Asia Pacific AI in Tourism Market Size, Share & Trends Analysis Report By Offering (Solution, and Services), By End Use, By Country and Growth Forecast, 2025 - 2032

The Asia Pacific AI in Tourism Market would witness market growth of 27.2% CAGR during the forecast period (2025-2032).

The China market dominated the Asia Pacific AI in Tourism Market by Country in 2024, and would continue to be a dominant market till 2032; thereby, achieving a market value of $1,741.4 million by 2032. The Japan market is registering a CAGR of 26.4% during (2025 - 2032). Additionally, The India market would showcase a CAGR of 28.1% during (2025 - 2032).

AI-powered recommendation engines provide tailored suggestions for destinations, accommodations, activities, and local restaurants. These systems enhance the customer journey by making it easier for travellers to find options that match their interests, needs, and budgets. Furthermore, AI enables travel businesses to predict demand patterns, such as peak travel seasons, special events, or destination popularity, through predictive analytics.

AI tools can anticipate customer demand and optimize inventory management, pricing strategies, and staffing by analyzing data from various sources, including social media, historical booking trends, and weather forecasts. Travel planning is often a cumbersome process for tourists, involving multiple platforms and sources of information.

India’s robust economic performance, with Gross National Disposable Income (GNDI) rising by 17.4% in 2021–22, indicates increased financial capacity among businesses and consumers. This upward trend supports higher domestic tourism spending and greater investments in travel infrastructure and digital solutions. Additionally, South Asia’s prominence as a major tourism hub—with over 490 million international visitors in 2018, according to the World Bank—creates a strong regional demand for scalable and smart tourism systems. In this environment, AI is increasingly adopted in India for virtual travel assistants, real-time translation tools, and predictive systems in hotel and transport sectors, fostering a vibrant market. In addition, China’s AI industry is rapidly maturing, as evidenced by $4.9 billion in funding secured by AI startups through just 19 deals, showing a clear national focus on advanced and scalable AI deployments. This investment surge directly influences the tourism sector, especially as the country continues positioning itself as a tech-driven global travel destination. Thus, India’s economic momentum, China’s AI investment leadership, and Japan’s tourism resurgence each create fertile ground for the rapid expansion of the market.

Free Valuable Insights: The AI in Tourism Market is Predict to reach USD 20.70 Billion by 2032, at a CAGR of 26.3%

Based on Offering, the market is segmented into Solution, and Services. Based on End Use, the market is segmented into Transportation & Mobility Services, Travel Technology Platforms & Solution Providers, Accommodation & Hospitality Providers, and Tourism Experience & Attraction Operators. Based on countries, the market is segmented into China, Japan, India, South Korea, Singapore, Malaysia, and Rest of Asia Pacific.

List of Key Companies Profiled

• Huawei Technologies Co., Ltd. (Huawei Investment & Holding Co., Ltd.)
• IBM Corporation
• Amazon Web Services, Inc. (Amazon.com, Inc.)
• Microsoft Corporation
• NVIDIA Corporation
• Sabre Corporation
• SAS Institute Inc.
• Snowflake Inc.
• Salesforce, Inc.
• OpenAI, LLC

Asia Pacific AI in Tourism Market Report Segmentation

By Offering

• Solution
• Services

By End Use

• Transportation & Mobility Services
• Travel Technology Platforms & Solution Providers
• Accommodation & Hospitality Providers
• Tourism Experience & Attraction Operators

By Country

• China
• Japan
• India
• South Korea
• Singapore
• Malaysia
• Rest of Asia Pacific

Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 Asia Pacific AI in Tourism Market, by Offering
1.4.2 Asia Pacific AI in Tourism Market, by End Use
1.4.3 Asia Pacific AI in Tourism Market, by Country
1.5 Methodology for the research

Chapter 2. Market at a Glance
2.1 Key Highlights

Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints
3.2.3 Market Opportunities
3.2.4 Market Challenges

Chapter 4. Competition Analysis – Global
4.1 Market Share Analysis, 2024
4.2 Strategies Deployed in AI in Tourism Market
4.3 Porter Five Forces Analysis

Chapter 5. Asia Pacific AI in Tourism Market by Offering
5.1 Asia Pacific Solution Market by Country
5.2 Asia Pacific Services Market by Country

