Intelligence Market by End Use, 2021 - 2024, USD Million
TABLE 87 Singapore Social Business Intelligence Market by End Use, 2025 - 2032, USD Million
TABLE 88 Malaysia Social Business Intelligence Market, 2021 - 2024, USD Million
TABLE 89 Malaysia Social Business Intelligence Market, 2025 - 2032, USD Million
TABLE 90 Malaysia Social Business Intelligence Market by Component, 2021 - 2024, USD Million
TABLE 91 Malaysia Social Business Intelligence Market by Component, 2025 - 2032, USD Million
TABLE 92 Malaysia Social Business Intelligence Market by Business Function, 2021 - 2024, USD Million
TABLE 93 Malaysia Social Business Intelligence Market by Business Function, 2025 - 2032, USD Million
TABLE 94 Malaysia Social Business Intelligence Market by End Use, 2021 - 2024, USD Million
TABLE 95 Malaysia Social Business Intelligence Market by End Use, 2025 - 2032, USD Million
TABLE 96 Rest of Asia Pacific Social Business Intelligence Market, 2021 - 2024, USD Million
TABLE 97 Rest of Asia Pacific Social Business Intelligence Market, 2025 - 2032, USD Million
TABLE 98 Rest of Asia Pacific Social Business Intelligence Market by Component, 2021 - 2024, USD Million
TABLE 99 Rest of Asia Pacific Social Business Intelligence Market by Component, 2025 - 2032, USD Million
TABLE 100 Rest of Asia Pacific Social Business Intelligence Market by Business Function, 2021 - 2024, USD Million
TABLE 101 Rest of Asia Pacific Social Business Intelligence Market by Business Function, 2025 - 2032, USD Million
TABLE 102 Rest of Asia Pacific Social Business Intelligence Market by End Use, 2021 - 2024, USD Million
TABLE 103 Rest of Asia Pacific Social Business Intelligence Market by End Use, 2025 - 2032, USD Million
TABLE 104 Key Information – Adobe, Inc.
TABLE 105 Key Information – HubSpot, Inc.
TABLE 106 Key Information – Google LLC
TABLE 107 Key Information – Microsoft Corporation
TABLE 108 Key Information – IBM Corporation
TABLE 109 Key Information – Oracle Corporation
TABLE 110 Key Information – SAP SE
TABLE 111 Key Information – Salesforce, Inc.
TABLE 112 Key Information – Sprinklr, Inc.
TABLE 113 Key Information – SAS Institute, Inc.
List of Figures
FIG 1 Methodology for the research
FIG 2 Asia Pacific Social Business Intelligence Market, 2021 - 2032, USD Million
FIG 3 Key Factors Impacting Social Business Intelligence Market
FIG 4 Market Share Analysis, 2024
FIG 5 Porter’s Five Forces Analysis – Social Business Intelligence Market
FIG 6 Key Costumer Criteria - Social Business Intelligence Market
FIG 7 Asia Pacific Social Business Intelligence Market share by Component, 2024
FIG 8 Asia Pacific Social Business Intelligence Market share by Component, 2032
FIG 9 Asia Pacific Social Business Intelligence Market by Component, 2021 - 2032, USD Million
FIG 10 Asia Pacific Social Business Intelligence Market share by Business Function, 2024
FIG 11 Asia Pacific Social Business Intelligence Market share by Business Function, 2032
FIG 12 Asia Pacific Social Business Intelligence Market by Business Function, 2021 - 2032, USD Million
FIG 13 Asia Pacific Social Business Intelligence Market share by End Use, 2024
FIG 14 Asia Pacific Social Business Intelligence Market share by End Use, 2032
FIG 15 Asia Pacific Social Business Intelligence Market by End Use, 2021 - 2032, USD Million
FIG 16 Asia Pacific Social Business Intelligence Market share by Country, 2024
FIG 17 Asia Pacific Social Business Intelligence Market share by Country, 2032
FIG 18 Asia Pacific Social Business Intelligence Market by Country, 2021 - 2032, USD Million
FIG 19 Recent strategies and developments: Adobe, Inc.
FIG 20 SWOT Analysis: Adobe, Inc.
FIG 21 Recent strategies and developments: HubSpot, Inc.
FIG 22 SWOT Analysis: Google LLC
FIG 23 SWOT Analysis: Microsoft Corporation
FIG 24 Recent strategies and developments: IBM Corporation
FIG 25 SWOT Analysis: IBM Corporation
FIG 26 SWOT Analysis: Oracle Corporation
FIG 27 SWOT Analysis: SAP SE
FIG 28 SWOT Analysis: Salesforce, Inc.
FIG 29 SWOT Analysis: SAS INSTITUTE, INC.