Chapter 6. Asia Pacific AI in Tourism Market by End Use
6.1 Asia Pacific Transportation & Mobility Services Market by Country
6.2 Asia Pacific Travel Technology Platforms & Solution Providers Market by Country
6.3 Asia Pacific Accommodation & Hospitality Providers Market by Country
6.4 Asia Pacific Tourism Experience & Attraction Operators Market by Country

Chapter 7. Asia Pacific AI in Tourism Market by Country
7.1 China AI in Tourism Market
7.1.1 China AI in Tourism Market by Offering
7.1.2 China AI in Tourism Market by End Use
7.2 Japan AI in Tourism Market
7.2.1 Japan AI in Tourism Market by Offering
7.2.2 Japan AI in Tourism Market by End Use
7.3 India AI in Tourism Market
7.3.1 India AI in Tourism Market by Offering
7.3.2 India AI in Tourism Market by End Use
7.4 South Korea AI in Tourism Market
7.4.1 South Korea AI in Tourism Market by Offering
7.4.2 South Korea AI in Tourism Market by End Use
7.5 Singapore AI in Tourism Market
7.5.1 Singapore AI in Tourism Market by Offering
7.5.2 Singapore AI in Tourism Market by End Use
7.6 Malaysia AI in Tourism Market
7.6.1 Malaysia AI in Tourism Market by Offering
7.6.2 Malaysia AI in Tourism Market by End Use
7.7 Rest of Asia Pacific AI in Tourism Market
7.7.1 Rest of Asia Pacific AI in Tourism Market by Offering
7.7.2 Rest of Asia Pacific AI in Tourism Market by End Use

Chapter 8. Company Profiles
8.1 Huawei Technologies Co., Ltd. (Huawei Investment & Holding Co., Ltd.)
8.1.1 Company Overview
8.1.2 Financial Analysis
8.1.3 Segmental and Regional Analysis
8.1.4 Research & Development Expenses
8.1.5 Recent strategies and developments:
8.1.5.1 Partnerships, Collaborations, and Agreements:
8.1.6 SWOT Analysis
8.2 IBM Corporation
8.2.1 Company Overview
8.2.2 Financial Analysis
8.2.3 Regional & Segmental Analysis
8.2.4 Research & Development Expenses
8.2.5 Recent strategies and developments:
8.2.5.1 Partnerships, Collaborations, and Agreements:
8.2.5.2 Acquisition and Mergers:
8.2.6 SWOT Analysis
8.3 Amazon Web Services, Inc. (Amazon.com, Inc.)
8.3.1 Company Overview
8.3.2 Financial Analysis
8.3.3 Segmental and Regional Analysis
8.3.4 Recent strategies and developments:
8.3.4.1 Partnerships, Collaborations, and Agreements:
8.3.4.2 Product Launches and Product Expansions:
8.3.5 SWOT Analysis
8.4 Microsoft Corporation
8.4.1 Company Overview
8.4.2 Financial Analysis
8.4.3 Segmental and Regional Analysis
8.4.4 Research & Development Expenses
8.4.5 SWOT Analysis
8.5 NVIDIA Corporation
8.5.1 Company Overview
8.5.2 Financial Analysis
8.5.3 Segmental and Regional Analysis
8.5.4 Research & Development Expenses
8.5.5 SWOT Analysis
8.6 Sabre Corporation
8.6.1 Company Overview
8.6.2 Financial Analysis
8.6.3 Segmental and Regional Analysis
8.6.4 SWOT Analysis
8.7 SAS Institute, Inc.
8.7.1 Company Overview
8.7.2 SWOT Analysis
8.8 Snowflake, Inc.
8.8.1 Company Overview
8.8.2 Financial Analysis
8.8.3 Regional Analysis
8.8.4 Research & Development Expenses
8.8.5 SWOT Analysis
8.9 Salesforce, Inc.
8.9.1 Company Overview
8.9.2 Financial Analysis
8.9.3 Regional Analysis
8.9.4 Research & Development Expenses
8.9.5 SWOT Analysis
8.10. OpenAI, L.L.C.
8.10.1 Company Overview
8.10.2 SWOT Analysis

TABLE 1 Asia Pacific AI in Tourism Market, 2021 - 2024, USD Million
TABLE 2 Asia Pacific AI in Tourism Market, 2025 - 2032, USD Million
TABLE 3 Asia Pacific AI in Tourism Market by Offering, 2021 - 2024, USD Million
TABLE 4 Asia Pacific AI in Tourism Market by Offering, 2025 - 2032, USD Million
TABLE 5 Asia Pacific Solution Market by Country, 2021 - 2024, USD Million
TABLE 6 Asia Pacific Solution Market by Country, 2025 - 2032, USD Million
TABLE 7 Asia Pacific Services Market by Country, 2021 - 2024, USD Million
TABLE 8 Asia Pacific Services Market by Country, 2025 - 2032, USD Million
TABLE 9 Asia Pacific AI in Tourism Market by End Use, 2021 - 2024, USD Million
TABLE 10 Asia Pacific AI in Tourism Market by End Use, 2025 - 2032, USD Million
TABLE 11 Asia Pacific Transportation & Mobility Services Market by Country, 2021 - 2024, USD Million
TABLE 12 Asia Pacific Transportation & Mobility Services Market by Country, 2025 - 2032, USD Million
TABLE 13 Asia Pacific Travel Technology Platforms & Solution Providers Market by Country, 2021 - 2024, USD Million
TABLE 14 Asia Pacific Travel Technology Platforms & Solution Providers Market by Country, 2025 - 2032, USD Million
TABLE 15 Asia Pacific Accommodation & Hospitality Providers Market by Country, 2021 - 2024, USD Million
TABLE 16 Asia Pacific Accommodation & Hospitality Providers Market by Country, 2025 - 2032, USD Million
TABLE 17 Asia Pacific Tourism Experience & Attraction Operators Market by Country, 2021 - 2024, USD Million
TABLE 18 Asia Pacific Tourism Experience & Attraction Operators Market by Country, 2025 - 2032, USD Million
TABLE 19 Asia Pacific AI in Tourism Market by Country, 2021 - 2024, USD Million
TABLE 20 Asia Pacific AI in Tourism Market by Country, 2025 - 2032, USD Million
TABLE 21 China AI in Tourism Market, 2021 - 2024, USD Million
TABLE 22 China AI in Tourism Market, 2025 - 2032, USD Million
TABLE 23 China AI in Tourism Market by Offering, 2021 - 2024, USD Million
TABLE 24 China AI in Tourism Market by Offering, 2025 - 2032, USD Million
TABLE 25 China AI in Tourism Market by End Use, 2021 - 2024, USD Million
TABLE 26 China AI in Tourism Market by End Use, 2025 - 2032, USD Million
TABLE 27 Japan AI in Tourism Market, 2021 - 2024, USD Million
TABLE 28 Japan AI in Tourism Market, 2025 - 2032, USD Million
TABLE 29 Japan AI in Tourism Market by Offering, 2021 - 2024, USD Million
TABLE 30 Japan AI in Tourism Market by Offering, 2025 - 2032, USD Million
TABLE 31 Japan AI in Tourism Market by End Use, 2021 - 2024, USD Million
TABLE 32 Japan AI in Tourism Market by End Use, 2025 - 2032, USD Million
TABLE 33 India AI in Tourism Market, 2021 - 2024, USD Million
TABLE 34 India AI in Tourism Market, 2025 - 2032, USD Million
TABLE 35 India AI in Tourism Market by Offering, 2021 - 2024, USD Million
TABLE 36 India AI in Tourism Market by Offering, 2025 - 2032, USD Million
TABLE 37 India AI in Tourism Market by End Use, 2021 - 2024, USD Million
TABLE 38 India AI in Tourism Market by End Use, 2025 - 2032, USD Million
TABLE 39 South Korea AI in Tourism Market, 2021 - 2024, USD Million
TABLE 40 South Korea AI in Tourism Market, 2025 - 2032, USD Million
TABLE 41 South Korea AI in Tourism Market by Offering, 2021 - 2024, USD Million
TABLE 42 South Korea AI in Tourism Market by Offering, 2025 - 2032, USD Million
TABLE 43 South Korea AI in Tourism Market by End Use, 2021 - 2024, USD Million
TABLE 44 South Korea AI in Tourism Market by End Use, 2025 - 2032, USD Million
TABLE 45 Singapore AI in Tourism Market, 2021 - 2024, USD Million
TABLE 46 Singapore AI in Tourism Market, 2025 - 2032, USD Million
TABLE 47 Singapore AI in Tourism Market by Offering, 2021 - 2024, USD Million
TABLE 48 Singapore AI in Tourism Market by Offering, 2025 - 2032, USD Million
TABLE 49 Singapore AI in Tourism Market by End Use, 2021 - 2024, USD Million
TABLE 50 Singapore AI in Tourism Market by End Use, 2025 - 2032, USD Million
TABLE 51 Malaysia AI in Tourism Market, 2021 - 2024, USD Million
TABLE 52 Malaysia AI in Tourism Market, 2025 - 2032, USD Million
TABLE 53 Malaysia AI in Tourism Market by Offering, 2021 - 2024, USD Million
TABLE 54 Malaysia AI in Tourism Market by Offering, 2025 - 2032, USD Million
TABLE 55 Malaysia AI in Tourism Market by End Use, 2021 - 2024, USD Million
TABLE 56 Malaysia AI in Tourism Market by End Use, 2025 - 2032, USD Million
TABLE 57 Rest of Asia Pacific AI in Tourism Market, 2021 - 2024, USD Million
TABLE 58 Rest of Asia Pacific AI in Tourism Market, 2025 - 2032, USD Million
TABLE 59 Rest of Asia Pacific AI in Tourism Market by Offering, 2021 - 2024, USD Million
TABLE 60 Rest of Asia Pacific AI in Tourism Market by Offering, 2025 - 2032, USD Million
TABLE 61 Rest of Asia Pacific AI in Tourism Market by End Use, 2021 - 2024, USD Million
TABLE 62 Rest of Asia Pacific AI in Tourism Market by End Use, 2025 - 2032, USD Million
TABLE 63 Key Information – Huawei Technologies Co., Ltd.
TABLE 64 Key Information – IBM Corporation
TABLE 65 Key Information – Amazon Web Services, Inc.
TABLE 66 Key Information – Microsoft Corporation
TABLE 67 Key Information – NVIDIA Corporation
TABLE 68 Key Information – Sabre Corporation
TABLE 69 Key Information – SAS Institute, Inc.
TABLE 70 Key Information – Snowflake, Inc.
TABLE 71 Key Information – Salesforce, Inc.
TABLE 72 Key Information – OpenAI, L.L.C.

List of Figures
FIG 1 Methodology for the research
FIG 2 Asia Pacific AI in Tourism Market, 2021 - 2032, USD Million
FIG 3 Key Factors Impacting AI in Tourism Market
FIG 4 Market Share Analysis, 2024
FIG 5 Porter’s Five Forces Analysis – AI in Tourism Market
FIG 6 Asia Pacific AI in Tourism Market share by Offering, 2024
FIG 7 Asia Pacific AI in Tourism Market share by Offering, 2032
FIG 8 Asia Pacific AI in Tourism Market by Offering, 2021 - 2032, USD Million
FIG 9 Asia Pacific AI in Tourism Market share by End Use, 2024
FIG 10 Asia Pacific AI in Tourism Market share by End Use, 2032
FIG 11 Asia Pacific AI in Tourism Market by End Use, 2021 - 2032, USD Million
FIG 12 Asia Pacific AI in Tourism Market share by Country, 2024
FIG 13 Asia Pacific AI in Tourism Market share by Country, 2032
FIG 14 Asia Pacific AI in Tourism Market by Country, 2021 - 2032, USD Million
FIG 15 SWOT Analysis: Huawei Technologies Co., Ltd.
FIG 16 Recent strategies and developments: IBM Corporation
FIG 17 SWOT Analysis: IBM Corporation
FIG 18 Recent strategies and developments: Amazon Web Services, Inc.
FIG 19 SWOT Analysis: Amazon Web Services, Inc.
FIG 20 SWOT Analysis: Microsoft Corporation
FIG 21 SWOT Analysis: NVIDIA Corporation
FIG 22 SWOT Analysis: Sabre Corporation
FIG 23 SWOT Analysis: SAS INSTITUTE, INC.
FIG 24 SWOT ANALYSIS: Snowflake, Inc
FIG 25 SWOT Analysis: Salesforce, Inc.
FIG 26 SWOT Analysis: OpenAI, L.L.C.